# Read Bean Brand Identity

A complete profile of **Read Bean**'s visual system — colors, typography, components, and personality — extracted from https://readbean.app/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/read-bean
- Machine-readable JSON: https://characterquilt.com/branding/read-bean.json
- Per-page llms.txt: https://characterquilt.com/branding/read-bean/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #0000EE |
| Accent | #FAB1B1 |
| Body Font | Manrope |
| Heading Font | Instrument Sans |

## Color Palette

- primary: #0000EE
- accent: #FAB1B1
- background: #F5F5F5
- textPrimary: #000000
- link: #FAB1B1

## Typography

- primary: Manrope — https://fonts.google.com/specimen/Manrope
- heading: Instrument Sans — https://fonts.google.com/specimen/Instrument+Sans

## Visual Assets

- Logo: https://framerusercontent.com/images/ID4dhosMBAoBBoZJ4ujp0Q8I5g.png
- Favicon: https://framerusercontent.com/images/dovXP9WtWjk0B1i4UZzObwFSmc.png
- Social card (og:image): https://framerusercontent.com/images/VuLwNTSnmWD9dqJmmzHHjkkP3Tk.png

## Brand Personality

Tone: modern · Energy: medium · Audience: students and learners of Chinese

## Read Bean Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **How Roleplay Scenario Practice Combines Gamification with Real Learning in  Language Speaking - Read Bean - Immersive Chinese Learning**
  - Image: https://framerusercontent.com/images/XzMLryQuqOgyizlg4VIftWC10.png
  - Source: https://readbean.app/blog/how-ai-gpt-powered-scenario-practice-combines-gamification-with-real-learning-in-language-speaking
- **How AI is Changing Language Learning - The Good and The Bad - Read Bean -  Immersive Chinese Learning**
  - Image: https://framerusercontent.com/images/LJcCEGuJjc1YSzitBDg2cb9sOY.png
  - Source: https://readbean.app/blog/how-ai-is-changing-language-learning-the-good-and-the-bad
- **Is It Too Late to Learn to Read Chinese? A Mid-20s Learner's Guide - Read  Bean - Immersive Chinese Learning**
  - Image: https://framerusercontent.com/images/pDIAM9DIRfRfgepSTPpR46YJ1Hs.png
  - Source: https://readbean.app/blog/is-it-too-late-to-learn-to-read-chinese-a-mid-20s-learner-s-guide
- **Best Apps for Intermediate Chinese Learning in 2025 - Read Bean - Immersive  Chinese Learning**
  - Image: https://framerusercontent.com/images/SYNN7pxkjg4pzQgtuRtFvxJukfc.png
  - Source: https://readbean.app/blog/best-apps-for-intermediate-chinese-learning
- **We Tried AI Voice Tools for Speaking Chinese — Here's What Actually Works -  Read Bean - Immersive Chinese Learning**
  - Image: https://framerusercontent.com/images/wDw9Umrptzpw5PSqQQvW2Wxc.webp
  - Source: https://readbean.app/blog/we-tried-ai-voice-tools-for-speaking-chinese-here-s-what-actually-works
- **How AI is Changing Language Learning - The Good and The Bad - Read Bean -  Immersive Chinese Learning**
  - Image: https://framerusercontent.com/images/VuLwNTSnmWD9dqJmmzHHjkkP3Tk.png
  - Source: https://readbean.app/blog/how-ai-is-changing-language-learning-the-good-and-the-bad

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Manrope",
      "role": "body"
    },
    {
      "family": "Instrument Sans",
      "role": "heading"
    },
    {
      "family": "Poppins",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "accent": "#FAB1B1",
    "background": "#F5F5F5",
    "textPrimary": "#000000",
    "link": "#FAB1B1"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Manrope",
      "heading": "Instrument Sans"
    },
    "fontStacks": {
      "heading": [
        "Instrument Sans",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Manrope",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "62px",
      "h2": "42px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": "https://framerusercontent.com/images/ID4dhosMBAoBBoZJ4ujp0Q8I5g.png",
    "favicon": "https://framerusercontent.com/images/dovXP9WtWjk0B1i4UZzObwFSmc.png",
    "ogImage": "https://framerusercontent.com/images/VuLwNTSnmWD9dqJmmzHHjkkP3Tk.png",
    "logoHref": "./"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 9,
    "reasoning": "Selected #9 because it is visible, medium-sized, located in the header, and links to the homepage, which strongly indicates it is the main brand logo for 'Read Bean'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "students and learners of Chinese"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 9,
        "selectedLogoReasoning": "Selected #9 because it is visible, medium-sized, located in the header, and links to the homepage, which strongly indicates it is the main brand logo for 'Read Bean'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}
```