{ "name": "Friday", "slug": "friday", "domain": "https://www.friday.so", "sources": [ "yc" ], "branding": { "colorScheme": "dark", "fonts": [ { "family": "Inter", "role": "body" } ], "colors": { "primary": "#4B2307", "secondary": "#190C02", "accent": "#FFFFFF", "background": "#000000", "textPrimary": "#000000", "link": "#072713" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "Inter" ], "body": [ "Inter" ], "paragraph": [ "Inter" ] }, "fontSizes": { "h1": "60px", "h2": "60px", "body": "14px" } }, "spacing": { "baseUnit": 4, "borderRadius": "4px" }, "components": { "buttonPrimary": { "background": "#FFFFFF", "textColor": "#000000", "borderRadius": "12px", "borderRadiusCorners": { "topLeft": "12px", "topRight": "12px", "bottomRight": "12px", "bottomLeft": "12px" }, "shadow": "none" }, "buttonSecondary": { "background": "#000000", "textColor": "#999999", "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" } }, "images": { "logo": "https://www.friday.so/_next/image?url=%2FFriday-logo.png&w=48&q=75", "favicon": "https://www.friday.so/favicon.ico", "ogImage": "https://friday.so/preview.png", "logoHref": "/" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Friday'.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 2, "text": "Get Started", "reasoning": "The 'Get Started' button is a strong call-to-action with action-oriented text, making it the primary CTA. It is also distinct with a rounded design and prominent placement." }, "secondary": { "index": 0, "text": "Watch Demo", "reasoning": "The 'Watch Demo' button is from a different color group and serves as a secondary action, providing additional information without the same level of urgency as the primary CTA." }, "confidence": 0.9 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "professionals using Gmail" }, "designSystem": { "framework": "tailwind", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.9, "overall": 0.9 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Friday'.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/a393c369e4.webp", "alt": "Friday - The AI Email Client", "source_url": "https://mail.friday.so/", "image_url": "https://mail.friday.so/preview.png", "width": 3456, "height": 1814, "bytes": 2170364, "query": "site:friday.so", "query_suffix": "site:friday.so" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/8296fbec43.webp", "alt": "FAQ - Friday AI Assistant for Gmail", "source_url": "https://www.friday.so/faq", "image_url": "https://friday.so/preview.png", "width": 1200, "height": 630, "bytes": 84766, "query": "site:friday.so", "query_suffix": "site:friday.so" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/9d0485593b.webp", "alt": "Blog - Friday AI Assistant for Gmail", "source_url": "https://www.friday.so/blog", "image_url": "https://pbs.twimg.com/profile_images/1839366369193938944/yn9R45jR_400x400.jpg", "width": 400, "height": 400, "bytes": 46791, "query": "site:friday.so", "query_suffix": "site:friday.so" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/0457f53a01.webp", "alt": "Weekly Friday-Ad magazine now available to read online | Friday-Ad Blog", "source_url": "https://blog.friday-ad.co.uk/never-miss-a-friday-ad-you-can-now-read-your-local-issue-online/", "image_url": "https://blog.friday-ad.co.uk/wp-content/uploads/2020/03/Screen-Shot-2020-03-20-at-12.49.52.png", "width": 726, "height": 553, "bytes": 678118, "query": "\"Friday\" ad", "query_suffix": "\"Friday\" ad" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/30bc2a5222.webp", "alt": "Friday Behavior Report | TPT", "source_url": "https://www.teacherspayteachers.com/browse?search=friday%20behavior%20report", "image_url": "https://ecdn.teacherspayteachers.com/thumbitem/EDITABLE-Weekly-Friday-Report-Classroom-News-Behavior-English-and-Spanish-3413833-1657576561/original-3413833-1.jpg", "width": 270, "height": 350, "bytes": 35283, "query": "\"Friday\" report", "query_suffix": "\"Friday\" report" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/friday/3b6a9649f5.webp", "alt": "Black Friday Landing Page Template - MailerLite", "source_url": "https://www.mailerlite.com/templates/landing-pages/black-friday", "image_url": "https://www.mailerlite.com/img/containers/assets/templates-landing-pages/black-friday.jpg/d239791fc6cb68772b6bffae02044e95.jpg", "width": 1280, "height": 4823, "bytes": 333754, "query": "\"Friday\" landing page", "query_suffix": "\"Friday\" landing page" } ], "font_resources": [ { "family": "Inter", "google_fonts_url": "https://fonts.google.com/specimen/Inter" }, { "family": "Inter", "google_fonts_url": "https://fonts.google.com/specimen/Inter" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter&family=Inter&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/friday", "agent_instructions": "You are designing or implementing in Friday's brand identity.\n\n# Brand profile\n- Company: Friday\n- Source: https://www.friday.so\n- Color scheme: dark\n\n# Colors\n- primary: #4B2307\n- secondary: #190C02\n- accent: #FFFFFF\n- background: #000000\n- textPrimary: #000000\n- link: #072713\n\n# Typography\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Inter — https://fonts.google.com/specimen/Inter\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=12px, shadow=none\n- buttonSecondary: background=#000000, textColor=#999999, borderRadius=0px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: professionals using Gmail\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/friday.json", "page_markdown": "# Friday Brand Identity\n\nA complete profile of **Friday**'s visual system — colors, typography, components, and personality — extracted from https://www.friday.so. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/friday\n- Machine-readable JSON: https://characterquilt.com/branding/friday.json\n- Per-page llms.txt: https://characterquilt.com/branding/friday/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #4B2307 |\n| Accent | #FFFFFF |\n| Body Font | Inter |\n| Heading Font | Inter |\n\n## Color Palette\n\n- primary: #4B2307\n- secondary: #190C02\n- accent: #FFFFFF\n- background: #000000\n- textPrimary: #000000\n- link: #072713\n\n## Typography\n\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Inter — https://fonts.google.com/specimen/Inter\n\n## Visual Assets\n\n- Logo: https://www.friday.so/_next/image?url=%2FFriday-logo.png&w=48&q=75\n- Favicon: https://www.friday.so/favicon.ico\n- Social card (og:image): https://friday.so/preview.png\n\n## UI Components\n\n- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=12px, shadow=none\n- buttonSecondary: background=#000000, textColor=#999999, borderRadius=0px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: professionals using Gmail\n\n## Friday Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Friday - The AI Email Client**\n - Image: https://mail.friday.so/preview.png\n - Source: https://mail.friday.so/\n- **FAQ - Friday AI Assistant for Gmail**\n - Image: https://friday.so/preview.png\n - Source: https://www.friday.so/faq\n- **Blog - Friday AI Assistant for Gmail**\n - Image: https://pbs.twimg.com/profile_images/1839366369193938944/yn9R45jR_400x400.jpg\n - Source: https://www.friday.so/blog\n- **Weekly Friday-Ad magazine now available to read online | Friday-Ad Blog**\n - Image: https://blog.friday-ad.co.uk/wp-content/uploads/2020/03/Screen-Shot-2020-03-20-at-12.49.52.png\n - Source: https://blog.friday-ad.co.uk/never-miss-a-friday-ad-you-can-now-read-your-local-issue-online/\n- **Friday Behavior Report | TPT**\n - Image: https://ecdn.teacherspayteachers.com/thumbitem/EDITABLE-Weekly-Friday-Report-Classroom-News-Behavior-English-and-Spanish-3413833-1657576561/original-3413833-1.jpg\n - Source: https://www.teacherspayteachers.com/browse?search=friday%20behavior%20report\n- **Black Friday Landing Page Template - MailerLite**\n - Image: https://www.mailerlite.com/img/containers/assets/templates-landing-pages/black-friday.jpg/d239791fc6cb68772b6bffae02044e95.jpg\n - Source: https://www.mailerlite.com/templates/landing-pages/black-friday\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"dark\",\n \"fonts\": [\n {\n \"family\": \"Inter\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#4B2307\",\n \"secondary\": \"#190C02\",\n \"accent\": \"#FFFFFF\",\n \"background\": \"#000000\",\n \"textPrimary\": \"#000000\",\n \"link\": \"#072713\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Inter\",\n \"heading\": \"Inter\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"Inter\"\n ],\n \"body\": [\n \"Inter\"\n ],\n \"paragraph\": [\n \"Inter\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"60px\",\n \"h2\": \"60px\",\n \"body\": \"14px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"4px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#FFFFFF\",\n \"textColor\": \"#000000\",\n \"borderRadius\": \"12px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"12px\",\n \"topRight\": \"12px\",\n \"bottomRight\": \"12px\",\n \"bottomLeft\": \"12px\"\n },\n \"shadow\": \"none\"\n },\n \"buttonSecondary\": {\n \"background\": \"#000000\",\n \"textColor\": \"#999999\",\n \"borderRadius\": \"0px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"0px\",\n \"topRight\": \"0px\",\n \"bottomRight\": \"0px\",\n \"bottomLeft\": \"0px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": \"https://www.friday.so/_next/image?url=%2FFriday-logo.png&w=48&q=75\",\n \"favicon\": \"https://www.friday.so/favicon.ico\",\n \"ogImage\": \"https://friday.so/preview.png\",\n \"logoHref\": \"/\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Friday'.\",\n \"confidence\": 0.9,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 2,\n \"text\": \"Get Started\",\n \"reasoning\": \"The 'Get Started' button is a strong call-to-action with action-oriented text, making it the primary CTA. It is also distinct with a rounded design and prominent placement.\"\n },\n \"secondary\": {\n \"index\": 0,\n \"text\": \"Watch Demo\",\n \"reasoning\": \"The 'Watch Demo' button is from a different color group and serves as a secondary action, providing additional information without the same level of urgency as the primary CTA.\"\n },\n \"confidence\": 0.9\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"professionals using Gmail\"\n },\n \"designSystem\": {\n \"framework\": \"tailwind\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.9,\n \"colors\": 0.9,\n \"overall\": 0.9\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, matching the brand 'Friday'.\",\n \"confidence\": 0.9\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }