# Misprint Brand Identity A complete profile of **Misprint**'s visual system — colors, typography, components, and personality — extracted from https://www.misprint.com. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/misprint - Machine-readable JSON: https://characterquilt.com/branding/misprint.json - Per-page llms.txt: https://characterquilt.com/branding/misprint/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #9CA3AF | | Accent | #2563EB | | Body Font | GeistSans | | Heading Font | GeistSans | ## Color Palette - primary: #9CA3AF - secondary: #6366F1 - accent: #2563EB - background: #030712 - textPrimary: #030712 - link: #030712 ## Typography - primary: GeistSans — https://fonts.google.com/specimen/GeistSans - heading: GeistSans — https://fonts.google.com/specimen/GeistSans ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20id%3D%22Layer_1%22%20viewBox%3D%220%200%20933%20123%22%20width%3D%22165%22%20height%3D%2250%22%20class%3D%22w-auto%20h-auto%20max-w-full%20max-h-full%20text-white%22%20style%3D%22object-fit%3A%20contain%3B%20max-height%3A%2050px%3B%20max-width%3A%20165px%3B%22%20data-fc-idx%3D%220%22%3E%3Cdefs%3E%3Cstyle%3E.st0%7Bisolation%3Aisolate%7D%3C%2Fstyle%3E%3C%2Fdefs%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M363.9%2068h-17V51H294v-8h-15.9V19H310v17h36.9V16H330V0h-71.9v16.1h-17V43h17v10H274v18h52v8h-16v24h-31.9V85h-37v20h17v18H330v-18h16.9V79h17V68zM599%2043h-10.1V19H571V0h-88.9v43.1h15.8V79h-15.8v44H519V88h15v17h17v18h38v-19h-19V86h-16v-7h16v-8h18.9V53H605V43h-6Zm-30.9%208H535v-8h-16V19h32.1v24h17v8Z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M675%2019V0h-71.9v19h17v24.1h15.8V79h-15.8v25h-17v19H675v-19h-18V79h15.9V43.1H657V19h18zM933%2019V0H827.1v19h35v24.1h14.8V79h-14.8v44H899V79h15.9V43.1H899V19h34zM155.9%2043.1H140V0h-36.9v16.1h-19v17H53.9v-17H37V0H.1v43.1h15.8V79H.1v44H37V79h16.9V53h13.2v18H105V53h13.9v26h-15.8v44H140V79h15.9V43.1z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M225.9%2079h.1V43h-16V19h16V0h-70.9v19h16.8v24.1h16V79h-16v24h-16.8v20H226v-20h-16V79h15.9zM466%2043.1V19h-15.3V0h-88.6v43.1h15.8V79h-15.8v44H399V79h15.9v-8H466V53h17.9v-9.9H466ZM446%2053h-31.1v-9.9H399V19.6h31V43h16v9.9ZM812%2043.1V0h-36.9v43.1H761v-26h-18V0h-53.9v43.1h15.8V79h-15.8v44H726V79h15v9h15.1v17h19v18H812V79h15.9V43.1H812ZM756%2079h-13V53h13.1v26Zm35-28h-13.9v-7.9H791V51Z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E - Favicon: https://www.misprint.com/favicon-16x16.png - Social card (og:image): https://www.misprint.com/opengraph-image-12gd74?133ed4f045a205bb ## UI Components - input: background=transparent, textColor=#F3F4F6, borderColor=#FFFFFF, borderRadius=4px, shadow=none - buttonPrimary: background=#2563EB, textColor=#FFFFFF, borderRadius=6px, shadow=none - buttonSecondary: background=transparent, textColor=#FAFAFA, borderColor=#4B5563, borderRadius=6px, shadow=none ## Brand Personality Tone: modern · Energy: medium · Audience: Pokémon card enthusiasts and collectors ## Misprint Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Full Art/Rapid Strike Urshifu Vmax Secret (170) 2021 Pokemon Sword & Shield Battle Styles - Pokémon Card Data** - Image: https://dlnxybxfzkpeatkjcztb.supabase.co/storage/v1/object/public/listings/product-images/1776139762404-2-spec_PSA%2010-3dyq6.jpg - Source: https://www.misprint.com/card/4566235?srsltid=AfmBOoqWB5GCAGOcPPQSwUaGybGjvnAYiyboEWofkfLb8yKpjrAhWKCF - **Squirtle Illustration Rare (148) 2024 Pokemon Scr EN-Stellar Crown - Pokémon Card Data** - Image: https://www.misprint.com/_next/image?url=https%3A%2F%2Fdlnxybxfzkpeatkjcztb.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fwebsite-images%2Fcards-asp%2F11818679-1737770327927.jpg&w=1920&q=75 - Source: https://www.misprint.com/card/11818679?srsltid=AfmBOopgT-IueYrckT8YP9UIsH02PR-Em2IPljZBZg2ZRl4QNo41y8Z5 - **Moltres & Zapdos & Articuno GX (44) 2019 Pokemon Sun & Moon Hidden Fates** - Image: https://dlnxybxfzkpeatkjcztb.supabase.co/storage/v1/object/public/listings/product-images/1771729867547-1-spec_Near%20Mint-7oaf3.jpg - Source: https://www.misprint.com/card/2834686?srsltid=AfmBOopgCuLCqfCxrGpkbzGmkZtN45q4GMxmRZHTUbGrCxKPouSKwzWA - **Bulbasaur Enhanced Booster Box Topper (133) 2025 Pokemon Meg EN-Mega Evolution - Pokémon Card Data** - Image: https://www.misprint.com/_next/image?url=https%3A%2F%2Fdlnxybxfzkpeatkjcztb.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fwebsite-images%2Fcard-images%2F14584529.jpg&w=1920&q=75 - Source: https://www.misprint.com/card/14584529?srsltid=AfmBOooz63wYxzF51eOG9Er85vuG3WGv_9gbd8C_CUjhrylB6_9Xta39 - **Charizard-Holo CD Promo (6) 1999 Pokemon Japanese CD Promo - Pokémon Card Data** - Image: https://dlnxybxfzkpeatkjcztb.supabase.co/storage/v1/object/public/listings/product-images/1773874685846-1-5zyri.jpg - Source: https://www.misprint.com/card/544479?srsltid=AfmBOoqAdP41uK_0nKHNeS-uivP4as7FhpeK20h-m9gwtV_yJa3oIDZe - **Full Art/Galarian Slowking V (179) 2021 Pokemon Sword & Shield Chilling Reign - Pokémon Card Data** - Image: https://www.misprint.com/_next/image?url=https%3A%2F%2Fdlnxybxfzkpeatkjcztb.supabase.co%2Fstorage%2Fv1%2Fobject%2Fpublic%2Fwebsite-images%2Fcards-asp%2F5245522-1737770783851.jpg&w=1920&q=75 - Source: https://www.misprint.com/card/5245522?srsltid=AfmBOopvGPEjJMYlZceHEjxe3_3vCoEVEs-2oJkx4B2hLH8GAYdKpnwX ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "dark", "fonts": [ { "family": "GeistSans", "role": "unknown" }, { "family": "Alexandria", "role": "unknown" }, { "family": "Tiny5", "role": "unknown" } ], "colors": { "primary": "#9CA3AF", "secondary": "#6366F1", "accent": "#2563EB", "background": "#030712", "textPrimary": "#030712", "link": "#030712" }, "typography": { "fontFamilies": { "primary": "GeistSans", "heading": "GeistSans" }, "fontStacks": { "heading": [ "GeistSans" ], "body": [ "GeistSans" ], "paragraph": [ "GeistSans" ] }, "fontSizes": { "h1": "16px", "h2": "24px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "8px" }, "components": { "input": { "background": "transparent", "textColor": "#F3F4F6", "borderColor": "#FFFFFF", "borderRadius": "4px", "borderRadiusCorners": { "topLeft": "4px", "topRight": "4px", "bottomRight": "4px", "bottomLeft": "4px" }, "shadow": "none" }, "buttonPrimary": { "background": "#2563EB", "textColor": "#FFFFFF", "borderRadius": "6px", "borderRadiusCorners": { "topLeft": "6px", "topRight": "6px", "bottomRight": "6px", "bottomLeft": "6px" }, "shadow": "none" }, "buttonSecondary": { "background": "transparent", "textColor": "#FAFAFA", "borderColor": "#4B5563", "borderRadius": "6px", "borderRadiusCorners": { "topLeft": "6px", "topRight": "6px", "bottomRight": "6px", "bottomLeft": "6px" }, "shadow": "none" } }, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20id%3D%22Layer_1%22%20viewBox%3D%220%200%20933%20123%22%20width%3D%22165%22%20height%3D%2250%22%20class%3D%22w-auto%20h-auto%20max-w-full%20max-h-full%20text-white%22%20style%3D%22object-fit%3A%20contain%3B%20max-height%3A%2050px%3B%20max-width%3A%20165px%3B%22%20data-fc-idx%3D%220%22%3E%3Cdefs%3E%3Cstyle%3E.st0%7Bisolation%3Aisolate%7D%3C%2Fstyle%3E%3C%2Fdefs%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M363.9%2068h-17V51H294v-8h-15.9V19H310v17h36.9V16H330V0h-71.9v16.1h-17V43h17v10H274v18h52v8h-16v24h-31.9V85h-37v20h17v18H330v-18h16.9V79h17V68zM599%2043h-10.1V19H571V0h-88.9v43.1h15.8V79h-15.8v44H519V88h15v17h17v18h38v-19h-19V86h-16v-7h16v-8h18.9V53H605V43h-6Zm-30.9%208H535v-8h-16V19h32.1v24h17v8Z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M675%2019V0h-71.9v19h17v24.1h15.8V79h-15.8v25h-17v19H675v-19h-18V79h15.9V43.1H657V19h18zM933%2019V0H827.1v19h35v24.1h14.8V79h-14.8v44H899V79h15.9V43.1H899V19h34zM155.9%2043.1H140V0h-36.9v16.1h-19v17H53.9v-17H37V0H.1v43.1h15.8V79H.1v44H37V79h16.9V53h13.2v18H105V53h13.9v26h-15.8v44H140V79h15.9V43.1z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cpath%20fill%3D%22currentColor%22%20d%3D%22M225.9%2079h.1V43h-16V19h16V0h-70.9v19h16.8v24.1h16V79h-16v24h-16.8v20H226v-20h-16V79h15.9zM466%2043.1V19h-15.3V0h-88.6v43.1h15.8V79h-15.8v44H399V79h15.9v-8H466V53h17.9v-9.9H466ZM446%2053h-31.1v-9.9H399V19.6h31V43h16v9.9ZM812%2043.1V0h-36.9v43.1H761v-26h-18V0h-53.9v43.1h15.8V79h-15.8v44H726V79h15v9h15.1v17h19v18H812V79h15.9V43.1H812ZM756%2079h-13V53h13.1v26Zm35-28h-13.9v-7.9H791V51Z%22%20class%3D%22st0%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2Fsvg%3E", "favicon": "https://www.misprint.com/favicon-16x16.png", "ogImage": "https://www.misprint.com/opengraph-image-12gd74?133ed4f045a205bb", "logoHref": "/", "logoAlt": ".st0{isolation:isolate}" }, "__llm_logo_reasoning": { "selectedIndex": 1, "reasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Try again", "reasoning": "Button #0 has a vibrant blue background (#2563EB), which is a strong indicator of a primary CTA. The color is bright and stands out, making it the most likely candidate for the main action button." }, "secondary": { "index": 1, "text": "Go home", "reasoning": "Button #1 has a transparent background with a border, making it less prominent and suitable as a secondary action button." }, "confidence": 0.95 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "Pokémon card enthusiasts and collectors" }, "designSystem": { "framework": "tailwind", "componentLibrary": "" }, "confidence": { "buttons": 0.95, "colors": 0.9, "overall": 0.925 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 1, "selectedLogoReasoning": "Selected #1 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } } ```