{ "name": "BlueCargo", "slug": "bluecargo", "domain": "http://www.bluecargo.io/", "sources": [ "yc" ], "branding": { "colorScheme": "light", "fonts": [ { "family": "Inter", "role": "body" }, { "family": "Fira Sans", "role": "heading" } ], "colors": { "primary": "#001250", "secondary": "#F3B072", "accent": "#F3B072", "background": "#FFFFFF", "textPrimary": "#001250", "link": "#EBEEFF" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Fira Sans" }, "fontStacks": { "heading": [ "Inter", "sans-serif" ], "body": [ "Inter", "sans-serif" ], "paragraph": [ "Inter", "sans-serif" ] }, "fontSizes": { "h1": "36px", "h2": "18px", "body": "18px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "buttonPrimary": { "background": "#F3B072", "textColor": "#001250", "borderRadius": "1000px", "borderRadiusCorners": { "topLeft": "1000px", "topRight": "1000px", "bottomRight": "1000px", "bottomLeft": "1000px" }, "shadow": "none" }, "buttonSecondary": { "background": "#001250", "textColor": "#FFFFFF", "borderRadius": "1000px", "borderRadiusCorners": { "topLeft": "1000px", "topRight": "1000px", "bottomRight": "1000px", "bottomLeft": "1000px" }, "shadow": "none" } }, "images": { "logo": "https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/67a381c5c292ff78d4012641_bc-logo.svg", "favicon": "https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/64cc8161e377e022d62d3da3_Favicon.png", "ogImage": "https://s3.us-west-1.amazonaws.com/erl-cdn.bluecargo.io/marketing/Thunbmail.png", "logoHref": "/", "logoAlt": "BlueCargo logo" }, "__llm_logo_reasoning": { "selectedIndex": 1, "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and has an alt text matching the brand 'BlueCargo'.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "schedule demo", "reasoning": "Button #0 with text 'schedule demo' uses a vibrant orange color (#F3B072) which is eye-catching and action-oriented, making it the primary CTA." }, "secondary": { "index": 1, "text": "read the white paper", "reasoning": "Button #1 with text 'read the white paper' uses a darker blue color (#001250), which is less vibrant and more informational, suitable for a secondary action." }, "confidence": 0.95 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "business professionals in logistics and supply chain management" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 1, "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and has an alt text matching the brand 'BlueCargo'.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/44f3ac6087.webp", "alt": "BlueCargo - Audit Your Freight Costs & Start Saving", "source_url": "https://www.bluecargo.io/", "image_url": "https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/698e0a1506a030d9e2625eb3_THD_logo.jpg", "width": 5039, "height": 5039, "bytes": 1107804, "query": "site:bluecargo.io", "query_suffix": "site:bluecargo.io" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/0f5e04dea1.webp", "alt": "BlueCargo Freight Invoice Audits", "source_url": "https://www.bluecargo.io/post/keeping-costs-down-best-practices-for-shipping-from-china-to-the-usa", "image_url": "https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/6696991f22ecf8bfac9c0afb_BLOG%20Keeping%20Costs%20Down%20Best%20Practices%20for%20Shipping%20from%20China%20to%20the%20USA.png", "width": 1280, "height": 720, "bytes": 1076979, "query": "site:bluecargo.io blog", "query_suffix": "site:bluecargo.io blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/c843f125b5.webp", "alt": "BlueCargo Freight Invoice Audits", "source_url": "https://www.bluecargo.io/post/how-shipment-visibility-can-help-shippers-reduce-d-d-charges", "image_url": "https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/64c31c02761d2d11e120bff4_641dd1d6760d39685e60e291_container%2520inside%2520ports.jpeg", "width": 4025, "height": 2684, "bytes": 1245923, "query": "site:bluecargo.io", "query_suffix": "site:bluecargo.io" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/ae7fb350c8.webp", "alt": "BlueCargo Freight Invoice Audits", "source_url": "https://www.bluecargo.io/post/the-global-impact-of-detention-and-demurrage-causes-and-consequences", "image_url": "https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/65209b243289364e3f363610_The%20Global%20Impact%20of%20Detention%20and%20Demurrage%20Causes%20and%20Consequences%20-%20BLOG%20IMAGE.png", "width": 1280, "height": 720, "bytes": 618170, "query": "site:bluecargo.io blog", "query_suffix": "site:bluecargo.io blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/c2ab60ae00.webp", "alt": "Alexandra Griffon, Recipient of 2024 Women in Supply Chain Awards - Rising Star", "source_url": "https://www.bluecargo.io/press-release/alexandra-griffon-recipient-of-2024-women-in-supply-chain-awards---rising-star", "image_url": "https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/66e9b34e9ce15422df25c362_66e9b29bde5f5cc70d52fca7_Alexandra%2520Headshot%2520Bio.jpeg", "width": 4032, "height": 3024, "bytes": 405803, "query": "site:bluecargo.io", "query_suffix": "site:bluecargo.io" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/bluecargo/316ef67165.webp", "alt": "BlueCargo Freight Invoice Audits", "source_url": "https://www.bluecargo.io/post/avoid-demurrage-fees-a-shipper-strategies-for-the-east-coast-ports-strike", "image_url": "https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/66f20570ca3c30f98da7d92a_East%20Coast%20Ports%20Strike%20Blog%20Post%20Visuals.png", "width": 1280, "height": 720, "bytes": 995065, "query": "site:bluecargo.io blog", "query_suffix": "site:bluecargo.io blog" } ], "font_resources": [ { "family": "Inter", "google_fonts_url": "https://fonts.google.com/specimen/Inter" }, { "family": "Fira Sans", "google_fonts_url": "https://fonts.google.com/specimen/Fira+Sans" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter&family=Fira+Sans&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/bluecargo", "agent_instructions": "You are designing or implementing in BlueCargo's brand identity.\n\n# Brand profile\n- Company: BlueCargo\n- Source: http://www.bluecargo.io/\n- Color scheme: light\n\n# Colors\n- primary: #001250\n- secondary: #F3B072\n- accent: #F3B072\n- background: #FFFFFF\n- textPrimary: #001250\n- link: #EBEEFF\n\n# Typography\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Fira Sans — https://fonts.google.com/specimen/Fira+Sans\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#F3B072, textColor=#001250, borderRadius=1000px, shadow=none\n- buttonSecondary: background=#001250, textColor=#FFFFFF, borderRadius=1000px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: business professionals in logistics and supply chain management\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/bluecargo.json", "page_markdown": "# BlueCargo Brand Identity\n\nA complete profile of **BlueCargo**'s visual system — colors, typography, components, and personality — extracted from http://www.bluecargo.io/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/bluecargo\n- Machine-readable JSON: https://characterquilt.com/branding/bluecargo.json\n- Per-page llms.txt: https://characterquilt.com/branding/bluecargo/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #001250 |\n| Accent | #F3B072 |\n| Body Font | Inter |\n| Heading Font | Fira Sans |\n\n## Color Palette\n\n- primary: #001250\n- secondary: #F3B072\n- accent: #F3B072\n- background: #FFFFFF\n- textPrimary: #001250\n- link: #EBEEFF\n\n## Typography\n\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Fira Sans — https://fonts.google.com/specimen/Fira+Sans\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/67a381c5c292ff78d4012641_bc-logo.svg\n- Favicon: https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/64cc8161e377e022d62d3da3_Favicon.png\n- Social card (og:image): https://s3.us-west-1.amazonaws.com/erl-cdn.bluecargo.io/marketing/Thunbmail.png\n\n## UI Components\n\n- buttonPrimary: background=#F3B072, textColor=#001250, borderRadius=1000px, shadow=none\n- buttonSecondary: background=#001250, textColor=#FFFFFF, borderRadius=1000px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: business professionals in logistics and supply chain management\n\n## BlueCargo Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **BlueCargo - Audit Your Freight Costs & Start Saving**\n - Image: https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/698e0a1506a030d9e2625eb3_THD_logo.jpg\n - Source: https://www.bluecargo.io/\n- **BlueCargo Freight Invoice Audits**\n - Image: https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/6696991f22ecf8bfac9c0afb_BLOG%20Keeping%20Costs%20Down%20Best%20Practices%20for%20Shipping%20from%20China%20to%20the%20USA.png\n - Source: https://www.bluecargo.io/post/keeping-costs-down-best-practices-for-shipping-from-china-to-the-usa\n- **BlueCargo Freight Invoice Audits**\n - Image: https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/64c31c02761d2d11e120bff4_641dd1d6760d39685e60e291_container%2520inside%2520ports.jpeg\n - Source: https://www.bluecargo.io/post/how-shipment-visibility-can-help-shippers-reduce-d-d-charges\n- **BlueCargo Freight Invoice Audits**\n - Image: https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/65209b243289364e3f363610_The%20Global%20Impact%20of%20Detention%20and%20Demurrage%20Causes%20and%20Consequences%20-%20BLOG%20IMAGE.png\n - Source: https://www.bluecargo.io/post/the-global-impact-of-detention-and-demurrage-causes-and-consequences\n- **Alexandra Griffon, Recipient of 2024 Women in Supply Chain Awards - Rising Star**\n - Image: https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/66e9b34e9ce15422df25c362_66e9b29bde5f5cc70d52fca7_Alexandra%2520Headshot%2520Bio.jpeg\n - Source: https://www.bluecargo.io/press-release/alexandra-griffon-recipient-of-2024-women-in-supply-chain-awards---rising-star\n- **BlueCargo Freight Invoice Audits**\n - Image: https://cdn.prod.website-files.com/64c158383c02982c7c1d4763/66f20570ca3c30f98da7d92a_East%20Coast%20Ports%20Strike%20Blog%20Post%20Visuals.png\n - Source: https://www.bluecargo.io/post/avoid-demurrage-fees-a-shipper-strategies-for-the-east-coast-ports-strike\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"Inter\",\n \"role\": \"body\"\n },\n {\n \"family\": \"Fira Sans\",\n \"role\": \"heading\"\n }\n ],\n \"colors\": {\n \"primary\": \"#001250\",\n \"secondary\": \"#F3B072\",\n \"accent\": \"#F3B072\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#001250\",\n \"link\": \"#EBEEFF\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Inter\",\n \"heading\": \"Fira Sans\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Inter\",\n \"sans-serif\"\n ],\n \"body\": [\n \"Inter\",\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"Inter\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"36px\",\n \"h2\": \"18px\",\n \"body\": \"18px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"8px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#F3B072\",\n \"textColor\": \"#001250\",\n \"borderRadius\": \"1000px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"1000px\",\n \"topRight\": \"1000px\",\n \"bottomRight\": \"1000px\",\n \"bottomLeft\": \"1000px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonSecondary\": {\n \"background\": \"#001250\",\n \"textColor\": \"#FFFFFF\",\n \"borderRadius\": \"1000px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"1000px\",\n \"topRight\": \"1000px\",\n \"bottomRight\": \"1000px\",\n \"bottomLeft\": \"1000px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": \"https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/67a381c5c292ff78d4012641_bc-logo.svg\",\n \"favicon\": \"https://cdn.prod.website-files.com/64c04ed0d0a1ab5fbea55e12/64cc8161e377e022d62d3da3_Favicon.png\",\n \"ogImage\": \"https://s3.us-west-1.amazonaws.com/erl-cdn.bluecargo.io/marketing/Thunbmail.png\",\n \"logoHref\": \"/\",\n \"logoAlt\": \"BlueCargo logo\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 1,\n \"reasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and has an alt text matching the brand 'BlueCargo'.\",\n \"confidence\": 0.95,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"schedule demo\",\n \"reasoning\": \"Button #0 with text 'schedule demo' uses a vibrant orange color (#F3B072) which is eye-catching and action-oriented, making it the primary CTA.\"\n },\n \"secondary\": {\n \"index\": 1,\n \"text\": \"read the white paper\",\n \"reasoning\": \"Button #1 with text 'read the white paper' uses a darker blue color (#001250), which is less vibrant and more informational, suitable for a secondary action.\"\n },\n \"confidence\": 0.95\n },\n \"personality\": {\n \"tone\": \"professional\",\n \"energy\": \"medium\",\n \"targetAudience\": \"business professionals in logistics and supply chain management\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.95,\n \"colors\": 0.9,\n \"overall\": 0.925\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 1,\n \"selectedLogoReasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and has an alt text matching the brand 'BlueCargo'.\",\n \"confidence\": 0.95\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }