{
  "name": "FAZZ",
  "slug": "fazz",
  "domain": "https://fazzfinancial.com/",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Fazz Neue",
        "role": "unknown"
      }
    ],
    "colors": {
      "primary": "#0C45E1",
      "secondary": "#191335",
      "accent": "#CC3366",
      "background": "#FFFFFF",
      "textPrimary": "#CC3366",
      "link": "#CC3366"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Fazz Neue",
        "heading": "Fazz Neue"
      },
      "fontStacks": {
        "heading": [
          "Fazz Neue",
          "sans-serif"
        ],
        "body": [
          "Fazz Neue",
          "sans-serif"
        ],
        "paragraph": [
          "Fazz Neue",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "18px",
        "h2": "64px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "12px"
    },
    "components": {},
    "images": {
      "logo": "https://fazz.com/wp-content/uploads/2022/07/Logo-Fazz.svg",
      "favicon": "https://fazz.com/#",
      "ogImage": "https://fazz.com/wp-content/uploads/2022/08/fazz_meta_image.jpg"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 1,
      "reasoning": "Selected #1 because it is visible, medium-sized, located in the header, and the source URL contains 'Logo-Fazz', indicating it represents the brand.",
      "confidence": 0.9,
      "source": "llm"
    },
    "personality": {
      "tone": "modern",
      "energy": "medium",
      "targetAudience": "financial professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0,
      "colors": 0.9,
      "overall": 0.45
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 1,
          "selectedLogoReasoning": "Selected #1 because it is visible, medium-sized, located in the header, and the source URL contains 'Logo-Fazz', indicating it represents the brand.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": false,
        "llmSucceeded": false
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/5700a5606e.webp",
      "alt": "Fazz – Building the Future of Finance",
      "source_url": "https://fazzfinancial.com/",
      "image_url": "https://fazz.com/wp-content/uploads/2022/08/fazz_meta_image.jpg",
      "width": 1200,
      "height": 628,
      "bytes": 44429,
      "query": "site:fazzfinancial.com",
      "query_suffix": "site:fazzfinancial.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/bbb8305f12.webp",
      "alt": "Fazz – Building the Future of Finance",
      "source_url": "https://fazzfinancial.com/",
      "image_url": "https://fazz.com/wp-content/uploads/2024/08/fazz.png",
      "width": 2226,
      "height": 1043,
      "bytes": 85991,
      "query": "site:fazzfinancial.com",
      "query_suffix": "site:fazzfinancial.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/27471fa501.webp",
      "alt": "FAZZ - Original 1988 Trade AD / poster_ Hasbro 80's fashion makeup ADVERT",
      "source_url": "https://www.ebay.com/itm/286705599100",
      "image_url": "https://i.ebayimg.com/00/s/MTM3M1gxMDAw/z/rLIAAOSw5Uxiyeq1/$_57.JPG?set_id=8800005007",
      "width": 1000,
      "height": 1373,
      "bytes": 420818,
      "query": "\"FAZZ\" ad",
      "query_suffix": "\"FAZZ\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/92750a75ac.webp",
      "alt": "Southeast Asian fintech Fazz raises $100M Series C to serve businesses of  all sizes | TechCrunch",
      "source_url": "https://techcrunch.com/2022/09/13/southeast-asian-fintech-fazz-raises-100m-series-c-to-serve-businesses-of-all-sizes/",
      "image_url": "https://techcrunch.com/wp-content/uploads/2022/09/Business-finance-for-southeast-asia-1920x1080-1.jpg?w=1024",
      "width": 1024,
      "height": 576,
      "bytes": 48229,
      "query": "\"FAZZ\" report",
      "query_suffix": "\"FAZZ\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/ffbfc10a52.webp",
      "alt": "Business Finance for Southeast Asia - Fazz Singapore",
      "source_url": "https://fazz.com/sg/fazz-sff-2022/",
      "image_url": "https://fazz.com/sg/wp-content/uploads/sites/2/2022/10/SFF-Landing-Page-Hero-IMG.png",
      "width": 1056,
      "height": 619,
      "bytes": 188927,
      "query": "\"FAZZ\" landing page",
      "query_suffix": "\"FAZZ\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/fazz/4a968c1ef3.webp",
      "alt": "It's a Wrap: Fazz's Journey and Achievements in 2023 - Fazz",
      "source_url": "https://fazz.com/newsroom/business/fazzs-journey-and-achievements/",
      "image_url": "https://fazz.com/wp-content/uploads/2023/12/Fazzbiz_SG_EDM_Mengenang-satu-tahun-perjalanan-bersama-Fazz.png",
      "width": 1200,
      "height": 628,
      "bytes": 669187,
      "query": "\"FAZZ\" ad",
      "query_suffix": "\"FAZZ\" ad"
    }
  ],
  "font_resources": [
    {
      "family": "Fazz Neue",
      "google_fonts_url": "https://fonts.google.com/specimen/Fazz+Neue"
    },
    {
      "family": "Fazz Neue",
      "google_fonts_url": "https://fonts.google.com/specimen/Fazz+Neue"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Fazz+Neue&family=Fazz+Neue&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/fazz",
  "agent_instructions": "You are designing or implementing in FAZZ's brand identity.\n\n# Brand profile\n- Company: FAZZ\n- Source: https://fazzfinancial.com/\n- Color scheme: light\n\n# Colors\n- primary: #0C45E1\n- secondary: #191335\n- accent: #CC3366\n- background: #FFFFFF\n- textPrimary: #CC3366\n- link: #CC3366\n\n# Typography\n- primary: Fazz Neue — https://fonts.google.com/specimen/Fazz+Neue\n- heading: Fazz Neue — https://fonts.google.com/specimen/Fazz+Neue\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Fazz+Neue&family=Fazz+Neue&display=swap\">\n\n# UI Components\n\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: financial professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/fazz.json",
  "page_markdown": "# FAZZ Brand Identity\n\nA complete profile of **FAZZ**'s visual system — colors, typography, components, and personality — extracted from https://fazzfinancial.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/fazz\n- Machine-readable JSON: https://characterquilt.com/branding/fazz.json\n- Per-page llms.txt: https://characterquilt.com/branding/fazz/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0C45E1 |\n| Accent | #CC3366 |\n| Body Font | Fazz Neue |\n| Heading Font | Fazz Neue |\n\n## Color Palette\n\n- primary: #0C45E1\n- secondary: #191335\n- accent: #CC3366\n- background: #FFFFFF\n- textPrimary: #CC3366\n- link: #CC3366\n\n## Typography\n\n- primary: Fazz Neue — https://fonts.google.com/specimen/Fazz+Neue\n- heading: Fazz Neue — https://fonts.google.com/specimen/Fazz+Neue\n\n## Visual Assets\n\n- Logo: https://fazz.com/wp-content/uploads/2022/07/Logo-Fazz.svg\n- Favicon: https://fazz.com/#\n- Social card (og:image): https://fazz.com/wp-content/uploads/2022/08/fazz_meta_image.jpg\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: financial professionals\n\n## FAZZ Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Fazz – Building the Future of Finance**\n  - Image: https://fazz.com/wp-content/uploads/2022/08/fazz_meta_image.jpg\n  - Source: https://fazzfinancial.com/\n- **Fazz – Building the Future of Finance**\n  - Image: https://fazz.com/wp-content/uploads/2024/08/fazz.png\n  - Source: https://fazzfinancial.com/\n- **FAZZ - Original 1988 Trade AD / poster_ Hasbro 80's fashion makeup ADVERT**\n  - Image: https://i.ebayimg.com/00/s/MTM3M1gxMDAw/z/rLIAAOSw5Uxiyeq1/$_57.JPG?set_id=8800005007\n  - Source: https://www.ebay.com/itm/286705599100\n- **Southeast Asian fintech Fazz raises $100M Series C to serve businesses of  all sizes | TechCrunch**\n  - Image: https://techcrunch.com/wp-content/uploads/2022/09/Business-finance-for-southeast-asia-1920x1080-1.jpg?w=1024\n  - Source: https://techcrunch.com/2022/09/13/southeast-asian-fintech-fazz-raises-100m-series-c-to-serve-businesses-of-all-sizes/\n- **Business Finance for Southeast Asia - Fazz Singapore**\n  - Image: https://fazz.com/sg/wp-content/uploads/sites/2/2022/10/SFF-Landing-Page-Hero-IMG.png\n  - Source: https://fazz.com/sg/fazz-sff-2022/\n- **It's a Wrap: Fazz's Journey and Achievements in 2023 - Fazz**\n  - Image: https://fazz.com/wp-content/uploads/2023/12/Fazzbiz_SG_EDM_Mengenang-satu-tahun-perjalanan-bersama-Fazz.png\n  - Source: https://fazz.com/newsroom/business/fazzs-journey-and-achievements/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Fazz Neue\",\n      \"role\": \"unknown\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#0C45E1\",\n    \"secondary\": \"#191335\",\n    \"accent\": \"#CC3366\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#CC3366\",\n    \"link\": \"#CC3366\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Fazz Neue\",\n      \"heading\": \"Fazz Neue\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Fazz Neue\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Fazz Neue\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Fazz Neue\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"18px\",\n      \"h2\": \"64px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"12px\"\n  },\n  \"components\": {},\n  \"images\": {\n    \"logo\": \"https://fazz.com/wp-content/uploads/2022/07/Logo-Fazz.svg\",\n    \"favicon\": \"https://fazz.com/#\",\n    \"ogImage\": \"https://fazz.com/wp-content/uploads/2022/08/fazz_meta_image.jpg\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 1,\n    \"reasoning\": \"Selected #1 because it is visible, medium-sized, located in the header, and the source URL contains 'Logo-Fazz', indicating it represents the brand.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"financial professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0,\n    \"colors\": 0.9,\n    \"overall\": 0.45\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 1,\n        \"selectedLogoReasoning\": \"Selected #1 because it is visible, medium-sized, located in the header, and the source URL contains 'Logo-Fazz', indicating it represents the brand.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": false,\n      \"llmSucceeded\": false\n    }\n  }\n}\n```\n"
}