{
  "name": "Kickpay",
  "slug": "kickpay",
  "domain": "https://kickpay.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Poppins",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#677294",
      "secondary": "#051441",
      "accent": "#33AE72",
      "background": "#FFFFFF",
      "textPrimary": "#5E2CED",
      "link": "#5E2CED"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Poppins",
        "heading": "Poppins"
      },
      "fontStacks": {
        "heading": [
          "Poppins",
          "sans-serif"
        ],
        "body": [
          "Poppins",
          "sans-serif"
        ],
        "paragraph": [
          "Poppins",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "15px",
        "h2": "35px",
        "body": "20px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "4px"
    },
    "components": {
      "input": {
        "background": "#FFFFFF",
        "textColor": "#222D39",
        "borderColor": "#C3C3C3",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "rgba(12, 0, 46, 0.04) 0px 2px 4px 0px"
      },
      "buttonPrimary": {
        "background": "#33AE72",
        "textColor": "#FFFFFF",
        "borderColor": "#33AE72",
        "borderRadius": "45px",
        "borderRadiusCorners": {
          "topLeft": "45px",
          "topRight": "45px",
          "bottomRight": "45px",
          "bottomLeft": "45px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#004472",
        "textColor": "#FFFFFF",
        "borderColor": "#004472",
        "borderRadius": "45px",
        "borderRadiusCorners": {
          "topLeft": "45px",
          "topRight": "45px",
          "bottomRight": "45px",
          "bottomLeft": "45px"
        },
        "shadow": "rgba(12, 0, 46, 0.1) 0px 20px 30px 0px"
      }
    },
    "images": {
      "logo": "https://kickpay.com/img/header/BI_GT300x100(1x).png",
      "favicon": "https://kickpay.com/img/300x300.png",
      "ogImage": null,
      "logoHref": "/",
      "logoAlt": "logo"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Kickpay'.",
      "confidence": 0.9,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Get started",
        "reasoning": "Button #0 with text 'Get started' is the primary CTA due to its vibrant green color (#33AE72) and action-oriented text, making it the most prominent call-to-action."
      },
      "secondary": {
        "index": 1,
        "text": "Learn more about the process",
        "reasoning": "Button #1 with text 'Learn more about the process' is selected as secondary because it has a different color group (blue #004472) and serves a supportive role."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "businesses seeking financing solutions"
    },
    "designSystem": {
      "framework": "bootstrap",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Kickpay'.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kickpay/639a6ea4b5.webp",
      "alt": "Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium",
      "source_url": "https://medium.com/@kickpay/kickpay-fd50c48e084c",
      "image_url": "https://miro.medium.com/v2/resize:fit:700/1*SGFrMMfGW8E5oouRXAu5Wg.png",
      "width": 700,
      "height": 231,
      "bytes": 146581,
      "query": "\"Kickpay\" ad",
      "query_suffix": "\"Kickpay\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kickpay/d65614f2dc.webp",
      "alt": "Kickpay - Starter Story",
      "source_url": "https://www.starterstory.com/tools/kickpay",
      "image_url": "https://d1coqmn8qm80r4.cloudfront.net/businesses/website_screenshots/000/001/035/original/tempCOHDHOLF.png?1548369242",
      "width": 2048,
      "height": 1536,
      "bytes": 1941148,
      "query": "\"Kickpay\" landing page",
      "query_suffix": "\"Kickpay\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kickpay/affecaaf3c.webp",
      "alt": "Kickpay - 2025 Company Profile, Team, Funding & Competitors - Tracxn",
      "source_url": "https://tracxn.com/d/companies/kickpay/__3i_k9rkmgoRF53byMqDjkACrZzGcsjf4eYr6FD2qaGI",
      "image_url": "https://cdn.tracxn.com/images/seo/social/companies/kickpay-overview-1708107700638.webp",
      "width": 1200,
      "height": 630,
      "bytes": 12138,
      "query": "\"Kickpay\" report",
      "query_suffix": "\"Kickpay\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kickpay/ef98849cd9.webp",
      "alt": "Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium",
      "source_url": "https://medium.com/@kickpay/kickpay-fd50c48e084c",
      "image_url": "https://miro.medium.com/v2/resize:fit:700/1*WTlwfI6o_X5egXJ0RW5nhA.png",
      "width": 700,
      "height": 311,
      "bytes": 113982,
      "query": "\"Kickpay\" ad",
      "query_suffix": "\"Kickpay\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/kickpay/015cc4c7d5.webp",
      "alt": "Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium",
      "source_url": "https://medium.com/@kickpay/kickpay-fd50c48e084c",
      "image_url": "https://miro.medium.com/v2/resize:fit:1200/1*H0Tmtb4_ahBBT8F9UYcaTw.png",
      "width": 1200,
      "height": 600,
      "bytes": 1116414,
      "query": "\"Kickpay\" ad",
      "query_suffix": "\"Kickpay\" ad"
    }
  ],
  "font_resources": [
    {
      "family": "Poppins",
      "google_fonts_url": "https://fonts.google.com/specimen/Poppins"
    },
    {
      "family": "Poppins",
      "google_fonts_url": "https://fonts.google.com/specimen/Poppins"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Poppins&family=Poppins&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/kickpay",
  "agent_instructions": "You are designing or implementing in Kickpay's brand identity.\n\n# Brand profile\n- Company: Kickpay\n- Source: https://kickpay.com\n- Color scheme: light\n\n# Colors\n- primary: #677294\n- secondary: #051441\n- accent: #33AE72\n- background: #FFFFFF\n- textPrimary: #5E2CED\n- link: #5E2CED\n\n# Typography\n- primary: Poppins — https://fonts.google.com/specimen/Poppins\n- heading: Poppins — https://fonts.google.com/specimen/Poppins\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Poppins&family=Poppins&display=swap\">\n\n# UI Components\n- input: background=#FFFFFF, textColor=#222D39, borderColor=#C3C3C3, borderRadius=4px, shadow=rgba(12, 0, 46, 0.04) 0px 2px 4px 0px\n- buttonPrimary: background=#33AE72, textColor=#FFFFFF, borderColor=#33AE72, borderRadius=45px, shadow=none\n- buttonSecondary: background=#004472, textColor=#FFFFFF, borderColor=#004472, borderRadius=45px, shadow=rgba(12, 0, 46, 0.1) 0px 20px 30px 0px\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: businesses seeking financing solutions\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/kickpay.json",
  "page_markdown": "# Kickpay Brand Identity\n\nA complete profile of **Kickpay**'s visual system — colors, typography, components, and personality — extracted from https://kickpay.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/kickpay\n- Machine-readable JSON: https://characterquilt.com/branding/kickpay.json\n- Per-page llms.txt: https://characterquilt.com/branding/kickpay/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #677294 |\n| Accent | #33AE72 |\n| Body Font | Poppins |\n| Heading Font | Poppins |\n\n## Color Palette\n\n- primary: #677294\n- secondary: #051441\n- accent: #33AE72\n- background: #FFFFFF\n- textPrimary: #5E2CED\n- link: #5E2CED\n\n## Typography\n\n- primary: Poppins — https://fonts.google.com/specimen/Poppins\n- heading: Poppins — https://fonts.google.com/specimen/Poppins\n\n## Visual Assets\n\n- Logo: https://kickpay.com/img/header/BI_GT300x100(1x).png\n- Favicon: https://kickpay.com/img/300x300.png\n\n## UI Components\n\n- input: background=#FFFFFF, textColor=#222D39, borderColor=#C3C3C3, borderRadius=4px, shadow=rgba(12, 0, 46, 0.04) 0px 2px 4px 0px\n- buttonPrimary: background=#33AE72, textColor=#FFFFFF, borderColor=#33AE72, borderRadius=45px, shadow=none\n- buttonSecondary: background=#004472, textColor=#FFFFFF, borderColor=#004472, borderRadius=45px, shadow=rgba(12, 0, 46, 0.1) 0px 20px 30px 0px\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: businesses seeking financing solutions\n\n## Kickpay Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium**\n  - Image: https://miro.medium.com/v2/resize:fit:700/1*SGFrMMfGW8E5oouRXAu5Wg.png\n  - Source: https://medium.com/@kickpay/kickpay-fd50c48e084c\n- **Kickpay - Starter Story**\n  - Image: https://d1coqmn8qm80r4.cloudfront.net/businesses/website_screenshots/000/001/035/original/tempCOHDHOLF.png?1548369242\n  - Source: https://www.starterstory.com/tools/kickpay\n- **Kickpay - 2025 Company Profile, Team, Funding & Competitors - Tracxn**\n  - Image: https://cdn.tracxn.com/images/seo/social/companies/kickpay-overview-1708107700638.webp\n  - Source: https://tracxn.com/d/companies/kickpay/__3i_k9rkmgoRF53byMqDjkACrZzGcsjf4eYr6FD2qaGI\n- **Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium**\n  - Image: https://miro.medium.com/v2/resize:fit:700/1*WTlwfI6o_X5egXJ0RW5nhA.png\n  - Source: https://medium.com/@kickpay/kickpay-fd50c48e084c\n- **Kickpay. As we announce the launch of Kickpay… | by Kickpay | Medium**\n  - Image: https://miro.medium.com/v2/resize:fit:1200/1*H0Tmtb4_ahBBT8F9UYcaTw.png\n  - Source: https://medium.com/@kickpay/kickpay-fd50c48e084c\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Poppins\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#677294\",\n    \"secondary\": \"#051441\",\n    \"accent\": \"#33AE72\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#5E2CED\",\n    \"link\": \"#5E2CED\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Poppins\",\n      \"heading\": \"Poppins\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Poppins\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"15px\",\n      \"h2\": \"35px\",\n      \"body\": \"20px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"4px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#222D39\",\n      \"borderColor\": \"#C3C3C3\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"rgba(12, 0, 46, 0.04) 0px 2px 4px 0px\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#33AE72\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#33AE72\",\n      \"borderRadius\": \"45px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"45px\",\n        \"topRight\": \"45px\",\n        \"bottomRight\": \"45px\",\n        \"bottomLeft\": \"45px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#004472\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#004472\",\n      \"borderRadius\": \"45px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"45px\",\n        \"topRight\": \"45px\",\n        \"bottomRight\": \"45px\",\n        \"bottomLeft\": \"45px\"\n      },\n      \"shadow\": \"rgba(12, 0, 46, 0.1) 0px 20px 30px 0px\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://kickpay.com/img/header/BI_GT300x100(1x).png\",\n    \"favicon\": \"https://kickpay.com/img/300x300.png\",\n    \"ogImage\": null,\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"logo\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Kickpay'.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Get started\",\n      \"reasoning\": \"Button #0 with text 'Get started' is the primary CTA due to its vibrant green color (#33AE72) and action-oriented text, making it the most prominent call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 1,\n      \"text\": \"Learn more about the process\",\n      \"reasoning\": \"Button #1 with text 'Learn more about the process' is selected as secondary because it has a different color group (blue #004472) and serves a supportive role.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"businesses seeking financing solutions\"\n  },\n  \"designSystem\": {\n    \"framework\": \"bootstrap\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Kickpay'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}