{
  "name": "Aftercare",
  "slug": "aftercare",
  "domain": "https://getaftercare.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
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        "role": "body"
      },
      {
        "family": "DM Serif Display",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#F77171",
      "accent": "#F8C954",
      "background": "#E7E5E4",
      "textPrimary": "#44403C",
      "link": "#F8C954"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Garet Book",
        "heading": "DM Serif Display"
      },
      "fontStacks": {
        "heading": [
          "DM Serif Display",
          "sans-serif"
        ],
        "body": [
          "Garet Book",
          "sans-serif"
        ],
        "paragraph": [
          "Garet Book",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "84px",
        "h2": "24px",
        "body": "16px"
      }
    },
    "spacing": {
      "baseUnit": 8,
      "borderRadius": "0px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#F77171",
        "textColor": "#FFFFFF",
        "borderRadius": "200px",
        "borderRadiusCorners": {
          "topLeft": "200px",
          "topRight": "200px",
          "bottomRight": "200px",
          "bottomLeft": "200px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#F8C954",
        "textColor": "#FFFFFF",
        "borderRadius": "200px",
        "borderRadiusCorners": {
          "topLeft": "200px",
          "topRight": "200px",
          "bottomRight": "200px",
          "bottomLeft": "200px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://cdn.prod.website-files.com/6718312ed5163d13abae2307/6718312ed5163d13abae23f5_Aftercare%20FULL%20Vector%202.svg",
      "favicon": "https://cdn.prod.website-files.com/6718312ed5163d13abae2307/671c3f8f12f8f6085ed5bcd6_Aftercare%20Icon%20Vector%20with%20Buffer_32pixel.png",
      "ogImage": null
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Aftercare'.",
      "confidence": 0.9,
      "rejected": true,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Book a demo",
        "reasoning": "Button #0 'Book a demo' uses the vibrant brand color #F77171, making it stand out as the primary call-to-action."
      },
      "secondary": {
        "index": 5,
        "text": "Start building now",
        "reasoning": "Button #5 'Start building now' uses a different vibrant color #F8C954, suitable for a secondary CTA."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "business professionals seeking AI-enhanced survey tools"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Aftercare'.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/e6c6b49fad.webp",
      "alt": "Customer Service Survey Template",
      "source_url": "https://www.getaftercare.com/survey-templates/customer-service",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2307/671a7b7b7aae0ae95a0619a9_SOC_Marks-02.png",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/0912e15d4e.webp",
      "alt": "Survey Questions For The Creative Industry",
      "source_url": "https://www.getaftercare.com/blog/survey-questions-for-the-creative-industry",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678491459242c26671dd165f_Headshot%20December%20Edited.jpg",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/26e5eff135.webp",
      "alt": "Aftercare Blog",
      "source_url": "https://www.getaftercare.com/blog",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678a8ca804e45040a8a70917_1.17.25_Blog_11.jpeg",
      "width": 1280,
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      "bytes": 577213,
      "query": "site:getaftercare.com blog",
      "query_suffix": "site:getaftercare.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/20b3203b14.webp",
      "alt": "Aftercare Blog",
      "source_url": "https://www.getaftercare.com/blog",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2342/679defe6fdce9c1c5b940e83_getty-images-Vdee4OTdv9o-unsplash.jpg",
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      "query_suffix": "site:getaftercare.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/9f50bba534.webp",
      "alt": "How to Use Negative Scoring From Your Surveys: A Step-by-Step Guide",
      "source_url": "https://www.getaftercare.com/blog/how-to-use-negative-scoring",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2342/679df044420d0cb45812b64c_AD_4nXdiGtNgTrQL7OrYV695mCfNqXaVpRvbORUVEZwgG_iYMU5v0hp1sZzPNHwNqA9L035bHf011lTjF-Hw6j5Rx1IsWFq_P3oxEQB5SlX5873xcEczDtci-hmjaWk4lEqrsUb86I6_7w.jpeg",
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      "bytes": 217962,
      "query": "site:getaftercare.com",
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    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/aftercare/cc187b5685.webp",
      "alt": "Questions to Ask in a Family Survey for Teachers",
      "source_url": "https://www.getaftercare.com/blog/questions-to-ask-in-a-family-survey-for-teachers",
      "image_url": "https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678a8813dae35a03efc11ab1_1.17.25_Blog_10.jpeg",
      "width": 1280,
      "height": 1280,
      "bytes": 469943,
      "query": "site:getaftercare.com",
      "query_suffix": "site:getaftercare.com"
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  ],
  "font_resources": [
    {
      "family": "Garet Book",
      "google_fonts_url": "https://fonts.google.com/specimen/Garet+Book"
    },
    {
      "family": "DM Serif Display",
      "google_fonts_url": "https://fonts.google.com/specimen/DM+Serif+Display"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Garet+Book&family=DM+Serif+Display&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/aftercare",
