{
  "name": "Luminal",
  "slug": "luminal",
  "domain": "https://luminal.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "dark",
    "fonts": [
      {
        "family": "Geist Mono",
        "role": "monospace"
      }
    ],
    "colors": {
      "primary": "#2FAA6E",
      "accent": "#2FAA6E",
      "background": "#080F11",
      "textPrimary": "#080F11",
      "link": "#143E2D"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Geist Mono",
        "heading": "Geist Mono"
      },
      "fontStacks": {
        "heading": [
          "ui-sans-serif",
          "system-ui",
          "sans-serif",
          "Apple Color Emoji",
          "Segoe UI Emoji",
          "Segoe UI Symbol",
          "Noto Color Emoji"
        ],
        "body": [
          "ui-sans-serif",
          "system-ui",
          "sans-serif",
          "Apple Color Emoji",
          "Segoe UI Emoji",
          "Segoe UI Symbol",
          "Noto Color Emoji"
        ],
        "paragraph": [
          "ui-sans-serif",
          "system-ui",
          "sans-serif",
          "Apple Color Emoji",
          "Segoe UI Emoji",
          "Segoe UI Symbol",
          "Noto Color Emoji"
        ]
      },
      "fontSizes": {
        "h1": "60px",
        "h2": "30px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 8,
      "borderRadius": "0px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#2FAA6E",
        "textColor": "#080F11",
        "borderColor": "#2FAA6E",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "transparent",
        "textColor": "#A1A4A5",
        "borderColor": "#2D3335",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": null,
      "favicon": "https://www.luminal.com/icon.svg?icon.92a21eff.svg",
      "ogImage": null
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Get Started",
        "reasoning": "Button #0 is selected as the primary CTA because it uses a vibrant brand color (#2FAA6E) and has action-oriented text ('Get Started'), which is a strong indicator of a primary call-to-action."
      },
      "secondary": {
        "index": 3,
        "text": "Talk to an Engineer",
        "reasoning": "Button #3 is selected as the secondary CTA because it has a transparent background, contrasting with the primary button's vibrant color, and offers a supportive action ('Talk to an Engineer')."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "tech-savvy professionals"
    },
    "designSystem": {
      "framework": "tailwind",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": false,
        "llmSucceeded": false,
        "finalSource": "none"
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/luminal/ec411e35e5.webp",
      "alt": "Luminal Blog | Substack",
      "source_url": "https://blog.luminal.com/",
      "image_url": "https://substackcdn.com/image/fetch/$s_!w6rx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F91112858-cba1-4a8f-8b39-d0ffa6218953_1776x916.jpeg",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/luminal/6ec33e572a.webp",
      "alt": "Luminal Blog | Substack",
      "source_url": "https://blog.luminal.com/",
      "image_url": "https://substackcdn.com/image/fetch/$s_!hE6n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8e12d998-dec3-4d08-9dee-db04e0da341e_1464x830.png",
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      "alt": "Compiling Models to Megakernels - by Luminal and Joe Fioti",
      "source_url": "https://blog.luminal.com/p/compiling-models-to-megakernels",
      "image_url": "https://substackcdn.com/image/fetch/$s_!yrRt!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faa4d6943-3e6e-47c0-915a-45e9731fcd69_1178x484.png",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/luminal/d996bb8c10.webp",
      "alt": "Luminal Blog | Substack",
      "source_url": "https://blog.luminal.com/",
      "image_url": "https://substackcdn.com/image/fetch/$s_!lrfi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff469c82a-fcfa-431c-b5b1-c3f6f37673e6_1272x665.webp",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/luminal/202cdda8d0.webp",
      "alt": "Compiling Models to Megakernels - by Luminal and Joe Fioti",
      "source_url": "https://blog.luminal.com/p/compiling-models-to-megakernels",
      "image_url": "https://substackcdn.com/image/fetch/$s_!VkC-!,w_1200,h_675,c_fill,f_jpg,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc3fe3c3f-74ad-4862-a2d2-edb8b3705ecb_3840x2160.png",
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    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/luminal/45e0aafd3f.webp",
      "alt": "Luminal Blog | Substack",
      "source_url": "https://blog.luminal.com/",
      "image_url": "https://substackcdn.com/image/fetch/$s_!Vvzg!,f_auto,q_auto:best,fl_progressive:steep/https%3A%2F%2Fluminalai.substack.com%2Ftwitter%2Fsubscribe-card.jpg%3Fv%3D-797365021%26version%3D9",
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      "height": 480,
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  ],
  "font_resources": [
    {
      "family": "Geist Mono",
      "google_fonts_url": "https://fonts.google.com/specimen/Geist+Mono"
    },
    {
      "family": "Geist Mono",
      "google_fonts_url": "https://fonts.google.com/specimen/Geist+Mono"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Geist+Mono&family=Geist+Mono&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/luminal",
  "agent_instructions": "You are designing or implementing in Luminal's brand identity.\n\n# Brand profile\n- Company: Luminal\n- Source: https://luminal.com\n- Color scheme: dark\n\n# Colors\n- primary: #2FAA6E\n- accent: #2FAA6E\n- background: #080F11\n- textPrimary: #080F11\n- link: #143E2D\n\n# Typography\n- primary: Geist Mono — https://fonts.google.com/specimen/Geist+Mono\n- heading: Geist Mono — https://fonts.google.com/specimen/Geist+Mono\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Geist+Mono&family=Geist+Mono&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#2FAA6E, textColor=#080F11, borderColor=#2FAA6E, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#A1A4A5, borderColor=#2D3335, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: tech-savvy professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/luminal.json",
  "page_markdown": "# Luminal Brand Identity\n\nA complete profile of **Luminal**'s visual system — colors, typography, components, and personality — extracted from https://luminal.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/luminal\n- Machine-readable JSON: https://characterquilt.com/branding/luminal.json\n- Per-page llms.txt: https://characterquilt.com/branding/luminal/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #2FAA6E |\n| Accent | #2FAA6E |\n| Body Font | Geist Mono |\n| Heading Font | Geist Mono |\n\n## Color Palette\n\n- primary: #2FAA6E\n- accent: #2FAA6E\n- background: #080F11\n- textPrimary: #080F11\n- link: #143E2D\n\n## Typography\n\n- primary: Geist Mono — https://fonts.google.com/specimen/Geist+Mono\n- heading: Geist Mono — https://fonts.google.com/specimen/Geist+Mono\n\n## Visual Assets\n\n- Favicon: https://www.luminal.com/icon.svg?icon.92a21eff.svg\n\n## UI Components\n\n- buttonPrimary: background=#2FAA6E, textColor=#080F11, borderColor=#2FAA6E, borderRadius=4px, shadow=none\n- buttonSecondary: background=transparent, textColor=#A1A4A5, borderColor=#2D3335, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: tech-savvy professionals\n\n## Luminal Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Luminal Blog | Substack**\n  - Image: https://substackcdn.com/image/fetch/$s_!w6rx!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F91112858-cba1-4a8f-8b39-d0ffa6218953_1776x916.jpeg\n  - Source: https://blog.luminal.com/\n- **Luminal Blog | Substack**\n  - Image: https://substackcdn.com/image/fetch/$s_!hE6n!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F8e12d998-dec3-4d08-9dee-db04e0da341e_1464x830.png\n  - Source: https://blog.luminal.com/\n- **Compiling Models to Megakernels - by Luminal and Joe Fioti**\n  - Image: https://substackcdn.com/image/fetch/$s_!yrRt!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Faa4d6943-3e6e-47c0-915a-45e9731fcd69_1178x484.png\n  - Source: https://blog.luminal.com/p/compiling-models-to-megakernels\n- **Luminal Blog | Substack**\n  - Image: https://substackcdn.com/image/fetch/$s_!lrfi!,w_1456,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Ff469c82a-fcfa-431c-b5b1-c3f6f37673e6_1272x665.webp\n  - Source: https://blog.luminal.com/\n- **Compiling Models to Megakernels - by Luminal and Joe Fioti**\n  - Image: https://substackcdn.com/image/fetch/$s_!VkC-!,w_1200,h_675,c_fill,f_jpg,q_auto:good,fl_progressive:steep,g_auto/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2Fc3fe3c3f-74ad-4862-a2d2-edb8b3705ecb_3840x2160.png\n  - Source: https://blog.luminal.com/p/compiling-models-to-megakernels\n- **Luminal Blog | Substack**\n  - Image: https://substackcdn.com/image/fetch/$s_!Vvzg!,f_auto,q_auto:best,fl_progressive:steep/https%3A%2F%2Fluminalai.substack.com%2Ftwitter%2Fsubscribe-card.jpg%3Fv%3D-797365021%26version%3D9\n  - Source: https://blog.luminal.com/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"dark\",\n  \"fonts\": [\n    {\n      \"family\": \"Geist Mono\",\n      \"role\": \"monospace\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#2FAA6E\",\n    \"accent\": \"#2FAA6E\",\n    \"background\": \"#080F11\",\n    \"textPrimary\": \"#080F11\",\n    \"link\": \"#143E2D\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Geist Mono\",\n      \"heading\": \"Geist Mono\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"ui-sans-serif\",\n        \"system-ui\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Segoe UI Emoji\",\n        \"Segoe UI Symbol\",\n        \"Noto Color Emoji\"\n      ],\n      \"body\": [\n        \"ui-sans-serif\",\n        \"system-ui\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Segoe UI Emoji\",\n        \"Segoe UI Symbol\",\n        \"Noto Color Emoji\"\n      ],\n      \"paragraph\": [\n        \"ui-sans-serif\",\n        \"system-ui\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Segoe UI Emoji\",\n        \"Segoe UI Symbol\",\n        \"Noto Color Emoji\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"60px\",\n      \"h2\": \"30px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 8,\n    \"borderRadius\": \"0px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#2FAA6E\",\n      \"textColor\": \"#080F11\",\n      \"borderColor\": \"#2FAA6E\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#A1A4A5\",\n      \"borderColor\": \"#2D3335\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": null,\n    \"favicon\": \"https://www.luminal.com/icon.svg?icon.92a21eff.svg\",\n    \"ogImage\": null\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Get Started\",\n      \"reasoning\": \"Button #0 is selected as the primary CTA because it uses a vibrant brand color (#2FAA6E) and has action-oriented text ('Get Started'), which is a strong indicator of a primary call-to-action.\"\n    },\n    \"secondary\": {\n      \"index\": 3,\n      \"text\": \"Talk to an Engineer\",\n      \"reasoning\": \"Button #3 is selected as the secondary CTA because it has a transparent background, contrasting with the primary button's vibrant color, and offers a supportive action ('Talk to an Engineer').\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"tech-savvy professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"tailwind\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": false,\n      \"llmSucceeded\": false,\n      \"finalSource\": \"none\"\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}