{
  "name": "Demodesk",
  "slug": "demodesk",
  "domain": "https://demodesk.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Roboto",
        "role": "body"
      },
      {
        "family": "Raleway",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#0049FF",
      "secondary": "#067166",
      "accent": "#0049FF",
      "background": "#FFFFFF",
      "textPrimary": "#863C3C",
      "link": "#863C3C"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Roboto",
        "heading": "Raleway"
      },
      "fontStacks": {
        "heading": [
          "Roboto",
          "sans-serif"
        ],
        "body": [
          "Raleway",
          "sans-serif"
        ],
        "paragraph": [
          "Raleway",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "18px",
        "h2": "64px",
        "body": "20px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "8px"
    },
    "components": {
      "input": {
        "background": "#EFEFEF",
        "textColor": "#2B2D28",
        "borderColor": "#767676",
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      },
      "buttonPrimary": {
        "background": "#0049FF",
        "textColor": "#2B2D28",
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#FFFFFF",
        "textColor": "#212529",
        "borderColor": "#212529",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c1d4cccd369078acc15a4c_Logo.svg",
      "favicon": "https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c9273d7d9fc62afc4e7c18_favicon-32x32.png",
      "ogImage": "https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/67d23807fe9c0a2db7c54839_OG_Image.jpg",
      "logoHref": "/",
      "logoAlt": "Demodesk's logo - black"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Demodesk'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Try for freeBook a Demo",
        "reasoning": "Button #5 has a vibrant blue background (#0049FF), which is the brand color, and the text 'Try for freeBook a Demo' indicates a strong call-to-action."
      },
      "secondary": {
        "index": 14,
        "text": "Download Now",
        "reasoning": "Button #4 has a white background (#FFFFFF) with a contrasting text color, making it a suitable secondary option. It is distinct from the primary button's color group."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "sales and revenue teams"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Demodesk'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/7000c5bb2e.webp",
      "alt": "Kennzahlen zu Verkaufsgesprächen",
      "source_url": "https://demodesk.com/de/ressourcen-guides/sales-conversation-metrics-richtig-interpretieren-und-nutzen",
      "image_url": "https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/66b4a476929be7446558d8da_6697d949d40e5d4cc5e24c6b_Conversation%2520Metrics%2520Cheat%2520Sheet%2520final.png",
      "width": 5034,
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      "bytes": 1650902,
      "query": "site:demodesk.com",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/1e064c24fa.webp",
      "alt": "The Future of Sales Blog | Demodesk",
      "source_url": "https://demodesk.com/blog",
      "image_url": "https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/692965095ccb8fee35bbc2fd__Blog%20images%20Competitors%20(1).png",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/cb7f523c79.webp",
      "alt": "Demodesk: Book online meetings seamlessly",
      "source_url": "https://demodesk.com/select/pliant-team/website-demo-territory-routing-de",
      "image_url": "https://demodesk.com/api/v1/blobs/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBNEJlTEE9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--eb621f4156990448dec36b1195b2cdfbd999737f",
      "width": 4798,
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      "query": "site:demodesk.com",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/d8d6936b48.webp",
      "alt": "The Future of Sales Blog | Demodesk",
      "source_url": "https://demodesk.com/blog",
      "image_url": "https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/69421acc882e925d4552d83b_Blog%20images%20(9).png",
      "width": 1280,
      "height": 800,
      "bytes": 301430,
      "query": "site:demodesk.com blog",
      "query_suffix": "site:demodesk.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/c700556ba7.webp",
      "alt": "Qualifizierungs-Methoden im Vertrieb in 2024",
      "source_url": "https://demodesk.com/de/ressourcen-guides/qualifizierungs-methoden-im-vertrieb-in-2024",
      "image_url": "https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/66b4a42b3d553514cf02b73f_669fce283a78be7aa08d0bad_12345.png",
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      "query": "site:demodesk.com",
      "query_suffix": "site:demodesk.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/demodesk/db27ca1876.webp",
      "alt": "Sales Notes Best Practices: AI + Human Guide for 2025",
      "source_url": "https://demodesk.com/blog/why-great-sales-start-with-great-sales-notes",
      "image_url": "https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/69035de59cc0ff8bd1c66a49_Blog%20images.png",
      "width": 1280,
      "height": 800,
      "bytes": 1215394,
      "query": "site:demodesk.com blog",
      "query_suffix": "site:demodesk.com blog"
    }
  ],
  "font_resources": [
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    },
    {
      "family": "Raleway",
      "google_fonts_url": "https://fonts.google.com/specimen/Raleway"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Roboto&family=Raleway&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/demodesk",
  "agent_instructions": "You are designing or implementing in Demodesk's brand identity.\n\n# Brand profile\n- Company: Demodesk\n- Source: https://demodesk.com\n- Color scheme: light\n\n# Colors\n- primary: #0049FF\n- secondary: #067166\n- accent: #0049FF\n- background: #FFFFFF\n- textPrimary: #863C3C\n- link: #863C3C\n\n# Typography\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Raleway — https://fonts.google.com/specimen/Raleway\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Roboto&family=Raleway&display=swap\">\n\n# UI Components\n- input: background=#EFEFEF, textColor=#2B2D28, borderColor=#767676, borderRadius=0px, shadow=none\n- buttonPrimary: background=#0049FF, textColor=#2B2D28, borderRadius=0px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#212529, borderColor=#212529, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: sales and revenue teams\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/demodesk.json",
  "page_markdown": "# Demodesk Brand Identity\n\nA complete profile of **Demodesk**'s visual system — colors, typography, components, and personality — extracted from https://demodesk.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/demodesk\n- Machine-readable JSON: https://characterquilt.com/branding/demodesk.json\n- Per-page llms.txt: https://characterquilt.com/branding/demodesk/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0049FF |\n| Accent | #0049FF |\n| Body Font | Roboto |\n| Heading Font | Raleway |\n\n## Color Palette\n\n- primary: #0049FF\n- secondary: #067166\n- accent: #0049FF\n- background: #FFFFFF\n- textPrimary: #863C3C\n- link: #863C3C\n\n## Typography\n\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Raleway — https://fonts.google.com/specimen/Raleway\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c1d4cccd369078acc15a4c_Logo.svg\n- Favicon: https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c9273d7d9fc62afc4e7c18_favicon-32x32.png\n- Social card (og:image): https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/67d23807fe9c0a2db7c54839_OG_Image.jpg\n\n## UI Components\n\n- input: background=#EFEFEF, textColor=#2B2D28, borderColor=#767676, borderRadius=0px, shadow=none\n- buttonPrimary: background=#0049FF, textColor=#2B2D28, borderRadius=0px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#212529, borderColor=#212529, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: sales and revenue teams\n\n## Demodesk Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Kennzahlen zu Verkaufsgesprächen**\n  - Image: https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/66b4a476929be7446558d8da_6697d949d40e5d4cc5e24c6b_Conversation%2520Metrics%2520Cheat%2520Sheet%2520final.png\n  - Source: https://demodesk.com/de/ressourcen-guides/sales-conversation-metrics-richtig-interpretieren-und-nutzen\n- **The Future of Sales Blog | Demodesk**\n  - Image: https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/692965095ccb8fee35bbc2fd__Blog%20images%20Competitors%20(1).png\n  - Source: https://demodesk.com/blog\n- **Demodesk: Book online meetings seamlessly**\n  - Image: https://demodesk.com/api/v1/blobs/eyJfcmFpbHMiOnsibWVzc2FnZSI6IkJBaHBBNEJlTEE9PSIsImV4cCI6bnVsbCwicHVyIjoiYmxvYl9pZCJ9fQ==--eb621f4156990448dec36b1195b2cdfbd999737f\n  - Source: https://demodesk.com/select/pliant-team/website-demo-territory-routing-de\n- **The Future of Sales Blog | Demodesk**\n  - Image: https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/69421acc882e925d4552d83b_Blog%20images%20(9).png\n  - Source: https://demodesk.com/blog\n- **Qualifizierungs-Methoden im Vertrieb in 2024**\n  - Image: https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/66b4a42b3d553514cf02b73f_669fce283a78be7aa08d0bad_12345.png\n  - Source: https://demodesk.com/de/ressourcen-guides/qualifizierungs-methoden-im-vertrieb-in-2024\n- **Sales Notes Best Practices: AI + Human Guide for 2025**\n  - Image: https://cdn.prod.website-files.com/60e7f71b22c6d0b9cf329ceb/69035de59cc0ff8bd1c66a49_Blog%20images.png\n  - Source: https://demodesk.com/blog/why-great-sales-start-with-great-sales-notes\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Raleway\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#0049FF\",\n    \"secondary\": \"#067166\",\n    \"accent\": \"#0049FF\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#863C3C\",\n    \"link\": \"#863C3C\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Roboto\",\n      \"heading\": \"Raleway\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Roboto\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Raleway\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Raleway\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"18px\",\n      \"h2\": \"64px\",\n      \"body\": \"20px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"8px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"#EFEFEF\",\n      \"textColor\": \"#2B2D28\",\n      \"borderColor\": \"#767676\",\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#0049FF\",\n      \"textColor\": \"#2B2D28\",\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#212529\",\n      \"borderColor\": \"#212529\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c1d4cccd369078acc15a4c_Logo.svg\",\n    \"favicon\": \"https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/60c9273d7d9fc62afc4e7c18_favicon-32x32.png\",\n    \"ogImage\": \"https://cdn.prod.website-files.com/6048e45faa378d2a5d047448/67d23807fe9c0a2db7c54839_OG_Image.jpg\",\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"Demodesk's logo - black\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Demodesk'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Try for freeBook a Demo\",\n      \"reasoning\": \"Button #5 has a vibrant blue background (#0049FF), which is the brand color, and the text 'Try for freeBook a Demo' indicates a strong call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 14,\n      \"text\": \"Download Now\",\n      \"reasoning\": \"Button #4 has a white background (#FFFFFF) with a contrasting text color, making it a suitable secondary option. It is distinct from the primary button's color group.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"sales and revenue teams\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Demodesk'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}