{
  "name": "Floatpays Inc",
  "slug": "floatpays-inc",
  "domain": "https://www.floatpays.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Poppins",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#2853F5",
      "secondary": "#0040FF",
      "accent": "#F3F7F8",
      "background": "#FFFFFF",
      "textPrimary": "#000000",
      "link": "#0000EE"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Poppins",
        "heading": "Poppins"
      },
      "fontStacks": {
        "heading": [
          "Poppins",
          "sans-serif"
        ],
        "body": [
          "Poppins",
          "sans-serif"
        ],
        "paragraph": [
          "Poppins",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "38px",
        "h2": "24px",
        "body": "14px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "20px"
    },
    "components": {
      "input": {
        "background": "transparent",
        "textColor": "#FFFFFF",
        "borderColor": "#FFFFFF",
        "borderRadius": "20px",
        "borderRadiusCorners": {
          "topLeft": "20px",
          "topRight": "20px",
          "bottomRight": "20px",
          "bottomLeft": "20px"
        },
        "shadow": "none"
      },
      "buttonPrimary": {
        "background": "#F3F7F8",
        "textColor": "#0040FF",
        "borderColor": "#0040FF",
        "borderRadius": "20px",
        "borderRadiusCorners": {
          "topLeft": "20px",
          "topRight": "20px",
          "bottomRight": "20px",
          "bottomLeft": "20px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#FFFFFF",
        "textColor": "#2853F5",
        "borderRadius": "20px",
        "borderRadiusCorners": {
          "topLeft": "20px",
          "topRight": "20px",
          "bottomRight": "20px",
          "bottomLeft": "20px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/66e00e6607fe337f46174035_White%20logo.svg",
      "favicon": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67179834f25617e2c135e2f6_Group%20784.png",
      "ogImage": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png",
      "logoHref": "/",
      "logoAlt": "Floatpays logo"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Floatpays'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Request a demo",
        "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant blue color (#F3F7F8) that aligns with the brand's primary color scheme and has action-oriented text 'Request a demo', which is a strong call-to-action."
      },
      "secondary": {
        "index": 2,
        "text": "Submit",
        "reasoning": "Button #2 is selected as the secondary CTA because it has a different background color (#FFFFFF) and serves a less prominent function with the text 'Submit'."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "employees and HR professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.9,
      "overall": 0.9
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Floatpays'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/floatpays-inc/f5f6ec5c0d.webp",
      "alt": "Tax Risks of Two-Pot Pension Withdrawals",
      "source_url": "https://www.floatpays.com/post/understanding-two-pot-pension-withdrawal-system-pitfalls",
      "image_url": "https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/675ab55aca53b10a2eebe6e6_kelly-sikkema-wgcUx0kR1ps-unsplash.jpg",
      "width": 5568,
      "height": 3712,
      "bytes": 1315113,
      "query": "site:floatpays.com",
      "query_suffix": "site:floatpays.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/floatpays-inc/1412e69681.webp",
      "alt": "Partners & integrations",
      "source_url": "https://www.floatpays.com/partners-integrations",
      "image_url": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/6720bb05001722abdf6e9a7a_Salt%20Logo_RGB-01.jpg",
      "width": 3508,
      "height": 2008,
      "bytes": 261892,
      "query": "site:floatpays.com",
      "query_suffix": "site:floatpays.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/floatpays-inc/997d993d62.webp",
      "alt": "Financial wellness tools",
      "source_url": "https://www.floatpays.com/products/financial-wellness-tools",
      "image_url": "https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png",
      "width": 2400,
      "height": 1260,
      "bytes": 407424,
      "query": "site:floatpays.com",
      "query_suffix": "site:floatpays.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/floatpays-inc/e9cce8366f.webp",
      "alt": "The emergency fund revolution: How payroll-linked savings make it easy",
      "source_url": "https://www.floatpays.com/post/the-emergency-fund-revolution-how-payroll-linked-savings-make-it-easy",
      "image_url": "https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/67bd902b46b4b45368ce2977_Group%20984.png",
      "width": 1939,
      "height": 1097,
      "bytes": 329799,
      "query": "site:floatpays.com",
      "query_suffix": "site:floatpays.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/floatpays-inc/65716b809e.webp",
      "alt": "Paycheck Pulse by Floatpays",
      "source_url": "https://www.floatpays.com/blog",
      "image_url": "https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/67ab7f2e1ccd42f33a827698_EWA_black_male_worker_shoe_factory_compressed.jpg",
      "width": 1792,
      "height": 1024,
      "bytes": 134113,
      "query": "site:floatpays.com",
      "query_suffix": "site:floatpays.com"
    }
  ],
  "font_resources": [
    {
      "family": "Poppins",
      "google_fonts_url": "https://fonts.google.com/specimen/Poppins"
    },
    {
      "family": "Poppins",
      "google_fonts_url": "https://fonts.google.com/specimen/Poppins"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Poppins&family=Poppins&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/floatpays-inc",
  "agent_instructions": "You are designing or implementing in Floatpays Inc's brand identity.\n\n# Brand profile\n- Company: Floatpays Inc\n- Source: https://www.floatpays.com\n- Color scheme: light\n\n# Colors\n- primary: #2853F5\n- secondary: #0040FF\n- accent: #F3F7F8\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #0000EE\n\n# Typography\n- primary: Poppins — https://fonts.google.com/specimen/Poppins\n- heading: Poppins — https://fonts.google.com/specimen/Poppins\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Poppins&family=Poppins&display=swap\">\n\n# UI Components\n- input: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=20px, shadow=none\n- buttonPrimary: background=#F3F7F8, textColor=#0040FF, borderColor=#0040FF, borderRadius=20px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#2853F5, borderRadius=20px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: employees and HR professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/floatpays-inc.json",
  "page_markdown": "# Floatpays Inc Brand Identity\n\nA complete profile of **Floatpays Inc**'s visual system — colors, typography, components, and personality — extracted from https://www.floatpays.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/floatpays-inc\n- Machine-readable JSON: https://characterquilt.com/branding/floatpays-inc.json\n- Per-page llms.txt: https://characterquilt.com/branding/floatpays-inc/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #2853F5 |\n| Accent | #F3F7F8 |\n| Body Font | Poppins |\n| Heading Font | Poppins |\n\n## Color Palette\n\n- primary: #2853F5\n- secondary: #0040FF\n- accent: #F3F7F8\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #0000EE\n\n## Typography\n\n- primary: Poppins — https://fonts.google.com/specimen/Poppins\n- heading: Poppins — https://fonts.google.com/specimen/Poppins\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/66e00e6607fe337f46174035_White%20logo.svg\n- Favicon: https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67179834f25617e2c135e2f6_Group%20784.png\n- Social card (og:image): https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png\n\n## UI Components\n\n- input: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=20px, shadow=none\n- buttonPrimary: background=#F3F7F8, textColor=#0040FF, borderColor=#0040FF, borderRadius=20px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#2853F5, borderRadius=20px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: employees and HR professionals\n\n## Floatpays Inc Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Tax Risks of Two-Pot Pension Withdrawals**\n  - Image: https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/675ab55aca53b10a2eebe6e6_kelly-sikkema-wgcUx0kR1ps-unsplash.jpg\n  - Source: https://www.floatpays.com/post/understanding-two-pot-pension-withdrawal-system-pitfalls\n- **Partners & integrations**\n  - Image: https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/6720bb05001722abdf6e9a7a_Salt%20Logo_RGB-01.jpg\n  - Source: https://www.floatpays.com/partners-integrations\n- **Financial wellness tools**\n  - Image: https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png\n  - Source: https://www.floatpays.com/products/financial-wellness-tools\n- **The emergency fund revolution: How payroll-linked savings make it easy**\n  - Image: https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/67bd902b46b4b45368ce2977_Group%20984.png\n  - Source: https://www.floatpays.com/post/the-emergency-fund-revolution-how-payroll-linked-savings-make-it-easy\n- **Paycheck Pulse by Floatpays**\n  - Image: https://cdn.prod.website-files.com/6703df1e9ed74714faa1dc8f/67ab7f2e1ccd42f33a827698_EWA_black_male_worker_shoe_factory_compressed.jpg\n  - Source: https://www.floatpays.com/blog\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Poppins\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#2853F5\",\n    \"secondary\": \"#0040FF\",\n    \"accent\": \"#F3F7F8\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#000000\",\n    \"link\": \"#0000EE\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Poppins\",\n      \"heading\": \"Poppins\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"38px\",\n      \"h2\": \"24px\",\n      \"body\": \"14px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"20px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#FFFFFF\",\n      \"borderRadius\": \"20px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"20px\",\n        \"topRight\": \"20px\",\n        \"bottomRight\": \"20px\",\n        \"bottomLeft\": \"20px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#F3F7F8\",\n      \"textColor\": \"#0040FF\",\n      \"borderColor\": \"#0040FF\",\n      \"borderRadius\": \"20px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"20px\",\n        \"topRight\": \"20px\",\n        \"bottomRight\": \"20px\",\n        \"bottomLeft\": \"20px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#2853F5\",\n      \"borderRadius\": \"20px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"20px\",\n        \"topRight\": \"20px\",\n        \"bottomRight\": \"20px\",\n        \"bottomLeft\": \"20px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/66e00e6607fe337f46174035_White%20logo.svg\",\n    \"favicon\": \"https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67179834f25617e2c135e2f6_Group%20784.png\",\n    \"ogImage\": \"https://cdn.prod.website-files.com/66e00892fb9cc89676ca4afb/67076329835e0a3042dc78b5_OPEN-GRAPH-1%201%202.png\",\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"Floatpays logo\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Floatpays'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Request a demo\",\n      \"reasoning\": \"Button #0 is selected as the primary CTA because it uses a vibrant blue color (#F3F7F8) that aligns with the brand's primary color scheme and has action-oriented text 'Request a demo', which is a strong call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 2,\n      \"text\": \"Submit\",\n      \"reasoning\": \"Button #2 is selected as the secondary CTA because it has a different background color (#FFFFFF) and serves a less prominent function with the text 'Submit'.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"employees and HR professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.9,\n    \"overall\": 0.9\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and the alt text matches the brand name 'Floatpays'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}