# Couple Brand Identity

A complete profile of **Couple**'s visual system — colors, typography, components, and personality — extracted from http://couple.me. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/couple
- Machine-readable JSON: https://characterquilt.com/branding/couple.json
- Per-page llms.txt: https://characterquilt.com/branding/couple/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FF4251 |
| Accent | #FF8295 |
| Body Font | Inter |
| Heading Font | Inter |

## Color Palette

- primary: #FF4251
- accent: #FF8295
- background: #141414
- textPrimary: #141414
- link: #FF8295

## Typography

- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter

## Visual Assets

- Logo: https://couple.me/Images/logo.svg
- Favicon: https://couple.me/favicon.ico
- Social card (og:image): https://couple.me/Images/banner/banner.v2.jpg

## UI Components

- buttonPrimary: background=#1F1F1F, textColor=#FFFFFF, borderColor=#383838, borderRadius=8px, shadow=none
- buttonSecondary: background=#727272, textColor=#FFFFFF, borderRadius=33554400px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px

## Brand Personality

Tone: playful · Energy: high · Audience: young adults interested in virtual companionship

## Couple Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **AI Girlfriend Chat & Virtual Companions | Couple.me**
  - Image: https://coupleme.nyc3.digitaloceanspaces.com/images/fe9c5409-a9f6-4917-bad9-aa9ce07e53fe-himmi_girl_01_Images%20(8).png
  - Source: https://couple.me/ai-girlfriend
- **Chat with MAYA - Couple.Me**
  - Image: https://i.ibb.co/6m4WtxV/2024-08-30-020330-0.png
  - Source: https://couple.me/ai-girlfriend/maya
- **AI Girlfriend Chat & Virtual Companions | Couple.me**
  - Image: https://coupleme.nyc3.digitaloceanspaces.com/images/a4c868ce-fe6e-49ec-95a0-ba67f9b61a26-Capture-2024-12-09-053113_ole0id_cfgpep.webp
  - Source: https://couple.me/ai-girlfriend
- **AI Girlfriend Chat & Virtual Companions | Couple.me**
  - Image: https://res.cloudinary.com/dvzkzccvn/image/upload/v1745837396/bgjlobyuqjdc7cwj9oom.jpg
  - Source: https://couple.me/ai-girlfriend
- **AI Girlfriend Chat & Virtual Companions | Couple.me**
  - Image: https://res.cloudinary.com/dvzkzccvn/image/upload/v1737021563/couple.me/q61L_jFe3pQhGGiadcgb-_6d8d40c5d7f84d8f9e730fc25adbce95_icoko6.jpg
  - Source: https://couple.me/ai-girlfriend
- **Create Next App**
  - Image: https://res.cloudinary.com/dvzkzccvn/image/upload/v1737021930/couple.me/4hhbCRaxulKk2df0iIdVh_bd17eed86ee34ba982cde2d484ba2e64_epn0uf.jpg
  - Source: https://couple.me/chat/chat-mobile/Zoe?id=dae83490-c565-4db8-aecd-2c8fcf91d764

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#FF4251",
    "accent": "#FF8295",
    "background": "#141414",
    "textPrimary": "#141414",
    "link": "#FF8295"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter"
      ],
      "body": [
        "Inter"
      ],
      "paragraph": [
        "Inter"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "32px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#1F1F1F",
      "textColor": "#FFFFFF",
      "borderColor": "#383838",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#727272",
      "textColor": "#FFFFFF",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px"
    }
  },
  "images": {
    "logo": "https://couple.me/Images/logo.svg",
    "favicon": "https://couple.me/favicon.ico",
    "ogImage": "https://couple.me/Images/banner/banner.v2.jpg",
    "logoHref": "/",
    "logoAlt": "Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 4,
    "reasoning": "Selected #4 because it is visible, medium-sized, and matches the brand name 'Couple.me'. It is also linked to the homepage, making it the primary brand logo.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 6,
      "text": "Create AI Companion",
      "reasoning": "Button #5 ('Create AI Companion') is likely the primary CTA due to its action-oriented text, which aligns with the site's purpose of creating virtual companions. It stands out among the other buttons with similar background colors due to its relevance to the site's core offering."
    },
    "secondary": {
      "index": 10,
      "text": "💬 90.4K",
      "reasoning": "Button #8 ('💬 90.4K') is selected as secondary because it has a different background color (#727272) and represents user engagement, which is a secondary action after creating a companion."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "playful",
    "energy": "high",
    "targetAudience": "young adults interested in virtual companionship"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 4,
        "selectedLogoReasoning": "Selected #4 because it is visible, medium-sized, and matches the brand name 'Couple.me'. It is also linked to the homepage, making it the primary brand logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```