{
  "name": "Photoroom",
  "slug": "photoroom",
  "domain": "https://photoroom.com/",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
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        "role": "unknown"
      },
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        "role": "body"
      },
      {
        "family": "Segoe UI",
        "role": "body"
      },
      {
        "family": "Helvetica Neue",
        "role": "body"
      },
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        "family": "Arial",
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      "link": "#2563EB"
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    "typography": {
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          "sans-serif",
          "Apple Color Emoji",
          "Noto Color Emoji"
        ],
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          "Helvetica Neue",
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          "Noto Sans",
          "sans-serif",
          "Apple Color Emoji",
          "Noto Color Emoji"
        ],
        "paragraph": [
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          "Roboto",
          "Helvetica Neue",
          "Arial",
          "Noto Sans",
          "sans-serif",
          "Apple Color Emoji",
          "Noto Color Emoji"
        ]
      },
      "fontSizes": {
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        "h2": "24px",
        "body": "17px"
      }
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    "spacing": {
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    "components": {
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        "borderRadiusCorners": {
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          "topRight": "10px",
          "bottomRight": "10px",
          "bottomLeft": "10px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#000000",
        "textColor": "#FFFFFF",
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        "borderRadiusCorners": {
          "topLeft": "10px",
          "topRight": "10px",
          "bottomRight": "10px",
          "bottomLeft": "10px"
        },
        "shadow": "none"
      }
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      "favicon": "https://www.photoroom.com/favicons/apple-touch-icon.png",
      "ogImage": "https://a.storyblok.com/f/191576/2768x1244/70240ce23c/screenshot-2024-04-03-at-14-09-16.png",
      "logoHref": "/"
    },
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      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Photoroom'.",
      "confidence": 0.9,
      "source": "llm"
    },
    "__llm_button_reasoning": {
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        "index": 0,
        "text": "Start creating for free",
        "reasoning": "Button #0 'Start creating for free' uses the vibrant brand color #410CD9, making it the primary CTA due to its action-oriented text and prominent color."
      },
      "secondary": {
        "index": 4,
        "text": "Contact sales",
        "reasoning": "Button #4 'Contact sales' uses a different color group (#000000) and serves as a secondary action, suitable for users seeking more information."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "modern",
      "energy": "high",
      "targetAudience": "e-commerce businesses and product photographers"
    },
    "designSystem": {
      "framework": "tailwind",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
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          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Photoroom'.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
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  "font_resources": [
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    },
    {
      "family": "Roboto",
      "google_fonts_url": "https://fonts.google.com/specimen/Roboto"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Roboto&family=Roboto&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/photoroom",
  "agent_instructions": "You are designing or implementing in Photoroom's brand identity.\n\n# Brand profile\n- Company: Photoroom\n- Source: https://photoroom.com/\n- Color scheme: light\n\n# Colors\n- primary: #410CD9\n- secondary: #6B7280\n- accent: #410CD9\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #2563EB\n\n# Typography\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Roboto — https://fonts.google.com/specimen/Roboto\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Roboto&family=Roboto&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#410CD9, textColor=#FFFFFF, borderRadius=10px, shadow=none\n- buttonSecondary: background=#000000, textColor=#FFFFFF, borderRadius=10px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: high\n- Audience: e-commerce businesses and product photographers\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/photoroom.json",
