# Blink Brand Identity A complete profile of **Blink**'s visual system — colors, typography, components, and personality — extracted from https://blink.new. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/blink - Machine-readable JSON: https://characterquilt.com/branding/blink.json - Per-page llms.txt: https://characterquilt.com/branding/blink/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #216BE4 | | Accent | #216BE4 | | Body Font | Geist | | Heading Font | Geist | ## Color Palette - primary: #216BE4 - secondary: #79C0FF - accent: #216BE4 - background: #FFFFFF - textPrimary: #0F0F0F - link: #FDE3E3 ## Typography - primary: Geist — https://fonts.google.com/specimen/Geist - heading: Geist — https://fonts.google.com/specimen/Geist ## Visual Assets - Logo: https://blink.new/_next/image?url=%2Fblink%2Fblink-logo-wordmark--light-theme.svg&w=256&q=75 - Favicon: https://blink.new/favicon-16x16.png - Social card (og:image): https://blink.new/blink/ai-app-builder.png ## UI Components - input: background=#FFFFFF, textColor=#0F0F0F, borderColor=#E6E6E6, borderRadius=10px, shadow=none - buttonPrimary: background=#216BE4, textColor=#FFFFFF, borderRadius=10px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px - buttonSecondary: background=#FFFFFF, textColor=#0F0F0F, borderColor=#E6E6E6, borderRadius=10px, shadow=none ## Brand Personality Tone: modern · Energy: high · Audience: developers and tech-savvy users ## Blink Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Blink App** - Image: https://images.unsplash.com/photo-1612633354379-43378fe99798?crop=entropy&cs=srgb&fm=jpg&ixid=M3w3NzI1Njd8MHwxfHNlYXJjaHwxfHxmbG9yaXN0JTIwYXJyYW5naW5nJTIwZmxvd2VycyUyMGFydGlzdGljfGVufDB8MXx8fDE3NjUyNTc4MzZ8MA&ixlib=rb-4.1.0&q=85 - Source: https://flower-house-ecommerce-landing-9my8s0lb.sites.blink.new/ - **Modern Responsive Blog Detail Page UI | Built with Blink** - Image: https://storage.googleapis.com/blink-451505.firebasestorage.app/screenshots/modern-responsive-blog-detail-page-ui-lr3isq4s.sites.blink.new-1754279970003.webp - Source: https://blink.new/p/modern-responsive-blog-detail-page-ui-lr3isq4s - **AI Blog Writer with Dynamic Subscription & White-Label Plans | Built with Blink** - Image: https://storage.googleapis.com/blink-451505.firebasestorage.app/screenshots/ai-blog-writer-platform-1486gugr.sites.blink.new-1764043144348.webp - Source: https://blink.new/p/ai-blog-writer-platform-1486gugr - **Blink App** - Image: https://images.unsplash.com/photo-1633681140152-3b8726450518?crop=entropy&cs=srgb&fm=jpg&ixid=M3w3NzI1Njd8MHwxfHNlYXJjaHw0fHxsdXh1cnklMjBuYWlsJTIwc2Fsb24lMjBpbnRlcmlvciUyMG1pbmltYWxpc3R8ZW58MHwwfHx8MTc2NjU1MTU0OXww&ixlib=rb-4.1.0&q=85 - Source: https://hollywood-nails-site-ofwy5244.sites.blink.new/ - **Modern Responsive Blog Detail Page UI | Built with Blink** - Image: https://storage.googleapis.com/blink-451505.firebasestorage.app/screenshots/triphoria-creative-site-hx6wkyr2.sites.blink.new-1766915150382.webp - Source: https://blink.new/p/modern-responsive-blog-detail-page-ui-lr3isq4s - **Blink App** - Image: https://pannellum.org/images/alma.jpg - Source: https://histary-hub-ar-heritage-platform-c1g1esyk.sites.blink.new/virtual ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Geist", "role": "unknown" } ], "colors": { "primary": "#216BE4", "secondary": "#79C0FF", "accent": "#216BE4", "background": "#FFFFFF", "textPrimary": "#0F0F0F", "link": "#FDE3E3" }, "typography": { "fontFamilies": { "primary": "Geist", "heading": "Geist" }, "fontStacks": { "heading": [ "Geist", "ui-sans-serif", "system-ui" ], "body": [ "Geist", "ui-sans-serif", "system-ui" ], "paragraph": [ "Geist", "ui-sans-serif", "system-ui" ] }, "fontSizes": { "h1": "16px", "h2": "16px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "input": { "background": "#FFFFFF", "textColor": "#0F0F0F", "borderColor": "#E6E6E6", "borderRadius": "10px", "borderRadiusCorners": { "topLeft": "10px", "topRight": "10px", "bottomRight": "10px", "bottomLeft": "10px" }, "shadow": "none" }, "buttonPrimary": { "background": "#216BE4", "textColor": "#FFFFFF", "borderRadius": "10px", "borderRadiusCorners": { "topLeft": "10px", "topRight": "10px", "bottomRight": "10px", "bottomLeft": "10px" }, "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#0F0F0F", "borderColor": "#E6E6E6", "borderRadius": "10px", "borderRadiusCorners": { "topLeft": "10px", "topRight": "10px", "bottomRight": "10px", "bottomLeft": "10px" }, "shadow": "none" } }, "images": { "logo": "https://blink.new/_next/image?url=%2Fblink%2Fblink-logo-wordmark--light-theme.svg&w=256&q=75", "favicon": "https://blink.new/favicon-16x16.png", "ogImage": "https://blink.new/blink/ai-app-builder.png", "logoHref": "/", "logoAlt": "Blink Logo Light" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Blink'.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 1, "text": "Get started for free", "reasoning": "Button #0 ('Get started for free') uses the brand's primary color (#216BE4) and has strong CTA text, making it the main call-to-action." }, "secondary": { "index": 10, "text": "Sign In", "reasoning": "Button #1 ('Sign In') has a different background color (#FFFFFF) and serves as a secondary action, typical for login or account access." }, "confidence": 0.95 }, "personality": { "tone": "modern", "energy": "high", "targetAudience": "developers and tech-savvy users" }, "designSystem": { "framework": "tailwind", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Blink'.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```