# Einride Brand Identity A complete profile of **Einride**'s visual system — colors, typography, components, and personality — extracted from https://www.einride.tech/. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/einride - Machine-readable JSON: https://characterquilt.com/branding/einride.json - Per-page llms.txt: https://characterquilt.com/branding/einride/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #0000EE | | Accent | #0000EE | | Body Font | Suisse Intl Book | | Heading Font | Heldane Display Regular | ## Color Palette - primary: #0000EE - accent: #0000EE - background: #FFFFFF - textPrimary: #050505 - link: #0000EE ## Typography - primary: Suisse Intl Book — https://fonts.google.com/specimen/Suisse+Intl+Book - heading: Heldane Display Regular — https://fonts.google.com/specimen/Heldane+Display+Regular ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20data-fc-idx%3D%220%22%3E%3Csvg%20viewBox%3D%220%200%2080%2020%22%20id%3D%22svg8749485063%22%3E%3Cpath%20d%3D%22M%2039.105%204.148%20L%2037.653%204.148%20C%2037.599%204.148%2037.555%204.19%2037.553%204.244%20L%2037.553%205.872%20C%2037.555%205.926%2037.599%205.968%2037.653%205.968%20L%2039.105%205.968%20C%2039.158%205.968%2039.201%205.925%2039.201%205.872%20L%2039.201%204.244%20C%2039.201%204.191%2039.158%204.148%2039.105%204.148%20M%2039.105%207.112%20L%2037.653%207.112%20C%2037.599%207.112%2037.555%207.154%2037.553%207.208%20L%2037.553%2015.536%20C%2037.553%2015.591%2037.598%2015.636%2037.653%2015.636%20L%2039.105%2015.636%20C%2039.159%2015.634%2039.201%2015.59%2039.201%2015.536%20L%2039.201%207.2%20C%2039.201%207.147%2039.158%207.104%2039.105%207.104%20M%2045.12%206.952%20C%2044.185%206.893%2043.278%207.282%2042.676%208%20C%2042.658%208.013%2042.634%208.013%2042.616%208%20L%2042.468%207.928%20C%2042.452%207.919%2042.441%207.902%2042.44%207.884%20L%2042.44%207.2%20C%2042.44%207.147%2042.397%207.104%2042.344%207.104%20L%2040.892%207.104%20C%2040.846%207.113%2040.813%207.153%2040.812%207.2%20L%2040.812%2015.536%20C%2040.812%2015.591%2040.857%2015.636%2040.912%2015.636%20L%2042.365%2015.636%20C%2042.419%2015.634%2042.461%2015.59%2042.461%2015.536%20L%2042.461%2011.056%20C%2042.461%209.344%2043.145%208.332%2044.584%208.332%20C%2046.153%208.332%2046.344%209.488%2046.344%2010.708%20L%2046.344%2015.536%20C%2046.344%2015.59%2046.386%2015.634%2046.44%2015.636%20L%2047.893%2015.636%20C%2047.948%2015.636%2047.993%2015.591%2047.993%2015.536%20L%2047.993%2010.264%20C%2047.993%208.284%2047.193%206.952%2045.141%206.952%20M%2056.569%204.148%20L%2055.116%204.148%20C%2055.063%204.148%2055.02%204.191%2055.02%204.244%20L%2055.02%205.872%20C%2055.02%205.925%2055.063%205.968%2055.116%205.968%20L%2056.569%205.968%20C%2056.623%205.968%2056.667%205.926%2056.669%205.872%20L%2056.669%204.244%20C%2056.667%204.19%2056.623%204.148%2056.569%204.148%20Z%20M%2056.569%207.112%20L%2055.116%207.112%20C%2055.063%207.112%2055.02%207.155%2055.02%207.208%20L%2055.02%2015.536%20C%2055.02%2015.59%2055.062%2015.634%2055.116%2015.636%20L%2056.569%2015.636%20C%2056.624%2015.636%2056.669%2015.591%2056.669%2015.536%20L%2056.669%207.2%20C%2056.667%207.146%2056.623%207.104%2056.569%207.104%20M%2065.853%204.148%20L%2064.413%204.148%20C%2064.36%204.148%2064.317%204.191%2064.317%204.244%20L%2064.317%207.92%20C%2064.317%207.941%2064.304%207.96%2064.285%207.968%20L%2064.125%208.02%20C%2064.108%208.03%2064.086%208.03%2064.069%208.02%20C%2063.482%207.307%2062.591%206.915%2061.669%206.964%20C%2059.689%206.964%2057.993%208.612%2057.993%2011.4%20C%2057.993%2014.188%2059.689%2015.852%2061.669%2015.852%20C%2062.609%2015.906%2063.517%2015.504%2064.109%2014.772%20C%2064.126%2014.756%2064.152%2014.756%2064.169%2014.772%20L%2064.305%2014.836%20C%2064.321%2014.845%2064.331%2014.862%2064.333%2014.88%20L%2064.333%2015.56%20C%2064.333%2015.614%2064.375%2015.658%2064.429%2015.66%20L%2065.881%2015.66%20C%2065.936%2015.66%2065.981%2015.615%2065.981%2015.56%20L%2065.981%204.244%20C%2065.979%204.19%2065.935%204.148%2065.881%204.148%20Z%20M%2062.013%2014.464%20C%2060.637%2014.464%2059.717%2013.308%2059.717%2011.388%20C%2059.717%209.468%2060.637%208.332%2062.013%208.332%20C%2063.281%208.332%2064.361%209.28%2064.361%2011.388%20C%2064.361%2013.496%2063.281%2014.464%2062.013%2014.464%20Z%20M%2071.348%206.952%20C%2068.924%206.952%2067.148%208.712%2067.148%2011.352%20C%2067.148%2013.824%2068.652%2015.836%2071.392%2015.836%20C%2073.484%2015.836%2074.768%2014.616%2075.192%2013.252%20C%2075.201%2013.222%2075.196%2013.19%2075.177%2013.165%20C%2075.158%2013.141%2075.128%2013.127%2075.097%2013.128%20L%2073.612%2013.128%20C%2073.574%2013.127%2073.539%2013.149%2073.524%2013.184%20C%2073.152%2013.96%2072.492%2014.428%2071.316%2014.428%20C%2070%2014.428%2069.048%2013.504%2068.84%2011.988%20C%2068.837%2011.959%2068.846%2011.931%2068.865%2011.909%20C%2068.884%2011.888%2068.911%2011.876%2068.94%2011.876%20L%2075.228%2011.876%20C%2075.253%2011.877%2075.278%2011.868%2075.297%2011.851%20C%2075.316%2011.833%2075.327%2011.809%2075.328%2011.784%20C%2075.464%209.056%2073.932%206.948%2071.328%206.948%20Z%20M%2073.504%2010.576%20L%2068.988%2010.576%20C%2068.96%2010.575%2068.934%2010.562%2068.916%2010.541%20C%2068.898%2010.52%2068.889%2010.492%2068.892%2010.464%20C%2069.156%208.916%2070.092%208.296%2071.332%208.296%20C%2072.556%208.289%2073.565%209.253%2073.612%2010.476%20C%2073.613%2010.503%2073.604%2010.529%2073.585%2010.549%20C%2073.566%2010.569%2073.54%2010.58%2073.512%2010.58%20M%2053.705%207.112%20L%2050.356%207.112%20C%2050.253%207.112%2050.154%207.153%2050.08%207.224%20L%2049.469%207.836%20C%2049.395%207.91%2049.353%208.011%2049.352%208.116%20L%2049.352%2015.536%20C%2049.352%2015.591%2049.397%2015.636%2049.452%2015.636%20L%2050.905%2015.636%20C%2050.96%2015.636%2051.005%2015.591%2051.005%2015.536%20L%2051.005%208.736%20C%2051.005%208.683%2051.047%208.641%2051.1%208.64%20L%2053.705%208.64%20C%2053.759%208.638%2053.801%208.594%2053.801%208.54%20L%2053.801%207.2%20C%2053.801%207.147%2053.758%207.104%2053.705%207.104%20M%2032.344%206.892%20C%2029.9%206.892%2028.112%208.664%2028.112%2011.332%20C%2028.112%2013.824%2029.628%2015.852%2032.392%2015.852%20C%2034.5%2015.852%2035.796%2014.62%2036.22%2013.248%20C%2036.233%2013.203%2036.213%2013.155%2036.172%2013.132%20C%2036.158%2013.125%2036.143%2013.121%2036.128%2013.12%20L%2034.64%2013.12%20C%2034.603%2013.122%2034.57%2013.143%2034.552%2013.176%20C%2034.18%2013.976%2033.512%2014.432%2032.328%2014.432%20C%2031%2014.432%2030.04%2013.5%2029.832%2011.968%20C%2029.829%2011.925%2029.853%2011.885%2029.892%2011.868%20C%2029.905%2011.863%2029.918%2011.86%2029.932%2011.86%20L%2036.276%2011.86%20C%2036.329%2011.858%2036.372%2011.817%2036.376%2011.764%20C%2036.512%209.016%2034.964%206.892%2032.344%206.892%20Z%20M%2034.54%2010.548%20L%2029.968%2010.548%20C%2029.939%2010.548%2029.912%2010.536%2029.893%2010.515%20C%2029.874%2010.494%2029.864%2010.465%2029.868%2010.436%20C%2030.136%208.872%2031.068%208.248%2032.328%208.248%20C%2033.566%208.234%2034.59%209.207%2034.64%2010.444%20C%2034.642%2010.485%2034.618%2010.523%2034.58%2010.54%20C%2034.567%2010.545%2034.554%2010.548%2034.54%2010.548%20M%2020.013%200%20L%2020.013%2020%20L%200.013%2020%20L%200.013%200%20Z%20M%206.624%207.544%20C%206.626%207.69%206.679%207.831%206.772%207.944%20L%2011.024%2012.904%20C%2011.044%2012.926%2011.056%2012.954%2011.057%2012.984%20L%2011.057%2015.968%20L%2013.4%2015.968%20L%2013.4%2012.313%20C%2013.402%2012.163%2013.349%2012.018%2013.253%2011.904%20L%209%206.944%20C%208.98%206.921%208.969%206.891%208.969%206.86%20L%208.969%204.024%20L%206.624%204.024%20Z%22%20fill%3D%22var(--token-a54d84ed-a4d4-4716-bce7-a6291d2f0cef%2C%20rgb(255%2C%20255%2C%20255))%20%2F*%20%7B%26quot%3Bname%26quot%3B%3A%26quot%3Bwhite%26quot%3B%7D%20*%2F%22%2F%3E%3C%2Fsvg%3E%3C%2Fsvg%3E - Favicon: https://framerusercontent.com/images/Pjf6kfeqcEgZuuhYY0liNcuG5dg.png - Social card (og:image): https://framerusercontent.com/images/3Zwg1TsZLxdwreqGrlElA2APA.png ## UI Components - input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none ## Brand Personality Tone: modern · Energy: medium · Audience: technology enthusiasts ## Einride Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Robert Falck | Einride** - Image: https://framerusercontent.com/images/sYWeQh7ciCJShQGvh1ch8Rgws8.webp?width=2000&height=1125 - Source: https://www.einride.tech/insights/robert-falck - **Einride and IonQ Partnership Uses Quantum Computing to Optimize the Logistics of Electric and Autonomous Freight** - Image: https://framerusercontent.com/images/Q0gg8gjVewnkpjbVjZBWb4KKA44.jpg?width=4881&height=3254 - Source: https://www.einride.tech/press/einride-and-ionq-partnership-uses-quantum-computing-to-optimize-the-logistics-of-electric-and-autonomous-freight - **Make the switch: The 6 steps to intelligent and sustainable road freight | Einride** - Image: https://framerusercontent.com/images/Jm41YMVz0sitAQBu6fFEfybYQ.webp?width=1370&height=770 - Source: https://www.einride.tech/insights/6-steps-to-intelligent-electric-freight - **Autonomous | Einride** - Image: https://framerusercontent.com/images/A5eqTPAi9gy904T1ZABkNNJg9ps.jpg?width=6000&height=4000 - Source: https://www.einride.tech/autonomous - **Press | Einride** - Image: https://framerusercontent.com/images/ednFYcsMxtkT0DqhGCn99e6cMHo.png?width=2879&height=1919 - Source: https://www.einride.tech/press - **Press | Einride** - Image: https://framerusercontent.com/images/XiagC8GxKzskRyj2cSbJsUah1M.jpg?width=3200&height=1920 - Source: https://www.einride.tech/press ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Suisse Intl Book", "role": "body" }, { "family": "Heldane Display Regular", "role": "heading" } ], "colors": { "primary": "#0000EE", "accent": "#0000EE", "background": "#FFFFFF", "textPrimary": "#050505", "link": "#0000EE" }, "typography": { "fontFamilies": { "primary": "Suisse Intl Book", "heading": "Heldane Display Regular" }, "fontStacks": { "heading": [ "sans-serif" ], "body": [ "sans-serif" ], "paragraph": [ "Suisse Intl Book", "sans-serif" ] }, "fontSizes": { "h1": "12px", "h2": "80px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "0px" }, "components": { "input": { "background": "transparent", "textColor": "#FFFFFF", "borderColor": null, "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" } }, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20style%3D%22width%3A100%25%3Bheight%3A100%25%3B%22%20data-fc-idx%3D%220%22%3E%3Csvg%20viewBox%3D%220%200%2080%2020%22%20id%3D%22svg8749485063%22%3E%3Cpath%20d%3D%22M%2039.105%204.148%20L%2037.653%204.148%20C%2037.599%204.148%2037.555%204.19%2037.553%204.244%20L%2037.553%205.872%20C%2037.555%205.926%2037.599%205.968%2037.653%205.968%20L%2039.105%205.968%20C%2039.158%205.968%2039.201%205.925%2039.201%205.872%20L%2039.201%204.244%20C%2039.201%204.191%2039.158%204.148%2039.105%204.148%20M%2039.105%207.112%20L%2037.653%207.112%20C%2037.599%207.112%2037.555%207.154%2037.553%207.208%20L%2037.553%2015.536%20C%2037.553%2015.591%2037.598%2015.636%2037.653%2015.636%20L%2039.105%2015.636%20C%2039.159%2015.634%2039.201%2015.59%2039.201%2015.536%20L%2039.201%207.2%20C%2039.201%207.147%2039.158%207.104%2039.105%207.104%20M%2045.12%206.952%20C%2044.185%206.893%2043.278%207.282%2042.676%208%20C%2042.658%208.013%2042.634%208.013%2042.616%208%20L%2042.468%207.928%20C%2042.452%207.919%2042.441%207.902%2042.44%207.884%20L%2042.44%207.2%20C%2042.44%207.147%2042.397%207.104%2042.344%207.104%20L%2040.892%207.104%20C%2040.846%207.113%2040.813%207.153%2040.812%207.2%20L%2040.812%2015.536%20C%2040.812%2015.591%2040.857%2015.636%2040.912%2015.636%20L%2042.365%2015.636%20C%2042.419%2015.634%2042.461%2015.59%2042.461%2015.536%20L%2042.461%2011.056%20C%2042.461%209.344%2043.145%208.332%2044.584%208.332%20C%2046.153%208.332%2046.344%209.488%2046.344%2010.708%20L%2046.344%2015.536%20C%2046.344%2015.59%2046.386%2015.634%2046.44%2015.636%20L%2047.893%2015.636%20C%2047.948%2015.636%2047.993%2015.591%2047.993%2015.536%20L%2047.993%2010.264%20C%2047.993%208.284%2047.193%206.952%2045.141%206.952%20M%2056.569%204.148%20L%2055.116%204.148%20C%2055.063%204.148%2055.02%204.191%2055.02%204.244%20L%2055.02%205.872%20C%2055.02%205.925%2055.063%205.968%2055.116%205.968%20L%2056.569%205.968%20C%2056.623%205.968%2056.667%205.926%2056.669%205.872%20L%2056.669%204.244%20C%2056.667%204.19%2056.623%204.148%2056.569%204.148%20Z%20M%2056.569%207.112%20L%2055.116%207.112%20C%2055.063%207.112%2055.02%207.155%2055.02%207.208%20L%2055.02%2015.536%20C%2055.02%2015.59%2055.062%2015.634%2055.116%2015.636%20L%2056.569%2015.636%20C%2056.624%2015.636%2056.669%2015.591%2056.669%2015.536%20L%2056.669%207.2%20C%2056.667%207.146%2056.623%207.104%2056.569%207.104%20M%2065.853%204.148%20L%2064.413%204.148%20C%2064.36%204.148%2064.317%204.191%2064.317%204.244%20L%2064.317%207.92%20C%2064.317%207.941%2064.304%207.96%2064.285%207.968%20L%2064.125%208.02%20C%2064.108%208.03%2064.086%208.03%2064.069%208.02%20C%2063.482%207.307%2062.591%206.915%2061.669%206.964%20C%2059.689%206.964%2057.993%208.612%2057.993%2011.4%20C%2057.993%2014.188%2059.689%2015.852%2061.669%2015.852%20C%2062.609%2015.906%2063.517%2015.504%2064.109%2014.772%20C%2064.126%2014.756%2064.152%2014.756%2064.169%2014.772%20L%2064.305%2014.836%20C%2064.321%2014.845%2064.331%2014.862%2064.333%2014.88%20L%2064.333%2015.56%20C%2064.333%2015.614%2064.375%2015.658%2064.429%2015.66%20L%2065.881%2015.66%20C%2065.936%2015.66%2065.981%2015.615%2065.981%2015.56%20L%2065.981%204.244%20C%2065.979%204.19%2065.935%204.148%2065.881%204.148%20Z%20M%2062.013%2014.464%20C%2060.637%2014.464%2059.717%2013.308%2059.717%2011.388%20C%2059.717%209.468%2060.637%208.332%2062.013%208.332%20C%2063.281%208.332%2064.361%209.28%2064.361%2011.388%20C%2064.361%2013.496%2063.281%2014.464%2062.013%2014.464%20Z%20M%2071.348%206.952%20C%2068.924%206.952%2067.148%208.712%2067.148%2011.352%20C%2067.148%2013.824%2068.652%2015.836%2071.392%2015.836%20C%2073.484%2015.836%2074.768%2014.616%2075.192%2013.252%20C%2075.201%2013.222%2075.196%2013.19%2075.177%2013.165%20C%2075.158%2013.141%2075.128%2013.127%2075.097%2013.128%20L%2073.612%2013.128%20C%2073.574%2013.127%2073.539%2013.149%2073.524%2013.184%20C%2073.152%2013.96%2072.492%2014.428%2071.316%2014.428%20C%2070%2014.428%2069.048%2013.504%2068.84%2011.988%20C%2068.837%2011.959%2068.846%2011.931%2068.865%2011.909%20C%2068.884%2011.888%2068.911%2011.876%2068.94%2011.876%20L%2075.228%2011.876%20C%2075.253%2011.877%2075.278%2011.868%2075.297%2011.851%20C%2075.316%2011.833%2075.327%2011.809%2075.328%2011.784%20C%2075.464%209.056%2073.932%206.948%2071.328%206.948%20Z%20M%2073.504%2010.576%20L%2068.988%2010.576%20C%2068.96%2010.575%2068.934%2010.562%2068.916%2010.541%20C%2068.898%2010.52%2068.889%2010.492%2068.892%2010.464%20C%2069.156%208.916%2070.092%208.296%2071.332%208.296%20C%2072.556%208.289%2073.565%209.253%2073.612%2010.476%20C%2073.613%2010.503%2073.604%2010.529%2073.585%2010.549%20C%2073.566%2010.569%2073.54%2010.58%2073.512%2010.58%20M%2053.705%207.112%20L%2050.356%207.112%20C%2050.253%207.112%2050.154%207.153%2050.08%207.224%20L%2049.469%207.836%20C%2049.395%207.91%2049.353%208.011%2049.352%208.116%20L%2049.352%2015.536%20C%2049.352%2015.591%2049.397%2015.636%2049.452%2015.636%20L%2050.905%2015.636%20C%2050.96%2015.636%2051.005%2015.591%2051.005%2015.536%20L%2051.005%208.736%20C%2051.005%208.683%2051.047%208.641%2051.1%208.64%20L%2053.705%208.64%20C%2053.759%208.638%2053.801%208.594%2053.801%208.54%20L%2053.801%207.2%20C%2053.801%207.147%2053.758%207.104%2053.705%207.104%20M%2032.344%206.892%20C%2029.9%206.892%2028.112%208.664%2028.112%2011.332%20C%2028.112%2013.824%2029.628%2015.852%2032.392%2015.852%20C%2034.5%2015.852%2035.796%2014.62%2036.22%2013.248%20C%2036.233%2013.203%2036.213%2013.155%2036.172%2013.132%20C%2036.158%2013.125%2036.143%2013.121%2036.128%2013.12%20L%2034.64%2013.12%20C%2034.603%2013.122%2034.57%2013.143%2034.552%2013.176%20C%2034.18%2013.976%2033.512%2014.432%2032.328%2014.432%20C%2031%2014.432%2030.04%2013.5%2029.832%2011.968%20C%2029.829%2011.925%2029.853%2011.885%2029.892%2011.868%20C%2029.905%2011.863%2029.918%2011.86%2029.932%2011.86%20L%2036.276%2011.86%20C%2036.329%2011.858%2036.372%2011.817%2036.376%2011.764%20C%2036.512%209.016%2034.964%206.892%2032.344%206.892%20Z%20M%2034.54%2010.548%20L%2029.968%2010.548%20C%2029.939%2010.548%2029.912%2010.536%2029.893%2010.515%20C%2029.874%2010.494%2029.864%2010.465%2029.868%2010.436%20C%2030.136%208.872%2031.068%208.248%2032.328%208.248%20C%2033.566%208.234%2034.59%209.207%2034.64%2010.444%20C%2034.642%2010.485%2034.618%2010.523%2034.58%2010.54%20C%2034.567%2010.545%2034.554%2010.548%2034.54%2010.548%20M%2020.013%200%20L%2020.013%2020%20L%200.013%2020%20L%200.013%200%20Z%20M%206.624%207.544%20C%206.626%207.69%206.679%207.831%206.772%207.944%20L%2011.024%2012.904%20C%2011.044%2012.926%2011.056%2012.954%2011.057%2012.984%20L%2011.057%2015.968%20L%2013.4%2015.968%20L%2013.4%2012.313%20C%2013.402%2012.163%2013.349%2012.018%2013.253%2011.904%20L%209%206.944%20C%208.98%206.921%208.969%206.891%208.969%206.86%20L%208.969%204.024%20L%206.624%204.024%20Z%22%20fill%3D%22var(--token-a54d84ed-a4d4-4716-bce7-a6291d2f0cef%2C%20rgb(255%2C%20255%2C%20255))%20%2F*%20%7B%26quot%3Bname%26quot%3B%3A%26quot%3Bwhite%26quot%3B%7D%20*%2F%22%2F%3E%3C%2Fsvg%3E%3C%2Fsvg%3E", "favicon": "https://framerusercontent.com/images/Pjf6kfeqcEgZuuhYY0liNcuG5dg.png", "ogImage": "https://framerusercontent.com/images/3Zwg1TsZLxdwreqGrlElA2APA.png", "logoHref": "./" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is the only candidate, is visible, and links to the homepage, which is a strong indicator of being the main brand logo.", "confidence": 0.9, "source": "llm" }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "technology enthusiasts" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0, "colors": 0.9, "overall": 0.45 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is the only candidate, is visible, and links to the homepage, which is a strong indicator of being the main brand logo.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": false, "llmSucceeded": false } } } ```