  "page_markdown": "# Photoroom Brand Identity\n\nA complete profile of **Photoroom**'s visual system — colors, typography, components, and personality — extracted from https://photoroom.com/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/photoroom\n- Machine-readable JSON: https://characterquilt.com/branding/photoroom.json\n- Per-page llms.txt: https://characterquilt.com/branding/photoroom/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #410CD9 |\n| Accent | #410CD9 |\n| Body Font | Roboto |\n| Heading Font | Roboto |\n\n## Color Palette\n\n- primary: #410CD9\n- secondary: #6B7280\n- accent: #410CD9\n- background: #FFFFFF\n- textPrimary: #000000\n- link: #2563EB\n\n## Typography\n\n- primary: Roboto — https://fonts.google.com/specimen/Roboto\n- heading: Roboto — https://fonts.google.com/specimen/Roboto\n\n## Visual Assets\n\n- Logo: 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Favicon: https://www.photoroom.com/favicons/apple-touch-icon.png\n- Social card (og:image): https://a.storyblok.com/f/191576/2768x1244/70240ce23c/screenshot-2024-04-03-at-14-09-16.png\n\n## UI Components\n\n- buttonPrimary: background=#410CD9, textColor=#FFFFFF, borderRadius=10px, shadow=none\n- buttonSecondary: background=#000000, textColor=#FFFFFF, borderRadius=10px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: high · Audience: e-commerce businesses and product photographers\n\n## Photoroom Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **How a “No DM” Slack policy drives impact at Photoroom | Photoroom**\n  - Image: https://a.storyblok.com/f/191576/1066x600/43242a1bcc/no_dm_blog_m_.webp\n  - Source: https://www.photoroom.com/inside-photoroom/no-dm-slack-policy\n- **How to build a visual brand identity in 7 easy steps (2025 guide) |  Photoroom**\n  - Image: https://a.storyblok.com/f/191576/5888x4221/04996b0c39/brand-identity.webp\n  - Source: https://www.photoroom.com/blog/visual-brand-identity\n- **8 best e‑commerce tools to save time & sell more this BFCM | Photoroom**\n  - Image: https://a.storyblok.com/f/191576/987x537/bc39b822ba/klaviyo.webp\n  - Source: https://www.photoroom.com/blog/ecommerce-tools-black-friday-cyber-monday\n- **About Photoroom | Photoroom**\n  - Image: https://a.storyblok.com/f/191576/8192x5464/0c13e584f7/team-photoroom-biscarosse-2025.webp\n  - Source: https://www.photoroom.com/about\n- **8 Best AI Fashion Model Generators for E‑commerce Photos | Photoroom**\n  - Image: https://a.storyblok.com/f/191576/987x537/202a9ee9fc/xdesign.webp\n  - Source: https://www.photoroom.com/blog/ai-fashion-model-generators\n- **How to build a visual brand identity in 7 easy steps (2025 guide) |  Photoroom**\n  - Image: https://storyblok-cdn.photoroom.com/f/191576/6080x3420/7b2d117c36/elements-of-visual-branding.webp\n  - Source: https://www.photoroom.com/blog/visual-brand-identity\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"TT Photoroom\",\n      \"role\": \"unknown\"\n    },\n    {\n      \"family\": \"Roboto\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Segoe UI\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Helvetica Neue\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Arial\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#410CD9\",\n    \"secondary\": \"#6B7280\",\n    \"accent\": \"#410CD9\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#000000\",\n    \"link\": \"#2563EB\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Roboto\",\n      \"heading\": \"Roboto\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"TT Photoroom\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"Noto Sans\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Noto Color Emoji\"\n      ],\n      \"body\": [\n        \"TT Photoroom\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"Noto Sans\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Noto Color Emoji\"\n      ],\n      \"paragraph\": [\n        \"TT Photoroom\",\n        \"system-ui\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"Noto Sans\",\n        \"sans-serif\",\n        \"Apple Color Emoji\",\n        \"Noto Color Emoji\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"72px\",\n      \"h2\": \"24px\",\n      \"body\": \"17px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"6px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#410CD9\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"10px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"10px\",\n        \"topRight\": \"10px\",\n        \"bottomRight\": \"10px\",\n        \"bottomLeft\": \"10px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#000000\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderRadius\": \"10px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"10px\",\n        \"topRight\": \"10px\",\n        \"bottomRight\": \"10px\",\n        \"bottomLeft\": \"10px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": 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suitable for users seeking more information.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"high\",\n    \"targetAudience\": \"e-commerce businesses and product photographers\"\n  },\n  \"designSystem\": {\n    \"framework\": \"tailwind\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Photoroom'.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}