# Reka AI Brand Identity A complete profile of **Reka AI**'s visual system — colors, typography, components, and personality — extracted from https://reka.ai/. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/reka-ai - Machine-readable JSON: https://characterquilt.com/branding/reka-ai.json - Per-page llms.txt: https://characterquilt.com/branding/reka-ai/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #2276FF | | Accent | #D5D0C0 | | Body Font | TT Commons Pro Mono Variable | | Heading Font | TT Commons Pro Mono Variable | ## Color Palette - primary: #2276FF - secondary: #99EEFF - accent: #D5D0C0 - background: #000000 - textPrimary: #000000 - link: #D5D0C0 ## Typography - primary: TT Commons Pro Mono Variable — https://fonts.google.com/specimen/TT+Commons+Pro+Mono+Variable - heading: TT Commons Pro Mono Variable — https://fonts.google.com/specimen/TT+Commons+Pro+Mono+Variable ## Visual Assets - Logo: data:image/svg+xml;utf8,%3Csvg%20width%3D%2278%22%20height%3D%2219%22%20viewBox%3D%220%200%2051%2013%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M12.3164%202.81836H2.82129V12.4785H0V3.26855C7.23762e-05%201.4713%201.43576%200.0146827%203.20703%200.0136719L12.3164%200.00683594V2.81836ZM22.0811%200C23.8531%200.000112513%2025.2908%201.45684%2025.291%203.25488V3.36035C25.2908%204.73627%2024.4372%205.96318%2023.1602%206.42578L16.4131%208.8623V6.0918L22.1133%203.88867C22.327%203.80972%2022.4696%203.60365%2022.4697%203.37207C22.4697%203.06824%2022.2264%202.82129%2021.9268%202.82129H16.3486C16.049%202.82129%2015.8057%203.06824%2015.8057%203.37207V9.66211H25.0967V12.4736H16.1953C14.4221%2012.4736%2012.9855%2011.0169%2012.9854%209.21875V3.25488C12.9856%201.45677%2014.4222%200%2016.1953%200H22.0811ZM47.79%200C49.5631%202.95586e-05%2050.9998%201.45777%2051%203.25488V9.21875C50.9999%2011.0169%2049.5632%2012.4736%2047.79%2012.4736H41.9043C40.1311%2012.4736%2038.6945%2011.0169%2038.6943%209.21875V9.11426C38.6943%207.73815%2039.547%206.51051%2040.8242%206.04785L47.5723%203.61133V6.38281L41.8721%208.58496C41.6581%208.66388%2041.5146%208.87072%2041.5146%209.10254C41.5149%209.40612%2041.7582%209.65229%2042.0576%209.65234H47.6367C47.936%209.65211%2048.1785%209.40601%2048.1787%209.10254V2.81152H38.8887V0H47.79ZM32.0527%206.13867L38.332%2012.4727H34.4033L30.1709%208.26953C29.6314%207.73401%2029.3282%207.00249%2029.3281%206.2373C29.3281%205.47194%2029.6322%204.73973%2030.1709%204.2041L34.4033%200.00195312H38.2354L32.0527%206.13867ZM28.8662%2012.4697H26.0449V0.00683594H28.8662V12.4697Z%22%20fill%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E - Favicon: https://framerusercontent.com/images/XekAjHcWv2prUE9pJiSj61CD54.jpg - Social card (og:image): https://framerusercontent.com/assets/qWJCOm7UDi3WRBhOUZTMQhHnWc.jpg ## Brand Personality Tone: modern · Energy: medium · Audience: tech-savvy professionals ## Reka AI Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Introducing Research-Eval: A Benchmark for Search-Augmented LLMs** - Image: https://framerusercontent.com/images/tT2yaFmHEjC8zAdk6ssFsBsv5cA.png?width=4754&height=2378 - Source: https://reka.ai/news/introducing-research-eval-a-benchmark-for-search-augmented-llms - **Announcing our $60M funding to Build Generative Models and Advance AI Research** - Image: https://framerusercontent.com/images/cgaC9L8iisHpJW9bgBePnzRL0k.jpg?width=3200&height=800 - Source: https://reka.ai/news/announcing-our-60m-funding-to-build-generative-models-and-advance-ai-research - **Reasoning with Reka Flash 3** - Image: https://framerusercontent.com/images/IWoGZIsOnRoWvrx0yN99OBUktU.jpg?width=3200&height=800 - Source: https://reka.ai/news/introducing-reka-flash - **Reka launches Nexus, an AI workforce powered by its state-of-the-art multimodal reasoning model** - Image: https://framerusercontent.com/images/4PyJVy3bbCdfqdnSQBmtcLljA.png?width=4428&height=2613 - Source: https://reka.ai/news/reka-launches-nexus - **Reinforcement Learning for Reka Flash 3.1** - Image: https://framerusercontent.com/images/u6uUzMJj9NR7zS5g14sw0b5wf0.jpg?width=3200&height=800 - Source: https://reka.ai/news/reinforcement-learning-for-reka-flash-3-1 - **Reka Research: Knowledge Made Accessible** - Image: https://framerusercontent.com/images/UfyTNDyeajthy0ItTmsLLAVUlA.jpg?width=3200&height=800 - Source: https://reka.ai/news/reka-research-knowledge-made-accessible ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "dark", "fonts": [ { "family": "TT Commons Pro Mono Variable", "role": "monospace" }, { "family": "TT Commons Pro Mono", "role": "monospace" }, { "family": "KMR Waldenburg Fein", "role": "unknown" }, { "family": "TT Commons Pro Mono Light", "role": "monospace" }, { "family": "KMR Waldenburg", "role": "unknown" } ], "colors": { "primary": "#2276FF", "secondary": "#99EEFF", "accent": "#D5D0C0", "background": "#000000", "textPrimary": "#000000", "link": "#D5D0C0" }, "typography": { "fontFamilies": { "primary": "TT Commons Pro Mono Variable", "heading": "TT Commons Pro Mono Variable" }, "fontStacks": { "heading": [ "KMR Waldenburg Fein", "sans-serif" ], "body": [ "sans-serif" ], "paragraph": [ "TT Commons Pro Mono Variable", "TT Commons Pro Mono", "monospace" ] }, "fontSizes": { "h1": "50.08px", "h2": "12px", "body": "12px" } }, "spacing": { "baseUnit": 4, "borderRadius": "0px" }, "components": {}, "images": { "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%2278%22%20height%3D%2219%22%20viewBox%3D%220%200%2051%2013%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M12.3164%202.81836H2.82129V12.4785H0V3.26855C7.23762e-05%201.4713%201.43576%200.0146827%203.20703%200.0136719L12.3164%200.00683594V2.81836ZM22.0811%200C23.8531%200.000112513%2025.2908%201.45684%2025.291%203.25488V3.36035C25.2908%204.73627%2024.4372%205.96318%2023.1602%206.42578L16.4131%208.8623V6.0918L22.1133%203.88867C22.327%203.80972%2022.4696%203.60365%2022.4697%203.37207C22.4697%203.06824%2022.2264%202.82129%2021.9268%202.82129H16.3486C16.049%202.82129%2015.8057%203.06824%2015.8057%203.37207V9.66211H25.0967V12.4736H16.1953C14.4221%2012.4736%2012.9855%2011.0169%2012.9854%209.21875V3.25488C12.9856%201.45677%2014.4222%200%2016.1953%200H22.0811ZM47.79%200C49.5631%202.95586e-05%2050.9998%201.45777%2051%203.25488V9.21875C50.9999%2011.0169%2049.5632%2012.4736%2047.79%2012.4736H41.9043C40.1311%2012.4736%2038.6945%2011.0169%2038.6943%209.21875V9.11426C38.6943%207.73815%2039.547%206.51051%2040.8242%206.04785L47.5723%203.61133V6.38281L41.8721%208.58496C41.6581%208.66388%2041.5146%208.87072%2041.5146%209.10254C41.5149%209.40612%2041.7582%209.65229%2042.0576%209.65234H47.6367C47.936%209.65211%2048.1785%209.40601%2048.1787%209.10254V2.81152H38.8887V0H47.79ZM32.0527%206.13867L38.332%2012.4727H34.4033L30.1709%208.26953C29.6314%207.73401%2029.3282%207.00249%2029.3281%206.2373C29.3281%205.47194%2029.6322%204.73973%2030.1709%204.2041L34.4033%200.00195312H38.2354L32.0527%206.13867ZM28.8662%2012.4697H26.0449V0.00683594H28.8662V12.4697Z%22%20fill%3D%22white%22%20style%3D%22fill%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E", "favicon": "https://framerusercontent.com/images/XekAjHcWv2prUE9pJiSj61CD54.jpg", "ogImage": "https://framerusercontent.com/assets/qWJCOm7UDi3WRBhOUZTMQhHnWc.jpg", "logoHref": "./" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9, "source": "llm" }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "tech-savvy professionals" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0, "colors": 0.9, "overall": 0.45 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand inferred from the URL and page title.", "confidence": 0.9 } }, "buttonClassification": { "llmCalled": false, "llmSucceeded": false } } } ```