{ "name": "Arist", "slug": "arist", "domain": "https://www.arist.co", "sources": [ "yc" ], "branding": { "colorScheme": "light", "fonts": [ { "family": "Söhne Buch", "role": "body" }, { "family": "PP Formula Regular", "role": "unknown" }, { "family": "Aeonik Regular", "role": "unknown" } ], "colors": { "primary": "#444F54", "secondary": "#00264C", "accent": "#FF6247", "background": "#FFFFFF", "textPrimary": "#FF6247", "link": "#FF6247" }, "typography": { "fontFamilies": { "primary": "Söhne Buch", "heading": "Söhne Buch" }, "fontStacks": { "heading": [ "Aeonik Regular", "sans-serif" ], "body": [ "sans-serif" ], "paragraph": [ "Söhne Buch", "sans-serif" ] }, "fontSizes": { "h1": "64px", "h2": "64px", "body": "16px" } }, "spacing": { "baseUnit": 10, "borderRadius": "1px" }, "components": { "buttonPrimary": { "background": "#FFFFFF", "textColor": "#0000EE", "borderRadius": "100px", "borderRadiusCorners": { "topLeft": "100px", "topRight": "100px", "bottomRight": "100px", "bottomLeft": "100px" }, "shadow": "none" } }, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20viewBox%3D%220%200%2052%2039%22%20preserveAspectRatio%3D%22none%22%20width%3D%22100%25%22%20height%3D%22100%25%22%20data-fc-idx%3D%220%22%3E%3Csvg%20width%3D%2252%22%20height%3D%2239%22%20viewBox%3D%220%200%2052%2039%22%20fill%3D%22none%22%20id%3D%22svg-809415456_382%22%3E%0A%3Cpath%20d%3D%22M51.1275%206.92684L39.5175%2038.0496L39.516%2038.054H5.47754L5.49568%2038.0415L12.7049%2033.1234H35.3871L43.1295%2012.3678L51.1175%206.91875L51.1351%206.90674L51.1275%206.92684Z%22%20fill%3D%22%23101828%22%20fill-opacity%3D%220.8%22%2F%3E%0A%3Cpath%20d%3D%22M34.0116%2031.1227L45.6217%200L0%2031.1227H34.0116Z%22%20fill%3D%22%23FF6247%22%2F%3E%0A%3C%2Fsvg%3E%3C%2Fsvg%3E", "favicon": "https://framerusercontent.com/images/vD7vn4JXGKodX4O1pnJMH4w2g.png", "ogImage": "https://framerusercontent.com/images/qa4v2BbHd2qo8SJKwqUWwyT9Y.png", "logoHref": "./" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "See a demo", "reasoning": "The button 'See a demo' is the only button available and serves as the primary call-to-action, despite its white background. It is likely intended to be the main action users are encouraged to take." }, "secondary": { "index": -1, "text": "N/A", "reasoning": "There is no secondary button available with a different background color." }, "confidence": 0.8 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "business professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.8, "colors": 0.9, "overall": 0.8500000000000001 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/930f5289c1.webp", "alt": "Arist.co", "source_url": "https://www.arist.co/demo", "image_url": "https://framerusercontent.com/images/fvSKjrC41LIXc4luHzY0JLV2S1Q.jpg?width=4000&height=5998", "width": 4000, "height": 5998, "bytes": 3859821, "query": "site:arist.co", "query_suffix": "site:arist.co" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/9a959e4bc7.webp", "alt": "Microlearning in 2025: Research & Best Practices | Arist - Arist", "source_url": "https://www.arist.co/post/microlearning-research-benefits-and-best-practices", "image_url": "https://framerusercontent.com/images/iuMAUKBKdsjmu1vWwgVZrzYqzQ.jpg?width=3000&height=1688", "width": 3000, "height": 1688, "bytes": 639743, "query": "site:arist.co", "query_suffix": "site:arist.co" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/6784958647.webp", "alt": "Microlearning in 2025: Research & Best Practices | Arist - Arist", "source_url": "https://www.arist.co/post/microlearning-research-benefits-and-best-practices", "image_url": "https://framerusercontent.com/images/Pf1cQpHJLZmPhJSLsYmRPKgf1g.png", "width": 600, "height": 600, "bytes": 78381, "query": "site:arist.co blog", "query_suffix": "site:arist.co blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/1f9e8a06a2.webp", "alt": "Arist", "source_url": "https://www.arist.co/post/10-ways-improve-learning-outcomes", "image_url": "https://framerusercontent.com/images/cg0D2XqEdfpdHy0ERUU3pcZ4.png?width=2848&height=1504", "width": 2848, "height": 1504, "bytes": 2050792, "query": "site:arist.co", "query_suffix": "site:arist.co" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/6887d30c3e.webp", "alt": "Arist.co", "source_url": "https://www.arist.co/demo", "image_url": "https://framerusercontent.com/images/F8dUbKiSpQWbzaQs7fMbuYDtYRI.jpg?width=2048&height=1365", "width": 2048, "height": 1365, "bytes": 1092957, "query": "site:arist.co", "query_suffix": "site:arist.co" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/arist/8a9bd909bf.webp", "alt": "Building an AI Microlearning Analytics Dashboard: Metrics that Prove Skill Lift and Behavior Change", "source_url": "https://www.arist.co/post/ai-microlearning-analytics-dashboard-skill-lift-behavior-change/blogrelixir", "image_url": "https://framerusercontent.com/images/Rt9nLRB5RELL34ETb0xUfcMY14k.png?width=1921&height=1081", "width": 1921, "height": 1081, "bytes": 12241, "query": "site:arist.co", "query_suffix": "site:arist.co" } ], "font_resources": [ { "family": "Söhne Buch", "google_fonts_url": "https://fonts.google.com/specimen/Söhne+Buch" }, { "family": "Söhne Buch", "google_fonts_url": "https://fonts.google.com/specimen/Söhne+Buch" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Söhne+Buch&family=Söhne+Buch&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/arist", "agent_instructions": "You are designing or implementing in Arist's brand identity.\n\n# Brand profile\n- Company: Arist\n- Source: https://www.arist.co\n- Color scheme: light\n\n# Colors\n- primary: #444F54\n- secondary: #00264C\n- accent: #FF6247\n- background: #FFFFFF\n- textPrimary: #FF6247\n- link: #FF6247\n\n# Typography\n- primary: Söhne Buch — https://fonts.google.com/specimen/Söhne+Buch\n- heading: Söhne Buch — https://fonts.google.com/specimen/Söhne+Buch\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#FFFFFF, textColor=#0000EE, borderRadius=100px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: business professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/arist.json", "page_markdown": "# Arist Brand Identity\n\nA complete profile of **Arist**'s visual system — colors, typography, components, and personality — extracted from https://www.arist.co. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/arist\n- Machine-readable JSON: https://characterquilt.com/branding/arist.json\n- Per-page llms.txt: https://characterquilt.com/branding/arist/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #444F54 |\n| Accent | #FF6247 |\n| Body Font | Söhne Buch |\n| Heading Font | Söhne Buch |\n\n## Color Palette\n\n- primary: #444F54\n- secondary: #00264C\n- accent: #FF6247\n- background: #FFFFFF\n- textPrimary: #FF6247\n- link: #FF6247\n\n## Typography\n\n- primary: Söhne Buch — https://fonts.google.com/specimen/Söhne+Buch\n- heading: Söhne Buch — https://fonts.google.com/specimen/Söhne+Buch\n\n## Visual Assets\n\n- Logo: data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20viewBox%3D%220%200%2052%2039%22%20preserveAspectRatio%3D%22none%22%20width%3D%22100%25%22%20height%3D%22100%25%22%20data-fc-idx%3D%220%22%3E%3Csvg%20width%3D%2252%22%20height%3D%2239%22%20viewBox%3D%220%200%2052%2039%22%20fill%3D%22none%22%20id%3D%22svg-809415456_382%22%3E%0A%3Cpath%20d%3D%22M51.1275%206.92684L39.5175%2038.0496L39.516%2038.054H5.47754L5.49568%2038.0415L12.7049%2033.1234H35.3871L43.1295%2012.3678L51.1175%206.91875L51.1351%206.90674L51.1275%206.92684Z%22%20fill%3D%22%23101828%22%20fill-opacity%3D%220.8%22%2F%3E%0A%3Cpath%20d%3D%22M34.0116%2031.1227L45.6217%200L0%2031.1227H34.0116Z%22%20fill%3D%22%23FF6247%22%2F%3E%0A%3C%2Fsvg%3E%3C%2Fsvg%3E\n- Favicon: https://framerusercontent.com/images/vD7vn4JXGKodX4O1pnJMH4w2g.png\n- Social card (og:image): https://framerusercontent.com/images/qa4v2BbHd2qo8SJKwqUWwyT9Y.png\n\n## UI Components\n\n- buttonPrimary: background=#FFFFFF, textColor=#0000EE, borderRadius=100px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: business professionals\n\n## Arist Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Arist.co**\n - Image: https://framerusercontent.com/images/fvSKjrC41LIXc4luHzY0JLV2S1Q.jpg?width=4000&height=5998\n - Source: https://www.arist.co/demo\n- **Microlearning in 2025: Research & Best Practices | Arist - Arist**\n - Image: https://framerusercontent.com/images/iuMAUKBKdsjmu1vWwgVZrzYqzQ.jpg?width=3000&height=1688\n - Source: https://www.arist.co/post/microlearning-research-benefits-and-best-practices\n- **Microlearning in 2025: Research & Best Practices | Arist - Arist**\n - Image: https://framerusercontent.com/images/Pf1cQpHJLZmPhJSLsYmRPKgf1g.png\n - Source: https://www.arist.co/post/microlearning-research-benefits-and-best-practices\n- **Arist**\n - Image: https://framerusercontent.com/images/cg0D2XqEdfpdHy0ERUU3pcZ4.png?width=2848&height=1504\n - Source: https://www.arist.co/post/10-ways-improve-learning-outcomes\n- **Arist.co**\n - Image: https://framerusercontent.com/images/F8dUbKiSpQWbzaQs7fMbuYDtYRI.jpg?width=2048&height=1365\n - Source: https://www.arist.co/demo\n- **Building an AI Microlearning Analytics Dashboard: Metrics that Prove Skill Lift and Behavior Change**\n - Image: https://framerusercontent.com/images/Rt9nLRB5RELL34ETb0xUfcMY14k.png?width=1921&height=1081\n - Source: https://www.arist.co/post/ai-microlearning-analytics-dashboard-skill-lift-behavior-change/blogrelixir\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"Söhne Buch\",\n \"role\": \"body\"\n },\n {\n \"family\": \"PP Formula Regular\",\n \"role\": \"unknown\"\n },\n {\n \"family\": \"Aeonik Regular\",\n \"role\": \"unknown\"\n }\n ],\n \"colors\": {\n \"primary\": \"#444F54\",\n \"secondary\": \"#00264C\",\n \"accent\": \"#FF6247\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#FF6247\",\n \"link\": \"#FF6247\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Söhne Buch\",\n \"heading\": \"Söhne Buch\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Aeonik Regular\",\n \"sans-serif\"\n ],\n \"body\": [\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"Söhne Buch\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"64px\",\n \"h2\": \"64px\",\n \"body\": \"16px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 10,\n \"borderRadius\": \"1px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#FFFFFF\",\n \"textColor\": \"#0000EE\",\n \"borderRadius\": \"100px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"100px\",\n \"topRight\": \"100px\",\n \"bottomRight\": \"100px\",\n \"bottomLeft\": \"100px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": \"data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20viewBox%3D%220%200%2052%2039%22%20preserveAspectRatio%3D%22none%22%20width%3D%22100%25%22%20height%3D%22100%25%22%20data-fc-idx%3D%220%22%3E%3Csvg%20width%3D%2252%22%20height%3D%2239%22%20viewBox%3D%220%200%2052%2039%22%20fill%3D%22none%22%20id%3D%22svg-809415456_382%22%3E%0A%3Cpath%20d%3D%22M51.1275%206.92684L39.5175%2038.0496L39.516%2038.054H5.47754L5.49568%2038.0415L12.7049%2033.1234H35.3871L43.1295%2012.3678L51.1175%206.91875L51.1351%206.90674L51.1275%206.92684Z%22%20fill%3D%22%23101828%22%20fill-opacity%3D%220.8%22%2F%3E%0A%3Cpath%20d%3D%22M34.0116%2031.1227L45.6217%200L0%2031.1227H34.0116Z%22%20fill%3D%22%23FF6247%22%2F%3E%0A%3C%2Fsvg%3E%3C%2Fsvg%3E\",\n \"favicon\": \"https://framerusercontent.com/images/vD7vn4JXGKodX4O1pnJMH4w2g.png\",\n \"ogImage\": \"https://framerusercontent.com/images/qa4v2BbHd2qo8SJKwqUWwyT9Y.png\",\n \"logoHref\": \"./\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.\",\n \"confidence\": 0.9,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"See a demo\",\n \"reasoning\": \"The button 'See a demo' is the only button available and serves as the primary call-to-action, despite its white background. It is likely intended to be the main action users are encouraged to take.\"\n },\n \"secondary\": {\n \"index\": -1,\n \"text\": \"N/A\",\n \"reasoning\": \"There is no secondary button available with a different background color.\"\n },\n \"confidence\": 0.8\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"business professionals\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.8,\n \"colors\": 0.9,\n \"overall\": 0.8500000000000001\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of being the main brand logo.\",\n \"confidence\": 0.9\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }