{
  "name": "CopyCat",
  "slug": "copycat",
  "domain": "https://runcopycat.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "DM Sans",
        "role": "body"
      },
      {
        "family": "Fraunces",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#94A3B8",
      "secondary": "#2563EB",
      "accent": "#2563EB",
      "background": "#F7F9FC",
      "textPrimary": "#0F172A",
      "link": "#0F172A"
    },
    "typography": {
      "fontFamilies": {
        "primary": "DM Sans",
        "heading": "Fraunces"
      },
      "fontStacks": {
        "heading": [
          "Fraunces",
          "Georgia",
          "Times New Roman",
          "serif"
        ],
        "body": [
          "DM Sans",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "sans-serif"
        ],
        "paragraph": [
          "DM Sans",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "84px",
        "h2": "48px",
        "body": "18.4px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "6px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#2563EB",
        "textColor": "#FFFFFF",
        "borderColor": "#2563EB",
        "borderRadius": "6px",
        "borderRadiusCorners": {
          "topLeft": "6px",
          "topRight": "6px",
          "bottomRight": "6px",
          "bottomLeft": "6px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "transparent",
        "textColor": "#0F172A",
        "borderColor": "#E2E8F0",
        "borderRadius": "6px",
        "borderRadiusCorners": {
          "topLeft": "6px",
          "topRight": "6px",
          "bottomRight": "6px",
          "bottomLeft": "6px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://www.runcopycat.com/square_logo.png",
      "favicon": "https://www.runcopycat.com/logo.png",
      "ogImage": "https://www.runcopycat.com/square_logo.png",
      "logoHref": "/",
      "logoAlt": "CopyCat AI"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 1,
      "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'CopyCat AI'.",
      "confidence": 0.9,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Book A Demo",
        "reasoning": "Button #0 is selected as the primary CTA because it uses the vibrant brand color #2563EB, which is consistent with the site's accent color, and has action-oriented text 'Book A Demo'."
      },
      "secondary": {
        "index": 3,
        "text": "See Solutions",
        "reasoning": "Button #3 is selected as the secondary CTA because it has a different background color (transparent) and offers a supportive action 'See Solutions'."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "insurance professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 1,
          "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'CopyCat AI'.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/ea0070b503.webp",
      "alt": "CopyCatAI | Trusted AI for Insurance Ops",
      "source_url": "https://www.runcopycat.com/",
      "image_url": "https://www.runcopycat.com/partners/aaron-smith-insurance.jpg",
      "width": 756,
      "height": 1016,
      "bytes": 225572,
      "query": "site:runcopycat.com",
      "query_suffix": "site:runcopycat.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/4b329c9584.webp",
      "alt": "CopyCatAI | Trusted AI for Insurance Ops",
      "source_url": "https://www.runcopycat.com/",
      "image_url": "https://www.runcopycat.com/square_logo.png",
      "width": 500,
      "height": 500,
      "bytes": 92004,
      "query": "site:runcopycat.com",
      "query_suffix": "site:runcopycat.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/95952253d6.webp",
      "alt": "CopyCatAI | Trusted AI for Insurance Ops",
      "source_url": "https://www.runcopycat.com/",
      "image_url": "https://www.runcopycat.com/investors/yc-logo.png",
      "width": 3121,
      "height": 890,
      "bytes": 81021,
      "query": "site:runcopycat.com",
      "query_suffix": "site:runcopycat.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/3a6f7ddf63.webp",
      "alt": "CopyCatAI | Trusted AI for Insurance Ops",
      "source_url": "https://www.runcopycat.com/",
      "image_url": "https://www.runcopycat.com/investors/flex-capital.png",
      "width": 1886,
      "height": 842,
      "bytes": 72705,
      "query": "site:runcopycat.com",
      "query_suffix": "site:runcopycat.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/df72c11d39.webp",
      "alt": "CopyCatAI | Trusted AI for Insurance Ops",
      "source_url": "https://www.runcopycat.com/",
      "image_url": "https://www.runcopycat.com/investors/datadog.png",
      "width": 1400,
      "height": 356,
      "bytes": 59077,
      "query": "site:runcopycat.com",
      "query_suffix": "site:runcopycat.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/copycat/73e6ea732d.webp",
      "alt": "Copycat ads – Abstract Construct",
      "source_url": "https://ravi.rajiniravi.com/blog/2014/08/copycat-ads/",
      "image_url": "http://ravi.rajiniravi.com/blog/wp-content/uploads/2014/08/Print-Layouts-440x251.png",
      "width": 440,
      "height": 251,
      "bytes": 235906,
      "query": "\"CopyCat\" ad",
      "query_suffix": "\"CopyCat\" ad"
    }
  ],
  "font_resources": [
    {
      "family": "DM Sans",
      "google_fonts_url": "https://fonts.google.com/specimen/DM+Sans"
    },
    {
      "family": "Fraunces",
      "google_fonts_url": "https://fonts.google.com/specimen/Fraunces"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=DM+Sans&family=Fraunces&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/copycat",
  "agent_instructions": "You are designing or implementing in CopyCat's brand identity.\n\n# Brand profile\n- Company: CopyCat\n- Source: https://runcopycat.com\n- Color scheme: light\n\n# Colors\n- primary: #94A3B8\n- secondary: #2563EB\n- accent: #2563EB\n- background: #F7F9FC\n- textPrimary: #0F172A\n- link: #0F172A\n\n# Typography\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: Fraunces — https://fonts.google.com/specimen/Fraunces\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=DM+Sans&family=Fraunces&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#2563EB, textColor=#FFFFFF, borderColor=#2563EB, borderRadius=6px, shadow=none\n- buttonSecondary: background=transparent, textColor=#0F172A, borderColor=#E2E8F0, borderRadius=6px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: insurance professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/copycat.json",
  "page_markdown": "# CopyCat Brand Identity\n\nA complete profile of **CopyCat**'s visual system — colors, typography, components, and personality — extracted from https://runcopycat.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/copycat\n- Machine-readable JSON: https://characterquilt.com/branding/copycat.json\n- Per-page llms.txt: https://characterquilt.com/branding/copycat/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #94A3B8 |\n| Accent | #2563EB |\n| Body Font | DM Sans |\n| Heading Font | Fraunces |\n\n## Color Palette\n\n- primary: #94A3B8\n- secondary: #2563EB\n- accent: #2563EB\n- background: #F7F9FC\n- textPrimary: #0F172A\n- link: #0F172A\n\n## Typography\n\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: Fraunces — https://fonts.google.com/specimen/Fraunces\n\n## Visual Assets\n\n- Logo: https://www.runcopycat.com/square_logo.png\n- Favicon: https://www.runcopycat.com/logo.png\n- Social card (og:image): https://www.runcopycat.com/square_logo.png\n\n## UI Components\n\n- buttonPrimary: background=#2563EB, textColor=#FFFFFF, borderColor=#2563EB, borderRadius=6px, shadow=none\n- buttonSecondary: background=transparent, textColor=#0F172A, borderColor=#E2E8F0, borderRadius=6px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: insurance professionals\n\n## CopyCat Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **CopyCatAI | Trusted AI for Insurance Ops**\n  - Image: https://www.runcopycat.com/partners/aaron-smith-insurance.jpg\n  - Source: https://www.runcopycat.com/\n- **CopyCatAI | Trusted AI for Insurance Ops**\n  - Image: https://www.runcopycat.com/square_logo.png\n  - Source: https://www.runcopycat.com/\n- **CopyCatAI | Trusted AI for Insurance Ops**\n  - Image: https://www.runcopycat.com/investors/yc-logo.png\n  - Source: https://www.runcopycat.com/\n- **CopyCatAI | Trusted AI for Insurance Ops**\n  - Image: https://www.runcopycat.com/investors/flex-capital.png\n  - Source: https://www.runcopycat.com/\n- **CopyCatAI | Trusted AI for Insurance Ops**\n  - Image: https://www.runcopycat.com/investors/datadog.png\n  - Source: https://www.runcopycat.com/\n- **Copycat ads – Abstract Construct**\n  - Image: http://ravi.rajiniravi.com/blog/wp-content/uploads/2014/08/Print-Layouts-440x251.png\n  - Source: https://ravi.rajiniravi.com/blog/2014/08/copycat-ads/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"DM Sans\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Fraunces\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#94A3B8\",\n    \"secondary\": \"#2563EB\",\n    \"accent\": \"#2563EB\",\n    \"background\": \"#F7F9FC\",\n    \"textPrimary\": \"#0F172A\",\n    \"link\": \"#0F172A\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"DM Sans\",\n      \"heading\": \"Fraunces\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Fraunces\",\n        \"Georgia\",\n        \"Times New Roman\",\n        \"serif\"\n      ],\n      \"body\": [\n        \"DM Sans\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"DM Sans\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"84px\",\n      \"h2\": \"48px\",\n      \"body\": \"18.4px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"6px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#2563EB\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#2563EB\",\n      \"borderRadius\": \"6px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"6px\",\n        \"topRight\": \"6px\",\n        \"bottomRight\": \"6px\",\n        \"bottomLeft\": \"6px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#0F172A\",\n      \"borderColor\": \"#E2E8F0\",\n      \"borderRadius\": \"6px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"6px\",\n        \"topRight\": \"6px\",\n        \"bottomRight\": \"6px\",\n        \"bottomLeft\": \"6px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://www.runcopycat.com/square_logo.png\",\n    \"favicon\": \"https://www.runcopycat.com/logo.png\",\n    \"ogImage\": \"https://www.runcopycat.com/square_logo.png\",\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"CopyCat AI\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 1,\n    \"reasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'CopyCat AI'.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Book A Demo\",\n      \"reasoning\": \"Button #0 is selected as the primary CTA because it uses the vibrant brand color #2563EB, which is consistent with the site's accent color, and has action-oriented text 'Book A Demo'.\"\n    },\n    \"secondary\": {\n      \"index\": 3,\n      \"text\": \"See Solutions\",\n      \"reasoning\": \"Button #3 is selected as the secondary CTA because it has a different background color (transparent) and offers a supportive action 'See Solutions'.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"insurance professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 1,\n        \"selectedLogoReasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand name 'CopyCat AI'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}