{
  "name": "Flip",
  "slug": "flip",
  "domain": "http://justflip.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Open Sans",
        "role": "body"
      },
      {
        "family": "Dosis",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#E0AF4E",
      "secondary": "#28BE45",
      "accent": "#E0AF4E",
      "background": "#F6F6F6",
      "textPrimary": "#7D7D7D",
      "link": "#F45858"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Open Sans",
        "heading": "Dosis"
      },
      "fontStacks": {
        "heading": [
          "Dosis",
          "Arial CE",
          "Arial",
          "sans-serif"
        ],
        "body": [
          "Open Sans",
          "Arial CE",
          "Arial",
          "sans-serif"
        ],
        "paragraph": [
          "Dosis",
          "Arial CE",
          "Arial",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "74px",
        "h2": "108px",
        "body": "24px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "4px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#E0AF4E",
        "textColor": "#FFFFFF",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://www.justflip.com/img/logo.svg",
      "favicon": "https://www.justflip.com/apple-touch-icon.png",
      "ogImage": null,
      "logoHref": "/"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand 'FLIP'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Get FLIP",
        "reasoning": "The button 'Get FLIP' uses the vibrant brand color #E0AF4E, making it the primary call-to-action. It is action-oriented and stands out as the main button on the page."
      },
      "secondary": {
        "index": -1,
        "text": "N/A",
        "reasoning": "There is only one button detected, so no secondary button is available with a different color."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "sneaker enthusiasts"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand 'FLIP'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/9589ce997a.webp",
      "alt": "SAMSUNG Galaxy Z Flip 5G Trailer TVC Commercial AD 20\" | Galaxy Z Flip 5G",
      "source_url": "https://www.youtube.com/watch?v=rK_x7vnB1Vg",
      "image_url": "https://i.ytimg.com/vi/rK_x7vnB1Vg/maxresdefault.jpg",
      "width": 1280,
      "height": 720,
      "bytes": 48033,
      "query": "\"Flip\" ad",
      "query_suffix": "\"Flip\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/0995c5401a.webp",
      "alt": "Free Book Report Flipbook Template - Appletastic Learning",
      "source_url": "https://appletasticlearning.com/free-lap-book-template-2/?srsltid=AfmBOooODexOBmC7zbwV4VSIEq-8UrY8CWY7zJ5n_zfVI9CZn-upM_N8",
      "image_url": "https://appletasticlearning.com/wp-content/uploads/2021/12/IMG_6634-copy-1024x1024.jpg",
      "width": 1024,
      "height": 1024,
      "bytes": 163040,
      "query": "\"Flip\" report",
      "query_suffix": "\"Flip\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/3c5debd3c8.webp",
      "alt": "Flip Landing Page by Inioluwa on Dribbble",
      "source_url": "https://dribbble.com/shots/18860447-Flip-Landing-Page",
      "image_url": "https://cdn.dribbble.com/userupload/3165350/file/original-6c3dfa279eca0eb6d243ae27bf03556f.jpg?resize=752x&vertical=center",
      "width": 752,
      "height": 564,
      "bytes": 155289,
      "query": "\"Flip\" landing page",
      "query_suffix": "\"Flip\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/8fb7ef66f0.webp",
      "alt": "Samsung Galaxy Z Flip 4 Official Ad",
      "source_url": "https://www.youtube.com/watch?v=RuhTsTc3-Mg",
      "image_url": "https://i.ytimg.com/vi/RuhTsTc3-Mg/maxresdefault.jpg",
      "width": 1280,
      "height": 720,
      "bytes": 59075,
      "query": "\"Flip\" ad",
      "query_suffix": "\"Flip\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/c7deea1270.webp",
      "alt": "Information Report Flip Book- Editable - The Teacher Hero",
      "source_url": "https://theteacherhero.com/product/information-report-flip-book-editable/",
      "image_url": "https://i0.wp.com/theteacherhero.com/wp-content/uploads/2022/01/Information-report-flip-book-2.png?fit=1080%2C1080&ssl=1",
      "width": 1080,
      "height": 1080,
      "bytes": 271161,
      "query": "\"Flip\" report",
      "query_suffix": "\"Flip\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/flip/2f8816db93.webp",
      "alt": "Flip Landing page UI/UX design by Al Sajmun Saju on Dribbble",
      "source_url": "https://dribbble.com/shots/16164147-Flip-Landing-page-UI-UX-design",
      "image_url": "https://cdn.dribbble.com/userupload/32746904/file/original-3896f81d16141ccea78ad28ca220c377.jpg?resize=752x&vertical=center",
      "width": 752,
      "height": 564,
      "bytes": 79765,
      "query": "\"Flip\" landing page",
      "query_suffix": "\"Flip\" landing page"
    }
  ],
  "font_resources": [
    {
      "family": "Open Sans",
      "google_fonts_url": "https://fonts.google.com/specimen/Open+Sans"
    },
    {
      "family": "Dosis",
      "google_fonts_url": "https://fonts.google.com/specimen/Dosis"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Open+Sans&family=Dosis&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/flip",
  "agent_instructions": "You are designing or implementing in Flip's brand identity.\n\n# Brand profile\n- Company: Flip\n- Source: http://justflip.com\n- Color scheme: light\n\n# Colors\n- primary: #E0AF4E\n- secondary: #28BE45\n- accent: #E0AF4E\n- background: #F6F6F6\n- textPrimary: #7D7D7D\n- link: #F45858\n\n# Typography\n- primary: Open Sans — https://fonts.google.com/specimen/Open+Sans\n- heading: Dosis — https://fonts.google.com/specimen/Dosis\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Open+Sans&family=Dosis&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#E0AF4E, textColor=#FFFFFF, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: sneaker enthusiasts\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/flip.json",
  "page_markdown": "# Flip Brand Identity\n\nA complete profile of **Flip**'s visual system — colors, typography, components, and personality — extracted from http://justflip.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/flip\n- Machine-readable JSON: https://characterquilt.com/branding/flip.json\n- Per-page llms.txt: https://characterquilt.com/branding/flip/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #E0AF4E |\n| Accent | #E0AF4E |\n| Body Font | Open Sans |\n| Heading Font | Dosis |\n\n## Color Palette\n\n- primary: #E0AF4E\n- secondary: #28BE45\n- accent: #E0AF4E\n- background: #F6F6F6\n- textPrimary: #7D7D7D\n- link: #F45858\n\n## Typography\n\n- primary: Open Sans — https://fonts.google.com/specimen/Open+Sans\n- heading: Dosis — https://fonts.google.com/specimen/Dosis\n\n## Visual Assets\n\n- Logo: https://www.justflip.com/img/logo.svg\n- Favicon: https://www.justflip.com/apple-touch-icon.png\n\n## UI Components\n\n- buttonPrimary: background=#E0AF4E, textColor=#FFFFFF, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: sneaker enthusiasts\n\n## Flip Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **SAMSUNG Galaxy Z Flip 5G Trailer TVC Commercial AD 20\" | Galaxy Z Flip 5G**\n  - Image: https://i.ytimg.com/vi/rK_x7vnB1Vg/maxresdefault.jpg\n  - Source: https://www.youtube.com/watch?v=rK_x7vnB1Vg\n- **Free Book Report Flipbook Template - Appletastic Learning**\n  - Image: https://appletasticlearning.com/wp-content/uploads/2021/12/IMG_6634-copy-1024x1024.jpg\n  - Source: https://appletasticlearning.com/free-lap-book-template-2/?srsltid=AfmBOooODexOBmC7zbwV4VSIEq-8UrY8CWY7zJ5n_zfVI9CZn-upM_N8\n- **Flip Landing Page by Inioluwa on Dribbble**\n  - Image: https://cdn.dribbble.com/userupload/3165350/file/original-6c3dfa279eca0eb6d243ae27bf03556f.jpg?resize=752x&vertical=center\n  - Source: https://dribbble.com/shots/18860447-Flip-Landing-Page\n- **Samsung Galaxy Z Flip 4 Official Ad**\n  - Image: https://i.ytimg.com/vi/RuhTsTc3-Mg/maxresdefault.jpg\n  - Source: https://www.youtube.com/watch?v=RuhTsTc3-Mg\n- **Information Report Flip Book- Editable - The Teacher Hero**\n  - Image: https://i0.wp.com/theteacherhero.com/wp-content/uploads/2022/01/Information-report-flip-book-2.png?fit=1080%2C1080&ssl=1\n  - Source: https://theteacherhero.com/product/information-report-flip-book-editable/\n- **Flip Landing page UI/UX design by Al Sajmun Saju on Dribbble**\n  - Image: https://cdn.dribbble.com/userupload/32746904/file/original-3896f81d16141ccea78ad28ca220c377.jpg?resize=752x&vertical=center\n  - Source: https://dribbble.com/shots/16164147-Flip-Landing-page-UI-UX-design\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Open Sans\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Dosis\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#E0AF4E\",\n    \"secondary\": \"#28BE45\",\n    \"accent\": \"#E0AF4E\",\n    \"background\": \"#F6F6F6\",\n    \"textPrimary\": \"#7D7D7D\",\n    \"link\": \"#F45858\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Open Sans\",\n      \"heading\": \"Dosis\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Dosis\",\n        \"Arial CE\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Open Sans\",\n        \"Arial CE\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Dosis\",\n        \"Arial CE\",\n        \"Arial\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"74px\",\n      \"h2\": \"108px\",\n      \"body\": \"24px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"4px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#E0AF4E\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://www.justflip.com/img/logo.svg\",\n    \"favicon\": \"https://www.justflip.com/apple-touch-icon.png\",\n    \"ogImage\": null,\n    \"logoHref\": \"/\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand 'FLIP'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Get FLIP\",\n      \"reasoning\": \"The button 'Get FLIP' uses the vibrant brand color #E0AF4E, making it the primary call-to-action. It is action-oriented and stands out as the main button on the page.\"\n    },\n    \"secondary\": {\n      \"index\": -1,\n      \"text\": \"N/A\",\n      \"reasoning\": \"There is only one button detected, so no secondary button is available with a different color.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"sneaker enthusiasts\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, medium-sized, located in the header, and links to the homepage, matching the brand 'FLIP'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}