# Mystic Brand Identity

A complete profile of **Mystic**'s visual system — colors, typography, components, and personality — extracted from https://www.mystic.ai/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/mystic
- Machine-readable JSON: https://characterquilt.com/branding/mystic.json
- Per-page llms.txt: https://characterquilt.com/branding/mystic/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #0B57D0 |
| Accent | #0B57D0 |
| Body Font | Google Sans |
| Heading Font | Google Sans |

## Color Palette

- primary: #0B57D0
- secondary: #1A73E8
- accent: #0B57D0
- background: #FFFFFF
- textPrimary: #5F6368
- link: #A50E0E

## Typography

- primary: Google Sans — https://fonts.google.com/specimen/Google+Sans
- heading: Google Sans — https://fonts.google.com/specimen/Google+Sans

## UI Components

- input: background=transparent, textColor=#1F1F1F, borderColor=null, borderRadius=4px, shadow=none
- buttonPrimary: background=#0B57D0, textColor=#FFFFFF, borderRadius=20px, shadow=none

## Brand Personality

Tone: professional · Energy: medium · Audience: general public

## Mystic Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Mystic AI: Defining inputs and outputs**
  - Image: https://files.readme.io/acb4d72-Input_output_OG.webp
  - Source: https://docs.mystic.ai/docs/inputs-outputs
- **Deploy Llama3 with ExLlamaV2 on Mystic**
  - Image: https://files.readme.io/89cb930-deploy-llama3.webp
  - Source: https://docs.mystic.ai/docs/deploy-llama-3-70b-with-exllamav2
- **Mystic AI: Deploy models from HuggingFace**
  - Image: https://files.readme.io/51aae45-HF_Deploy_tutorial_OG.png
  - Source: https://docs.mystic.ai/docs/how-to-deploy-a-huggingface-model
- **Deploy Google's Gemma with TensorRT**
  - Image: https://files.readme.io/5e7dea2-Gemma_TrT_OG.webp
  - Source: https://docs.mystic.ai/docs/deploy-gemma7b-tensorrt-llm
- **Mystic AI: Deploying Stable Diffusion**
  - Image: https://files.readme.io/78f9800-SD_Hf_tutorial_OG.webp
  - Source: https://docs.mystic.ai/docs/deploy-a-stable-diffusion-pipeline
- **Learn to use ML to transcribe YouTube videos with timestamps**
  - Image: https://files.readme.io/eb34662-YT_Transcript.webp
  - Source: https://docs.mystic.ai/docs/get-youtube-transcripts-using-ml

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Google Sans",
      "role": "body"
    },
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Noto Sans Myanmar UI",
      "role": "unknown"
    },
    {
      "family": "Noto Sans Khmer",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0B57D0",
    "secondary": "#1A73E8",
    "accent": "#0B57D0",
    "background": "#FFFFFF",
    "textPrimary": "#5F6368",
    "link": "#A50E0E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Google Sans",
      "heading": "Google Sans"
    },
    "fontStacks": {
      "heading": [
        "Google Sans",
        "Roboto",
        "Noto Sans Myanmar UI",
        "Noto Sans Khmer",
        "arial",
        "sans-serif"
      ],
      "body": [
        "Google Sans",
        "Roboto",
        "Noto Sans Myanmar UI",
        "Noto Sans Khmer",
        "arial",
        "sans-serif"
      ],
      "paragraph": [
        "Google Sans",
        "Roboto",
        "Noto Sans Myanmar UI",
        "Noto Sans Khmer",
        "arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "44px",
      "h2": "44px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#1F1F1F",
      "borderColor": null,
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#0B57D0",
      "textColor": "#FFFFFF",
      "borderRadius": "20px",
      "borderRadiusCorners": {
        "topLeft": "20px",
        "topRight": "20px",
        "bottomRight": "20px",
        "bottomLeft": "20px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": null,
    "favicon": null,
    "ogImage": null
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Next",
      "reasoning": "The button with the text 'Next' has a vibrant blue background (#0B57D0), which is a strong indicator of a primary call-to-action. This color is consistent with Google's brand color, making it the primary button."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button with a different color exists."
    },
    "confidence": 1
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "general public"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 1,
    "colors": 1,
    "overall": 1
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```