# Anjuna Brand Identity A complete profile of **Anjuna**'s visual system — colors, typography, components, and personality — extracted from https://www.anjuna.io. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/anjuna - Machine-readable JSON: https://characterquilt.com/branding/anjuna.json - Per-page llms.txt: https://characterquilt.com/branding/anjuna/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #00994F | | Accent | #00994F | | Body Font | Inter | | Heading Font | Inter | ## Color Palette - primary: #00994F - secondary: #343B48 - accent: #00994F - background: #101828 - textPrimary: #101828 - link: #101828 ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Inter — https://fonts.google.com/specimen/Inter ## Visual Assets - Logo: https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/63ef5217726f3187af90d77d_logo.svg - Favicon: https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/641e96e0b0bfff35b9dee6a6_favicon.png - Social card (og:image): https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/691ca1ad89f7bd30ebdbe4a4_anjuna-homepage-1200-630.webp ## UI Components - input: background=#FFFFFF, textColor=#101828, borderColor=#FFFFFF, borderRadius=5px, shadow=none - buttonPrimary: background=#00994F, textColor=#FFFFFF, borderColor=#00994F, borderRadius=9px, shadow=none - buttonSecondary: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=9px, shadow=none ## Brand Personality Tone: professional · Energy: medium · Audience: business professionals and tech companies ## Anjuna Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Anjuna Blog** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/6861b9185213bd6666f4df93_anjuna-making-aws-nitro-enclaves-easy-for-saas-vendors-600-350.webp - Source: https://www.anjuna.io/blog - **Demo Series: Prevent Databases From Exposing TLS Keys** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/65dfa7693d7cf34f686fb30c_Search%404x.png - Source: https://www.anjuna.io/blog/demo-series-prevent-databases-from-exposing-tls-keys - **Insights from President Biden's Executive Order: The Imperative Role of Confidential Computing in Trustworthy AI Development** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/6543b99e1f0d36db2112e560_ai-executive-order-blog-1600-830.jpg - Source: https://www.anjuna.io/blog/insights-from-president-bidens-executive-order-the-imperative-role-of-confidential-computing-in-trustworthy-ai-development - **Anjuna Blog** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/687129ebf0966f3166f01fc6_microsofts-bold-move-to-confidential-computing-for-critical-licensing-services-1600-830.webp - Source: https://www.anjuna.io/blog - **Governance, zero trust, and data-in-use: What you need to know about NIST CSF 2.0** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/6627f763fe0bf8196547fecd_blog-2.webp - Source: https://www.anjuna.io/blog/governance-zero-trust-and-data-in-use-what-you-need-to-know-about-nist-csf-2-0 - **Demo Series: Prevent Databases From Exposing TLS Keys** - Image: https://cdn.prod.website-files.com/63f08d2744acc65d1d4d6d85/6548edbb43e8e0bd01edd801_Errors%404x.png - Source: https://www.anjuna.io/blog/demo-series-prevent-databases-from-exposing-tls-keys ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "dark", "fonts": [ { "family": "Inter", "role": "body" }, { "family": "Satoshi", "role": "unknown" } ], "colors": { "primary": "#00994F", "secondary": "#343B48", "accent": "#00994F", "background": "#101828", "textPrimary": "#101828", "link": "#101828" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "Satoshi", "sans-serif" ], "body": [ "Inter", "sans-serif" ], "paragraph": [ "Inter", "sans-serif" ] }, "fontSizes": { "h1": "86.4px", "h2": "45px", "body": "22.5px" } }, "spacing": { "baseUnit": 4, "borderRadius": "12px" }, "components": { "input": { "background": "#FFFFFF", "textColor": "#101828", "borderColor": "#FFFFFF", "borderRadius": "5px", "borderRadiusCorners": { "topLeft": "5px", "topRight": "5px", "bottomRight": "5px", "bottomLeft": "5px" }, "shadow": "none" }, "buttonPrimary": { "background": "#00994F", "textColor": "#FFFFFF", "borderColor": "#00994F", "borderRadius": "9px", "borderRadiusCorners": { "topLeft": "9px", "topRight": "9px", "bottomRight": "9px", "bottomLeft": "9px" }, "shadow": "none" }, "buttonSecondary": { "background": "transparent", "textColor": "#FFFFFF", "borderColor": "#FFFFFF", "borderRadius": "9px", "borderRadiusCorners": { "topLeft": "9px", "topRight": "9px", "bottomRight": "9px", "bottomLeft": "9px" }, "shadow": "none" } }, "images": { "logo": "https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/63ef5217726f3187af90d77d_logo.svg", "favicon": "https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/641e96e0b0bfff35b9dee6a6_favicon.png", "ogImage": "https://cdn.prod.website-files.com/63ef28dc4feb8b3f17543d0a/691ca1ad89f7bd30ebdbe4a4_anjuna-homepage-1200-630.webp" }, "__llm_logo_reasoning": { "selectedIndex": 17, "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9, "rejected": true, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 2, "text": "Start Free", "reasoning": "Button #2 ('Start Free') is the primary CTA due to its action-oriented text and vibrant green color, which aligns with the brand's primary color." }, "secondary": { "index": 3, "text": "Subscribe", "reasoning": "Button #3 ('Subscribe') is selected as secondary because it has a transparent background, providing a clear visual distinction from the primary button." }, "confidence": 0.95 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "business professionals and tech companies" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```