{ "name": "Colossal", "slug": "colossal", "domain": "https://colossal.com/", "sources": [ "startups_gallery" ], "branding": { "colorScheme": "light", "fonts": [ { "family": "NB Architekt Std", "role": "heading" }, { "family": "Telegraf", "role": "body" } ], "colors": { "primary": "#5B4E96", "secondary": "#C02B0A", "accent": "#607382", "background": "#EEEEEE", "textPrimary": "#000000", "link": "#607382" }, "typography": { "fontFamilies": { "primary": "Telegraf", "heading": "NB Architekt Std" }, "fontStacks": { "heading": [ "Telegraf" ], "body": [ "Telegraf" ], "paragraph": [ "Telegraf" ] }, "fontSizes": { "h1": "16px", "h2": "111.36px", "body": "20px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "input": { "background": "transparent", "textColor": "#FFFFFF", "borderColor": null, "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" }, "buttonPrimary": { "background": "transparent", "textColor": "#FFFFFF", "borderColor": "#FFFFFF", "borderRadius": "1000px", "borderRadiusCorners": { "topLeft": "1000px", "topRight": "1000px", "bottomRight": "1000px", "bottomLeft": "1000px" }, "shadow": "none" }, "buttonSecondary": { "background": "#F1F1F1", "textColor": "#FFFFFF", "borderColor": "#FFFFFF", "borderRadius": "1000px", "borderRadiusCorners": { "topLeft": "1000px", "topRight": "1000px", "bottomRight": "1000px", "bottomLeft": "1000px" }, "shadow": "none" } }, "images": { "logo": "https://colossal.com/wp-content/themes/colossal/img/header-logo.png", "favicon": "https://colossal.com/favicon.ico", "ogImage": "https://colossal.com/wp-content/uploads/Colossal_BrandingRegistered_Logo_Icon_RGB_Wht-1.png", "logoHref": "https://colossal.com" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, has a medium size, and is located at the top of the page, linking to the homepage, which aligns with the brand 'Colossal'.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "See the Colossal vision for A Better World +", "reasoning": "Button #0 has a prominent call-to-action text 'See the Colossal vision for A Better World +' and uses a transparent background with white text, making it stand out as a primary CTA." }, "secondary": { "index": 1, "text": "Discover the Science & Technologies that will revive the Mammoth +", "reasoning": "Button #1 has a different background color (#F1F1F1) and provides additional information, making it suitable as a secondary CTA." }, "confidence": 0.9 }, "personality": { "tone": "bold", "energy": "high", "targetAudience": "environmentally conscious individuals and organizations interested in de-extinction and biotechnology." }, "designSystem": { "framework": "bootstrap", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.9, "overall": 0.9 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, has a medium size, and is located at the top of the page, linking to the homepage, which aligns with the brand 'Colossal'.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/507843597d.webp", "alt": "The De-extinction Company | Colossal", "source_url": "https://colossal.com/company/", "image_url": "https://colossal.com/wp-content/themes/colossal/img/shapiro.jpg", "width": 3686, "height": 2512, "bytes": 1633866, "query": "site:colossal.com", "query_suffix": "site:colossal.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/b356e3ef06.webp", "alt": "OP-ED | Lost & Found: Saving Earth's “Lost Species”", "source_url": "https://colossal.com/op-ed-lost-found-saving-earths-lost-species/", "image_url": "https://colossal.com/wp-content/uploads/Forrest-blog-1-1024x538.png", "width": 1024, "height": 538, "bytes": 603831, "query": "site:colossal.com blog", "query_suffix": "site:colossal.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/17fb9f8951.webp", "alt": "De-extinction Education", "source_url": "https://colossal.com/education/", "image_url": "https://colossal.com/wp-content/themes/colossal/img/lower-bg.jpg", "width": 2880, "height": 5367, "bytes": 1842811, "query": "site:colossal.com", "query_suffix": "site:colossal.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/677f5b77e2.webp", "alt": "De-Extincting Tassie - Colossal", "source_url": "https://colossal.com/de-extincting-tassie/", "image_url": "https://colossal.com/wp-content/uploads/Screen-Shot-2024-11-13-at-3.06.28-PM-1024x579.png", "width": 1024, "height": 579, "bytes": 648395, "query": "site:colossal.com blog", "query_suffix": "site:colossal.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/27fad698a0.webp", "alt": "De-extinction Education", "source_url": "https://colossal.com/education/", "image_url": "https://colossal.com/wp-content/themes/colossal/img/insights-bg.png", "width": 2880, "height": 5480, "bytes": 3663930, "query": "site:colossal.com", "query_suffix": "site:colossal.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/colossal/16fb8d1ddd.webp", "alt": "The Colossal Indigenous Council - Colossal", "source_url": "https://colossal.com/the-colossal-indigenous-council/", "image_url": "https://colossal.com/wp-content/uploads/Indigenous_Blog_Secondary.png", "width": 716, "height": 519, "bytes": 756324, "query": "site:colossal.com blog", "query_suffix": "site:colossal.com blog" } ], "font_resources": [ { "family": "Telegraf", "google_fonts_url": "https://fonts.google.com/specimen/Telegraf" }, { "family": "NB Architekt Std", "google_fonts_url": "https://fonts.google.com/specimen/NB+Architekt+Std" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Telegraf&family=NB+Architekt+Std&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/colossal", "agent_instructions": "You are designing or implementing in Colossal's brand identity.\n\n# Brand profile\n- Company: Colossal\n- Source: https://colossal.com/\n- Color scheme: light\n\n# Colors\n- primary: #5B4E96\n- secondary: #C02B0A\n- accent: #607382\n- background: #EEEEEE\n- textPrimary: #000000\n- link: #607382\n\n# Typography\n- primary: Telegraf — https://fonts.google.com/specimen/Telegraf\n- heading: NB Architekt Std — https://fonts.google.com/specimen/NB+Architekt+Std\n\nLoad all fonts at once: \n\n# UI Components\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n- buttonPrimary: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=1000px, shadow=none\n- buttonSecondary: background=#F1F1F1, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=1000px, shadow=none\n\n# Brand voice\n- Tone: bold\n- Energy: high\n- Audience: environmentally conscious individuals and organizations interested in de-extinction and biotechnology.\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/colossal.json", "page_markdown": "# Colossal Brand Identity\n\nA complete profile of **Colossal**'s visual system — colors, typography, components, and personality — extracted from https://colossal.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/colossal\n- Machine-readable JSON: https://characterquilt.com/branding/colossal.json\n- Per-page llms.txt: https://characterquilt.com/branding/colossal/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #5B4E96 |\n| Accent | #607382 |\n| Body Font | Telegraf |\n| Heading Font | NB Architekt Std |\n\n## Color Palette\n\n- primary: #5B4E96\n- secondary: #C02B0A\n- accent: #607382\n- background: #EEEEEE\n- textPrimary: #000000\n- link: #607382\n\n## Typography\n\n- primary: Telegraf — https://fonts.google.com/specimen/Telegraf\n- heading: NB Architekt Std — https://fonts.google.com/specimen/NB+Architekt+Std\n\n## Visual Assets\n\n- Logo: https://colossal.com/wp-content/themes/colossal/img/header-logo.png\n- Favicon: https://colossal.com/favicon.ico\n- Social card (og:image): https://colossal.com/wp-content/uploads/Colossal_BrandingRegistered_Logo_Icon_RGB_Wht-1.png\n\n## UI Components\n\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n- buttonPrimary: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=1000px, shadow=none\n- buttonSecondary: background=#F1F1F1, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=1000px, shadow=none\n\n## Brand Personality\n\nTone: bold · Energy: high · Audience: environmentally conscious individuals and organizations interested in de-extinction and biotechnology.\n\n## Colossal Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **The De-extinction Company | Colossal**\n - Image: https://colossal.com/wp-content/themes/colossal/img/shapiro.jpg\n - Source: https://colossal.com/company/\n- **OP-ED | Lost & Found: Saving Earth's “Lost Species”**\n - Image: https://colossal.com/wp-content/uploads/Forrest-blog-1-1024x538.png\n - Source: https://colossal.com/op-ed-lost-found-saving-earths-lost-species/\n- **De-extinction Education**\n - Image: https://colossal.com/wp-content/themes/colossal/img/lower-bg.jpg\n - Source: https://colossal.com/education/\n- **De-Extincting Tassie - Colossal**\n - Image: https://colossal.com/wp-content/uploads/Screen-Shot-2024-11-13-at-3.06.28-PM-1024x579.png\n - Source: https://colossal.com/de-extincting-tassie/\n- **De-extinction Education**\n - Image: https://colossal.com/wp-content/themes/colossal/img/insights-bg.png\n - Source: https://colossal.com/education/\n- **The Colossal Indigenous Council - Colossal**\n - Image: https://colossal.com/wp-content/uploads/Indigenous_Blog_Secondary.png\n - Source: https://colossal.com/the-colossal-indigenous-council/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"NB Architekt Std\",\n \"role\": \"heading\"\n },\n {\n \"family\": \"Telegraf\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#5B4E96\",\n \"secondary\": \"#C02B0A\",\n \"accent\": \"#607382\",\n \"background\": \"#EEEEEE\",\n \"textPrimary\": \"#000000\",\n \"link\": \"#607382\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Telegraf\",\n \"heading\": \"NB Architekt Std\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Telegraf\"\n ],\n \"body\": [\n \"Telegraf\"\n ],\n \"paragraph\": [\n \"Telegraf\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"16px\",\n \"h2\": \"111.36px\",\n \"body\": \"20px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"8px\"\n },\n \"components\": {\n \"input\": {\n \"background\": \"transparent\",\n \"textColor\": \"#FFFFFF\",\n \"borderColor\": null,\n \"borderRadius\": \"0px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"0px\",\n \"topRight\": \"0px\",\n \"bottomRight\": \"0px\",\n \"bottomLeft\": \"0px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonPrimary\": {\n \"background\": \"transparent\",\n \"textColor\": \"#FFFFFF\",\n \"borderColor\": \"#FFFFFF\",\n \"borderRadius\": \"1000px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"1000px\",\n \"topRight\": \"1000px\",\n \"bottomRight\": \"1000px\",\n \"bottomLeft\": \"1000px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonSecondary\": {\n \"background\": \"#F1F1F1\",\n \"textColor\": \"#FFFFFF\",\n \"borderColor\": \"#FFFFFF\",\n \"borderRadius\": \"1000px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"1000px\",\n \"topRight\": \"1000px\",\n \"bottomRight\": \"1000px\",\n \"bottomLeft\": \"1000px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": \"https://colossal.com/wp-content/themes/colossal/img/header-logo.png\",\n \"favicon\": \"https://colossal.com/favicon.ico\",\n \"ogImage\": \"https://colossal.com/wp-content/uploads/Colossal_BrandingRegistered_Logo_Icon_RGB_Wht-1.png\",\n \"logoHref\": \"https://colossal.com\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is visible, has a medium size, and is located at the top of the page, linking to the homepage, which aligns with the brand 'Colossal'.\",\n \"confidence\": 0.95,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"See the Colossal vision for A Better World +\",\n \"reasoning\": \"Button #0 has a prominent call-to-action text 'See the Colossal vision for A Better World +' and uses a transparent background with white text, making it stand out as a primary CTA.\"\n },\n \"secondary\": {\n \"index\": 1,\n \"text\": \"Discover the Science & Technologies that will revive the Mammoth +\",\n \"reasoning\": \"Button #1 has a different background color (#F1F1F1) and provides additional information, making it suitable as a secondary CTA.\"\n },\n \"confidence\": 0.9\n },\n \"personality\": {\n \"tone\": \"bold\",\n \"energy\": \"high\",\n \"targetAudience\": \"environmentally conscious individuals and organizations interested in de-extinction and biotechnology.\"\n },\n \"designSystem\": {\n \"framework\": \"bootstrap\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.9,\n \"colors\": 0.9,\n \"overall\": 0.9\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, has a medium size, and is located at the top of the page, linking to the homepage, which aligns with the brand 'Colossal'.\",\n \"confidence\": 0.95\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }