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"favicon": "https://replika.ai/favicon-32x32.png", "ogImage": "https://1716637182.rsc.cdn77.org/web/main-page/replika_og_image.png", "logoHref": "/" }, "__llm_logo_reasoning": { "selectedIndex": 0, "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.", "confidence": 0.95, "source": "llm" }, "__llm_button_reasoning": { "primary": { "index": 0, "text": "Create your Replika", "reasoning": "The button 'Create your Replika' is likely the primary CTA as it uses action-oriented text encouraging users to start using the service, which aligns with the site's main purpose." }, "secondary": { "index": 1, "text": "Go to Help", "reasoning": "The button 'Go to Help' serves a supportive role, directing users to assistance rather than the main action of creating a Replika." }, "confidence": 0.9 }, "personality": { "tone": "modern", "energy": "medium", "targetAudience": "tech-savvy individuals interested in AI companionship" }, "designSystem": { "framework": "custom", "componentLibrary": "" }, "confidence": { "buttons": 0.9, "colors": 0.9, "overall": 0.9 }, "__llm_metadata": { "logoSelection": { "llmCalled": true, "llmSucceeded": true, "finalSource": "llm", "rawLogoSelection": { "selectedLogoIndex": 0, "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.", "confidence": 0.95 } }, "buttonClassification": { "llmCalled": true, "llmSucceeded": true } } }, "images": [ { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/11b7164642.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/main-page/movie_placeholder_mobile_opt.jpg", "width": 1080, "height": 1920, "bytes": 86173, "query": "site:replika.ai", "query_suffix": "site:replika.ai" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/02f7b27660.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/video/features/diary_placeholder.jpg", "width": 540, "height": 540, "bytes": 16497, "query": "site:replika.ai blog", "query_suffix": "site:replika.ai blog" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/e245008a87.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/main-page/movie_placeholder_desktop_opt.jpg", "width": 1920, "height": 960, "bytes": 58105, "query": "site:replika.ai", "query_suffix": "site:replika.ai" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/c4cec10ac5.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/video/features/interests_placeholder.jpg", "width": 540, "height": 540, "bytes": 35422, "query": "site:replika.ai", "query_suffix": "site:replika.ai" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/e199768514.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/video/features/bubbles_placeholder.jpg", "width": 540, "height": 540, "bytes": 32440, "query": "site:replika.ai", "query_suffix": "site:replika.ai" }, { "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/replika/d75a5875a5.webp", "alt": "Replika", "source_url": "https://replika.ai/?ref=producthunt", "image_url": "https://1716637182.rsc.cdn77.org/web/video/features/ar_placeholder.jpg", "width": 540, "height": 540, "bytes": 60998, "query": "site:replika.ai", "query_suffix": "site:replika.ai" } ], "font_resources": [ { "family": "Moderat", "google_fonts_url": "https://fonts.google.com/specimen/Moderat" }, { "family": "PPPangramSansRounded-Bold", "google_fonts_url": "https://fonts.google.com/specimen/PPPangramSansRounded-Bold" } ], "google_fonts_css": "https://fonts.googleapis.com/css2?family=Moderat&family=PPPangramSansRounded-Bold&display=swap", "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.", "page_url": "https://characterquilt.com/branding/replika", "agent_instructions": "You are designing or implementing in Replika's brand identity.