# Deskimo Brand Identity A complete profile of **Deskimo**'s visual system — colors, typography, components, and personality — extracted from http://www.deskimo.com. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/deskimo - Machine-readable JSON: https://characterquilt.com/branding/deskimo.json - Per-page llms.txt: https://characterquilt.com/branding/deskimo/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #FFBE00 | | Accent | #003DBC | | Body Font | Inter | | Heading Font | Open Sans | ## Color Palette - primary: #FFBE00 - secondary: #13AFF0 - accent: #003DBC - background: #FFFFFF - textPrimary: #000000 - link: #003DBC ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Open Sans — https://fonts.google.com/specimen/Open+Sans ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20width%3D%22210%22%20height%3D%2230%22%20viewBox%3D%220%200%20210%2030%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M0%2012.8406H16.0013C21.3016%2012.8406%2023.1649%2014.5027%2023.1649%2018.5757V23.5827C23.1649%2027.6558%2021.3025%2029.3179%2016.0013%2029.3179H0V12.8406ZM5.30222%2025.0851H14.7117C16.9793%2025.0851%2017.8637%2024.4697%2017.8637%2022.1255V19.8958C17.8637%2017.5516%2016.9793%2016.9362%2014.7117%2016.9362H5.30222V25.0851Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M30.5887%2012.8406H45.2936V16.6656H31.6821V19.3039H44.5758V22.7174H31.6821V25.3576H45.6041V29.3179H30.5887C28.264%2029.3179%2026.3789%2027.5214%2026.3789%2025.3059V16.8516C26.3799%2014.6361%2028.264%2012.8406%2030.5887%2012.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M48.5039%2023.9237H53.8061C53.8298%2025.677%2054.5702%2025.8142%2056.0984%2025.8142H62.5926C63.7165%2025.8142%2064.8621%2025.6995%2064.8621%2024.4264C64.8621%2022.9917%2064.242%2022.9015%2057.4106%2022.9015C49.4346%2022.9015%2048.5286%2021.9901%2048.5286%2017.9387C48.5286%2014.9593%2048.8145%2012.6592%2055.5009%2012.6592H62.9031C69.0167%2012.6592%2069.5905%2014.6398%2069.5905%2017.529V18.0533H64.2883C64.2883%2016.8469%2064.1463%2016.347%2061.7102%2016.347H55.8361C54.6422%2016.347%2053.8298%2016.7322%2053.8298%2017.6201C53.8298%2019.0549%2054.4756%2019.1009%2060.1593%2019.0765C68.3976%2019.0539%2070.3073%2019.5322%2070.3073%2024.3334C70.3073%2028.772%2068.7328%2029.5001%2061.6875%2029.5001H55.2633C50.4392%2029.5001%2048.5039%2028.6367%2048.5039%2025.0616V23.9237Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M73.5908%2012.8406H78.893V18.8943H79.9845C81.2405%2018.8943%2082.4473%2018.4348%2083.3582%2017.6108L88.6269%2012.8406H95.2729L86.4767%2020.8974L96.3713%2029.3179H89.4373L83.1778%2024.1352C82.2865%2023.3976%2081.1459%2022.9908%2079.9657%2022.9908H78.8921V29.317H73.5898V12.8406H73.5908Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M98.6562%2012.8406H103.958V29.3179H98.6562V12.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M107.83%2012.8406H115.974L121.968%2023.4456L127.96%2012.8406H136.104V29.3179H130.946L130.908%2019.8592C130.905%2019.2175%20130.011%2018.9967%20129.682%2019.5567L123.949%2029.3179H119.984L114.252%2019.5567C113.923%2018.9967%20113.029%2019.2175%20113.026%2019.8592L112.988%2029.3179H107.83V12.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M139.326%2018.6217C139.326%2013.796%20142.167%2012.6582%20146.942%2012.6582H155.444C160.222%2012.6582%20163.062%2013.796%20163.062%2018.6217V23.5375C163.062%2028.3613%20160.222%2029.4992%20155.444%2029.4992H146.942C142.167%2029.4992%20139.326%2028.3613%20139.326%2023.5375V18.6217ZM144.77%2021.9666C144.77%2024.3569%20145.295%2025.2673%20147.802%2025.2673H154.584C157.092%2025.2673%20157.618%2024.3578%20157.618%2021.9666V20.1917C157.618%2018.1444%20157.092%2016.891%20154.298%2016.891H148.09C145.296%2016.891%20144.77%2018.1434%20144.77%2020.1917V21.9666Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M193.377%2023.1363H180.143V16.4644C180.143%2012.023%20177.668%2010.7931%20173.467%2010.6729V29.4991H199.454C199.327%2025.4956%20198.037%2023.1363%20193.377%2023.1363Z%22%20fill%3D%22%23FFBE00%22%20style%3D%22fill%3A%20rgb(255%2C%20190%2C%200)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M196.629%207.1879H196.626C190.377%203.01994%20182.299%200.5%20173.467%200.5V6.85717C173.467%206.85717%20174.144%206.84307%20175.291%206.91448C179.407%207.10615%20183.293%207.94238%20186.776%209.28973C186.781%209.29161%20186.785%209.29349%20186.79%209.29537C187.807%209.68905%20189.337%209.90985%20190.904%209.90985H191.226H200.185C199.081%208.93833%20197.892%208.0307%20196.629%207.1879Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M209.999%2029.499C209.999%2023.6548%20207.737%2017.5974%20203.873%2013.094H183.846V19.4737H194.108C200.741%2019.4737%20203.099%2023.4453%20203.295%2029.1232C203.3%2029.2256%20203.311%2029.3223%20203.313%2029.4266C203.313%2029.4266%20203.313%2029.4727%20203.313%2029.499H209.999Z%22%20fill%3D%22%23FFBE00%22%20style%3D%22fill%3A%20rgb(255%2C%20190%2C%200)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E - Favicon: https://production-deskimo-wordpress.s3.ap-southeast-1.amazonaws.com/wp-content/uploads/2021/04/13103332/cropped-favicon-32x32.png - Social card (og:image): https://www.deskimo.com/wp-content/plugins/deskimo/public/assets/images/deskimo-default-image.jpg ## Brand Personality Tone: modern · Energy: medium · Audience: professionals seeking flexible coworking spaces ## Deskimo Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **4 Zone , Indonesia: Premium Coworking Space & Meeting Rooms by Deskimo - Book Today!** - Image: https://dfbok4z7i5u6t.cloudfront.net/media/avatar/2024/03/26/660289c17e272.1 - Source: https://www.deskimo.com/indonesia/location/tanah-abang-grand-sahid-jaya - **Discover Hot Desks in Singapore Near You: Affordable, Flexible Coworking Spaces with Deskimo - Book Today!** - Image: https://production-deskimo-wordpress.s3.ap-southeast-1.amazonaws.com/wp-content/uploads/2024/09/16030018/blog-banner-coworking.jpg - Source: https://www.deskimo.com/blog/category/coworking-community - **Discover Hot Desks in Singapore Near You: Affordable, Flexible Coworking Spaces with Deskimo - Book Today!** - Image: https://images.pexels.com/photos/3885735/pexels-photo-3885735.jpeg - Source: https://www.deskimo.com/id/blog/magang-online-tips-untuk-menunjang-performa-kerjamu - **Discover Hot Desks in Singapore Near You: Affordable, Flexible Coworking Spaces with Deskimo - Book Today!** - Image: https://production-deskimo-wordpress.s3.ap-southeast-1.amazonaws.com/wp-content/uploads/2023/07/24063837/5-Reasons-To-Embrace-More-Technologies-in-Learning-And-Development.jpeg - Source: https://www.deskimo.com/blog/the-future-of-work-is-flexible-how-deskimo-is-adapting-to-gen-z - **GoWork, Indonesia: Premium Coworking Space & Meeting Rooms by Deskimo - Book Today!** - Image: https://dfbok4z7i5u6t.cloudfront.net/media/property/2022/04/18/625ce874aa32d.jpg - Source: https://www.deskimo.com/indonesia/location/mampang-prapatan-kemang-x - **Discover Hot Desks in Singapore Near You: Affordable, Flexible Coworking Spaces with Deskimo - Book Today!** - Image: https://production-deskimo-wordpress.s3.ap-southeast-1.amazonaws.com/wp-content/uploads/2024/06/27080546/blog-banner-sg-3.jpg - Source: https://www.deskimo.com/blog/author/admin ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Inter", "role": "body" }, { "family": "Open Sans", "role": "heading" } ], "colors": { "primary": "#FFBE00", "secondary": "#13AFF0", "accent": "#003DBC", "background": "#FFFFFF", "textPrimary": "#000000", "link": "#003DBC" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Open Sans" }, "fontStacks": { "heading": [ "Inter", "sans-serif" ], "body": [ "Open Sans", "sans-serif" ], "paragraph": [ "Open Sans", "sans-serif" ] }, "fontSizes": { "h1": "68px", "h2": "54.93px", "body": "14px" } }, "spacing": { "baseUnit": 4, "borderRadius": "4px" }, "components": {}, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22210%22%20height%3D%2230%22%20viewBox%3D%220%200%20210%2030%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M0%2012.8406H16.0013C21.3016%2012.8406%2023.1649%2014.5027%2023.1649%2018.5757V23.5827C23.1649%2027.6558%2021.3025%2029.3179%2016.0013%2029.3179H0V12.8406ZM5.30222%2025.0851H14.7117C16.9793%2025.0851%2017.8637%2024.4697%2017.8637%2022.1255V19.8958C17.8637%2017.5516%2016.9793%2016.9362%2014.7117%2016.9362H5.30222V25.0851Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M30.5887%2012.8406H45.2936V16.6656H31.6821V19.3039H44.5758V22.7174H31.6821V25.3576H45.6041V29.3179H30.5887C28.264%2029.3179%2026.3789%2027.5214%2026.3789%2025.3059V16.8516C26.3799%2014.6361%2028.264%2012.8406%2030.5887%2012.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M48.5039%2023.9237H53.8061C53.8298%2025.677%2054.5702%2025.8142%2056.0984%2025.8142H62.5926C63.7165%2025.8142%2064.8621%2025.6995%2064.8621%2024.4264C64.8621%2022.9917%2064.242%2022.9015%2057.4106%2022.9015C49.4346%2022.9015%2048.5286%2021.9901%2048.5286%2017.9387C48.5286%2014.9593%2048.8145%2012.6592%2055.5009%2012.6592H62.9031C69.0167%2012.6592%2069.5905%2014.6398%2069.5905%2017.529V18.0533H64.2883C64.2883%2016.8469%2064.1463%2016.347%2061.7102%2016.347H55.8361C54.6422%2016.347%2053.8298%2016.7322%2053.8298%2017.6201C53.8298%2019.0549%2054.4756%2019.1009%2060.1593%2019.0765C68.3976%2019.0539%2070.3073%2019.5322%2070.3073%2024.3334C70.3073%2028.772%2068.7328%2029.5001%2061.6875%2029.5001H55.2633C50.4392%2029.5001%2048.5039%2028.6367%2048.5039%2025.0616V23.9237Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M73.5908%2012.8406H78.893V18.8943H79.9845C81.2405%2018.8943%2082.4473%2018.4348%2083.3582%2017.6108L88.6269%2012.8406H95.2729L86.4767%2020.8974L96.3713%2029.3179H89.4373L83.1778%2024.1352C82.2865%2023.3976%2081.1459%2022.9908%2079.9657%2022.9908H78.8921V29.317H73.5898V12.8406H73.5908Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M98.6562%2012.8406H103.958V29.3179H98.6562V12.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M107.83%2012.8406H115.974L121.968%2023.4456L127.96%2012.8406H136.104V29.3179H130.946L130.908%2019.8592C130.905%2019.2175%20130.011%2018.9967%20129.682%2019.5567L123.949%2029.3179H119.984L114.252%2019.5567C113.923%2018.9967%20113.029%2019.2175%20113.026%2019.8592L112.988%2029.3179H107.83V12.8406Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M139.326%2018.6217C139.326%2013.796%20142.167%2012.6582%20146.942%2012.6582H155.444C160.222%2012.6582%20163.062%2013.796%20163.062%2018.6217V23.5375C163.062%2028.3613%20160.222%2029.4992%20155.444%2029.4992H146.942C142.167%2029.4992%20139.326%2028.3613%20139.326%2023.5375V18.6217ZM144.77%2021.9666C144.77%2024.3569%20145.295%2025.2673%20147.802%2025.2673H154.584C157.092%2025.2673%20157.618%2024.3578%20157.618%2021.9666V20.1917C157.618%2018.1444%20157.092%2016.891%20154.298%2016.891H148.09C145.296%2016.891%20144.77%2018.1434%20144.77%2020.1917V21.9666Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M193.377%2023.1363H180.143V16.4644C180.143%2012.023%20177.668%2010.7931%20173.467%2010.6729V29.4991H199.454C199.327%2025.4956%20198.037%2023.1363%20193.377%2023.1363Z%22%20fill%3D%22%23FFBE00%22%20style%3D%22fill%3A%20rgb(255%2C%20190%2C%200)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M196.629%207.1879H196.626C190.377%203.01994%20182.299%200.5%20173.467%200.5V6.85717C173.467%206.85717%20174.144%206.84307%20175.291%206.91448C179.407%207.10615%20183.293%207.94238%20186.776%209.28973C186.781%209.29161%20186.785%209.29349%20186.79%209.29537C187.807%209.68905%20189.337%209.90985%20190.904%209.90985H191.226H200.185C199.081%208.93833%20197.892%208.0307%20196.629%207.1879Z%22%20fill%3D%22%23003DBC%22%20style%3D%22fill%3A%20rgb(0%2C%2061%2C%20188)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M209.999%2029.499C209.999%2023.6548%20207.737%2017.5974%20203.873%2013.094H183.846V19.4737H194.108C200.741%2019.4737%20203.099%2023.4453%20203.295%2029.1232C203.3%2029.2256%20203.311%2029.3223%20203.313%2029.4266C203.313%2029.4266%20203.313%2029.4727%20203.313%2029.499H209.999Z%22%20fill%3D%22%23FFBE00%22%20style%3D%22fill%3A%20rgb(255%2C%20190%2C%200)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E", "favicon": "https://production-deskimo-wordpress.s3.ap-southeast-1.amazonaws.com/wp-content/uploads/2021/04/13103332/cropped-favicon-32x32.png", "ogImage": "https://www.deskimo.com/wp-content/plugins/deskimo/public/assets/images/deskimo-default-image.jpg", "logoHref": "https://www.deskimo.com" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #1 because it is a medium-sized logo located in the header, visible, and links to the homepage, which aligns with the brand Deskimo.", "confidence": 0.95, "source": "llm" }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "professionals seeking flexible coworking spaces" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0, "colors": 0.9, "overall": 0.45 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 1, "selectedLogoReasoning": "Selected #1 because it is a medium-sized logo located in the header, visible, and links to the homepage, which aligns with the brand Deskimo.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": false, "llmSucceeded": false } } } ```