  "agent_instructions": "You are designing or implementing in Aftercare's brand identity.\n\n# Brand profile\n- Company: Aftercare\n- Source: https://getaftercare.com\n- Color scheme: light\n\n# Colors\n- primary: #F77171\n- accent: #F8C954\n- background: #E7E5E4\n- textPrimary: #44403C\n- link: #F8C954\n\n# Typography\n- primary: Garet Book — https://fonts.google.com/specimen/Garet+Book\n- heading: DM Serif Display — https://fonts.google.com/specimen/DM+Serif+Display\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Garet+Book&family=DM+Serif+Display&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#F77171, textColor=#FFFFFF, borderRadius=200px, shadow=none\n- buttonSecondary: background=#F8C954, textColor=#FFFFFF, borderRadius=200px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: business professionals seeking AI-enhanced survey tools\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/aftercare.json",
  "page_markdown": "# Aftercare Brand Identity\n\nA complete profile of **Aftercare**'s visual system — colors, typography, components, and personality — extracted from https://getaftercare.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/aftercare\n- Machine-readable JSON: https://characterquilt.com/branding/aftercare.json\n- Per-page llms.txt: https://characterquilt.com/branding/aftercare/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #F77171 |\n| Accent | #F8C954 |\n| Body Font | Garet Book |\n| Heading Font | DM Serif Display |\n\n## Color Palette\n\n- primary: #F77171\n- accent: #F8C954\n- background: #E7E5E4\n- textPrimary: #44403C\n- link: #F8C954\n\n## Typography\n\n- primary: Garet Book — https://fonts.google.com/specimen/Garet+Book\n- heading: DM Serif Display — https://fonts.google.com/specimen/DM+Serif+Display\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/6718312ed5163d13abae2307/6718312ed5163d13abae23f5_Aftercare%20FULL%20Vector%202.svg\n- Favicon: https://cdn.prod.website-files.com/6718312ed5163d13abae2307/671c3f8f12f8f6085ed5bcd6_Aftercare%20Icon%20Vector%20with%20Buffer_32pixel.png\n\n## UI Components\n\n- buttonPrimary: background=#F77171, textColor=#FFFFFF, borderRadius=200px, shadow=none\n- buttonSecondary: background=#F8C954, textColor=#FFFFFF, borderRadius=200px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: business professionals seeking AI-enhanced survey tools\n\n## Aftercare Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Customer Service Survey Template**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2307/671a7b7b7aae0ae95a0619a9_SOC_Marks-02.png\n  - Source: https://www.getaftercare.com/survey-templates/customer-service\n- **Survey Questions For The Creative Industry**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678491459242c26671dd165f_Headshot%20December%20Edited.jpg\n  - Source: https://www.getaftercare.com/blog/survey-questions-for-the-creative-industry\n- **Aftercare Blog**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678a8ca804e45040a8a70917_1.17.25_Blog_11.jpeg\n  - Source: https://www.getaftercare.com/blog\n- **Aftercare Blog**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2342/679defe6fdce9c1c5b940e83_getty-images-Vdee4OTdv9o-unsplash.jpg\n  - Source: https://www.getaftercare.com/blog\n- **How to Use Negative Scoring From Your Surveys: A Step-by-Step Guide**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2342/679df044420d0cb45812b64c_AD_4nXdiGtNgTrQL7OrYV695mCfNqXaVpRvbORUVEZwgG_iYMU5v0hp1sZzPNHwNqA9L035bHf011lTjF-Hw6j5Rx1IsWFq_P3oxEQB5SlX5873xcEczDtci-hmjaWk4lEqrsUb86I6_7w.jpeg\n  - Source: https://www.getaftercare.com/blog/how-to-use-negative-scoring\n- **Questions to Ask in a Family Survey for Teachers**\n  - Image: https://cdn.prod.website-files.com/6718312ed5163d13abae2342/678a8813dae35a03efc11ab1_1.17.25_Blog_10.jpeg\n  - Source: https://www.getaftercare.com/blog/questions-to-ask-in-a-family-survey-for-teachers\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Garet Book\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"DM Serif Display\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#F77171\",\n    \"accent\": \"#F8C954\",\n    \"background\": \"#E7E5E4\",\n    \"textPrimary\": \"#44403C\",\n    \"link\": \"#F8C954\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Garet Book\",\n      \"heading\": \"DM Serif Display\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"DM Serif Display\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Garet Book\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Garet Book\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"84px\",\n      \"h2\": \"24px\",\n      \"body\": \"16px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 8,\n    \"borderRadius\": \"0px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#F77171\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"200px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"200px\",\n        \"topRight\": \"200px\",\n        \"bottomRight\": \"200px\",\n        \"bottomLeft\": \"200px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#F8C954\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"200px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"200px\",\n        \"topRight\": \"200px\",\n        \"bottomRight\": \"200px\",\n        \"bottomLeft\": \"200px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://cdn.prod.website-files.com/6718312ed5163d13abae2307/6718312ed5163d13abae23f5_Aftercare%20FULL%20Vector%202.svg\",\n    \"favicon\": \"https://cdn.prod.website-files.com/6718312ed5163d13abae2307/671c3f8f12f8f6085ed5bcd6_Aftercare%20Icon%20Vector%20with%20Buffer_32pixel.png\",\n    \"ogImage\": null\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Aftercare'.\",\n    \"confidence\": 0.9,\n    \"rejected\": true,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Book a demo\",\n      \"reasoning\": \"Button #0 'Book a demo' uses the vibrant brand color #F77171, making it stand out as the primary call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 5,\n      \"text\": \"Start building now\",\n      \"reasoning\": \"Button #5 'Start building now' uses a different vibrant color #F8C954, suitable for a secondary CTA.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"business professionals seeking AI-enhanced survey tools\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Aftercare'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}