# Integrated Reasoning Brand Identity A complete profile of **Integrated Reasoning**'s visual system — colors, typography, components, and personality — extracted from https://integrated-reasoning.com. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/integrated-reasoning - Machine-readable JSON: https://characterquilt.com/branding/integrated-reasoning.json - Per-page llms.txt: https://characterquilt.com/branding/integrated-reasoning/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #FFC91D | | Accent | #FFC91D | | Body Font | PP Neue Montreal | | Heading Font | PP Neue Montreal | ## Color Palette - primary: #FFC91D - accent: #FFC91D - background: #373737 - textPrimary: #373737 - link: #FF6363 ## Typography - primary: PP Neue Montreal — https://fonts.google.com/specimen/PP+Neue+Montreal - heading: PP Neue Montreal — https://fonts.google.com/specimen/PP+Neue+Montreal ## Visual Assets - Logo: 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- Favicon: https://integrated-reasoning.com/icons/favicon.ico - Social card (og:image): https://cdn.sanity.io/images/vf9pp78d/production/2cb34ec4f2f48670233a58c3404c857155cbc3d2-1200x630.jpg ## UI Components - input: background=transparent, textColor=#FFC91D, borderColor=null, borderRadius=0px, shadow=none - buttonPrimary: background=#FFC91D, textColor=#000000, borderRadius=38.4px, shadow=none ## Brand Personality Tone: professional · Energy: medium · Audience: business professionals ## Integrated Reasoning Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Company - Integrated Reasoning** - Image: https://integrated-reasoning.com/images/tunnel-bg-mobile.png - Source: https://integrated-reasoning.com/company/ - **News - Integrated Reasoning** - Image: https://cdn.sanity.io/images/vf9pp78d/production/2cb34ec4f2f48670233a58c3404c857155cbc3d2-1200x630.jpg - Source: https://integrated-reasoning.com/news/ - **Company - Integrated Reasoning** - Image: https://cdn.sanity.io/images/vf9pp78d/production/02457ac18a8248d6acc54a9636f577fe2dfa3fd9-648x648.jpg?w=600 - Source: https://integrated-reasoning.com/company/ - **Company - Integrated Reasoning** - Image: https://integrated-reasoning.com/images/tunnel-bg-desktop.png - Source: https://integrated-reasoning.com/company/ - **News - Integrated Reasoning** - Image: https://cdn.sanity.io/images/vf9pp78d/production/5db71299f22d6e581b92437b9ffc6c91c26cc053-2720x1280.png?w=1920 - Source: https://integrated-reasoning.com/news/ - **GMAT Integrated Reasoning Practice Questions (Test Prep): Publishers, Vibrant: 9781494232146: Amazon.com: Books** - Image: https://m.media-amazon.com/images/I/71MHuoBsagL._AC_UF1000,1000_QL80_.jpg - Source: https://www.amazon.com/GMAT-Integrated-Reasoning-Practice-Questions/dp/1494232146 ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "dark", "fonts": [ { "family": "PP Neue Montreal", "role": "body" }, { "family": "Berkeley Mono", "role": "monospace" } ], "colors": { "primary": "#FFC91D", "accent": "#FFC91D", "background": "#373737", "textPrimary": "#373737", "link": "#FF6363" }, "typography": { "fontFamilies": { "primary": "PP Neue Montreal", "heading": "PP Neue Montreal" }, "fontStacks": { "heading": [ "PP Neue Montreal", "arial" ], "body": [ "PP Neue Montreal", "arial" ], "paragraph": [ "Berkeley Mono" ] }, "fontSizes": { "h1": "12px", "h2": "106.667px", "body": "19.2px" } }, "spacing": { "baseUnit": 12, "borderRadius": "0px" }, "components": { "input": { "background": "transparent", "textColor": "#FFC91D", "borderColor": null, "borderRadius": "0px", "borderRadiusCorners": { "topLeft": "0px", "topRight": "0px", "bottomRight": "0px", "bottomLeft": "0px" }, "shadow": "none" }, "buttonPrimary": { "background": "#FFC91D", "textColor": "#000000", "borderRadius": "38.4px", "borderRadiusCorners": { "topLeft": "38.4px", "topRight": "38.4px", "bottomRight": "38.4px", "bottomLeft": "38.4px" }, "shadow": "none" } }, "images": { "logo": 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"favicon": "https://integrated-reasoning.com/icons/favicon.ico", "ogImage": "https://cdn.sanity.io/images/vf9pp78d/production/2cb34ec4f2f48670233a58c3404c857155cbc3d2-1200x630.jpg", "logoHref": "/" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Integrated Reasoning'.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Sign up", "reasoning": "The button with text 'Sign up' has a vibrant brand color (#FFC91D) and is action-oriented, making it the primary CTA." }, "secondary": { "index": -1, "text": "N/A", "reasoning": "There is only one button detected, so no secondary button can be selected." }, "confidence": 0.9 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "business professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.9, "overall": 0.9 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Integrated Reasoning'.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```