# GetAccept Brand Identity

A complete profile of **GetAccept**'s visual system — colors, typography, components, and personality — extracted from https://www.getaccept.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/getaccept
- Machine-readable JSON: https://characterquilt.com/branding/getaccept.json
- Per-page llms.txt: https://characterquilt.com/branding/getaccept/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #0D0038 |
| Accent | #FF7900 |
| Body Font | Figtree |
| Heading Font | Figtree |

## Color Palette

- primary: #0D0038
- secondary: #FFCB9E
- accent: #FF7900
- background: #FCFCFC
- textPrimary: #253141
- link: #253141

## Typography

- primary: Figtree — https://fonts.google.com/specimen/Figtree
- heading: Figtree — https://fonts.google.com/specimen/Figtree

## Visual Assets

- Logo: https://www.getaccept.com/hubfs/CMS%20Imagery%20-%20Global/GetAccept%20Brand/GetAccept_Logo.svg
- Favicon: https://www.getaccept.com/hubfs/GetAccept-Logo-2023%20Screen.png
- Social card (og:image): https://www.getaccept.com/hubfs/CMS%20Imagery%20-%20Global/Featured%20Images/home_featured_img.webp

## UI Components

- buttonPrimary: background=#0D0038, textColor=#FFFFFF, borderRadius=9999px, shadow=none
- buttonSecondary: background=#FF7900, textColor=#FFFFFF, borderColor=#FF7900, borderRadius=9999px, shadow=none

## Brand Personality

Tone: professional · Energy: medium · Audience: sales professionals and businesses

## GetAccept Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Tracking & Analytics in your Digital Sales Room | GetAccept**
  - Image: https://www.getaccept.com/hubfs/blog_post_hero_image_buyer_analytics_1_4x.webp
  - Source: https://www.getaccept.com/product/tracking-and-analytics
- **Introducing AI-powered Smart Content in GetAccept**
  - Image: https://www.getaccept.com/hubfs/ai_launch_blog_hero.webp
  - Source: https://www.getaccept.com/blog/introducing-ai-powered-smart-content-in-getaccept
- **GetAccept | Blog - Signature électronique et automatisation des ventes**
  - Image: https://www.getaccept.com/hubfs/refreshed_meetings-1.webp
  - Source: https://www.getaccept.com/fr/blog
- **GetAccept Blog | Sales Tips**
  - Image: https://www.getaccept.com/hubfs/getaccept_ai_features_blog_hero.webp
  - Source: https://www.getaccept.com/blog/topic/sales-tips
- **GetAccept + HubSpot | Create, send, and track proposals inside HubSpot**
  - Image: https://www.getaccept.com/hubfs/group_2608850.webp
  - Source: https://www.getaccept.com/integrations/hubspot
- **What's New at GetAccept**
  - Image: https://www.getaccept.com/hs-fs/hubfs/ai_knowledge_base_4x.webp?width=6000&height=3704&name=ai_knowledge_base_4x.webp
  - Source: https://www.getaccept.com/whats-new

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Figtree",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Segoe UI",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0D0038",
    "secondary": "#FFCB9E",
    "accent": "#FF7900",
    "background": "#FCFCFC",
    "textPrimary": "#253141",
    "link": "#253141"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Figtree",
      "heading": "Figtree"
    },
    "fontStacks": {
      "heading": [
        "Figtree",
        "system-ui",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Arial",
        "Helvetica Neue",
        "sans-serif"
      ],
      "body": [
        "Times New Roman"
      ],
      "paragraph": [
        "Figtree",
        "system-ui",
        "-apple-system",
        "Segoe UI",
        "Roboto",
        "Arial",
        "Helvetica Neue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "58px",
      "h2": "22px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "12px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#0D0038",
      "textColor": "#FFFFFF",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FF7900",
      "textColor": "#FFFFFF",
      "borderColor": "#FF7900",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.getaccept.com/hubfs/CMS%20Imagery%20-%20Global/GetAccept%20Brand/GetAccept_Logo.svg",
    "favicon": "https://www.getaccept.com/hubfs/GetAccept-Logo-2023%20Screen.png",
    "ogImage": "https://www.getaccept.com/hubfs/CMS%20Imagery%20-%20Global/Featured%20Images/home_featured_img.webp",
    "logoHref": "https://www.getaccept.com/",
    "logoAlt": "GetAccept Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'GetAccept'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Start free trial",
      "reasoning": "Button #1 'Start free trial' uses the brand color #0D0038, which is vibrant and action-oriented, making it the primary CTA."
    },
    "secondary": {
      "index": 10,
      "text": "Book a demo",
      "reasoning": "Button #11 'Book a demo' uses a vibrant orange #FF7900, distinct from the primary button's color group, making it a suitable secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "sales professionals and businesses"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'GetAccept'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```