{
  "name": "Quest",
  "slug": "quest",
  "domain": "http://quest.app",
  "sources": [
    "apollo_us_mid",
    "yc"
  ],
  "branding": {
    "colorScheme": "dark",
    "fonts": [
      {
        "family": "Inter",
        "role": "body"
      },
      {
        "family": "Spectral",
        "role": "heading"
      }
    ],
    "colors": {
      "primary": "#231B2C",
      "secondary": "#16111C",
      "accent": "#CCFF00",
      "background": "#0A0410",
      "textPrimary": "#FFFFFF",
      "link": "#CCFF00"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Inter",
        "heading": "Spectral"
      },
      "fontStacks": {
        "heading": [
          "Spectral",
          "serif"
        ],
        "body": [
          "Inter",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "Helvetica Neue",
          "Arial",
          "sans-serif"
        ],
        "paragraph": [
          "Inter",
          "-apple-system",
          "BlinkMacSystemFont",
          "Segoe UI",
          "Roboto",
          "Helvetica Neue",
          "Arial",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "96px",
        "h2": "48px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 8,
      "borderRadius": "0px"
    },
    "components": {
      "buttonPrimary": {
        "background": "#FFFFFF",
        "textColor": "#000000",
        "borderRadius": "33554400px",
        "borderRadiusCorners": {
          "topLeft": "33554400px",
          "topRight": "33554400px",
          "bottomRight": "33554400px",
          "bottomLeft": "33554400px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#231D28",
        "textColor": "#E7E6E7",
        "borderColor": "#3B3640",
        "borderRadius": "4px",
        "borderRadiusCorners": {
          "topLeft": "4px",
          "topRight": "4px",
          "bottomRight": "4px",
          "bottomLeft": "4px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://klime.com/brand/klime-logo-dark.svg",
      "favicon": "https://klime.com/brand/klime-icon-dark.svg",
      "ogImage": "https://klime.com/brand/klime-banner-slogan.png",
      "logoHref": "/",
      "logoAlt": "Klime"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it matches the brand name 'Klime', is visible, and links to the homepage, making it the primary brand logo.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 1,
        "text": "Start for free",
        "reasoning": "Button #1 'Start for free' has a light background and action-oriented text, making it a strong candidate for the primary CTA."
      },
      "secondary": {
        "index": 6,
        "text": "Learn more",
        "reasoning": "Button #6 'Learn more' has a different background color and serves as a supportive action, fitting the secondary role."
      },
      "confidence": 0.9
    },
    "personality": {
      "tone": "modern",
      "energy": "medium",
      "targetAudience": "business professionals"
    },
    "designSystem": {
      "framework": "tailwind",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.9,
      "colors": 0.9,
      "overall": 0.9
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it matches the brand name 'Klime', is visible, and links to the homepage, making it the primary brand logo.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/0d5b1683c6.webp",
      "alt": "Quest Encourages Consumers to \"Put Your ____ To The Test\" in Bold and  Disruptive New Ad Campaign - Oct 13, 2022",
      "source_url": "https://newsroom.questdiagnostics.com/2022-10-13-Quest-Encourages-Consumers-to-Put-Your-____-To-The-Test-in-Bold-and-Disruptive-New-Ad-Campaign",
      "image_url": "https://mma.prnewswire.com/media/1919044/Quest_Bike_Still_300dpi.jpg?w=2700",
      "width": 2700,
      "height": 1519,
      "bytes": 686733,
      "query": "\"Quest\" ad",
      "query_suffix": "\"Quest\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/0f4f4a295a.webp",
      "alt": "Cardio IQ® report | Quest Diagnostics",
      "source_url": "https://www.questdiagnostics.com/healthcare-professionals/about-our-tests/cardiovascular/cardio-iq-report",
      "image_url": "https://s7d6.scene7.com/is/image/questdiagnostics/cardioiq-report-2?wid=689&hei=740&dpr=off",
      "width": 689,
      "height": 740,
      "bytes": 117499,
      "query": "\"Quest\" report",
      "query_suffix": "\"Quest\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/228e0b49bc.webp",
      "alt": "Quest Landing Page - Webflow",
      "source_url": "https://webflow.com/made-in-webflow/website/quest2",
