{
  "name": "kapa.ai",
  "slug": "kapa-ai",
  "domain": "https://www.kapa.ai",
  "sources": [
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        "role": "body"
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        "role": "heading"
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    "colors": {
      "primary": "#0000EE",
      "secondary": "#FF70A5",
      "accent": "#0000EE",
      "background": "#0C0B0D",
      "textPrimary": "#0C0B0D",
      "link": "#2B131D"
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        "heading": "Darker Grotesque"
      },
      "fontStacks": {
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        "body": [
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        "paragraph": [
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      "fontSizes": {
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        "h2": "56px",
        "body": "18px"
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    "spacing": {
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      "borderRadius": "10px"
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        "borderRadius": "10px",
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          "topRight": "10px",
          "bottomRight": "10px",
          "bottomLeft": "10px"
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        "shadow": "none"
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        "background": "#FFFFFF",
        "textColor": "#0000EE",
        "borderRadius": "10px",
        "borderRadiusCorners": {
          "topLeft": "10px",
          "topRight": "10px",
          "bottomRight": "10px",
          "bottomLeft": "10px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://framerusercontent.com/images/upy0ulUxWlHpxbKDOVxvuTJ6yaY.png?width=989&height=262",
      "favicon": "https://framerusercontent.com/images/wsDx6RqY7dPvdsAgzZyTMB8KBmM.png",
      "ogImage": "https://framerusercontent.com/images/f4igsQq4o21p1I7eSKhe53nWNIQ.png",
      "logoHref": "./"
    },
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      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.",
      "confidence": 0.85,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 1,
        "text": "Try for free",
        "reasoning": "The button 'Try for free' is a strong call-to-action, encouraging users to engage with the product. It is likely a primary action due to its action-oriented text and prominence."
      },
      "secondary": {
        "index": 3,
        "text": "Try for free",
        "reasoning": "The button 'Try for free' with a different background color (#FFFFFF) serves as a secondary option, offering the same action but with less visual emphasis."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "modern",
      "energy": "medium",
      "targetAudience": "tech professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.9,
      "overall": 0.9
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.",
          "confidence": 0.85
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      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
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      "alt": "AI For Your Internal Knowledge Base - kapa.ai - Instant AI answers to  technical questions",
      "source_url": "https://www.kapa.ai/blog/ai-for-your-internal-knowledge-base",
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      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kapa-ai/d8967213c4.webp",
      "alt": "kapa.ai - AI Assistant for Technical Documentation",
      "source_url": "https://www.kapa.ai/blog",
      "image_url": "https://framerusercontent.com/images/BhxvGeGOtUsD1IrGfGECUl42Kwg.png?width=1920&height=1080",
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      "alt": "Driving Users to MCP - kapa.ai - Instant AI answers to technical questions",
      "source_url": "https://www.kapa.ai/blog/driving-users-to-mcp",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kapa-ai/73d38fe12b.webp",
      "alt": "kapa.ai - AI Assistant for Technical Documentation",
      "source_url": "https://www.kapa.ai/blog",
      "image_url": "https://framerusercontent.com/images/5qL3xfWl1X7puWGYyuMn8hrDhao.png?width=1920&height=1080",
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    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kapa-ai/6b73ad212e.webp",
      "alt": "Build vs Buy: The Hidden Iceberg of AI Assistants (Why Most In-House AI  Agent Projects Fail) - kapa.ai - Instant AI answers to technical questions",
      "source_url": "https://www.kapa.ai/blog/build-vs-buy-ai-assistant-iceberg",
      "image_url": "https://framerusercontent.com/images/0wLzqO437CNa8lh4VK1A9bPSRs.jpg",
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    {
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      "alt": "Launch: Custom Auto Tags - kapa.ai - Instant AI answers to technical  questions",
      "source_url": "https://www.kapa.ai/blog/launch-custom-ai-tags",
      "image_url": "https://framerusercontent.com/images/EaEYNFj1IVzq48Wz8SkyqvOo1Ms.png?width=7680&height=4320",
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  "font_resources": [
    {
      "family": "Inter",
      "google_fonts_url": "https://fonts.google.com/specimen/Inter"
    },
    {
      "family": "Darker Grotesque",
      "google_fonts_url": "https://fonts.google.com/specimen/Darker+Grotesque"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter&family=Darker+Grotesque&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/kapa-ai",
  "agent_instructions": "You are designing or implementing in kapa.ai's brand identity.\n\n# Brand profile\n- Company: kapa.ai\n- Source: https://www.kapa.ai\n- Color scheme: dark\n\n# Colors\n- primary: #0000EE\n- secondary: #FF70A5\n- accent: #0000EE\n- background: #0C0B0D\n- textPrimary: #0C0B0D\n- link: #2B131D\n\n# Typography\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Darker Grotesque — https://fonts.google.com/specimen/Darker+Grotesque\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter&family=Darker+Grotesque&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#181719, textColor=#0000EE, borderRadius=10px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#0000EE, borderRadius=10px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: tech professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/kapa-ai.json",
