{
  "name": "CarbonChain",
  "slug": "carbonchain",
  "domain": "https://carbonchain.com",
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    "yc"
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      "secondary": "#3A4554",
      "accent": "#F15758",
      "background": "#F4F4F4",
      "textPrimary": "#676767",
      "link": "#FFDFDF"
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    "typography": {
      "fontFamilies": {
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        "heading": "Mulish"
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        "body": [
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        "paragraph": [
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      "fontSizes": {
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        "h2": "64px",
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    "spacing": {
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      "borderRadius": "8px"
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        "background": "#F15758",
        "textColor": "#FFFFFF",
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          "bottomLeft": "4px"
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        "background": "transparent",
        "textColor": "#F15758",
        "borderColor": "#F15758",
        "borderRadius": "4px",
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          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
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        "shadow": "none"
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      "favicon": "https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650e593834c417b575b1081a_carbon-chain-favicon.png",
      "ogImage": "https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650defc3fd884acf66f96186_OG%20Option%202.png",
      "logoHref": "/",
      "logoAlt": "logo"
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      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'CarbonChain'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 1,
        "text": "Get started",
        "reasoning": "Button #1 'Get started' uses the vibrant brand color #F15758 and has strong CTA text, making it the primary call-to-action."
      },
      "secondary": {
        "index": 2,
        "text": "Book a demo",
        "reasoning": "Button #2 'Book a demo' has a transparent background with a border, making it a suitable secondary button."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "businesses focused on sustainability and climate action"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'CarbonChain'.",
          "confidence": 0.95
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      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
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  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/carbonchain/f3f9dbe23c.webp",
      "alt": "Understanding sustainability-linked loans: The basics for commodity traders",
      "source_url": "https://www.carbonchain.com/blog/understanding-sustainability-linked-loans-the-basics-for-commodity-traders",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/682439456892c39f6eda4412_pexels-expect-best-79873-351264.jpg",
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      "alt": "Blog",
      "source_url": "https://www.carbonchain.com/blog",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/6542b3e75f452fc61a177cf6_iStock-1369010523%20(2)%20resized%20blog.jpg",
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      "alt": "Blog",
      "source_url": "https://www.carbonchain.com/blog",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/67aa91e1dc3567aab982cf03_Trade%20War%20Photo.jpg",
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      "alt": "Blog",
      "source_url": "https://www.carbonchain.com/blog",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/698debdaace04449c9c9a2cc_CarbonChain-Connect-Launch-2026.png",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/carbonchain/167ad666f3.webp",
      "alt": "CBAM Authorised Declarant: What importers need to know before the March 28  application opening",
      "source_url": "https://www.carbonchain.com/blog/cbam-authorised-declarant-what-importers-need-to-know-before-the-march-28-application-opening",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/67dd65ae7de5b391866962ab_Shipping%20Photo%20Albin%20Berlin.jpg",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/carbonchain/822f410aa3.webp",
      "alt": "Understand your shipping emissions",
      "source_url": "https://www.carbonchain.com/blog/understand-your-shipping-emissions",
      "image_url": "https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/650fd5736a90b88c673c18c8_iStock-1362775953-1.jpg",
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  "font_resources": [
    {
      "family": "Mulish",
      "google_fonts_url": "https://fonts.google.com/specimen/Mulish"
    },
    {
      "family": "Mulish",
      "google_fonts_url": "https://fonts.google.com/specimen/Mulish"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Mulish&family=Mulish&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/carbonchain",
  "agent_instructions": "You are designing or implementing in CarbonChain's brand identity.\n\n# Brand profile\n- Company: CarbonChain\n- Source: https://carbonchain.com\n- Color scheme: light\n\n# Colors\n- primary: #F15758\n- secondary: #3A4554\n- accent: #F15758\n- background: #F4F4F4\n- textPrimary: #676767\n- link: #FFDFDF\n\n# Typography\n- primary: Mulish — https://fonts.google.com/specimen/Mulish\n- heading: Mulish — https://fonts.google.com/specimen/Mulish\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Mulish&family=Mulish&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#F15758, textColor=#FFFFFF, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#F15758, borderColor=#F15758, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: businesses focused on sustainability and climate action\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/carbonchain.json",
  "page_markdown": "# CarbonChain Brand Identity\n\nA complete profile of **CarbonChain**'s visual system — colors, typography, components, and personality — extracted from https://carbonchain.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/carbonchain\n- Machine-readable JSON: https://characterquilt.com/branding/carbonchain.json\n- Per-page llms.txt: https://characterquilt.com/branding/carbonchain/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #F15758 |\n| Accent | #F15758 |\n| Body Font | Mulish |\n| Heading Font | Mulish |\n\n## Color Palette\n\n- primary: #F15758\n- secondary: #3A4554\n- accent: #F15758\n- background: #F4F4F4\n- textPrimary: #676767\n- link: #FFDFDF\n\n## Typography\n\n- primary: Mulish — https://fonts.google.com/specimen/Mulish\n- heading: Mulish — https://fonts.google.com/specimen/Mulish\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/64e7434965d4aee07569d277/64e75e9ed2d00b6020e1646f_Logo.svg\n- Favicon: https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650e593834c417b575b1081a_carbon-chain-favicon.png\n- Social card (og:image): https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650defc3fd884acf66f96186_OG%20Option%202.png\n\n## UI Components\n\n- buttonPrimary: background=#F15758, textColor=#FFFFFF, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#F15758, borderColor=#F15758, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: businesses focused on sustainability and climate action\n\n## CarbonChain Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Understanding sustainability-linked loans: The basics for commodity traders**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/682439456892c39f6eda4412_pexels-expect-best-79873-351264.jpg\n  - Source: https://www.carbonchain.com/blog/understanding-sustainability-linked-loans-the-basics-for-commodity-traders\n- **Blog**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/6542b3e75f452fc61a177cf6_iStock-1369010523%20(2)%20resized%20blog.jpg\n  - Source: https://www.carbonchain.com/blog\n- **Blog**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/67aa91e1dc3567aab982cf03_Trade%20War%20Photo.jpg\n  - Source: https://www.carbonchain.com/blog\n- **Blog**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/698debdaace04449c9c9a2cc_CarbonChain-Connect-Launch-2026.png\n  - Source: https://www.carbonchain.com/blog\n- **CBAM Authorised Declarant: What importers need to know before the March 28  application opening**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/67dd65ae7de5b391866962ab_Shipping%20Photo%20Albin%20Berlin.jpg\n  - Source: https://www.carbonchain.com/blog/cbam-authorised-declarant-what-importers-need-to-know-before-the-march-28-application-opening\n- **Understand your shipping emissions**\n  - Image: https://cdn.prod.website-files.com/64f5dc424006834d4d01f490/650fd5736a90b88c673c18c8_iStock-1362775953-1.jpg\n  - Source: https://www.carbonchain.com/blog/understand-your-shipping-emissions\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Mulish\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#F15758\",\n    \"secondary\": \"#3A4554\",\n    \"accent\": \"#F15758\",\n    \"background\": \"#F4F4F4\",\n    \"textPrimary\": \"#676767\",\n    \"link\": \"#FFDFDF\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Mulish\",\n      \"heading\": \"Mulish\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Mulish\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"80px\",\n      \"h2\": \"64px\",\n      \"body\": \"20px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"8px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#F15758\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#F15758\",\n      \"borderColor\": \"#F15758\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://cdn.prod.website-files.com/64e7434965d4aee07569d277/64e75e9ed2d00b6020e1646f_Logo.svg\",\n    \"favicon\": \"https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650e593834c417b575b1081a_carbon-chain-favicon.png\",\n    \"ogImage\": \"https://cdn.prod.website-files.com/64e7434965d4aee07569d277/650defc3fd884acf66f96186_OG%20Option%202.png\",\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"logo\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'CarbonChain'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 1,\n      \"text\": \"Get started\",\n      \"reasoning\": \"Button #1 'Get started' uses the vibrant brand color #F15758 and has strong CTA text, making it the primary call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 2,\n      \"text\": \"Book a demo\",\n      \"reasoning\": \"Button #2 'Book a demo' has a transparent background with a border, making it a suitable secondary button.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"businesses focused on sustainability and climate action\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'CarbonChain'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}