{
  "name": "PNOĒ",
  "slug": "pno",
  "domain": "https://pnoe.com",
  "sources": [
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Inter",
        "role": "body"
      },
      {
        "family": "Instrument Serif",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#E3F2F9",
      "secondary": "#1863DC",
      "accent": "#E7000B",
      "background": "#FFFFFF",
      "textPrimary": "#E7000B",
      "link": "#E7000B"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Inter",
        "heading": "Instrument Serif"
      },
      "fontStacks": {
        "heading": [
          "Instrument Serif",
          "sans-serif"
        ],
        "body": [
          "Inter",
          "sans-serif"
        ],
        "paragraph": [
          "Inter",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "50px",
        "h2": "30px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "5px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#E7000B",
        "textColor": "#FFFFFF",
        "borderColor": "#E7000B",
        "borderRadius": "30px",
        "borderRadiusCorners": {
          "topLeft": "30px",
          "topRight": "30px",
          "bottomRight": "30px",
          "bottomLeft": "30px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#E3F2F9",
        "textColor": "#000000",
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://pnoe.com/wp-content/uploads/2024/06/PNOE-LOGO-02-1.png",
      "favicon": "https://pnoe.com/wp-content/uploads/2024/06/cropped-PNOE-LOGO-02-1-32x32.png",
      "ogImage": null,
      "logoHref": "https://pnoe.com",
      "logoAlt": "Pnoe"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text 'Pnoe' aligns with the brand name inferred from the URL and page title.",
      "confidence": 0.9,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 0,
        "text": "Book 15-min Demo",
        "reasoning": "Button #0 ('Book 15-min Demo') uses the vibrant brand color #E7000B, making it stand out as the primary call-to-action. The text is action-oriented, encouraging users to engage with the service."
      },
      "secondary": {
        "index": 1,
        "text": "Get eBOOK",
        "reasoning": "Button #1 ('Get eBOOK') uses a different color group (#E3F2F9) and serves as a secondary action, offering additional resources without the immediate commitment of a demo."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "clinics and health professionals"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text 'Pnoe' aligns with the brand name inferred from the URL and page title.",
          "confidence": 0.9
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/b615fd08fc.webp",
      "alt": "Aven Wellness",
      "source_url": "https://avenwellness.pnoe.com/",
      "image_url": "https://avenwellness.pnoe.com/images/Untitled_Capture64792_copy.jpg",
      "width": 5504,
      "height": 6136,
      "bytes": 1461159,
      "query": "site:pnoe.com",
      "query_suffix": "site:pnoe.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/c5993b54f5.webp",
      "alt": "Breathing & Psychological Stress: A two-way street - Pnoe",
      "source_url": "https://pnoe.com/blog/mental_health/breathing-psychological-stress-a-two-way-street/",
      "image_url": "https://pnoe.com/wp-content/uploads/2023/03/iStock-1270850633-scaled-1.jpg",
      "width": 2560,
      "height": 1707,
      "bytes": 410576,
      "query": "site:pnoe.com blog",
      "query_suffix": "site:pnoe.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/29c3f07ab9.webp",
      "alt": "Hill Family Chiropractic",
      "source_url": "https://hillfamilychiropractic.pnoe.com/",
      "image_url": "https://hillfamilychiropractic.pnoe.com/images/HFC_NEW_LOGO__whtie_png_.png",
      "width": 4461,
      "height": 2916,
      "bytes": 618584,
      "query": "site:pnoe.com",
      "query_suffix": "site:pnoe.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/5004c996d6.webp",
      "alt": "Metabolic Health Insights & Research | PNOĒ Blog",
      "source_url": "https://pnoe.com/blog/",
      "image_url": "https://pnoe.com/wp-content/uploads/2026/04/The-Complete-Guide-to-VO2-Max-Testing-1024x572.jpg",
      "width": 1024,
      "height": 572,
      "bytes": 36485,
      "query": "site:pnoe.com blog",
      "query_suffix": "site:pnoe.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/d601215d64.webp",
      "alt": "Blog | PNOĒ",
      "source_url": "https://spartan.pnoe.com/blog/",
      "image_url": "https://images.ctfassets.net/dfzi0oxavfea/2DuXQWcsywAbQvRrPuawnW/6e5a69ab69d1429747a2fb1edb257b06/shutterstock_1523325020.jpg?w=800&q=50",
      "width": 800,
      "height": 533,
      "bytes": 14068,
      "query": "site:pnoe.com blog",
      "query_suffix": "site:pnoe.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/pno/f28847fc91.webp",
      "alt": "Metabolic Health Insights & Research | PNOĒ Blog",
      "source_url": "https://pnoe.com/blog/",
      "image_url": "https://pnoe.com/wp-content/uploads/2026/04/WEBSITE-BLOGPOST-PIC-2-1024x576.png",
      "width": 1024,
      "height": 576,
      "bytes": 517175,
      "query": "site:pnoe.com blog",
      "query_suffix": "site:pnoe.com blog"
    }
  ],
  "font_resources": [
    {
      "family": "Inter",
      "google_fonts_url": "https://fonts.google.com/specimen/Inter"
    },
    {
      "family": "Instrument Serif",
      "google_fonts_url": "https://fonts.google.com/specimen/Instrument+Serif"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter&family=Instrument+Serif&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/pno",
  "agent_instructions": "You are designing or implementing in PNOĒ's brand identity.\n\n# Brand profile\n- Company: PNOĒ\n- Source: https://pnoe.com\n- Color scheme: light\n\n# Colors\n- primary: #E3F2F9\n- secondary: #1863DC\n- accent: #E7000B\n- background: #FFFFFF\n- textPrimary: #E7000B\n- link: #E7000B\n\n# Typography\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Instrument Serif — https://fonts.google.com/specimen/Instrument+Serif\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter&family=Instrument+Serif&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#E7000B, textColor=#FFFFFF, borderColor=#E7000B, borderRadius=30px, shadow=none\n- buttonSecondary: background=#E3F2F9, textColor=#000000, borderRadius=0px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: clinics and health professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/pno.json",
  "page_markdown": "# PNOĒ Brand Identity\n\nA complete profile of **PNOĒ**'s visual system — colors, typography, components, and personality — extracted from https://pnoe.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/pno\n- Machine-readable JSON: https://characterquilt.com/branding/pno.json\n- Per-page llms.txt: https://characterquilt.com/branding/pno/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #E3F2F9 |\n| Accent | #E7000B |\n| Body Font | Inter |\n| Heading Font | Instrument Serif |\n\n## Color Palette\n\n- primary: #E3F2F9\n- secondary: #1863DC\n- accent: #E7000B\n- background: #FFFFFF\n- textPrimary: #E7000B\n- link: #E7000B\n\n## Typography\n\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Instrument Serif — https://fonts.google.com/specimen/Instrument+Serif\n\n## Visual Assets\n\n- Logo: https://pnoe.com/wp-content/uploads/2024/06/PNOE-LOGO-02-1.png\n- Favicon: https://pnoe.com/wp-content/uploads/2024/06/cropped-PNOE-LOGO-02-1-32x32.png\n\n## UI Components\n\n- buttonPrimary: background=#E7000B, textColor=#FFFFFF, borderColor=#E7000B, borderRadius=30px, shadow=none\n- buttonSecondary: background=#E3F2F9, textColor=#000000, borderRadius=0px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: clinics and health professionals\n\n## PNOĒ Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Aven Wellness**\n  - Image: https://avenwellness.pnoe.com/images/Untitled_Capture64792_copy.jpg\n  - Source: https://avenwellness.pnoe.com/\n- **Breathing & Psychological Stress: A two-way street - Pnoe**\n  - Image: https://pnoe.com/wp-content/uploads/2023/03/iStock-1270850633-scaled-1.jpg\n  - Source: https://pnoe.com/blog/mental_health/breathing-psychological-stress-a-two-way-street/\n- **Hill Family Chiropractic**\n  - Image: https://hillfamilychiropractic.pnoe.com/images/HFC_NEW_LOGO__whtie_png_.png\n  - Source: https://hillfamilychiropractic.pnoe.com/\n- **Metabolic Health Insights & Research | PNOĒ Blog**\n  - Image: https://pnoe.com/wp-content/uploads/2026/04/The-Complete-Guide-to-VO2-Max-Testing-1024x572.jpg\n  - Source: https://pnoe.com/blog/\n- **Blog | PNOĒ**\n  - Image: https://images.ctfassets.net/dfzi0oxavfea/2DuXQWcsywAbQvRrPuawnW/6e5a69ab69d1429747a2fb1edb257b06/shutterstock_1523325020.jpg?w=800&q=50\n  - Source: https://spartan.pnoe.com/blog/\n- **Metabolic Health Insights & Research | PNOĒ Blog**\n  - Image: https://pnoe.com/wp-content/uploads/2026/04/WEBSITE-BLOGPOST-PIC-2-1024x576.png\n  - Source: https://pnoe.com/blog/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Inter\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Instrument Serif\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#E3F2F9\",\n    \"secondary\": \"#1863DC\",\n    \"accent\": \"#E7000B\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#E7000B\",\n    \"link\": \"#E7000B\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Inter\",\n      \"heading\": \"Instrument Serif\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Instrument Serif\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Inter\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Inter\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"50px\",\n      \"h2\": \"30px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"5px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#E7000B\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#E7000B\",\n      \"borderRadius\": \"30px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"30px\",\n        \"topRight\": \"30px\",\n        \"bottomRight\": \"30px\",\n        \"bottomLeft\": \"30px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#E3F2F9\",\n      \"textColor\": \"#000000\",\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://pnoe.com/wp-content/uploads/2024/06/PNOE-LOGO-02-1.png\",\n    \"favicon\": \"https://pnoe.com/wp-content/uploads/2024/06/cropped-PNOE-LOGO-02-1-32x32.png\",\n    \"ogImage\": null,\n    \"logoHref\": \"https://pnoe.com\",\n    \"logoAlt\": \"Pnoe\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage. The alt text 'Pnoe' aligns with the brand name inferred from the URL and page title.\",\n    \"confidence\": 0.9,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 0,\n      \"text\": \"Book 15-min Demo\",\n      \"reasoning\": \"Button #0 ('Book 15-min Demo') uses the vibrant brand color #E7000B, making it stand out as the primary call-to-action. The text is action-oriented, encouraging users to engage with the service.\"\n    },\n    \"secondary\": {\n      \"index\": 1,\n      \"text\": \"Get eBOOK\",\n      \"reasoning\": \"Button #1 ('Get eBOOK') uses a different color group (#E3F2F9) and serves as a secondary action, offering additional resources without the immediate commitment of a demo.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"clinics and health professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage. The alt text 'Pnoe' aligns with the brand name inferred from the URL and page title.\",\n        \"confidence\": 0.9\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}