  "page_markdown": "# kapa.ai Brand Identity\n\nA complete profile of **kapa.ai**'s visual system — colors, typography, components, and personality — extracted from https://www.kapa.ai. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/kapa-ai\n- Machine-readable JSON: https://characterquilt.com/branding/kapa-ai.json\n- Per-page llms.txt: https://characterquilt.com/branding/kapa-ai/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #0000EE |\n| Accent | #0000EE |\n| Body Font | Inter |\n| Heading Font | Darker Grotesque |\n\n## Color Palette\n\n- primary: #0000EE\n- secondary: #FF70A5\n- accent: #0000EE\n- background: #0C0B0D\n- textPrimary: #0C0B0D\n- link: #2B131D\n\n## Typography\n\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Darker Grotesque — https://fonts.google.com/specimen/Darker+Grotesque\n\n## Visual Assets\n\n- Logo: https://framerusercontent.com/images/upy0ulUxWlHpxbKDOVxvuTJ6yaY.png?width=989&height=262\n- Favicon: https://framerusercontent.com/images/wsDx6RqY7dPvdsAgzZyTMB8KBmM.png\n- Social card (og:image): https://framerusercontent.com/images/f4igsQq4o21p1I7eSKhe53nWNIQ.png\n\n## UI Components\n\n- buttonPrimary: background=#181719, textColor=#0000EE, borderRadius=10px, shadow=none\n- buttonSecondary: background=#FFFFFF, textColor=#0000EE, borderRadius=10px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: tech professionals\n\n## kapa.ai Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **AI For Your Internal Knowledge Base - kapa.ai - Instant AI answers to  technical questions**\n  - Image: https://framerusercontent.com/images/vAOphFvTSo2iIklXxYwAl2jEb4.png?width=5760&height=3240\n  - Source: https://www.kapa.ai/blog/ai-for-your-internal-knowledge-base\n- **kapa.ai - AI Assistant for Technical Documentation**\n  - Image: https://framerusercontent.com/images/BhxvGeGOtUsD1IrGfGECUl42Kwg.png?width=1920&height=1080\n  - Source: https://www.kapa.ai/blog\n- **Driving Users to MCP - kapa.ai - Instant AI answers to technical questions**\n  - Image: https://framerusercontent.com/images/O0Xddg1VdW0ppmcG2PpcMvlUxQw.png?width=7680&height=4320\n  - Source: https://www.kapa.ai/blog/driving-users-to-mcp\n- **kapa.ai - AI Assistant for Technical Documentation**\n  - Image: https://framerusercontent.com/images/5qL3xfWl1X7puWGYyuMn8hrDhao.png?width=1920&height=1080\n  - Source: https://www.kapa.ai/blog\n- **Build vs Buy: The Hidden Iceberg of AI Assistants (Why Most In-House AI  Agent Projects Fail) - kapa.ai - Instant AI answers to technical questions**\n  - Image: https://framerusercontent.com/images/0wLzqO437CNa8lh4VK1A9bPSRs.jpg\n  - Source: https://www.kapa.ai/blog/build-vs-buy-ai-assistant-iceberg\n- **Launch: Custom Auto Tags - kapa.ai - Instant AI answers to technical  questions**\n  - Image: https://framerusercontent.com/images/EaEYNFj1IVzq48Wz8SkyqvOo1Ms.png?width=7680&height=4320\n  - Source: https://www.kapa.ai/blog/launch-custom-ai-tags\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"dark\",\n  \"fonts\": [\n    {\n      \"family\": \"Inter\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Darker Grotesque\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#0000EE\",\n    \"secondary\": \"#FF70A5\",\n    \"accent\": \"#0000EE\",\n    \"background\": \"#0C0B0D\",\n    \"textPrimary\": \"#0C0B0D\",\n    \"link\": \"#2B131D\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Inter\",\n      \"heading\": \"Darker Grotesque\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Darker Grotesque\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Inter\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"64px\",\n      \"h2\": \"56px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"10px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#181719\",\n      \"textColor\": \"#0000EE\",\n      \"borderRadius\": \"10px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"10px\",\n        \"topRight\": \"10px\",\n        \"bottomRight\": \"10px\",\n        \"bottomLeft\": \"10px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#0000EE\",\n      \"borderRadius\": \"10px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"10px\",\n        \"topRight\": \"10px\",\n        \"bottomRight\": \"10px\",\n        \"bottomLeft\": \"10px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://framerusercontent.com/images/upy0ulUxWlHpxbKDOVxvuTJ6yaY.png?width=989&height=262\",\n    \"favicon\": \"https://framerusercontent.com/images/wsDx6RqY7dPvdsAgzZyTMB8KBmM.png\",\n    \"ogImage\": \"https://framerusercontent.com/images/f4igsQq4o21p1I7eSKhe53nWNIQ.png\",\n    \"logoHref\": \"./\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.\",\n    \"confidence\": 0.85,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 1,\n      \"text\": \"Try for free\",\n      \"reasoning\": \"The button 'Try for free' is a strong call-to-action, encouraging users to engage with the product. It is likely a primary action due to its action-oriented text and prominence.\"\n    },\n    \"secondary\": {\n      \"index\": 3,\n      \"text\": \"Try for free\",\n      \"reasoning\": \"The button 'Try for free' with a different background color (#FFFFFF) serves as a secondary option, offering the same action but with less visual emphasis.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"tech professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.9,\n    \"overall\": 0.9\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, medium-sized, and links to the homepage, aligning with the brand 'kapa.ai'.\",\n        \"confidence\": 0.85\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}