{
  "name": "LitHit",
  "slug": "lithit",
  "domain": "http://lithit.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Roboto",
        "role": "body"
      },
      {
        "family": "Crisp Noto Sans Regular",
        "role": "heading"
      },
      {
        "family": "Helvetica Neue",
        "role": "unknown"
      }
    ],
    "colors": {
      "primary": "#FFEA5C",
      "secondary": "#FFFF00",
      "accent": "#FE6868",
      "background": "#FFFFFF",
      "textPrimary": "#2E2E2E",
      "link": "#FE6868"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Roboto",
        "heading": "Crisp Noto Sans Regular"
      },
      "fontStacks": {
        "heading": [
          "Roboto",
          "sans-serif"
        ],
        "body": [
          "Roboto",
          "sans-serif"
        ],
        "paragraph": [
          "Roboto",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "32px",
        "h2": "28.8px",
        "body": "32px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "4px"
    },
    "components": {
      "input": {
        "background": "#FFFFFF",
        "textColor": "#353535",
        "borderColor": null,
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      },
      "buttonPrimary": {
        "background": "#FE6868",
        "textColor": "#FFFFFF",
        "borderRadius": "6px",
        "borderRadiusCorners": {
          "topLeft": "6px",
          "topRight": "6px",
          "bottomRight": "6px",
          "bottomLeft": "6px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://lithit.com/static/img/logo_horizontal.png",
      "favicon": "https://lithit.com/static/img/logo_icon.png",
      "ogImage": null,
      "logoAlt": "LitHit"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'LitHit'. It is the most prominent logo on the page.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Enlist Me",
        "reasoning": "The button 'Enlist Me' uses a vibrant accent color (#FE6868) which is consistent with the site's accent color, making it the primary call-to-action."
      },
      "secondary": {
        "index": -1,
        "text": "N/A",
        "reasoning": "There is only one button detected, so no secondary button is available."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "playful",
      "energy": "high",
      "targetAudience": "outdoor enthusiasts and shooting sports participants"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.95,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'LitHit'. It is the most prominent logo on the page.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/3ca2c97b56.webp",
      "alt": "LitHit - Smart Targets That Light up on Impact",
      "source_url": "https://lithit.com/",
      "image_url": "https://lithit.com/static/img/logo_white.png",
      "width": 1500,
      "height": 1200,
      "bytes": 25435,
      "query": "site:lithit.com",
      "query_suffix": "site:lithit.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/4237db3c1b.webp",
      "alt": "LitHit - Smart Targets That Light up on Impact",
      "source_url": "https://lithit.com/",
      "image_url": "https://i.ytimg.com/vi/vobeulFT3cE/maxresdefault.jpg",
      "width": 1280,
      "height": 720,
      "bytes": 104925,
      "query": "site:lithit.com",
      "query_suffix": "site:lithit.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/485109e6a2.webp",
      "alt": "LitHit - Smart Targets That Light up on Impact",
      "source_url": "https://lithit.com/",
      "image_url": "https://i.ytimg.com/vi/qTcganXMoiI/maxresdefault.jpg",
      "width": 1280,
      "height": 720,
      "bytes": 139980,
      "query": "site:lithit.com",
      "query_suffix": "site:lithit.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/7867557688.webp",
      "alt": "LitHit - Smart Targets That Light up on Impact",
      "source_url": "https://lithit.com/",
      "image_url": "https://lithit.com/static/img/logo_horizontal.png",
      "width": 750,
      "height": 208,
      "bytes": 13595,
      "query": "site:lithit.com",
      "query_suffix": "site:lithit.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/d47c5e9305.webp",
      "alt": "lithit's Videos - Twitch",
      "source_url": "https://www.twitch.tv/lithit/videos",
      "image_url": "https://static-cdn.jtvnw.net/jtv_user_pictures/78d02a2f-145b-49f3-9334-1d9561762e71-profile_image-300x300.png",
      "width": 300,
      "height": 300,
      "bytes": 21870,
      "query": "\"LitHit\" ad",
      "query_suffix": "\"LitHit\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/lithit/b170ee6d6b.webp",
      "alt": "LitHit - 2026 Company Profile, Team, Funding & Competitors - Tracxn",
      "source_url": "https://tracxn.com/d/companies/lithit/__maUk188SsDIdOp1xzW81xjUwMoXZBp2AFAx8Tw-ku4Q",
      "image_url": "https://cdn.tracxn.com/images/seo/social/companies/lithit-overview-1757138261744.webp",
      "width": 1200,
      "height": 630,
      "bytes": 12078,
      "query": "\"LitHit\" report",
      "query_suffix": "\"LitHit\" report"
    }
  ],
  "font_resources": [
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    },
    {
      "family": "Crisp Noto Sans Regular",
      "google_fonts_url": "https://fonts.google.com/specimen/Crisp+Noto+Sans+Regular"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Roboto&family=Crisp+Noto+Sans+Regular&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/lithit",
  "agent_instructions": "You are designing or implementing in LitHit's brand identity.\n\n# Brand profile\n- Company: LitHit\n- Source: http://lithit.com\n- Color scheme: light\n\n# Colors\n- primary: #FFEA5C\n- secondary: #FFFF00\n- accent: #FE6868\n- background: #FFFFFF\n- textPrimary: #2E2E2E\n- link: #FE6868\n\n# Typography\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Crisp Noto Sans Regular — https://fonts.google.com/specimen/Crisp+Noto+Sans+Regular\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Roboto&family=Crisp+Noto+Sans+Regular&display=swap\">\n\n# UI Components\n- input: background=#FFFFFF, textColor=#353535, borderColor=null, borderRadius=4px, shadow=none\n- buttonPrimary: background=#FE6868, textColor=#FFFFFF, borderRadius=6px, shadow=none\n\n# Brand voice\n- Tone: playful\n- Energy: high\n- Audience: outdoor enthusiasts and shooting sports participants\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/lithit.json",
  "page_markdown": "# LitHit Brand Identity\n\nA complete profile of **LitHit**'s visual system — colors, typography, components, and personality — extracted from http://lithit.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/lithit\n- Machine-readable JSON: https://characterquilt.com/branding/lithit.json\n- Per-page llms.txt: https://characterquilt.com/branding/lithit/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #FFEA5C |\n| Accent | #FE6868 |\n| Body Font | Roboto |\n| Heading Font | Crisp Noto Sans Regular |\n\n## Color Palette\n\n- primary: #FFEA5C\n- secondary: #FFFF00\n- accent: #FE6868\n- background: #FFFFFF\n- textPrimary: #2E2E2E\n- link: #FE6868\n\n## Typography\n\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Crisp Noto Sans Regular — https://fonts.google.com/specimen/Crisp+Noto+Sans+Regular\n\n## Visual Assets\n\n- Logo: https://lithit.com/static/img/logo_horizontal.png\n- Favicon: https://lithit.com/static/img/logo_icon.png\n\n## UI Components\n\n- input: background=#FFFFFF, textColor=#353535, borderColor=null, borderRadius=4px, shadow=none\n- buttonPrimary: background=#FE6868, textColor=#FFFFFF, borderRadius=6px, shadow=none\n\n## Brand Personality\n\nTone: playful · Energy: high · Audience: outdoor enthusiasts and shooting sports participants\n\n## LitHit Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **LitHit - Smart Targets That Light up on Impact**\n  - Image: https://lithit.com/static/img/logo_white.png\n  - Source: https://lithit.com/\n- **LitHit - Smart Targets That Light up on Impact**\n  - Image: https://i.ytimg.com/vi/vobeulFT3cE/maxresdefault.jpg\n  - Source: https://lithit.com/\n- **LitHit - Smart Targets That Light up on Impact**\n  - Image: https://i.ytimg.com/vi/qTcganXMoiI/maxresdefault.jpg\n  - Source: https://lithit.com/\n- **LitHit - Smart Targets That Light up on Impact**\n  - Image: https://lithit.com/static/img/logo_horizontal.png\n  - Source: https://lithit.com/\n- **lithit's Videos - Twitch**\n  - Image: https://static-cdn.jtvnw.net/jtv_user_pictures/78d02a2f-145b-49f3-9334-1d9561762e71-profile_image-300x300.png\n  - Source: https://www.twitch.tv/lithit/videos\n- **LitHit - 2026 Company Profile, Team, Funding & Competitors - Tracxn**\n  - Image: https://cdn.tracxn.com/images/seo/social/companies/lithit-overview-1757138261744.webp\n  - Source: https://tracxn.com/d/companies/lithit/__maUk188SsDIdOp1xzW81xjUwMoXZBp2AFAx8Tw-ku4Q\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Crisp Noto Sans Regular\",\n      \"role\": \"heading\"\n    },\n    {\n      \"family\": \"Helvetica Neue\",\n      \"role\": \"unknown\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#FFEA5C\",\n    \"secondary\": \"#FFFF00\",\n    \"accent\": \"#FE6868\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#2E2E2E\",\n    \"link\": \"#FE6868\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Roboto\",\n      \"heading\": \"Crisp Noto Sans Regular\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Roboto\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Roboto\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Roboto\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"32px\",\n      \"h2\": \"28.8px\",\n      \"body\": \"32px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"4px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#353535\",\n      \"borderColor\": null,\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#FE6868\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"6px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"6px\",\n        \"topRight\": \"6px\",\n        \"bottomRight\": \"6px\",\n        \"bottomLeft\": \"6px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://lithit.com/static/img/logo_horizontal.png\",\n    \"favicon\": \"https://lithit.com/static/img/logo_icon.png\",\n    \"ogImage\": null,\n    \"logoAlt\": \"LitHit\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is located in the header, is visible, and matches the brand name 'LitHit'. It is the most prominent logo on the page.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Enlist Me\",\n      \"reasoning\": \"The button 'Enlist Me' uses a vibrant accent color (#FE6868) which is consistent with the site's accent color, making it the primary call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": -1,\n      \"text\": \"N/A\",\n      \"reasoning\": \"There is only one button detected, so no secondary button is available.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"playful\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"outdoor enthusiasts and shooting sports participants\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.95,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is located in the header, is visible, and matches the brand name 'LitHit'. It is the most prominent logo on the page.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}