# Goosebump Brand Identity A complete profile of **Goosebump**'s visual system — colors, typography, components, and personality — extracted from http://m.me/higoosebump. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/goosebump - Machine-readable JSON: https://characterquilt.com/branding/goosebump.json - Per-page llms.txt: https://characterquilt.com/branding/goosebump/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #0866FF | | Accent | #0866FF | | Body Font | Helvetica | | Heading Font | Helvetica | ## Color Palette - primary: #0866FF - secondary: #385898 - accent: #0866FF - background: #FFFFFF - textPrimary: #828282 - link: #0084FF ## Typography - primary: Helvetica — https://fonts.google.com/specimen/Helvetica - heading: Helvetica — https://fonts.google.com/specimen/Helvetica ## Visual Assets - Logo: https://scontent-lax7-1.xx.fbcdn.net/v/t39.8562-6/475210330_598195142840489_9172482348551739153_n.png?_nc_cat=1&ccb=1-7&_nc_sid=f537c7&_nc_ohc=pqcxh4vLFb8Q7kNvwFLvUv1&_nc_oc=Adog8z0c9-US2xMCzQkbU8pQC-U2sZDXOMW9sRezTEdmcM2LUxT2W0-1NJ7qVVRMXJU&_nc_zt=14&_nc_ht=scontent-lax7-1.xx&_nc_gid=AsalKmn3u9xw6zd7jnWnNg&_nc_ss=7b289&oh=00_Af0Wa6RJ_6AoDAo2ZXunvNzngyAOZVZ2AFYip0KE55FBaA&oe=69F46198 - Favicon: https://static.xx.fbcdn.net/rsrc.php/yO/r/qa11ER6rke_.ico - Social card (og:image): https://static.xx.fbcdn.net/rsrc.php/v4/yT/r/EgUO0gI8HhN.png ## UI Components - input: background=#F5F5F5, textColor=#000000, borderColor=null, borderRadius=10px, shadow=none - buttonPrimary: background=#0866FF, textColor=#FFFFFF, borderColor=#0070F6, borderRadius=24px, shadow=none ## Brand Personality Tone: modern · Energy: medium · Audience: general public ## Goosebump Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Goosebump Studio – Bricks** - Image: https://my.bricksbuilder.io/wp-content/uploads/experts/expert_395_banner.png - Source: https://bricksbuilder.io/expert/goosebump-studio/ - **Avonmore Plans to Shake Up Protein Drinks Market with New goosebump Campaign | AdWorld.ie** - Image: https://www.adworld.ie/wp-content/uploads/2026/01/Joao-Stills_01_00_17_00-1.jpg - Source: https://www.adworld.ie/2026/01/30/avonmore-plans-to-shake-up-protein-drinks-market-with-new-goosebump-campaign/ - **A goosebump sensor that reads your emotions** - Image: https://scx1.b-cdn.net/csz/news/800a/2015/agoosebumpse.jpg - Source: https://phys.org/news/2015-06-goosebump-sensor-emotions.html - **Goosebumps | DReager1.com** - Image: https://i.imgur.com/K8yUSzC.jpg - Source: https://dreager1.com/tag/goosebumps/ - **Artificial-goosebump-driven microactuation | Nature Materials** - Image: https://media.springernature.com/full/springer-static/image/art%3A10.1038%2Fs41563-024-01810-6/MediaObjects/41563_2024_1810_Fig1_HTML.png - Source: https://www.nature.com/articles/s41563-024-01810-6 - **Avonmore: Make Every Day this Good** - Image: https://i.vimeocdn.com/video/1994705409-ed73047e1f8be945fb35c42cfa0a54bb56c842920f2cf3ddd173fa48eb9d5973-d?f=webp - Source: https://www.adworld.ie/2025/03/18/goosebump-checks-in-with-new-avonmore-campaign/ ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "light", "fonts": [ { "family": "Helvetica", "role": "body" }, { "family": "Arial", "role": "body" }, { "family": "Helvetica Neue", "role": "body" }, { "family": "Calibre", "role": "body" }, { "family": "Facebook Sans", "role": "body" } ], "colors": { "primary": "#0866FF", "secondary": "#385898", "accent": "#0866FF", "background": "#FFFFFF", "textPrimary": "#828282", "link": "#0084FF" }, "typography": { "fontFamilies": { "primary": "Helvetica", "heading": "Helvetica" }, "fontStacks": { "heading": [ "Facebook Sans", "Helvetica", "Arial", "sans-serif" ], "body": [ "Helvetica", "Arial", "sans-serif" ], "paragraph": [ "Facebook Sans", "Helvetica", "Arial", "sans-serif" ] }, "fontSizes": { "h1": "25px", "h2": "25px", "body": "15px" } }, "spacing": { "baseUnit": 4, "borderRadius": "4px" }, "components": { "input": { "background": "#F5F5F5", "textColor": "#000000", "borderColor": null, "borderRadius": "10px", "borderRadiusCorners": { "topLeft": "10px", "topRight": "10px", "bottomRight": "10px", "bottomLeft": "10px" }, "shadow": "none" }, "buttonPrimary": { "background": "#0866FF", "textColor": "#FFFFFF", "borderColor": "#0070F6", "borderRadius": "24px", "borderRadiusCorners": { "topLeft": "24px", "topRight": "24px", "bottomRight": "24px", "bottomLeft": "24px" }, "shadow": "none" } }, "images": { "logo": "https://scontent-lax7-1.xx.fbcdn.net/v/t39.8562-6/475210330_598195142840489_9172482348551739153_n.png?_nc_cat=1&ccb=1-7&_nc_sid=f537c7&_nc_ohc=pqcxh4vLFb8Q7kNvwFLvUv1&_nc_oc=Adog8z0c9-US2xMCzQkbU8pQC-U2sZDXOMW9sRezTEdmcM2LUxT2W0-1NJ7qVVRMXJU&_nc_zt=14&_nc_ht=scontent-lax7-1.xx&_nc_gid=AsalKmn3u9xw6zd7jnWnNg&_nc_ss=7b289&oh=00_Af0Wa6RJ_6AoDAo2ZXunvNzngyAOZVZ2AFYip0KE55FBaA&oe=69F46198", "favicon": "https://static.xx.fbcdn.net/rsrc.php/yO/r/qa11ER6rke_.ico", "ogImage": "https://static.xx.fbcdn.net/rsrc.php/v4/yT/r/EgUO0gI8HhN.png", "logoHref": "/", "logoAlt": "Messenger" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Log in", "reasoning": "The button with the text 'Log in' uses the vibrant brand color #0866FF, which is a strong indicator of a primary call-to-action." }, "secondary": { "index": -1, "text": "N/A", "reasoning": "There is only one button detected, so no secondary button is available." }, "confidence": 0.9 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "general public" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.95, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```