# Ramen VR Brand Identity

A complete profile of **Ramen VR**'s visual system — colors, typography, components, and personality — extracted from https://ramenvr.com/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/ramen-vr
- Machine-readable JSON: https://characterquilt.com/branding/ramen-vr.json
- Per-page llms.txt: https://characterquilt.com/branding/ramen-vr/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #00B1AD |
| Accent | #00B1AD |
| Body Font | HelveticaNeue |
| Heading Font | HelveticaNeue |

## Color Palette

- primary: #00B1AD
- accent: #00B1AD
- background: #000000
- textPrimary: #EBE6E0
- link: #00B1AD

## Typography

- primary: HelveticaNeue — https://fonts.google.com/specimen/HelveticaNeue
- heading: HelveticaNeue — https://fonts.google.com/specimen/HelveticaNeue

## Visual Assets

- Logo: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6729f29719e8a88d9ab5a872_Vector-7.avif
- Favicon: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6720f20f22f3516b5be8157a_favicon-32x32.png
- Social card (og:image): https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/672a44e8bc8114e47ad762f9_URL.avif

## UI Components

- buttonPrimary: background=#000000, textColor=#EBE6E0, borderColor=#EBE6E0, borderRadius=50px, shadow=none

## Brand Personality

Tone: modern · Energy: medium · Audience: gamers and VR enthusiasts

## Ramen VR Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Our Work | Ramen VR**
  - Image: https://cdn.prod.website-files.com/6721055c9fdef5f69e6785eb/6951fbfc98bfb74bf6ecb2f3_LogoV1_stacked_background_wide.png
  - Source: https://www.ramenvr.com/our-work
- **Our Work | Ramen VR**
  - Image: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/673365408995fdc0a9bf080e_legs.jpg
  - Source: https://www.ramenvr.com/our-work
- **Careers at Ramen VR - Join Our VR Development Team**
  - Image: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6733653d1f3ea8534a0d286c_cow.jpg
  - Source: https://www.ramenvr.com/careers
- **Blogs | Our Studio Spotlight**
  - Image: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/67225ffbe9a1d0911e707b2d_RVR_Logo-01.png
  - Source: https://www.ramenvr.com/studio-spotlights
- **Our Work | Ramen VR**
  - Image: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/673365415cfd50593d081a91_stairs%202.jpg
  - Source: https://www.ramenvr.com/our-work
- **Our Work | Ramen VR**
  - Image: https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6733653c3a5e97821b2332fd_chain.jpg
  - Source: https://www.ramenvr.com/our-work

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "HelveticaNeue",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#00B1AD",
    "accent": "#00B1AD",
    "background": "#000000",
    "textPrimary": "#EBE6E0",
    "link": "#00B1AD"
  },
  "typography": {
    "fontFamilies": {
      "primary": "HelveticaNeue",
      "heading": "HelveticaNeue"
    },
    "fontStacks": {
      "heading": [
        "HelveticaNeue",
        "sans-serif"
      ],
      "body": [
        "HelveticaNeue",
        "sans-serif"
      ],
      "paragraph": [
        "HelveticaNeue",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "80px",
      "h2": "80px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#000000",
      "textColor": "#EBE6E0",
      "borderColor": "#EBE6E0",
      "borderRadius": "50px",
      "borderRadiusCorners": {
        "topLeft": "50px",
        "topRight": "50px",
        "bottomRight": "50px",
        "bottomLeft": "50px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6729f29719e8a88d9ab5a872_Vector-7.avif",
    "favicon": "https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/6720f20f22f3516b5be8157a_favicon-32x32.png",
    "ogImage": "https://cdn.prod.website-files.com/6720ad0a0f3c2fc2f294d7c9/672a44e8bc8114e47ad762f9_URL.avif"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 6,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #6 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
    "confidence": 0.9,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "FIND OUT MORE",
      "reasoning": "The button 'FIND OUT MORE' is the only button available and uses a distinct color scheme with a dark background and contrasting text, making it the primary call-to-action."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button available, so no secondary button can be selected."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "gamers and VR enthusiasts"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 6,
        "selectedLogoReasoning": "Selected #6 because it is visible, located in the header, links to the homepage, and matches the brand inferred from the URL and page title.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```