# NuMind Brand Identity

A complete profile of **NuMind**'s visual system — colors, typography, components, and personality — extracted from https://www.numind.ai. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/numind
- Machine-readable JSON: https://characterquilt.com/branding/numind.json
- Per-page llms.txt: https://characterquilt.com/branding/numind/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #368FF9 |
| Accent | #121213 |
| Body Font | Inter |
| Heading Font | Inter |

## Color Palette

- primary: #368FF9
- secondary: #EAF4FF
- accent: #121213
- background: #FFFFFF
- textPrimary: #121213
- link: #E6F4FF

## Typography

- primary: Inter — https://fonts.google.com/specimen/Inter
- heading: Inter — https://fonts.google.com/specimen/Inter

## Visual Assets

- Logo: https://cdn.prod.website-files.com/638364a4e52e440048a9529c/64245fea70faa42ea2f2b77f_logo_numind.svg
- Favicon: https://cdn.prod.website-files.com/638364a4e52e440048a9529c/641897cca30aa2f5fbcbceb5_Favicon.png
- Social card (og:image): https://cdn.prod.website-files.com/638364a4e52e440048a9529c/687e5265e43febf1a5d4a986_Screenshot%202025-07-21%20at%204.30.33%E2%80%AFPM.png

## UI Components

- buttonPrimary: background=#121213, textColor=#FFFFFF, borderRadius=48px, shadow=none
- buttonSecondary: background=#FFFFFF, textColor=#121213, borderColor=#000000, borderRadius=48px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: tech-savvy professionals

## NuMind Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **NuMind Desktop**
  - Image: https://cdn.prod.website-files.com/638364a4e52e440048a9529c/66a9375e1c5948c53cfa9893_Multi-label-Classification.webp
  - Source: https://numind.ai/numind-desktop
- **NuMind - Blog**
  - Image: https://cdn.prod.website-files.com/638364a5e52e44ec3ca952a3/6873b24792953bb8b0e0c859_Group%202-4.png
  - Source: https://numind.ai/blog
- **NuMind - Blog**
  - Image: https://cdn.prod.website-files.com/638364a4e52e440048a9529c/687e4f9446a7f0b978329e88_Screenshot%202025-07-21%20at%204.30.33%E2%80%AFPM.png
  - Source: https://numind.ai/blog
- **NuMind - Careers**
  - Image: https://cdn.prod.website-files.com/638364a4e52e440048a9529c/63853db99a005438c8850f78_ScreenCapture.png
  - Source: https://numind.ai/careers
- **NuExtract 1.5 - Multilingual, Infinite context, still small, and better  than GPT-4o! - NuMind**
  - Image: https://i.ytimg.com/vi/hvfIA2dKfCA/maxresdefault.jpg
  - Source: https://numind.ai/blog/nuextract-1-5---multilingual-infinite-context-still-small-and-better-than-gpt-4o
- **NuExtract: A Foundation Model for Structured Extraction - NuMind**
  - Image: https://cdn.prod.website-files.com/638364a5e52e44ec3ca952a3/6718f125e8d1adc804243a82_66798ca6c6ca598b309ae9ff_taskspecfoundmod.png
  - Source: https://numind.ai/blog/nuextract-a-foundation-model-for-structured-extraction

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#368FF9",
    "secondary": "#EAF4FF",
    "accent": "#121213",
    "background": "#FFFFFF",
    "textPrimary": "#121213",
    "link": "#E6F4FF"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Inter",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "54px",
      "h2": "21px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "48px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#121213",
      "textColor": "#FFFFFF",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#121213",
      "borderColor": "#000000",
      "borderRadius": "48px",
      "borderRadiusCorners": {
        "topLeft": "48px",
        "topRight": "48px",
        "bottomRight": "48px",
        "bottomLeft": "48px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/638364a4e52e440048a9529c/64245fea70faa42ea2f2b77f_logo_numind.svg",
    "favicon": "https://cdn.prod.website-files.com/638364a4e52e440048a9529c/641897cca30aa2f5fbcbceb5_Favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/638364a4e52e440048a9529c/687e5265e43febf1a5d4a986_Screenshot%202025-07-21%20at%204.30.33%E2%80%AFPM.png",
    "logoHref": "/",
    "logoAlt": "logo main"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'NuMind'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Try now",
      "reasoning": "Button #0 'Try now' is the primary CTA due to its action-oriented text and dark background, which stands out against the light page background."
    },
    "secondary": {
      "index": 3,
      "text": "Read the Blog Post",
      "reasoning": "Button #3 'Read the Blog Post' is selected as secondary because it has a different background color (#FFFFFF) and serves a less immediate action compared to the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'NuMind'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```