# Adla Brand Identity

A complete profile of **Adla**'s visual system — colors, typography, components, and personality — extracted from http://tryadla.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/adla
- Machine-readable JSON: https://characterquilt.com/branding/adla.json
- Per-page llms.txt: https://characterquilt.com/branding/adla/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FA7864 |
| Accent | #FF0000 |
| Body Font | Source Sans Pro |
| Heading Font | Poppins |

## Color Palette

- primary: #FA7864
- secondary: #DF2030
- accent: #FF0000
- background: #FFFFFF
- textPrimary: #000000
- link: #FF0000

## Typography

- primary: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro
- heading: Poppins — https://fonts.google.com/specimen/Poppins

## Visual Assets

- Logo: https://airmanishillside.com/assets/images/logo-mahabet77.webp
- Favicon: https://airmanishillside.com/assets/images/favicon-mahabet77.webp
- Social card (og:image): https://airmanishillside.com/assets/images/banner-mahabet77-2.webp

## UI Components

- buttonPrimary: background=#FFFFFF, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=0px, shadow=none
- buttonSecondary: background=#000000, textColor=#FFFFFF, borderRadius=0px, shadow=none

## Brand Personality

Tone: bold · Energy: high · Audience: gamblers and online gaming enthusiasts

## Adla Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Adla “AD” Washington - Hudl**
  - Image: https://static.hudl.com/users/prod/15151843_9b95ec5b5c0d43ff93e45d03fbb7bf3b.jpg
  - Source: https://www.hudl.com/profile/15151843
- **Adla “AD” Washington (@ADTooShifty) / Posts / X**
  - Image: https://pbs.twimg.com/media/GNf-UoeWQAEBTS4.jpg
  - Source: https://x.com/ADTooShifty
- **Dejon Paul and PALM Discuss ADLA 2023 New LA Rap Report Card**
  - Image: https://i.ytimg.com/vi/H4PRdVDOQ8Y/maxresdefault.jpg
  - Source: https://www.youtube.com/watch?v=H4PRdVDOQ8Y
- **Adla - Company Information | YCDB - The Y Combinator Database**
  - Image: https://ycdb-prod-media.s3.amazonaws.com/screenshots_v4/2ef19925-e655-4c06-919f-598eac89ba2b.jpg
  - Source: https://www.ycdb.co/company/adla
- **Adla - Material Design React Next Admin Dashboard Template - EnvyTheme**
  - Image: https://shop.envytheme.com/wp-content/uploads/2019/10/01_preview_heroapp_webpack_large_preview.jpg
  - Source: https://shop.envytheme.com/item/adla/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Source Sans Pro",
      "role": "body"
    },
    {
      "family": "Poppins",
      "role": "heading"
    },
    {
      "family": "Arial",
      "role": "unknown"
    },
    {
      "family": "Roboto",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#FA7864",
    "secondary": "#DF2030",
    "accent": "#FF0000",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#FF0000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Source Sans Pro",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Source Sans Pro",
        "sans-serif"
      ],
      "body": [
        "Source Sans Pro",
        "sans-serif"
      ],
      "paragraph": [
        "Source Sans Pro",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "39.056px",
      "h2": "31.248px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#000000",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://airmanishillside.com/assets/images/logo-mahabet77.webp",
    "favicon": "https://airmanishillside.com/assets/images/favicon-mahabet77.webp",
    "ogImage": "https://airmanishillside.com/assets/images/banner-mahabet77-2.webp",
    "logoHref": "https://airmanishillside.com/road-day-trip-what-do-in-padang-west-sumatra/",
    "logoAlt": "LOGO mahabet77"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'mahabet77'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 6,
      "text": "DAFTAR",
      "reasoning": "Button #6 ('DAFTAR') is likely the primary CTA as it is associated with registration, a common primary action on such sites."
    },
    "secondary": {
      "index": 0,
      "text": "Apa itu Mahabet77?",
      "reasoning": "Button #0 ('Apa itu Mahabet77?') serves as a secondary informational button, providing context about the brand."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "bold",
    "energy": "high",
    "targetAudience": "gamblers and online gaming enthusiasts"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'mahabet77'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```