# 1stCollab Brand Identity

A complete profile of **1stCollab**'s visual system — colors, typography, components, and personality — extracted from https://1stcollab.com/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/1stcollab
- Machine-readable JSON: https://characterquilt.com/branding/1stcollab.json
- Per-page llms.txt: https://characterquilt.com/branding/1stcollab/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #228BE6 |
| Accent | #228BE6 |
| Body Font | Roobert Medium |
| Heading Font | Roobert SemiBold |

## Color Palette

- primary: #228BE6
- secondary: #FFFAE8
- accent: #228BE6
- background: #FFFFFF
- textPrimary: #000000
- link: #0000EE

## Typography

- primary: Roobert Medium — https://fonts.google.com/specimen/Roobert+Medium
- heading: Roobert SemiBold — https://fonts.google.com/specimen/Roobert+SemiBold

## Visual Assets

- Logo: 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- Favicon: https://framerusercontent.com/images/brT5gkzH1E5MWuMOZ0FpeL4.png
- Social card (og:image): https://framerusercontent.com/images/1gnjqMpFEjYtGZgdJVNr6irvrU.png

## UI Components

- buttonPrimary: background=#228BE6, textColor=#0000EE, borderRadius=8px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: influencers and marketers

## 1stCollab Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Superagent: AI Tools for Business, Research Assistant**
  - Image: https://cdn.sanity.io/images/4jpbu6z4/production/0af0aafa4688837147ea32dd43300a288426da0c-3014x1696.png?w=3840&q=75&fit=clip&auto=format
  - Source: https://gradient.1stcollab.com/engineerpromptIn
- **1stCollab Blog**
  - Image: https://framerusercontent.com/images/1gnjqMpFEjYtGZgdJVNr6irvrU.png
  - Source: https://www.1stcollab.com/blog
- **Superagent: AI Tools for Business, Research Assistant**
  - Image: https://cdn.sanity.io/images/4jpbu6z4/production/a15bf37d21e9f68bfc28ebef5fc539aae932a6be-3022x1694.png?w=3840&q=75&fit=clip&auto=format
  - Source: https://gradient.1stcollab.com/engineerpromptIn
- **Relume — Websites designed & built faster with AI | AI website builder**
  - Image: https://cdn.prod.website-files.com/6177739448baa66404ce1d9c/658e823332cb3de9f06c7e10_Image%205.webp
  - Source: https://relume.1stcollab.com/codemyhobby_yts_2
- **Superagent: AI Tools for Business, Research Assistant**
  - Image: https://cdn.sanity.io/images/4jpbu6z4/production/fa3e1ab4d6e2e79cdf7ac18ce10807957d14f445-3014x1684.png?w=3840&q=75&fit=clip&auto=format
  - Source: https://gradient.1stcollab.com/engineerpromptIn
- **1stCollab Blog**
  - Image: https://framerusercontent.com/images/CInqK46xDmOqLdW0W4eE6qJbDM.png?width=3943&height=1881
  - Source: https://www.1stcollab.com/blog

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roobert Medium",
      "role": "body"
    },
    {
      "family": "Roobert SemiBold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#228BE6",
    "secondary": "#FFFAE8",
    "accent": "#228BE6",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roobert Medium",
      "heading": "Roobert SemiBold"
    },
    "fontStacks": {
      "heading": [
        "Roobert SemiBold",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Roobert Medium",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "68px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "15px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#228BE6",
      "textColor": "#0000EE",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "ogImage": "https://framerusercontent.com/images/1gnjqMpFEjYtGZgdJVNr6irvrU.png",
    "logoHref": "./"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is the only visible candidate, links to the homepage, and matches the brand inferred from the page title and URL.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Start for Free",
      "reasoning": "The button 'Start for Free' uses the vibrant brand color #228BE6, which is a strong indicator of a primary call-to-action. The text is action-oriented, encouraging users to begin using the service."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button is available with a different color."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "influencers and marketers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
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  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is the only visible candidate, links to the homepage, and matches the brand inferred from the page title and URL.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```