# Fiber AI Brand Identity

A complete profile of **Fiber AI**'s visual system — colors, typography, components, and personality — extracted from https://www.fiber.ai/apis. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/fiber-ai
- Machine-readable JSON: https://characterquilt.com/branding/fiber-ai.json
- Per-page llms.txt: https://characterquilt.com/branding/fiber-ai/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #9D78F0 |
| Accent | #9D78F0 |
| Body Font | TWKLausanne |
| Heading Font | TWKLausanne |

## Color Palette

- primary: #9D78F0
- secondary: #FF4701
- accent: #9D78F0
- background: #FAF8FE
- textPrimary: #1E1E1E
- link: #067A99

## Typography

- primary: TWKLausanne — https://fonts.google.com/specimen/TWKLausanne
- heading: TWKLausanne — https://fonts.google.com/specimen/TWKLausanne

## Visual Assets

- Logo: https://www.fiber.ai/_next/static/media/header-logo.19a1dec6.svg
- Favicon: https://www.fiber.ai/images/new/favicons/apple-icon-57x57.png
- Social card (og:image): /images/opengraph.png

## UI Components

- input: background=transparent, textColor=#3F3F46, borderColor=null, borderRadius=6px, shadow=none
- buttonPrimary: background=#9D78F0, textColor=#FFFFFF, borderRadius=8px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#27272A, borderColor=#FBFAFE, borderRadius=12px, shadow=rgba(0, 0, 0, 0.06) 0px 1px 3px 0px, rgba(0, 0, 0, 0.04) 0px 2px 8px 0px

## Brand Personality

Tone: modern · Energy: medium · Audience: AI sales and recruiting professionals

## Fiber AI Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Fibr AI- The Agentic Web Experience Platform | AI CRO**
  - Image: https://framerusercontent.com/images/cnbSiZmcGJOjp4v61fxCOv22g1M.png?width=2128&height=1280
  - Source: https://fibr.ai/
- **Optimum starting to use AI for their Ads : r/aiwars**
  - Image: https://preview.redd.it/optimum-starting-to-use-ai-for-their-ads-v0-lcn4i4u9crmg1.jpeg?width=2556&format=pjpg&auto=webp&s=6ce8954499b4791d29ecb3bb7d6093d3c6e189b7
  - Source: https://www.reddit.com/r/aiwars/comments/1qja9m0/optimum_starting_to_use_ai_for_their_ads/
- **Fiber by Clerkie | AI-Powered Debt Collection Software**
  - Image: https://framerusercontent.com/images/mnBr11bZlKdnA3tdFskEEtFWw.png?width=2632&height=2888
  - Source: https://www.getfiber.ai/crm
- **Free Landing Page Analyzer- Get Pro Insights Instantly!**
  - Image: https://framerusercontent.com/images/Z5BscDRGey0oH2KhPAr1hWlF8D8.jpg?width=1600&height=900
  - Source: https://fibr.ai/tools/landing-page-analyzer
- **Optimum Fiber TV Spot, 'Not All F Words Are Bad: $25' - iSpot**
  - Image: https://images-cdn.ispot.tv/ad/gAwi/default-large.jpg
  - Source: https://www.ispot.tv/ad/gAwi/optimum-fiber-not-all-f-words-are-bad-25

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "TWKLausanne",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#9D78F0",
    "secondary": "#FF4701",
    "accent": "#9D78F0",
    "background": "#FAF8FE",
    "textPrimary": "#1E1E1E",
    "link": "#067A99"
  },
  "typography": {
    "fontFamilies": {
      "primary": "TWKLausanne",
      "heading": "TWKLausanne"
    },
    "fontStacks": {
      "heading": [
        "TWKLausanne",
        "sans-serif"
      ],
      "body": [
        "TWKLausanne",
        "sans-serif"
      ],
      "paragraph": [
        "TWKLausanne",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "72px",
      "h2": "56px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#3F3F46",
      "borderColor": null,
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#9D78F0",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#27272A",
      "borderColor": "#FBFAFE",
      "borderRadius": "12px",
      "borderRadiusCorners": {
        "topLeft": "12px",
        "topRight": "12px",
        "bottomRight": "12px",
        "bottomLeft": "12px"
      },
      "shadow": "rgba(0, 0, 0, 0.06) 0px 1px 3px 0px, rgba(0, 0, 0, 0.04) 0px 2px 8px 0px"
    }
  },
  "images": {
    "logo": "https://www.fiber.ai/_next/static/media/header-logo.19a1dec6.svg",
    "favicon": "https://www.fiber.ai/images/new/favicons/apple-icon-57x57.png",
    "ogImage": "/images/opengraph.png",
    "logoHref": "/",
    "logoAlt": "Fiber AI"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'Fiber AI'. It is also linked to the homepage, indicating it is the primary logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 9,
      "text": "View docs",
      "reasoning": "Button #4 has a vibrant brand color (#9D78F0) and action-oriented text ('View docs'), making it stand out as the primary CTA."
    },
    "secondary": {
      "index": 11,
      "text": "Talk to our CEO",
      "reasoning": "Button #11 ('Talk to our CEO') has a different background color (#FFFFFF) and serves as a secondary action, providing a more personal engagement option."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "AI sales and recruiting professionals"
  },
  "designSystem": {
    "framework": "chakra",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'Fiber AI'. It is also linked to the homepage, indicating it is the primary logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```