{
  "name": "Alkali",
  "slug": "alkali",
  "domain": "https://alkali.engineering",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Segoe UI",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#C3CFDF",
      "secondary": "#597AA6",
      "accent": "#2D5286",
      "background": "#F2F5F8",
      "textPrimary": "#2D5286",
      "link": "#2D5286"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Segoe UI",
        "heading": "Segoe UI"
      },
      "fontStacks": {
        "heading": [
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "Helvetica Neue",
          "Arial",
          "sans-serif"
        ],
        "body": [
          "ui-sans-serif",
          "system-ui",
          "sans-serif",
          "Apple Color Emoji",
          "Segoe UI",
          "Noto Color Emoji"
        ],
        "paragraph": [
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "Helvetica Neue",
          "Arial",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "56px",
        "h2": "24px",
        "body": "12px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "4px"
    },
    "components": {
      "input": {
        "background": "transparent",
        "textColor": "#2D5286",
        "borderColor": "#CDD7E4",
        "borderRadius": "10px",
        "borderRadiusCorners": {
          "topLeft": "10px",
          "topRight": "10px",
          "bottomRight": "10px",
          "bottomLeft": "10px"
        },
        "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
      },
      "buttonPrimary": {
        "background": "#2D5286",
        "textColor": "#FFFFFF",
        "borderRadius": "8px",
        "borderRadiusCorners": {
          "topLeft": "8px",
          "topRight": "8px",
          "bottomRight": "8px",
          "bottomLeft": "8px"
        },
        "shadow": "rgba(45, 82, 134, 0.3) 0px 2px 8px 0px"
      },
      "buttonSecondary": {
        "background": "#F9FAFB",
        "textColor": "#2D5286",
        "borderColor": "#C3CFDF",
        "borderRadius": "8px",
        "borderRadiusCorners": {
          "topLeft": "8px",
          "topRight": "8px",
          "bottomRight": "8px",
          "bottomLeft": "8px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "favicon": "https://alkali.engineering/favicon.svg",
      "ogImage": "https://www.alkali.engineering/public_landing.png"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": -1,
      "reasoning": "No suitable brand logo was found in the header. All visible candidates are either tiny or not clearly associated with the brand 'Alkali'.",
      "confidence": 0.3,
      "rejected": true,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Try Here",
        "reasoning": "Button #1 has a vibrant brand color (#2D5286) and action-oriented text ('Try Here'), making it the most prominent CTA."
      },
      "secondary": {
        "index": 1,
        "text": "Continue with Google",
        "reasoning": "Button #5 has a different background color (#F9FAFB) and serves as a secondary action ('Continue with Google')."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "engineering professionals"
    },
    "designSystem": {
      "framework": "tailwind",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": -1,
          "selectedLogoReasoning": "No suitable brand logo was found in the header. All visible candidates are either tiny or not clearly associated with the brand 'Alkali'.",
          "confidence": 0.3
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/86775ba142.webp",
      "alt": "Alkali",
      "source_url": "https://alkali.engineering/",
      "image_url": "https://alkali.engineering/oneonta-page-03.jpg",
      "width": 1600,
      "height": 1143,
      "bytes": 151613,
      "query": "site:alkali.engineering",
      "query_suffix": "site:alkali.engineering"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/c392a345ba.webp",
      "alt": "Blog | Alkali | Alkali",
      "source_url": "https://www.alkali.engineering/blog",
      "image_url": "https://www.alkali.engineering/blog_post_6_assets/Column_Cover.png",
      "width": 1536,
      "height": 1024,
      "bytes": 2371971,
      "query": "site:alkali.engineering",
