{ "name": "Locata", "slug": "locata", "domain": "https://www.locatahealth.com/", "sources": [ "yc" ], "branding": { "colorScheme": "light", "fonts": [ { "family": "DM Sans", "role": "body" } ], "colors": { "primary": "#4F5978", "secondary": "#5F7FEA", "accent": "#162553", "background": "#FFFFFF", "textPrimary": "#162553", "link": "#162553" }, "typography": { "fontFamilies": { "primary": "DM Sans", "heading": "DM Sans" }, "fontStacks": { "heading": [ "DM Sans", "sans-serif" ], "body": [ "DM Sans", "sans-serif" ], "paragraph": [ "DM Sans", "sans-serif" ] }, "fontSizes": { "h1": "80px", "h2": "52px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "buttonPrimary": { "background": "#162553", "textColor": "#FFFFFF", "borderRadius": "32px", "borderRadiusCorners": { "topLeft": "32px", "topRight": "32px", "bottomRight": "32px", "bottomLeft": "32px" }, "shadow": "rgba(28, 42, 85, 0.1) 0px 2px 8px 0px" }, "buttonSecondary": { "background": "#FFFFFF", "textColor": "#162553", "borderColor": "#FFFFFF", "borderRadius": "32px", "borderRadiusCorners": { "topLeft": "32px", "topRight": "32px", "bottomRight": "32px", "bottomLeft": "32px" }, "shadow": "rgba(28, 42, 85, 0.1) 0px 2px 8px 0px" } }, "images": { "logo": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d040259abe721c1be97834_8819fab3a675a5526bbee17489c377fb_Logo.svg", "favicon": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d534337ecf1b46bad3f227_Favicon%20V2.png", "ogImage": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d41aaafb2368cc0da2ea76_6c945c4e35db13e2d1a311ddf237edf3_OpenGraph.png" }, "__llm_logo_reasoning": { "selectedIndex": 1, "reasoning": "Logo rejected: Red flags detected (menu word). Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the page title and URL.", "confidence": 0.9, "rejected": true, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Book a Demo", "reasoning": "Button #0 'Book a Demo' is the primary CTA due to its vibrant brand color (#162553) and action-oriented text, making it the most prominent call-to-action on the page." }, "secondary": { "index": 5, "text": "Learn More", "reasoning": "Button #5 'Learn More' is selected as the secondary CTA because it has a different background color (#FFFFFF) and serves as a supportive action to the primary CTA." }, "confidence": 0.95 }, "personality": { "tone": "professional", "energy": "medium", "targetAudience": "healthcare professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 1, "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the page title and URL.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/locata/9068c2d8f8.webp", "alt": "Locata AI - Automate Your Referral Loop for Primary Care", "source_url": "https://locatahealth.com/", "image_url": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336ed64faefe262ae73d_Product%20Illus%206.webp", "width": 1560, "height": 1140, "bytes": 46766, "query": "site:locatahealth.com", "query_suffix": "site:locatahealth.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/locata/3669529ae1.webp", "alt": "Locata AI - Automate Your Referral Loop for Primary Care", "source_url": "https://locatahealth.com/", "image_url": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d3498a7837761a4cdd06ec_Product%20Illus05.webp", "width": 1560, "height": 1140, "bytes": 46070, "query": "site:locatahealth.com", "query_suffix": "site:locatahealth.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/locata/3f61e36121.webp", "alt": "Locata AI - Automate Your Referral Loop for Primary Care", "source_url": "https://locatahealth.com/", "image_url": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336efc57e1763f759296_Product%20Illus%201.webp", "width": 1560, "height": 1140, "bytes": 38552, "query": "site:locatahealth.com", "query_suffix": "site:locatahealth.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/locata/de9b014a88.webp", "alt": "Locata AI - Automate Your Referral Loop for Primary Care", "source_url": "https://locatahealth.com/", "image_url": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336e53ec357fe6f40ea0_Product%20Illus%202.webp", "width": 1560, "height": 1140, "bytes": 34696, "query": "site:locatahealth.com", "query_suffix": "site:locatahealth.com" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/locata/4d63cc3158.webp", "alt": "Locata AI - Automate Your Referral Loop for Primary Care", "source_url": "https://locatahealth.com/", "image_url": "https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d55bebc02c16c11478dccf_Process%20Illus%20V3%203.webp", "width": 1298, "height": 941, "bytes": 59346, "query": "site:locatahealth.com", "query_suffix": "site:locatahealth.com" } ], "font_resources": [ { "family": "DM Sans", "google_fonts_url": "https://fonts.google.com/specimen/DM+Sans" }, { "family": "DM Sans", "google_fonts_url": "https://fonts.google.com/specimen/DM+Sans" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=DM+Sans&family=DM+Sans&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/locata", "agent_instructions": "You are designing or implementing in Locata's brand identity.\n\n# Brand profile\n- Company: Locata\n- Source: https://www.locatahealth.com/\n- Color scheme: light\n\n# Colors\n- primary: #4F5978\n- secondary: #5F7FEA\n- accent: #162553\n- background: #FFFFFF\n- textPrimary: #162553\n- link: #162553\n\n# Typography\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: DM Sans — https://fonts.google.com/specimen/DM+Sans\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#162553, textColor=#FFFFFF, borderRadius=32px, shadow=rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\n- buttonSecondary: background=#FFFFFF, textColor=#162553, borderColor=#FFFFFF, borderRadius=32px, shadow=rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: healthcare professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/locata.json", "page_markdown": "# Locata Brand Identity\n\nA complete profile of **Locata**'s visual system — colors, typography, components, and personality — extracted from https://www.locatahealth.