      "image_url": "https://screenshots.webflow.com/sites/62e1504bcf7d13ce52606fad/20220727164235_54759d68f204eddbbc18c4160a08f301.png",
      "width": 540,
      "height": 360,
      "bytes": 53606,
      "query": "\"Quest\" landing page",
      "query_suffix": "\"Quest\" landing page"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/d05b29212b.webp",
      "alt": "Quest Nutrition TV Spot, 'Big News' Featuring Didi Richards, Taylor Otto,  Jacory Harris - iSpot",
      "source_url": "https://www.ispot.tv/ad/2byV/quest-nutrition-big-news",
      "image_url": "https://images-cdn.ispot.tv/ad/2byV/default-large.jpg",
      "width": 1000,
      "height": 562,
      "bytes": 61391,
      "query": "\"Quest\" ad",
      "query_suffix": "\"Quest\" ad"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/dfad83029a.webp",
      "alt": "Cardiometabolic Risk | Quest Diagnostics",
      "source_url": "https://www.questdiagnostics.com/healthcare-professionals/campaigns/cardiometabolic-risk",
      "image_url": "https://s7d6.scene7.com/is/image/questdiagnostics/Metabolic-Risk-Panel-sample-report-thumbnail",
      "width": 1946,
      "height": 2500,
      "bytes": 438240,
      "query": "\"Quest\" report",
      "query_suffix": "\"Quest\" report"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/quest/7ca520c5ed.webp",
      "alt": "New Quest Update Reimagines the Landing Page, Once Again Sequestering Your  App Library",
      "source_url": "https://www.roadtovr.com/meta-quest-v57-update-app-library-explore-horizon-feed/",
      "image_url": "https://roadtovrlive-5ea0.kxcdn.com/wp-content/uploads/2023/09/quest-explore.jpg",
      "width": 1920,
      "height": 1081,
      "bytes": 251621,
      "query": "\"Quest\" landing page",
      "query_suffix": "\"Quest\" landing page"
    }
  ],
  "font_resources": [
    {
      "family": "Inter",
      "google_fonts_url": "https://fonts.google.com/specimen/Inter"
    },
    {
      "family": "Spectral",
      "google_fonts_url": "https://fonts.google.com/specimen/Spectral"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Inter&family=Spectral&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/quest",
  "agent_instructions": "You are designing or implementing in Quest's brand identity.\n\n# Brand profile\n- Company: Quest\n- Source: http://quest.app\n- Color scheme: dark\n\n# Colors\n- primary: #231B2C\n- secondary: #16111C\n- accent: #CCFF00\n- background: #0A0410\n- textPrimary: #FFFFFF\n- link: #CCFF00\n\n# Typography\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Spectral — https://fonts.google.com/specimen/Spectral\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Inter&family=Spectral&display=swap\">\n\n# UI Components\n- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=33554400px, shadow=none\n- buttonSecondary: background=#231D28, textColor=#E7E6E7, borderColor=#3B3640, borderRadius=4px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: business professionals\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/quest.json",
  "page_markdown": "# Quest Brand Identity\n\nA complete profile of **Quest**'s visual system — colors, typography, components, and personality — extracted from http://quest.app. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/quest\n- Machine-readable JSON: https://characterquilt.com/branding/quest.json\n- Per-page llms.txt: https://characterquilt.com/branding/quest/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #231B2C |\n| Accent | #CCFF00 |\n| Body Font | Inter |\n| Heading Font | Spectral |\n\n## Color Palette\n\n- primary: #231B2C\n- secondary: #16111C\n- accent: #CCFF00\n- background: #0A0410\n- textPrimary: #FFFFFF\n- link: #CCFF00\n\n## Typography\n\n- primary: Inter — https://fonts.google.com/specimen/Inter\n- heading: Spectral — https://fonts.google.com/specimen/Spectral\n\n## Visual Assets\n\n- Logo: https://klime.com/brand/klime-logo-dark.svg\n- Favicon: https://klime.com/brand/klime-icon-dark.svg\n- Social card (og:image): https://klime.com/brand/klime-banner-slogan.png\n\n## UI Components\n\n- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=33554400px, shadow=none\n- buttonSecondary: background=#231D28, textColor=#E7E6E7, borderColor=#3B3640, borderRadius=4px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: business professionals\n\n## Quest Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Quest Encourages Consumers to \"Put Your ____ To The Test\" in Bold and  Disruptive New Ad Campaign - Oct 13, 2022**\n  - Image: https://mma.prnewswire.com/media/1919044/Quest_Bike_Still_300dpi.jpg?w=2700\n  - Source: https://newsroom.questdiagnostics.com/2022-10-13-Quest-Encourages-Consumers-to-Put-Your-____-To-The-Test-in-Bold-and-Disruptive-New-Ad-Campaign\n- **Cardio IQ® report | Quest Diagnostics**\n  - Image: https://s7d6.scene7.com/is/image/questdiagnostics/cardioiq-report-2?wid=689&hei=740&dpr=off\n  - Source: https://www.questdiagnostics.com/healthcare-professionals/about-our-tests/cardiovascular/cardio-iq-report\n- **Quest Landing Page - Webflow**\n  - Image: https://screenshots.webflow.com/sites/62e1504bcf7d13ce52606fad/20220727164235_54759d68f204eddbbc18c4160a08f301.png\n  - Source: https://webflow.com/made-in-webflow/website/quest2\n- **Quest Nutrition TV Spot, 'Big News' Featuring Didi Richards, Taylor Otto,  Jacory Harris - iSpot**\n  - Image: https://images-cdn.ispot.tv/ad/2byV/default-large.jpg\n  - Source: https://www.ispot.tv/ad/2byV/quest-nutrition-big-news\n- **Cardiometabolic Risk | Quest Diagnostics**\n  - Image: https://s7d6.scene7.com/is/image/questdiagnostics/Metabolic-Risk-Panel-sample-report-thumbnail\n  - Source: https://www.questdiagnostics.com/healthcare-professionals/campaigns/cardiometabolic-risk\n- **New Quest Update Reimagines the Landing Page, Once Again Sequestering Your  App Library**\n  - Image: https://roadtovrlive-5ea0.kxcdn.com/wp-content/uploads/2023/09/quest-explore.jpg\n  - Source: https://www.roadtovr.com/meta-quest-v57-update-app-library-explore-horizon-feed/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"dark\",\n  \"fonts\": [\n    {\n      \"family\": \"Inter\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Spectral\",\n      \"role\": \"heading\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#231B2C\",\n    \"secondary\": \"#16111C\",\n    \"accent\": \"#CCFF00\",\n    \"background\": \"#0A0410\",\n    \"textPrimary\": \"#FFFFFF\",\n    \"link\": \"#CCFF00\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Inter\",\n      \"heading\": \"Spectral\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Spectral\",\n        \"serif\"\n      ],\n      \"body\": [\n        \"Inter\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Inter\",\n        \"-apple-system\",\n        \"BlinkMacSystemFont\",\n        \"Segoe UI\",\n        \"Roboto\",\n        \"Helvetica Neue\",\n        \"Arial\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"96px\",\n      \"h2\": \"48px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 8,\n    \"borderRadius\": \"0px\"\n  },\n  \"components\": {\n    \"buttonPrimary\": {\n      \"background\": \"#FFFFFF\",\n      \"textColor\": \"#000000\",\n      \"borderRadius\": \"33554400px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"33554400px\",\n        \"topRight\": \"33554400px\",\n        \"bottomRight\": \"33554400px\",\n        \"bottomLeft\": \"33554400px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#231D28\",\n      \"textColor\": \"#E7E6E7\",\n      \"borderColor\": \"#3B3640\",\n      \"borderRadius\": \"4px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"4px\",\n        \"topRight\": \"4px\",\n        \"bottomRight\": \"4px\",\n        \"bottomLeft\": \"4px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://klime.com/brand/klime-logo-dark.svg\",\n    \"favicon\": \"https://klime.com/brand/klime-icon-dark.svg\",\n    \"ogImage\": \"https://klime.com/brand/klime-banner-slogan.png\",\n    \"logoHref\": \"/\",\n    \"logoAlt\": \"Klime\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it matches the brand name 'Klime', is visible, and links to the homepage, making it the primary brand logo.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 1,\n      \"text\": \"Start for free\",\n      \"reasoning\": \"Button #1 'Start for free' has a light background and action-oriented text, making it a strong candidate for the primary CTA.\"\n    },\n    \"secondary\": {\n      \"index\": 6,\n      \"text\": \"Learn more\",\n      \"reasoning\": \"Button #6 'Learn more' has a different background color and serves as a supportive action, fitting the secondary role.\"\n    },\n    \"confidence\": 0.9\n  },\n  \"personality\": {\n    \"tone\": \"modern\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"business professionals\"\n  },\n  \"designSystem\": {\n    \"framework\": \"tailwind\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.9,\n    \"colors\": 0.9,\n    \"overall\": 0.9\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it matches the brand name 'Klime', is visible, and links to the homepage, making it the primary brand logo.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}