      "query_suffix": "site:alkali.engineering"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/496543dd15.webp",
      "alt": "Alkali",
      "source_url": "https://alkali.engineering/docs",
      "image_url": "https://alkali.engineering/UI.png",
      "width": 1920,
      "height": 964,
      "bytes": 456235,
      "query": "site:alkali.engineering",
      "query_suffix": "site:alkali.engineering"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/b5756177af.webp",
      "alt": "Alkali",
      "source_url": "https://alkali.engineering/docs",
      "image_url": "https://alkali.engineering/ShareModal.png",
      "width": 1234,
      "height": 1242,
      "bytes": 262420,
      "query": "site:alkali.engineering",
      "query_suffix": "site:alkali.engineering"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/1dd8c802ae.webp",
      "alt": "Alkali",
      "source_url": "https://alkali.engineering/",
      "image_url": "https://alkali.engineering/courthouse-page-17.jpg",
      "width": 1600,
      "height": 1143,
      "bytes": 240532,
      "query": "site:alkali.engineering",
      "query_suffix": "site:alkali.engineering"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/alkali/bbde63899d.webp",
      "alt": "Introducing Alkali (Beta) | Alkali",
      "source_url": "https://www.alkali.engineering/blog/introducing-ape-0-beta",
      "image_url": "https://www.alkali.engineering/blog_post_1_assets/APE3.webp",
      "width": 2048,
      "height": 738,
      "bytes": 618594,
      "query": "site:alkali.engineering blog",
      "query_suffix": "site:alkali.engineering blog"
    }
  ],
  "font_resources": [
    {
      "family": "Segoe UI",
      "google_fonts_url": "https://fonts.google.com/specimen/Segoe+UI"
    },
    {
      "family": "Segoe UI",
      "google_fonts_url": "https://fonts.google.com/specimen/Segoe+UI"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Segoe+UI&family=Segoe+UI&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/alkali",
  "agent_instructions": "You are designing or implementing in Alkali's brand identity.\n\n# Brand profile\n- Company: Alkali\n- Source: https://alkali.engineering\n- Color scheme: light\n\n# Colors\n- primary: #C3CFDF\n- secondary: #597AA6\n- accent: #2D5286\n- background: #F2F5F8\n- textPrimary: #2D5286\n- link: #2D5286\n\n# Typography\n- primary: Segoe UI — https://fonts.google.com/specimen/Segoe+UI\n- heading: Segoe UI — https://fonts.google.com/specimen/Segoe+UI\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Segoe+UI&family=Segoe+UI&display=swap\">\n\n# UI Components\n- input: background=transparent, textColor=#2D5286, borderColor=#CDD7E4, borderRadius=10px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px\n- buttonPrimary: background=#2D5286, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(45, 82, 134, 0.3) 0px 2px 8px 0px\n- buttonSecondary: background=#F9FAFB, textColor=#2D5286, borderColor=#C3CFDF, borderRadius=8px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: engineering professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/alkali.json",
  "page_markdown": "# Alkali Brand Identity\n\nA complete profile of **Alkali**'s visual system — colors, typography, components, and personality — extracted from https://alkali.engineering. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/alkali\n- Machine-readable JSON: https://characterquilt.com/branding/alkali.json\n- Per-page llms.txt: https://characterquilt.com/branding/alkali/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #C3CFDF |\n| Accent | #2D5286 |\n| Body Font | Segoe UI |\n| Heading Font | Segoe UI |\n\n## Color Palette\n\n- primary: #C3CFDF\n- secondary: #597AA6\n- accent: #2D5286\n- background: #F2F5F8\n- textPrimary: #2D5286\n- link: #2D5286\n\n## Typography\n\n- primary: Segoe UI — https://fonts.google.com/specimen/Segoe+UI\n- heading: Segoe UI — https://fonts.google.com/specimen/Segoe+UI\n\n## Visual Assets\n\n- Favicon: https://alkali.engineering/favicon.svg\n- Social card (og:image): https://www.alkali.engineering/public_landing.png\n\n## UI Components\n\n- input: background=transparent, textColor=#2D5286, borderColor=#CDD7E4, borderRadius=10px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px\n- buttonPrimary: background=#2D5286, textColor=#FFFFFF, borderRadius=8px, shadow=rgba(45, 82, 134, 0.3) 0px 2px 8px 0px\n- buttonSecondary: background=#F9FAFB, textColor=#2D5286, borderColor=#C3CFDF, borderRadius=8px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: engineering professionals\n\n## Alkali Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Alkali**\n  - Image: https://alkali.engineering/oneonta-page-03.jpg\n  - Source: https://alkali.engineering/\n- **Blog | Alkali | Alkali**\n  - Image: https://www.alkali.engineering/blog_post_6_assets/Column_Cover.png\n  - Source: https://www.alkali.engineering/blog\n- **Alkali**\n  - Image: https://alkali.engineering/UI.png\n  - Source: https://alkali.engineering/docs\n- **Alkali**\n  - Image: https://alkali.engineering/ShareModal.png\n  - Source: https://alkali.engineering/docs\n- **Alkali**\n  - Image: https://alkali.engineering/courthouse-page-17.jpg\n  - Source: https://alkali.engineering/\n- **Introducing Alkali (Beta) | Alkali**\n  - Image: https://www.alkali.engineering/blog_post_1_assets/APE3.webp\n  - Source: https://www.alkali.engineering/blog/introducing-ape-0-beta\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Segoe UI\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#C3CFDF\",\n    \"secondary\": \"#597AA6\",\n    \"accent\": \"#2D5286\",\n    \"background\": \"#F2F5F8\",\n    \"textPrimary\": \"#2D5286\",\n    \"link\": \"#2D5286\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Segoe UI\",\n      \"heading\": \"Segoe UI\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"ui-sans-serif\",\n        \"system-ui\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Segoe UI\",\n        \"Noto Color Emoji\"\n      ],\n      \"paragraph\": [\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"56px\",\n      \"h2\": \"24px\",\n      \"body\": \"12px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"4px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#2D5286\",\n      \"borderColor\": \"#CDD7E4\",\n      \"borderRadius\": \"10px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"10px\",\n        \"topRight\": \"10px\",\n        \"bottomRight\": \"10px\",\n        \"bottomLeft\": \"10px\"\n      },\n      \"shadow\": \"rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#2D5286\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"8px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"8px\",\n        \"topRight\": \"8px\",\n        \"bottomRight\": \"8px\",\n        \"bottomLeft\": \"8px\"\n      },\n      \"shadow\": \"rgba(45, 82, 134, 0.3) 0px 2px 8px 0px\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#F9FAFB\",\n      \"textColor\": \"#2D5286\",\n      \"borderColor\": \"#C3CFDF\",\n      \"borderRadius\": \"8px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"8px\",\n        \"topRight\": \"8px\",\n        \"bottomRight\": \"8px\",\n        \"bottomLeft\": \"8px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"favicon\": \"https://alkali.engineering/favicon.svg\",\n    \"ogImage\": \"https://www.alkali.engineering/public_landing.png\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": -1,\n    \"reasoning\": \"No suitable brand logo was found in the header. All visible candidates are either tiny or not clearly associated with the brand 'Alkali'.\",\n    \"confidence\": 0.3,\n    \"rejected\": true,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Try Here\",\n      \"reasoning\": \"Button #1 has a vibrant brand color (#2D5286) and action-oriented text ('Try Here'), making it the most prominent CTA.\"\n    },\n    \"secondary\": {\n      \"index\": 1,\n      \"text\": \"Continue with Google\",\n      \"reasoning\": \"Button #5 has a different background color (#F9FAFB) and serves as a secondary action ('Continue with Google').\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"engineering professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"tailwind\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": -1,\n        \"selectedLogoReasoning\": \"No suitable brand logo was found in the header. All visible candidates are either tiny or not clearly associated with the brand 'Alkali'.\",\n        \"confidence\": 0.3\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}