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/locata\n- Machine-readable JSON: https://characterquilt.com/branding/locata.json\n- Per-page llms.txt: https://characterquilt.com/branding/locata/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #4F5978 |\n| Accent | #162553 |\n| Body Font | DM Sans |\n| Heading Font | DM Sans |\n\n## Color Palette\n\n- primary: #4F5978\n- secondary: #5F7FEA\n- accent: #162553\n- background: #FFFFFF\n- textPrimary: #162553\n- link: #162553\n\n## Typography\n\n- primary: DM Sans — https://fonts.google.com/specimen/DM+Sans\n- heading: DM Sans — https://fonts.google.com/specimen/DM+Sans\n\n## Visual Assets\n\n- Logo: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d040259abe721c1be97834_8819fab3a675a5526bbee17489c377fb_Logo.svg\n- Favicon: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d534337ecf1b46bad3f227_Favicon%20V2.png\n- Social card (og:image): https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d41aaafb2368cc0da2ea76_6c945c4e35db13e2d1a311ddf237edf3_OpenGraph.png\n\n## UI Components\n\n- buttonPrimary: background=#162553, textColor=#FFFFFF, borderRadius=32px, shadow=rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\n- buttonSecondary: background=#FFFFFF, textColor=#162553, borderColor=#FFFFFF, borderRadius=32px, shadow=rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: healthcare professionals\n\n## Locata Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Locata AI - Automate Your Referral Loop for Primary Care**\n - Image: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336ed64faefe262ae73d_Product%20Illus%206.webp\n - Source: https://locatahealth.com/\n- **Locata AI - Automate Your Referral Loop for Primary Care**\n - Image: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d3498a7837761a4cdd06ec_Product%20Illus05.webp\n - Source: https://locatahealth.com/\n- **Locata AI - Automate Your Referral Loop for Primary Care**\n - Image: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336efc57e1763f759296_Product%20Illus%201.webp\n - Source: https://locatahealth.com/\n- **Locata AI - Automate Your Referral Loop for Primary Care**\n - Image: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d4336e53ec357fe6f40ea0_Product%20Illus%202.webp\n - Source: https://locatahealth.com/\n- **Locata AI - Automate Your Referral Loop for Primary Care**\n - Image: https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d55bebc02c16c11478dccf_Process%20Illus%20V3%203.webp\n - Source: https://locatahealth.com/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"DM Sans\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#4F5978\",\n \"secondary\": \"#5F7FEA\",\n \"accent\": \"#162553\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#162553\",\n \"link\": \"#162553\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"DM Sans\",\n \"heading\": \"DM Sans\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"DM Sans\",\n \"sans-serif\"\n ],\n \"body\": [\n \"DM Sans\",\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"DM Sans\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"80px\",\n \"h2\": \"52px\",\n \"body\": \"16px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 4,\n \"borderRadius\": \"8px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#162553\",\n \"textColor\": \"#FFFFFF\",\n \"borderRadius\": \"32px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"32px\",\n \"topRight\": \"32px\",\n \"bottomRight\": \"32px\",\n \"bottomLeft\": \"32px\"\n },\n \"shadow\": \"rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\"\n },\n \"buttonSecondary\": {\n \"background\": \"#FFFFFF\",\n \"textColor\": \"#162553\",\n \"borderColor\": \"#FFFFFF\",\n \"borderRadius\": \"32px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"32px\",\n \"topRight\": \"32px\",\n \"bottomRight\": \"32px\",\n \"bottomLeft\": \"32px\"\n },\n \"shadow\": \"rgba(28, 42, 85, 0.1) 0px 2px 8px 0px\"\n }\n },\n \"images\": {\n \"logo\": \"https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d040259abe721c1be97834_8819fab3a675a5526bbee17489c377fb_Logo.svg\",\n \"favicon\": \"https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d534337ecf1b46bad3f227_Favicon%20V2.png\",\n \"ogImage\": \"https://cdn.prod.website-files.com/69ceb236c056453c9522f267/69d41aaafb2368cc0da2ea76_6c945c4e35db13e2d1a311ddf237edf3_OpenGraph.png\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 1,\n \"reasoning\": \"Logo rejected: Red flags detected (menu word). Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the page title and URL.\",\n \"confidence\": 0.9,\n \"rejected\": true,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"Book a Demo\",\n \"reasoning\": \"Button #0 'Book a Demo' is the primary CTA due to its vibrant brand color (#162553) and action-oriented text, making it the most prominent call-to-action on the page.\"\n },\n \"secondary\": {\n \"index\": 5,\n \"text\": \"Learn More\",\n \"reasoning\": \"Button #5 'Learn More' is selected as the secondary CTA because it has a different background color (#FFFFFF) and serves as a supportive action to the primary CTA.\"\n },\n \"confidence\": 0.95\n },\n \"personality\": {\n \"tone\": \"professional\",\n \"energy\": \"medium\",\n \"targetAudience\": \"healthcare professionals\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.95,\n \"colors\": 0.9,\n \"overall\": 0.925\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 1,\n \"selectedLogoReasoning\": \"Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the page title and URL.\",\n \"confidence\": 0.9\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }