{
  "name": "Burt",
  "slug": "burt",
  "domain": "https://www.trainburt.com/",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "dark",
    "fonts": [
      {
        "family": "DM Sans",
        "role": "body"
      },
      {
        "family": "Host Grotesk",
        "role": "heading"
      },
      {
        "family": "Inter",
        "role": "unknown"
      }
    ],
    "colors": {
      "primary": "#0000EE",
      "accent": "#0000EE",
      "background": "#000000",
      "textPrimary": "#000000",
      "link": "#0000EE"
    },
    "typography": {
      "fontFamilies": {
        "primary": "DM Sans",
        "heading": "Host Grotesk"
      },
      "fontStacks": {
        "heading": [
          "Host Grotesk",
          "sans-serif"
        ],
        "body": [
          "sans-serif"
        ],
        "paragraph": [
          "DM Sans",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "56px",
        "h2": "36px",
        "body": "16px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "0px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#292929",
        "textColor": "#0000EE",
        "borderRadius": "13px",
        "borderRadiusCorners": {
          "topLeft": "13px",
          "topRight": "13px",
          "bottomRight": "13px",
          "bottomLeft": "13px"
        },
        "shadow": "rgba(255, 255, 255, 0.2) 0px 0px 0px 0px"
      }
    },
    "images": {
      "logo": "data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%2522http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%2522%20xmlns%3Axlink%3D%2522http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%2522%20viewBox%3D%25220%200%2097%2016%2522%3E%3C%2Fsvg%3E",
      "favicon": "https://framerusercontent.com/images/bJAEtPwNRPcYCLiyQkxTkfQ.svg",
      "ogImage": "https://framerusercontent.com/assets/TLFJn5MUBGGvBUhB0MtBafodB1g.jpg"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 2,
      "reasoning": "Selected #2 because it is visible, located in the header, and matches the favicon, indicating it is the main brand logo for 'Burt'.",
      "confidence": 0.85,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Book Demo",
        "reasoning": "The button labeled 'Book Demo' is the only button available and uses a distinct color scheme with a dark background and vibrant text color, making it the primary call-to-action."
      },
      "secondary": {
        "index": -1,
        "text": "N/A",
        "reasoning": "There is only one button available, so no secondary button can be selected."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "modern",
      "energy": "medium",
      "targetAudience": "tech-savvy professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.8,
      "overall": 0.8500000000000001
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 2,
          "selectedLogoReasoning": "Selected #2 because it is visible, located in the header, and matches the favicon, indicating it is the main brand logo for 'Burt'.",
          "confidence": 0.85
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/1c5035525b.webp",
      "alt": "Stick Vintage Print Ad Burt Reynolds TPA22 | eBay",
      "source_url": "https://www.ebay.com/itm/117132650059",
      "image_url": "https://i.ebayimg.com/images/g/5oMAAOSwYK1n88kB/s-l400.jpg",
      "width": 400,
      "height": 340,
      "bytes": 37230,
      "query": "\"Burt\" ad",
      "query_suffix": "\"Burt\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/e7ba4bea82.webp",
      "alt": "Burt (film) - Wikipedia",
      "source_url": "https://en.wikipedia.org/wiki/Burt_(film)",
      "image_url": "https://upload.wikimedia.org/wikipedia/en/f/fb/Burt_%282025_film%29.jpg",
      "width": 259,
      "height": 384,
      "bytes": 59307,
      "query": "\"Burt\" ad",
      "query_suffix": "\"Burt\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/f058c46d47.webp",
      "alt": "Client-Facing Reporting | Burt Intelligence",
      "source_url": "https://www.burtintelligence.com/client-facing-reporting",
      "image_url": "https://images.squarespace-cdn.com/content/v1/617fd048add94a0c8959e684/886ccad8-2c82-417d-a053-37d31b1a0b4f/Burt+Logo_Black+%282%29.png?format=1500w",
      "width": 1500,
      "height": 581,
      "bytes": 20810,
      "query": "\"Burt\" report",
      "query_suffix": "\"Burt\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/b6964b2fa4.webp",
      "alt": "Trump Endorses Burt Jones in New Statewide Ad - Burt Jones for GA",
      "source_url": "https://burtjonesforga.com/trump-endorses-burt-jones-in-new-statewide-ad/",
      "image_url": "https://burtjonesforga.com/wp-content/uploads/2026/02/260209_BurtJones_Engagement_StaticGraphic_TvAdXArticle.png",
      "width": 1000,
      "height": 400,
      "bytes": 193064,
      "query": "\"Burt\" ad",
      "query_suffix": "\"Burt\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/a7a230e2af.webp",
      "alt": "GitHub - sea-lab-wm/burt: BURT: A task-oriented dialogue system for bug  reporting · GitHub",
      "source_url": "https://github.com/sea-lab-wm/burt",
      "image_url": "https://camo.githubusercontent.com/955dff81dc4cdcf4c68bd4f5c480a9e1196adcd3e838b1d35dced662c19e5a45/68747470733a2f2f646c2e64726f70626f7875736572636f6e74656e742e636f6d2f732f67673834696d68706c6562333863762f427572742d4f766572766965772e706e673f646c3d30",
      "width": 4813,
      "height": 1500,
      "bytes": 695797,
      "query": "\"Burt\" report",
      "query_suffix": "\"Burt\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/burt/d6f38f3bc9.webp",
      "alt": "Deliverance 1972 Vintage Movie Print Ad Proof - Burt Reynolds Jon Voight  14x17",
      "source_url": "https://www.ebay.com/itm/127093307503",
      "image_url": "https://i.ebayimg.com/images/g/evwAAeSwHoVoEb6C/s-l1200.jpg",
      "width": 972,
      "height": 1200,
      "bytes": 364668,
      "query": "\"Burt\" ad",
      "query_suffix": "\"Burt\" ad"
    }
  ],
  "font_resources": [
    {
      "family": "DM Sans",
      "google_fonts_url": "https://fonts.google.com/specimen/DM+Sans"
    },
    {
      "family": "Host Grotesk",
      "google_fonts_url": "https://fonts.google.com/specimen/Host+Grotesk"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=DM+Sans&family=Host+Grotesk&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/burt",
  "agent_instructions": "You are designing or implementing in Burt's brand identity.\n\n# Brand profile\n- Company: Burt\n- Source: https://www.trainburt.com/\n- Color scheme: dark\n\n# Colors\n- primary: #0000EE\n- accent: #0000EE\n- background: #000000\n- textPrimary: #000000\n- link: #0000EE\n\n# Typography\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: Host Grotesk — https://fonts.google.com/specimen/Host+Grotesk\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=DM+Sans&family=Host+Grotesk&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#292929, textColor=#0000EE, borderRadius=13px, shadow=rgba(255, 255, 255, 0.2) 0px 0px 0px 0px\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: tech-savvy professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/burt.json",
  "page_markdown": "# Burt Brand Identity\n\nA complete profile of **Burt**'s visual system — colors, typography, components, and personality — extracted from https://www.trainburt.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/burt\n- Machine-readable JSON: https://characterquilt.com/branding/burt.json\n- Per-page llms.txt: https://characterquilt.com/branding/burt/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0000EE |\n| Accent | #0000EE |\n| Body Font | DM Sans |\n| Heading Font | Host Grotesk |\n\n## Color Palette\n\n- primary: #0000EE\n- accent: #0000EE\n- background: #000000\n- textPrimary: #000000\n- link: #0000EE\n\n## Typography\n\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: Host Grotesk — https://fonts.google.com/specimen/Host+Grotesk\n\n## Visual Assets\n\n- Logo: data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%2522http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%2522%20xmlns%3Axlink%3D%2522http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%2522%20viewBox%3D%25220%200%2097%2016%2522%3E%3C%2Fsvg%3E\n- Favicon: https://framerusercontent.com/images/bJAEtPwNRPcYCLiyQkxTkfQ.svg\n- Social card (og:image): https://framerusercontent.com/assets/TLFJn5MUBGGvBUhB0MtBafodB1g.jpg\n\n## UI Components\n\n- buttonPrimary: background=#292929, textColor=#0000EE, borderRadius=13px, shadow=rgba(255, 255, 255, 0.2) 0px 0px 0px 0px\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: tech-savvy professionals\n\n## Burt Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Stick Vintage Print Ad Burt Reynolds TPA22 | eBay**\n  - Image: https://i.ebayimg.com/images/g/5oMAAOSwYK1n88kB/s-l400.jpg\n  - Source: https://www.ebay.com/itm/117132650059\n- **Burt (film) - Wikipedia**\n  - Image: https://upload.wikimedia.org/wikipedia/en/f/fb/Burt_%282025_film%29.jpg\n  - Source: https://en.wikipedia.org/wiki/Burt_(film)\n- **Client-Facing Reporting | Burt Intelligence**\n  - Image: https://images.squarespace-cdn.com/content/v1/617fd048add94a0c8959e684/886ccad8-2c82-417d-a053-37d31b1a0b4f/Burt+Logo_Black+%282%29.png?format=1500w\n  - Source: https://www.burtintelligence.com/client-facing-reporting\n- **Trump Endorses Burt Jones in New Statewide Ad - Burt Jones for GA**\n  - Image: https://burtjonesforga.com/wp-content/uploads/2026/02/260209_BurtJones_Engagement_StaticGraphic_TvAdXArticle.png\n  - Source: https://burtjonesforga.com/trump-endorses-burt-jones-in-new-statewide-ad/\n- **GitHub - sea-lab-wm/burt: BURT: A task-oriented dialogue system for bug  reporting · GitHub**\n  - Image: https://camo.githubusercontent.com/955dff81dc4cdcf4c68bd4f5c480a9e1196adcd3e838b1d35dced662c19e5a45/68747470733a2f2f646c2e64726f70626f7875736572636f6e74656e742e636f6d2f732f67673834696d68706c6562333863762f427572742d4f766572766965772e706e673f646c3d30\n  - Source: https://github.com/sea-lab-wm/burt\n- **Deliverance 1972 Vintage Movie Print Ad Proof - Burt Reynolds Jon Voight  14x17**\n  - Image: https://i.ebayimg.com/images/g/evwAAeSwHoVoEb6C/s-l1200.jpg\n  - Source: https://www.ebay.com/itm/127093307503\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"dark\",\n  \"fonts\": [\n    {\n      \"family\": \"DM Sans\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Host Grotesk\",\n      \"role\": \"heading\"\n    },\n    {\n      \"family\": \"Inter\",\n      \"role\": \"unknown\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#0000EE\",\n    \"accent\": \"#0000EE\",\n    \"background\": \"#000000\",\n    \"textPrimary\": \"#000000\",\n    \"link\": \"#0000EE\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"DM Sans\",\n      \"heading\": \"Host Grotesk\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Host Grotesk\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"DM Sans\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"56px\",\n      \"h2\": \"36px\",\n      \"body\": \"16px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"0px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#292929\",\n      \"textColor\": \"#0000EE\",\n      \"borderRadius\": \"13px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"13px\",\n        \"topRight\": \"13px\",\n        \"bottomRight\": \"13px\",\n        \"bottomLeft\": \"13px\"\n      },\n      \"shadow\": \"rgba(255, 255, 255, 0.2) 0px 0px 0px 0px\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"data:image/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D%2522http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%2522%20xmlns%3Axlink%3D%2522http%3A%2F%2Fwww.w3.org%2F1999%2Fxlink%2522%20viewBox%3D%25220%200%2097%2016%2522%3E%3C%2Fsvg%3E\",\n    \"favicon\": \"https://framerusercontent.com/images/bJAEtPwNRPcYCLiyQkxTkfQ.svg\",\n    \"ogImage\": \"https://framerusercontent.com/assets/TLFJn5MUBGGvBUhB0MtBafodB1g.jpg\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 2,\n    \"reasoning\": \"Selected #2 because it is visible, located in the header, and matches the favicon, indicating it is the main brand logo for 'Burt'.\",\n    \"confidence\": 0.85,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Book Demo\",\n      \"reasoning\": \"The button labeled 'Book Demo' is the only button available and uses a distinct color scheme with a dark background and vibrant text color, making it the primary call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": -1,\n      \"text\": \"N/A\",\n      \"reasoning\": \"There is only one button available, so no secondary button can be selected.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"tech-savvy professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.8,\n    \"overall\": 0.8500000000000001\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 2,\n        \"selectedLogoReasoning\": \"Selected #2 because it is visible, located in the header, and matches the favicon, indicating it is the main brand logo for 'Burt'.\",\n        \"confidence\": 0.85\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}