{
  "name": "FINNY AI",
  "slug": "finny-ai",
  "domain": "https://www.finnyai.com/",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Px Grotesk",
        "role": "body"
      },
      {
        "family": "Roboto",
        "role": "body"
      },
      {
        "family": "Helvetica Neue",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#CDFCDA",
      "secondary": "#0000EE",
      "accent": "#6A82E4",
      "background": "#FAFFFB",
      "textPrimary": "#000000",
      "link": "#6A82E4"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Px Grotesk",
        "heading": "Px Grotesk"
      },
      "fontStacks": {
        "heading": [
          "Px Grotesk",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "sans-serif"
        ],
        "body": [
          "Px Grotesk",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "sans-serif"
        ],
        "paragraph": [
          "Px Grotesk",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "16px",
        "h2": "42px",
        "body": "96px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "4px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#FAFFFB",
        "textColor": "#000000",
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "transparent",
        "textColor": "#000000",
        "borderColor": "#000000",
        "borderRadius": "15px",
        "borderRadiusCorners": {
          "topLeft": "15px",
          "topRight": "15px",
          "bottomRight": "15px",
          "bottomLeft": "15px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://finny.com/wp-content/uploads/2025/09/image-12.png",
      "favicon": "https://i0.wp.com/finny.com/wp-content/uploads/2025/09/cropped-image-13.png?fit=32%2C32&ssl=1",
      "ogImage": "https://i0.wp.com/finny.com/wp-content/uploads/2025/09/finny-card.png?fit=1474%2C818&ssl=1",
      "logoHref": "\\"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is the only visible logo candidate, medium-sized, and likely represents the brand 'FINNY'.",
      "confidence": 0.8,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 1,
        "text": "Book Demo",
        "reasoning": "The 'Book Demo' button is likely the primary CTA due to its action-oriented text, encouraging users to engage with the service directly. It shares the same color as other buttons but stands out due to its purpose."
      },
      "secondary": {
        "index": 7,
        "text": "Our Story",
        "reasoning": "The 'Our Story' button is secondary due to its transparent background, making it less prominent and more informational rather than action-driven."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "modern",
      "energy": "medium",
      "targetAudience": "business professionals seeking prospecting solutions"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.9,
      "overall": 0.9
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is the only visible logo candidate, medium-sized, and likely represents the brand 'FINNY'.",
          "confidence": 0.8
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/finny-ai/38206d3def.webp",
      "alt": "How I redesigned Finny AI's — Y-Combinator Startup landing page | by  Andriya | Medium",
      "source_url": "https://medium.com/@designbyandriya/how-i-redesigned-finny-ais-y-combinator-startup-landing-page-037dbcd354c4",
      "image_url": "https://miro.medium.com/v2/resize:fit:1400/1*6rJMaR5BcImutEhHE3CusQ.png",
      "width": 1400,
      "height": 944,
      "bytes": 495968,
      "query": "\"FINNY AI\" landing page",
      "query_suffix": "\"FINNY AI\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/finny-ai/36a897585b.webp",
      "alt": "FINNY – Take the guess work out of prospecting",
      "source_url": "https://finny.com/",
      "image_url": "https://i0.wp.com/finny.com/wp-content/uploads/2025/09/finny-card.png?fit=1474%2C818&ssl=1",
      "width": 1474,
      "height": 818,
      "bytes": 448591,
      "query": "\"FINNY AI\" ad",
      "query_suffix": "\"FINNY AI\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/finny-ai/e249733a4a.webp",
      "alt": "FINNY Unveils Intent Search to Help Advisors Pinpoint High-Intent Prospects  Faster",
      "source_url": "https://finance.yahoo.com/news/finny-unveils-intent-search-help-130800138.html",
      "image_url": "https://s.yimg.com/os/en/business-wire.com/2d96c9bd48deee061efe25f4ea342972",
      "width": 1024,
      "height": 512,
      "bytes": 99713,
      "query": "\"FINNY AI\" report",
      "query_suffix": "\"FINNY AI\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/finny-ai/0c4ad04e93.webp",
      "alt": "How I redesigned Finny AI's — Y-Combinator Startup landing page | by  Andriya | Medium",
      "source_url": "https://medium.com/@designbyandriya/how-i-redesigned-finny-ais-y-combinator-startup-landing-page-037dbcd354c4",
      "image_url": "https://miro.medium.com/v2/resize:fit:3610/1*xCsTp4_n1URDjDmPihEKxw.png",
      "width": 1805,
      "height": 1520,
      "bytes": 321708,
      "query": "\"FINNY AI\" landing page",
      "query_suffix": "\"FINNY AI\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/finny-ai/fdf80333f9.webp",
      "alt": "FINNY Launches Hunter AI to Automate Advisor Marketing",
      "source_url": "https://www.wealthmanagement.com/artificial-intelligence/finny-launches-ai-tool-hunter-for-financial-advisors",
      "image_url": "https://eu-images.contentstack.com/v3/assets/bltabaa95ef14172c61/bltb4c851ec73052812/69dd606d6baa26003d3e1682/eden-victoria-finny.png?width=1280&auto=webp&quality=80&disable=upscale",
      "width": 1280,
      "height": 720,
      "bytes": 451273,
      "query": "\"FINNY AI\" ad",
      "query_suffix": "\"FINNY AI\" ad"
    }
  ],
  "font_resources": [
    {
      "family": "Px Grotesk",
      "google_fonts_url": "https://fonts.google.com/specimen/Px+Grotesk"
    },
    {
      "family": "Px Grotesk",
      "google_fonts_url": "https://fonts.google.com/specimen/Px+Grotesk"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Px+Grotesk&family=Px+Grotesk&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/finny-ai",
  "agent_instructions": "You are designing or implementing in FINNY AI's brand identity.\n\n# Brand profile\n- Company: FINNY AI\n- Source: https://www.finnyai.com/\n- Color scheme: light\n\n# Colors\n- primary: #CDFCDA\n- secondary: #0000EE\n- accent: #6A82E4\n- background: #FAFFFB\n- textPrimary: #000000\n- link: #6A82E4\n\n# Typography\n- primary: Px Grotesk — https://fonts.google.com/specimen/Px+Grotesk\n- heading: Px Grotesk — https://fonts.google.com/specimen/Px+Grotesk\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Px+Grotesk&family=Px+Grotesk&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#FAFFFB, textColor=#000000, borderRadius=0px, shadow=none\n- buttonSecondary: background=transparent, textColor=#000000, borderColor=#000000, borderRadius=15px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: business professionals seeking prospecting solutions\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/finny-ai.json",
  "page_markdown": "# FINNY AI Brand Identity\n\nA complete profile of **FINNY AI**'s visual system — colors, typography, components, and personality — extracted from https://www.finnyai.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/finny-ai\n- Machine-readable JSON: https://characterquilt.com/branding/finny-ai.json\n- Per-page llms.txt: https://characterquilt.com/branding/finny-ai/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #CDFCDA |\n| Accent | #6A82E4 |\n| Body Font | Px Grotesk |\n| Heading Font | Px Grotesk |\n\n## Color Palette\n\n- primary: #CDFCDA\n- secondary: #0000EE\n- accent: #6A82E4\n- background: #FAFFFB\n- textPrimary: #000000\n- link: #6A82E4\n\n## Typography\n\n- primary: Px Grotesk — https://fonts.google.com/specimen/Px+Grotesk\n- heading: Px Grotesk — https://fonts.google.com/specimen/Px+Grotesk\n\n## Visual Assets\n\n- Logo: https://finny.com/wp-content/uploads/2025/09/image-12.png\n- Favicon: https://i0.wp.com/finny.com/wp-content/uploads/2025/09/cropped-image-13.png?fit=32%2C32&ssl=1\n- Social card (og:image): https://i0.wp.com/finny.com/wp-content/uploads/2025/09/finny-card.png?fit=1474%2C818&ssl=1\n\n## UI Components\n\n- buttonPrimary: background=#FAFFFB, textColor=#000000, borderRadius=0px, shadow=none\n- buttonSecondary: background=transparent, textColor=#000000, borderColor=#000000, borderRadius=15px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: business professionals seeking prospecting solutions\n\n## FINNY AI Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **How I redesigned Finny AI's — Y-Combinator Startup landing page | by  Andriya | Medium**\n  - Image: https://miro.medium.com/v2/resize:fit:1400/1*6rJMaR5BcImutEhHE3CusQ.png\n  - Source: https://medium.com/@designbyandriya/how-i-redesigned-finny-ais-y-combinator-startup-landing-page-037dbcd354c4\n- **FINNY – Take the guess work out of prospecting**\n  - Image: https://i0.wp.com/finny.com/wp-content/uploads/2025/09/finny-card.png?fit=1474%2C818&ssl=1\n  - Source: https://finny.com/\n- **FINNY Unveils Intent Search to Help Advisors Pinpoint High-Intent Prospects  Faster**\n  - Image: https://s.yimg.com/os/en/business-wire.com/2d96c9bd48deee061efe25f4ea342972\n  - Source: https://finance.yahoo.com/news/finny-unveils-intent-search-help-130800138.html\n- **How I redesigned Finny AI's — Y-Combinator Startup landing page | by  Andriya | Medium**\n  - Image: https://miro.medium.com/v2/resize:fit:3610/1*xCsTp4_n1URDjDmPihEKxw.png\n  - Source: https://medium.com/@designbyandriya/how-i-redesigned-finny-ais-y-combinator-startup-landing-page-037dbcd354c4\n- **FINNY Launches Hunter AI to Automate Advisor Marketing**\n  - Image: https://eu-images.contentstack.com/v3/assets/bltabaa95ef14172c61/bltb4c851ec73052812/69dd606d6baa26003d3e1682/eden-victoria-finny.png?width=1280&auto=webp&quality=80&disable=upscale\n  - Source: https://www.wealthmanagement.com/artificial-intelligence/finny-launches-ai-tool-hunter-for-financial-advisors\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Px Grotesk\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Helvetica Neue\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#CDFCDA\",\n    \"secondary\": \"#0000EE\",\n    \"accent\": \"#6A82E4\",\n    \"background\": \"#FAFFFB\",\n    \"textPrimary\": \"#000000\",\n    \"link\": \"#6A82E4\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Px Grotesk\",\n      \"heading\": \"Px Grotesk\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Px Grotesk\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Px Grotesk\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Px Grotesk\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"16px\",\n      \"h2\": \"42px\",\n      \"body\": \"96px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"4px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#FAFFFB\",\n      \"textColor\": \"#000000\",\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#000000\",\n      \"borderColor\": \"#000000\",\n      \"borderRadius\": \"15px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"15px\",\n        \"topRight\": \"15px\",\n        \"bottomRight\": \"15px\",\n        \"bottomLeft\": \"15px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://finny.com/wp-content/uploads/2025/09/image-12.png\",\n    \"favicon\": \"https://i0.wp.com/finny.com/wp-content/uploads/2025/09/cropped-image-13.png?fit=32%2C32&ssl=1\",\n    \"ogImage\": \"https://i0.wp.com/finny.com/wp-content/uploads/2025/09/finny-card.png?fit=1474%2C818&ssl=1\",\n    \"logoHref\": \"\\\\\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is the only visible logo candidate, medium-sized, and likely represents the brand 'FINNY'.\",\n    \"confidence\": 0.8,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 1,\n      \"text\": \"Book Demo\",\n      \"reasoning\": \"The 'Book Demo' button is likely the primary CTA due to its action-oriented text, encouraging users to engage with the service directly. It shares the same color as other buttons but stands out due to its purpose.\"\n    },\n    \"secondary\": {\n      \"index\": 7,\n      \"text\": \"Our Story\",\n      \"reasoning\": \"The 'Our Story' button is secondary due to its transparent background, making it less prominent and more informational rather than action-driven.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"business professionals seeking prospecting solutions\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.9,\n    \"overall\": 0.9\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is the only visible logo candidate, medium-sized, and likely represents the brand 'FINNY'.\",\n        \"confidence\": 0.8\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}