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"favicon": "https://cdn.prod.website-files.com/680fff47a6e110f6f2eab520/680fff47a6e110f6f2eab5f9_athelas-favicon-32x32.png", "ogImage": "https://storage.googleapis.com/athelas_website/Athelas%20-%20thumbnail%20-%20Frame%201%20(1).png", "logoHref": "/" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Athelas'.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 3, "text": "Learn More", "reasoning": "Button #3 has a vibrant brand color (#FBFF95) and action-oriented text ('Learn More'), making it the primary CTA." }, "secondary": { "index": 1, "text": "Get a Demo", "reasoning": "Button #1 ('Get a Demo') has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary CTA." }, "confidence": 0.95 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "healthcare businesses" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Athelas'.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/56549bafed.webp", "alt": "Login | EasyPay", "source_url": "https://interact.athelas.com/pay?site_id=365", "image_url": "https://storage.googleapis.com/normandy_site_logos/logos/365/patient_pay_logo.jpg", "width": 5000, "height": 5000, "bytes": 1508499, "query": "site:athelas.com", "query_suffix": "site:athelas.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/7657534182.webp", "alt": "Athelas Secures $200M to Accelerate AI-Powered Healthcare Transformation - Insights | Athelas", "source_url": "https://www.athelas.com/tbh/athelas-secures-200m-to-accelerate-ai-powered-healthcare-transformation", "image_url": "https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/68950a3734f60cfb7be8aaf2_Athelas%20Blog%20Graphic%2011.jpg", "width": 1400, "height": 1000, "bytes": 72058, "query": "site:athelas.com blog", "query_suffix": "site:athelas.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/27ee322518.webp", "alt": "Taking Back Healthcare | Athelas", "source_url": "https://www.athelas.com/tbh?2c045e94_page=4", "image_url": "https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/68f2ad59eb172d0ba78d0e00_Athelas%20RCM%20Blog%20Graphic.png", "width": 1400, "height": 1000, "bytes": 94848, "query": "site:athelas.com blog", "query_suffix": "site:athelas.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/312a9cff01.webp", "alt": "Login | EasyPay", "source_url": "https://onboarding.athelas.com/patient_pay?site_id=344", "image_url": "https://storage.googleapis.com/normandy_site_logos/logos/344/patient_pay_logo.jpg", "width": 3300, "height": 2550, "bytes": 181832, "query": "site:athelas.com", "query_suffix": "site:athelas.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/5e8cb6dd83.webp", "alt": "Jill Steeley: CEO and FQHC Executive Coach - Insights | Athelas", "source_url": "https://www.athelas.com/tbh/jill-steeley-ceo-and-fqhc-executive-coach", "image_url": "https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/69adbc827d559d26ea4d9d89_Athelas%20Podcast%20Blog%20Graphic%20Jill%20Steeley.png", "width": 700, "height": 500, "bytes": 156178, "query": "site:athelas.com blog", "query_suffix": "site:athelas.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/athelas/11c082ebb5.webp", "alt": "How Springville Dermatology Hit an All-Time Low 1% Denial Rate with Athelas - Case Studies | Athelas", "source_url": "https://www.athelas.com/case-studies/springville-dermatology-and-diagnostics", "image_url": "https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/680fff47a6e110f6f2eab7a2_Springville%20-%20Horizontal.webp", "width": 3012, "height": 1556, "bytes": 92426, "query": "site:athelas.com", "query_suffix": "site:athelas.com" } ], "font_resources": [ { "family": "Satoshi", "google_fonts_url": "https://fonts.google.com/specimen/Satoshi" }, { "family": "Gt America Extended", "google_fonts_url": "https://fonts.google.com/specimen/Gt+America+Extended" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Satoshi&family=Gt+America+Extended&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/athelas", "agent_instructions": "You are designing or implementing in Athelas's brand identity.\n\n# Brand profile\n- Company: Athelas\n- Source: http://athelas.com\n- Color scheme: light\n\n# Colors\n- primary: #FBFF95\n- secondary: #D8EDFF\n- accent: #FBFF95\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #162E3B\n\n# Typography\n- primary: Satoshi — https://fonts.google.com/specimen/Satoshi\n- heading: Gt America Extended — https://fonts.google.com/specimen/Gt+America+Extended\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#FBFF95, textColor=#1E1E1E, borderColor=#1E1E1E, borderRadius=160px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#1E1E1E, borderRadius=0px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: healthcare businesses\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/athelas.json", "page_markdown": "# Athelas Brand Identity\n\nA complete profile of **Athelas**'s visual system — colors, typography, components, and personality — extracted from http://athelas.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/athelas\n- Machine-readable JSON: https://characterquilt.com/branding/athelas.json\n- Per-page llms.txt: https://characterquilt.com/branding/athelas/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #FBFF95 |\n| Accent | #FBFF95 |\n| Body Font | Satoshi |\n| Heading Font | Gt America Extended |\n\n## Color Palette\n\n- primary: #FBFF95\n- secondary: #D8EDFF\n- accent: #FBFF95\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #162E3B\n\n## Typography\n\n- primary: Satoshi — https://fonts.google.com/specimen/Satoshi\n- heading: Gt America Extended — https://fonts.google.com/specimen/Gt+America+Extended\n\n## Visual Assets\n\n- Logo: 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Favicon: https://cdn.prod.website-files.com/680fff47a6e110f6f2eab520/680fff47a6e110f6f2eab5f9_athelas-favicon-32x32.png\n- Social card (og:image): https://storage.googleapis.com/athelas_website/Athelas%20-%20thumbnail%20-%20Frame%201%20(1).png\n\n## UI Components\n\n- buttonPrimary: background=#FBFF95, textColor=#1E1E1E, borderColor=#1E1E1E, borderRadius=160px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#1E1E1E, borderRadius=0px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: healthcare businesses\n\n## Athelas Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Login | EasyPay**\n - Image: https://storage.googleapis.com/normandy_site_logos/logos/365/patient_pay_logo.jpg\n - Source: https://interact.athelas.com/pay?site_id=365\n- **Athelas Secures $200M to Accelerate AI-Powered Healthcare Transformation - Insights | Athelas**\n - Image: https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/68950a3734f60cfb7be8aaf2_Athelas%20Blog%20Graphic%2011.jpg\n - Source: https://www.athelas.com/tbh/athelas-secures-200m-to-accelerate-ai-powered-healthcare-transformation\n- **Taking Back Healthcare | Athelas**\n - Image: https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/68f2ad59eb172d0ba78d0e00_Athelas%20RCM%20Blog%20Graphic.png\n - Source: https://www.athelas.com/tbh?2c045e94_page=4\n- **Login | EasyPay**\n - Image: https://storage.googleapis.com/normandy_site_logos/logos/344/patient_pay_logo.jpg\n - Source: https://onboarding.athelas.com/patient_pay?site_id=344\n- **Jill Steeley: CEO and FQHC Executive Coach - Insights | Athelas**\n - Image: https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/69adbc827d559d26ea4d9d89_Athelas%20Podcast%20Blog%20Graphic%20Jill%20Steeley.png\n - Source: https://www.athelas.com/tbh/jill-steeley-ceo-and-fqhc-executive-coach\n- **How Springville Dermatology Hit an All-Time Low 1% Denial Rate with Athelas - Case Studies | Athelas**\n - Image: https://cdn.prod.website-files.com/680fff47a6e110f6f2eab546/680fff47a6e110f6f2eab7a2_Springville%20-%20Horizontal.webp\n - Source: https://www.athelas.com/case-studies/springville-dermatology-and-diagnostics\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"Satoshi\",\n \"role\": \"body\"\n },\n {\n \"family\": \"Arial\",\n \"role\": \"body\"\n },\n {\n \"family\": \"Gt America Extended\",\n \"role\": \"heading\"\n },\n {\n \"family\": \"Verdana\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#FBFF95\",\n \"secondary\": \"#D8EDFF\",\n \"accent\": \"#FBFF95\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#000000\",\n \"link\": \"#162E3B\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Satoshi\",\n \"heading\": \"Gt America Extended\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Gt America Extended\",\n \"Verdana\",\n \"sans-serif\"\n ],\n \"body\": [\n \"Satoshi\",\n \"Arial\",\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"Satoshi\",\n \"Arial\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"40px\",\n \"h2\": \"128px\",\n \"body\": \"20px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"12px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#FBFF95\",\n \"textColor\": \"#1E1E1E\",\n \"borderColor\": \"#1E1E1E\",\n \"borderRadius\": \"160px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"160px\",\n \"topRight\": \"160px\",\n \"bottomRight\": \"160px\",\n \"bottomLeft\": \"160px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonSecondary\": {\n \"background\": \"#FFFFFF\",\n \"textColor\": \"#1E1E1E\",\n \"borderRadius\": \"0px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"0px\",\n \"topRight\": \"0px\",\n \"bottomRight\": \"0px\",\n \"bottomLeft\": \"0px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": 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\"favicon\": \"https://cdn.prod.website-files.com/680fff47a6e110f6f2eab520/680fff47a6e110f6f2eab5f9_athelas-favicon-32x32.png\",\n \"ogImage\": \"https://storage.googleapis.com/athelas_website/Athelas%20-%20thumbnail%20-%20Frame%201%20(1).png\",\n \"logoHref\": \"/\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Athelas'.\",\n \"confidence\": 0.9,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 3,\n \"text\": \"Learn More\",\n \"reasoning\": \"Button #3 has a vibrant brand color (#FBFF95) and action-oriented text ('Learn More'), making it the primary CTA.\"\n },\n \"secondary\": {\n \"index\": 1,\n \"text\": \"Get a Demo\",\n \"reasoning\": \"Button #1 ('Get a Demo') has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary CTA.\"\n },\n \"confidence\": 0.95\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"healthcare businesses\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.95,\n \"colors\": 0.9,\n \"overall\": 0.925\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Athelas'.\",\n \"confidence\": 0.9\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }