{ "name": "Fazeshift", "slug": "fazeshift", "domain": "https://www.fazeshift.com/", "sources": [ "yc" ], "branding": { "colorScheme": "light", "fonts": [ { "family": "ABC Social", "role": "body" }, { "family": "F37 Bolton", "role": "heading" } ], "colors": { "primary": "#2749AF", "secondary": "#3898EC", "accent": "#2749AF", "background": "#FFFFFF", "textPrimary": "#010103", "link": "#31273F" }, "typography": { "fontFamilies": { "primary": "ABC Social", "heading": "F37 Bolton" }, "fontStacks": { "heading": [ "F37 Bolton", "Arial", "sans-serif" ], "body": [ "ABC Social", "Arial", "sans-serif" ], "paragraph": [ "F37 Bolton", "Arial", "sans-serif" ] }, "fontSizes": { "h1": "72px", "h2": "54px", "body": "20.25px" } }, "spacing": { "baseUnit": 4, "borderRadius": "9px" }, "components": { "input": { "background": "transparent", "textColor": "#FFFFFF", "borderColor": "#FFFFFF", "borderRadius": "9px", "borderRadiusCorners": { "topLeft": "9px", "topRight": "9px", "bottomRight": "9px", "bottomLeft": "9px" }, "shadow": "none" }, "buttonPrimary": { "background": "#2749AF", "textColor": "#FFFFFF", "borderRadius": "9px", "borderRadiusCorners": { "topLeft": "9px", "topRight": "9px", "bottomRight": "9px", "bottomLeft": "9px" }, "shadow": "rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#010103", "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" } }, "images": { "logo": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d2c244d125283b520f2f39_7cc7c5f26b087cff50d10cab8b1fd275_footer-logo.svg", "favicon": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ecfe0d1a0a43eaeb8393dd_Favicon%20(1).png", "ogImage": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ed03184691622a6db9acf7_79cdd699b78455fb7e39ecd3676bdd04_OG%20image.png", "logoHref": "/", "logoAlt": "Fazeshift logo" }, "__llm_logo_reasoning": { "selectedIndex": 12, "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Fazeshift'.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 3, "text": "Get started", "reasoning": "Button #3 'Get started' uses the vibrant brand color #2749AF and has strong action-oriented text, making it the primary CTA." }, "secondary": { "index": 0, "text": "Book a Demo", "reasoning": "Button #0 'Book a Demo' has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary CTA." }, "confidence": 0.95 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "business professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Fazeshift'.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/e72af4e703.webp", "alt": "Become a Fazeshift Partner | Grow Together", "source_url": "https://www.fazeshift.com/partners", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68e805a67c359afc54983ec8_Frame%202147223235%20(1).webp", "width": 2832, "height": 1756, "bytes": 24688, "query": "site:fazeshift.com", "query_suffix": "site:fazeshift.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/a214f1b817.webp", "alt": "AI Invoice Matching: How Does It Work and How Can It Improve Your Financial Workflow?", "source_url": "https://www.fazeshift.com/post/ai-invoice-matching-how-does-it-work-and-how-can-it-improve-your-financial-workflow", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923a0fb6a2c34c55a1db_67a3f395989269d6eaeb9027_AD_4nXedEBdDV-ux_giJUqzSrDiXW-1QFkKes4XTmFA2I9g73PEAiwyNk5N4of5Zci6WZyh1yLkdEO6vrH-hCBLgrFI7EWYjMwCFdGMXBQ0i7ifqm-cSI8VRQNZ6mTP8NQAxF5mMvG-Y5g.webp", "width": 1600, "height": 1066, "bytes": 88406, "query": "site:fazeshift.com blog", "query_suffix": "site:fazeshift.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/abe3895af7.webp", "alt": "Become a Fazeshift Partner | Grow Together", "source_url": "https://www.fazeshift.com/partners", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68dd7de60a85fc51689ecd9b_Hero%20(1).webp", "width": 2880, "height": 1634, "bytes": 13554, "query": "site:fazeshift.com", "query_suffix": "site:fazeshift.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/db71d6bbbc.webp", "alt": "Payment Reminder Best Practices: 7 Brilliant Tips to Improve Your Cashflow", "source_url": "https://www.fazeshift.com/post/payment-reminder-best-practices-7-brilliant-tips-to-improve-your-cashflow", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923dc866bac376fd85dd_67886c37e508466a3f2e3126_AD_4nXcxQtOwDCZw4gFI5qaS4ZwChO6e9Ww-nS6ISPVpo_8t5U6SL-REgzNNRRNf6Yr2LniXODHkDYqnjCM6T_5goKQ7tkuVDR5M06AgMS8DBO4XYEwUg79nZOjK5ld8vob40HnNflm75Q.webp", "width": 1600, "height": 1066, "bytes": 129920, "query": "site:fazeshift.com blog", "query_suffix": "site:fazeshift.com blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/079ef2a5b0.webp", "alt": "Become a Fazeshift Partner | Grow Together", "source_url": "https://www.fazeshift.com/partners", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d308914aa16c4dc2835985_47305ccb0ce91a30c097c7ff60185cc6_cta-bg.webp", "width": 2348, "height": 1190, "bytes": 102890, "query": "site:fazeshift.com", "query_suffix": "site:fazeshift.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazeshift/c9e3581283.webp", "alt": "Stay Ahead of Delays: Proactive AI Payment Reminders for Faster Collections", "source_url": "https://www.fazeshift.com/post/stay-ahead-of-delays-proactive-ai-payment-reminders-for-faster-collections", "image_url": "https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923ef22d72dd08372995_67808cb45f014edc948c8bb1_AD_4nXfVpiia9PAx6EiemFGkm9AfPm32INdGzCTxFL4nDy13nXrW4EON6EW2O_iWXl0w6Q5q9bmd-Eyd1_WZ3DjdXJQS0uFenhHjIW_jg5C2jLbfjab5U79tLZSyqgBv_JWt9GFep0atGQ.webp", "width": 1600, "height": 1066, "bytes": 143848, "query": "site:fazeshift.com blog", "query_suffix": "site:fazeshift.com blog" } ], "font_resources": [ { "family": "ABC Social", "google_fonts_url": "https://fonts.google.com/specimen/ABC+Social" }, { "family": "F37 Bolton", "google_fonts_url": "https://fonts.google.com/specimen/F37+Bolton" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=ABC+Social&family=F37+Bolton&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/fazeshift", "agent_instructions": "You are designing or implementing in Fazeshift's brand identity.\n\n# Brand profile\n- Company: Fazeshift\n- Source: https://www.fazeshift.com/\n- Color scheme: light\n\n# Colors\n- primary: #2749AF\n- secondary: #3898EC\n- accent: #2749AF\n- background: #FFFFFF\n- textPrimary: #010103\n- link: #31273F\n\n# Typography\n- primary: ABC Social — https://fonts.google.com/specimen/ABC+Social\n- heading: F37 Bolton — https://fonts.google.com/specimen/F37+Bolton\n\nLoad all fonts at once: \n\n# UI Components\n- input: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=9px, shadow=none\n- buttonPrimary: background=#2749AF, textColor=#FFFFFF, borderRadius=9px, shadow=rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px\n- buttonSecondary: background=#FFFFFF, textColor=#010103, borderRadius=0px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: business professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/fazeshift.json", "page_markdown": "# Fazeshift Brand Identity\n\nA complete profile of **Fazeshift**'s visual system — colors, typography, components, and personality — extracted from https://www.fazeshift.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/fazeshift\n- Machine-readable JSON: https://characterquilt.com/branding/fazeshift.json\n- Per-page llms.txt: https://characterquilt.com/branding/fazeshift/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #2749AF |\n| Accent | #2749AF |\n| Body Font | ABC Social |\n| Heading Font | F37 Bolton |\n\n## Color Palette\n\n- primary: #2749AF\n- secondary: #3898EC\n- accent: #2749AF\n- background: #FFFFFF\n- textPrimary: #010103\n- link: #31273F\n\n## Typography\n\n- primary: ABC Social — https://fonts.google.com/specimen/ABC+Social\n- heading: F37 Bolton — https://fonts.google.com/specimen/F37+Bolton\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d2c244d125283b520f2f39_7cc7c5f26b087cff50d10cab8b1fd275_footer-logo.svg\n- Favicon: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ecfe0d1a0a43eaeb8393dd_Favicon%20(1).png\n- Social card (og:image): https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ed03184691622a6db9acf7_79cdd699b78455fb7e39ecd3676bdd04_OG%20image.png\n\n## UI Components\n\n- input: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=9px, shadow=none\n- buttonPrimary: background=#2749AF, textColor=#FFFFFF, borderRadius=9px, shadow=rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px\n- buttonSecondary: background=#FFFFFF, textColor=#010103, borderRadius=0px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: business professionals\n\n## Fazeshift Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Become a Fazeshift Partner | Grow Together**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68e805a67c359afc54983ec8_Frame%202147223235%20(1).webp\n - Source: https://www.fazeshift.com/partners\n- **AI Invoice Matching: How Does It Work and How Can It Improve Your Financial Workflow?**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923a0fb6a2c34c55a1db_67a3f395989269d6eaeb9027_AD_4nXedEBdDV-ux_giJUqzSrDiXW-1QFkKes4XTmFA2I9g73PEAiwyNk5N4of5Zci6WZyh1yLkdEO6vrH-hCBLgrFI7EWYjMwCFdGMXBQ0i7ifqm-cSI8VRQNZ6mTP8NQAxF5mMvG-Y5g.webp\n - Source: https://www.fazeshift.com/post/ai-invoice-matching-how-does-it-work-and-how-can-it-improve-your-financial-workflow\n- **Become a Fazeshift Partner | Grow Together**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68dd7de60a85fc51689ecd9b_Hero%20(1).webp\n - Source: https://www.fazeshift.com/partners\n- **Payment Reminder Best Practices: 7 Brilliant Tips to Improve Your Cashflow**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923dc866bac376fd85dd_67886c37e508466a3f2e3126_AD_4nXcxQtOwDCZw4gFI5qaS4ZwChO6e9Ww-nS6ISPVpo_8t5U6SL-REgzNNRRNf6Yr2LniXODHkDYqnjCM6T_5goKQ7tkuVDR5M06AgMS8DBO4XYEwUg79nZOjK5ld8vob40HnNflm75Q.webp\n - Source: https://www.fazeshift.com/post/payment-reminder-best-practices-7-brilliant-tips-to-improve-your-cashflow\n- **Become a Fazeshift Partner | Grow Together**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d308914aa16c4dc2835985_47305ccb0ce91a30c097c7ff60185cc6_cta-bg.webp\n - Source: https://www.fazeshift.com/partners\n- **Stay Ahead of Delays: Proactive AI Payment Reminders for Faster Collections**\n - Image: https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c41f/68d6923ef22d72dd08372995_67808cb45f014edc948c8bb1_AD_4nXfVpiia9PAx6EiemFGkm9AfPm32INdGzCTxFL4nDy13nXrW4EON6EW2O_iWXl0w6Q5q9bmd-Eyd1_WZ3DjdXJQS0uFenhHjIW_jg5C2jLbfjab5U79tLZSyqgBv_JWt9GFep0atGQ.webp\n - Source: https://www.fazeshift.com/post/stay-ahead-of-delays-proactive-ai-payment-reminders-for-faster-collections\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"ABC Social\",\n \"role\": \"body\"\n },\n {\n \"family\": \"F37 Bolton\",\n \"role\": \"heading\"\n }\n ],\n \"colors\": {\n \"primary\": \"#2749AF\",\n \"secondary\": \"#3898EC\",\n \"accent\": \"#2749AF\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#010103\",\n \"link\": \"#31273F\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"ABC Social\",\n \"heading\": \"F37 Bolton\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"F37 Bolton\",\n \"Arial\",\n \"sans-serif\"\n ],\n \"body\": [\n \"ABC Social\",\n \"Arial\",\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"F37 Bolton\",\n \"Arial\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"72px\",\n \"h2\": \"54px\",\n \"body\": \"20.25px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"9px\"\n },\n \"components\": {\n \"input\": {\n \"background\": \"transparent\",\n \"textColor\": \"#FFFFFF\",\n \"borderColor\": \"#FFFFFF\",\n \"borderRadius\": \"9px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"9px\",\n \"topRight\": \"9px\",\n \"bottomRight\": \"9px\",\n \"bottomLeft\": \"9px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonPrimary\": {\n \"background\": \"#2749AF\",\n \"textColor\": \"#FFFFFF\",\n \"borderRadius\": \"9px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"9px\",\n \"topRight\": \"9px\",\n \"bottomRight\": \"9px\",\n \"bottomLeft\": \"9px\"\n },\n \"shadow\": \"rgba(58, 72, 198, 0.45) 0px 3.26px 3.26px 0px, rgba(58, 72, 198, 0.3) 0px 3.26px 4px 0px\"\n },\n \"buttonSecondary\": {\n \"background\": \"#FFFFFF\",\n \"textColor\": \"#010103\",\n \"borderRadius\": \"0px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"0px\",\n \"topRight\": \"0px\",\n \"bottomRight\": \"0px\",\n \"bottomLeft\": \"0px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": \"https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68d2c244d125283b520f2f39_7cc7c5f26b087cff50d10cab8b1fd275_footer-logo.svg\",\n \"favicon\": \"https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ecfe0d1a0a43eaeb8393dd_Favicon%20(1).png\",\n \"ogImage\": \"https://cdn.prod.website-files.com/68cc460eb1ba24e13c40c3fc/68ed03184691622a6db9acf7_79cdd699b78455fb7e39ecd3676bdd04_OG%20image.png\",\n \"logoHref\": \"/\",\n \"logoAlt\": \"Fazeshift logo\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 12,\n \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Fazeshift'.\",\n \"confidence\": 0.95,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 3,\n \"text\": \"Get started\",\n \"reasoning\": \"Button #3 'Get started' uses the vibrant brand color #2749AF and has strong action-oriented text, making it the primary CTA.\"\n },\n \"secondary\": {\n \"index\": 0,\n \"text\": \"Book a Demo\",\n \"reasoning\": \"Button #0 'Book a Demo' has a different background color (#FFFFFF) and serves as a secondary action, complementing the primary CTA.\"\n },\n \"confidence\": 0.95\n },\n \"personality\": {\n \"tone\": \"professional\",\n \"energy\": \"medium\",\n \"targetAudience\": \"business professionals\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.95,\n \"colors\": 0.9,\n \"overall\": 0.925\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Fazeshift'.\",\n \"confidence\": 0.95\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }