# Godela Brand Identity

A complete profile of **Godela**'s visual system — colors, typography, components, and personality — extracted from http://godela.ai. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/godela
- Machine-readable JSON: https://characterquilt.com/branding/godela.json
- Per-page llms.txt: https://characterquilt.com/branding/godela/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #E8A845 |
| Accent | #E8A845 |
| Body Font | Instrument Sans |
| Heading Font | Instrument Sans |

## Color Palette

- primary: #E8A845
- secondary: #271E12
- accent: #E8A845
- background: #08080A
- textPrimary: #08080A
- link: #F5E9D8

## Typography

- primary: Instrument Sans — https://fonts.google.com/specimen/Instrument+Sans
- heading: Instrument Sans — https://fonts.google.com/specimen/Instrument+Sans

## Visual Assets

- Logo: data:image/png;base64,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
- Favicon: https://godela.ai/favicon-32.png
- Social card (og:image): https://godela.ai/lovable-uploads/a6733eff-aa09-4190-8f20-c8806df21193.png

## UI Components

- buttonPrimary: background=#E8A845, textColor=#000000, borderRadius=7px, shadow=none
- buttonSecondary: background=#08080A, textColor=#CECDD4, borderColor=#2B2B2C, borderRadius=7px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: business professionals interested in AI solutions

## Godela Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Godela**
  - Image: https://godela.ai/team/atharva.jpg
  - Source: https://godela.ai/
- **Godela**
  - Image: https://godela.ai/team/mana.jpg
  - Source: https://godela.ai/
- **Godela**
  - Image: https://godela.ai/team/mo.jpg
  - Source: https://godela.ai/
- **Godela**
  - Image: https://godela.ai/team/abhijit.jpg
  - Source: https://godela.ai/
- **Godela**
  - Image: https://godela.ai/team/gianluca.jpg
  - Source: https://godela.ai/
- **Godela**
  - Image: https://godela.ai/team/cinnamon.jpg
  - Source: https://godela.ai/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Instrument Sans",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#E8A845",
    "secondary": "#271E12",
    "accent": "#E8A845",
    "background": "#08080A",
    "textPrimary": "#08080A",
    "link": "#F5E9D8"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Instrument Sans",
      "heading": "Instrument Sans"
    },
    "fontStacks": {
      "heading": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ],
      "body": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ],
      "paragraph": [
        "Instrument Sans",
        "-apple-system",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "34.4px",
      "body": "17px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E8A845",
      "textColor": "#000000",
      "borderRadius": "7px",
      "borderRadiusCorners": {
        "topLeft": "7px",
        "topRight": "7px",
        "bottomRight": "7px",
        "bottomLeft": "7px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#08080A",
      "textColor": "#CECDD4",
      "borderColor": "#2B2B2C",
      "borderRadius": "7px",
      "borderRadiusCorners": {
        "topLeft": "7px",
        "topRight": "7px",
        "bottomRight": "7px",
        "bottomLeft": "7px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/png;base64,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",
    "favicon": "https://godela.ai/favicon-32.png",
    "ogImage": "https://godela.ai/lovable-uploads/a6733eff-aa09-4190-8f20-c8806df21193.png",
    "logoHref": "#"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the URL and page title ('Godela').",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Request a Pilot →",
      "reasoning": "Button #1 has a vibrant brand color (#E8A845) and action-oriented text ('Request a Pilot'), making it the primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Contact us →",
      "reasoning": "Button #0 has a different, darker background color (#08080A) and less prominent text ('Contact us'), making it suitable as a secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals interested in AI solutions"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand inferred from the URL and page title ('Godela').",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```