\n\n# Brand profile\n- Company: Replika\n- Source: https://replika.ai/\n- Color scheme: light\n\n# Colors\n- primary: #8595D0\n- secondary: #7386C9\n- accent: #5068BC\n- background: #FFFFFF\n- textPrimary: #5068BC\n- link: #5068BC\n\n# Typography\n- primary: Moderat — https://fonts.google.com/specimen/Moderat\n- heading: PPPangramSansRounded-Bold — https://fonts.google.com/specimen/PPPangramSansRounded-Bold\n\nLoad all fonts at once: \n\n# UI Components\n- buttonPrimary: background=#EEF0F8, textColor=#5E5E5E, borderRadius=24px, shadow=rgba(255, 255, 255, 0.9) 0px 0px 15px 0px, rgba(255, 255, 255, 0.8) 0px 0px 5px 0px inset\n- buttonSecondary: background=#7386C9, textColor=#FFFFFF, borderRadius=24px, shadow=none\n\n# Brand voice\n- Tone: modern\n- Energy: medium\n- Audience: tech-savvy individuals interested in AI companionship\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/replika.json", "page_markdown": "# Replika Brand Identity\n\nA complete profile of **Replika**'s visual system — colors, typography, components, and personality — extracted from https://replika.ai/. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/replika\n- Machine-readable JSON: https://characterquilt.com/branding/replika.json\n- Per-page llms.txt: https://characterquilt.com/branding/replika/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #8595D0 |\n| Accent | #5068BC |\n| Body Font | Moderat |\n| Heading Font | PPPangramSansRounded-Bold |\n\n## Color Palette\n\n- primary: #8595D0\n- secondary: #7386C9\n- accent: #5068BC\n- background: #FFFFFF\n- textPrimary: #5068BC\n- link: #5068BC\n\n## Typography\n\n- primary: Moderat — https://fonts.google.com/specimen/Moderat\n- heading: PPPangramSansRounded-Bold — https://fonts.google.com/specimen/PPPangramSansRounded-Bold\n\n## Visual Assets\n\n- Logo: 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rtant%3B%22%2F%3E%3C%2FlinearGradient%3E%3ClinearGradient%20id%3D%22paint5_linear%22%20x1%3D%2255.2793%22%20y1%3D%2248.5359%22%20x2%3D%2255.2793%22%20y2%3D%220.2483%22%20gradientUnits%3D%22userSpaceOnUse%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cstop%20offset%3D%220.196104%22%20stop-color%3D%22white%22%20style%3D%22fill%3A%20none%20!important%3B%20stop-color%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cstop%20offset%3D%220.937922%22%20stop-color%3D%22white%22%20stop-opacity%3D%220%22%20style%3D%22fill%3A%20none%20!important%3B%20stop-color%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2FlinearGradient%3E%3ClinearGradient%20id%3D%22paint6_linear%22%20x1%3D%2255.2793%22%20y1%3D%2248.5359%22%20x2%3D%2255.2793%22%20y2%3D%220.2483%22%20gradientUnits%3D%22userSpaceOnUse%22%20style%3D%22fill%3A%20none%20!important%3B%22%3E%3Cstop%20offset%3D%220.196104%22%20stop-color%3D%22white%22%20style%3D%22fill%3A%20none%20!important%3B%20stop-color%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3Cstop%20offset%3D%220.937922%22%20stop-color%3D%22white%22%20stop-opacity%3D%220%22%20style%3D%22fill%3A%20none%20!important%3B%20stop-color%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%22%2F%3E%3C%2FlinearGradient%3E%3C%2Fdefs%3E%3C%2Fsvg%3E\n- Favicon: https://replika.ai/favicon-32x32.png\n- Social card (og:image): https://1716637182.rsc.cdn77.org/web/main-page/replika_og_image.png\n\n## UI Components\n\n- buttonPrimary: background=#EEF0F8, textColor=#5E5E5E, borderRadius=24px, shadow=rgba(255, 255, 255, 0.9) 0px 0px 15px 0px, rgba(255, 255, 255, 0.8) 0px 0px 5px 0px inset\n- buttonSecondary: background=#7386C9, textColor=#FFFFFF, borderRadius=24px, shadow=none\n\n## Brand Personality\n\nTone: modern · Energy: medium · Audience: tech-savvy individuals interested in AI companionship\n\n## Replika Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/main-page/movie_placeholder_mobile_opt.jpg\n - Source: https://replika.ai/?ref=producthunt\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/video/features/diary_placeholder.jpg\n - Source: https://replika.ai/?ref=producthunt\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/main-page/movie_placeholder_desktop_opt.jpg\n - Source: https://replika.ai/?ref=producthunt\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/video/features/interests_placeholder.jpg\n - Source: https://replika.ai/?ref=producthunt\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/video/features/bubbles_placeholder.jpg\n - Source: https://replika.ai/?ref=producthunt\n- **Replika**\n - Image: https://1716637182.rsc.cdn77.org/web/video/features/ar_placeholder.jpg\n - Source: https://replika.ai/?ref=producthunt\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n \"colorScheme\": \"light\",\n \"fonts\": [\n {\n \"family\": \"PPPangramSansRounded-Bold\",\n \"role\": \"heading\"\n },\n {\n \"family\": \"Moderat\",\n \"role\": \"body\"\n }\n ],\n \"colors\": {\n \"primary\": \"#8595D0\",\n \"secondary\": \"#7386C9\",\n \"accent\": \"#5068BC\",\n \"background\": \"#FFFFFF\",\n \"textPrimary\": \"#5068BC\",\n \"link\": \"#5068BC\"\n },\n \"typography\": {\n \"fontFamilies\": {\n \"primary\": \"Moderat\",\n \"heading\": \"PPPangramSansRounded-Bold\"\n },\n \"fontStacks\": {\n \"heading\": [\n \"PPPangramSansRounded-Bold\",\n \"sans-serif\"\n ],\n \"body\": [\n \"Moderat\",\n \"sans-serif\"\n ],\n \"paragraph\": [\n \"PPPangramSansRounded-Bold\",\n \"sans-serif\"\n ]\n },\n \"fontSizes\": {\n \"h1\": \"76px\",\n \"h2\": \"52px\",\n \"body\": \"28px\"\n }\n },\n \"spacing\": {\n \"baseUnit\": 12,\n \"borderRadius\": \"10px\"\n },\n \"components\": {\n \"buttonPrimary\": {\n \"background\": \"#EEF0F8\",\n \"textColor\": \"#5E5E5E\",\n \"borderRadius\": \"24px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"24px\",\n \"topRight\": \"24px\",\n \"bottomRight\": \"24px\",\n \"bottomLeft\": \"24px\"\n },\n \"shadow\": \"rgba(255, 255, 255, 0.9) 0px 0px 15px 0px, rgba(255, 255, 255, 0.8) 0px 0px 5px 0px inset\"\n },\n \"buttonSecondary\": {\n \"background\": \"#7386C9\",\n \"textColor\": \"#FFFFFF\",\n \"borderRadius\": \"24px\",\n \"borderRadiusCorners\": {\n \"topLeft\": \"24px\",\n \"topRight\": \"24px\",\n \"bottomRight\": \"24px\",\n \"bottomLeft\": \"24px\"\n },\n \"shadow\": \"none\"\n }\n },\n \"images\": {\n \"logo\": 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\"favicon\": \"https://replika.ai/favicon-32x32.png\",\n \"ogImage\": \"https://1716637182.rsc.cdn77.org/web/main-page/replika_og_image.png\",\n \"logoHref\": \"/\"\n },\n \"__llm_logo_reasoning\": {\n \"selectedIndex\": 0,\n \"reasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.\",\n \"confidence\": 0.95,\n \"source\": \"llm\"\n },\n \"__llm_button_reasoning\": {\n \"primary\": {\n \"index\": 0,\n \"text\": \"Create your Replika\",\n \"reasoning\": \"The button 'Create your Replika' is likely the primary CTA as it uses action-oriented text encouraging users to start using the service, which aligns with the site's main purpose.\"\n },\n \"secondary\": {\n \"index\": 1,\n \"text\": \"Go to Help\",\n \"reasoning\": \"The button 'Go to Help' serves a supportive role, directing users to assistance rather than the main action of creating a Replika.\"\n },\n \"confidence\": 0.9\n },\n \"personality\": {\n \"tone\": \"modern\",\n \"energy\": \"medium\",\n \"targetAudience\": \"tech-savvy individuals interested in AI companionship\"\n },\n \"designSystem\": {\n \"framework\": \"custom\",\n \"componentLibrary\": \"\"\n },\n \"confidence\": {\n \"buttons\": 0.9,\n \"colors\": 0.9,\n \"overall\": 0.9\n },\n \"__llm_metadata\": {\n \"logoSelection\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true,\n \"finalSource\": \"llm\",\n \"rawLogoSelection\": {\n \"selectedLogoIndex\": 0,\n \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of a primary brand logo.\",\n \"confidence\": 0.95\n }\n },\n \"buttonClassification\": {\n \"llmCalled\": true,\n \"llmSucceeded\": true\n }\n }\n}\n```\n" }