# Rocketrip Brand Identity

A complete profile of **Rocketrip**'s visual system — colors, typography, components, and personality — extracted from http://rocketrip.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/rocketrip
- Machine-readable JSON: https://characterquilt.com/branding/rocketrip.json
- Per-page llms.txt: https://characterquilt.com/branding/rocketrip/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #FF563C |
| Accent | #FF563C |
| Body Font | Poppins |
| Heading Font | Inter |

## Color Palette

- primary: #FF563C
- secondary: #0000EE
- accent: #FF563C
- background: #111111
- textPrimary: #4F001E
- link: #4F001E

## Typography

- primary: Poppins — https://fonts.google.com/specimen/Poppins
- heading: Inter — https://fonts.google.com/specimen/Inter

## Visual Assets

- Logo: https://framerusercontent.com/images/BJ4dB6nWBH3Ljl3DtHEWgqP0.png?scale-down-to=1024&width=1259&height=750
- Favicon: https://framerusercontent.com/images/NE6Q0CQhW5EJtXwx07HawFtdfHo.jpg

## UI Components

- buttonPrimary: background=#FF563C, textColor=#0000EE, borderRadius=37px, shadow=none
- buttonSecondary: background=#4F001E, textColor=#0000EE, borderRadius=37px, shadow=none

## Brand Personality

Tone: modern · Energy: high · Audience: tech-savvy travelers

## Rocketrip Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/RVP8CYJPj5OFcUTlMBIKUurxrb4.jpg?width=2000&height=2000
  - Source: https://rocketrip.com/
- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/k5Li50KVdpKyeuHbAYEBfet1KVc.jpeg?width=1200&height=1800
  - Source: https://rocketrip.com/
- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/e4eNygW8g2yboHUMKyCagY51Z0c.jpg?width=1200&height=1800
  - Source: https://rocketrip.com/
- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/Xml9fpc3oruqc4W1E32xjks3Ns.jpg?width=622&height=622
  - Source: https://rocketrip.com/
- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/TwxjBvckU8LRnRUqbSF7fnVzE.jpg?width=600&height=600
  - Source: https://rocketrip.com/
- **Tabhi.ai - World's largest AI-First Travel Platform**
  - Image: https://framerusercontent.com/images/eUSwAYK93pDi0K1p4GW694hRt3I.jpg?width=500&height=500
  - Source: https://rocketrip.com/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    },
    {
      "family": "Inter",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#FF563C",
    "secondary": "#0000EE",
    "accent": "#FF563C",
    "background": "#111111",
    "textPrimary": "#4F001E",
    "link": "#4F001E"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "80px",
      "h2": "48px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "20px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FF563C",
      "textColor": "#0000EE",
      "borderRadius": "37px",
      "borderRadiusCorners": {
        "topLeft": "37px",
        "topRight": "37px",
        "bottomRight": "37px",
        "bottomLeft": "37px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#4F001E",
      "textColor": "#0000EE",
      "borderRadius": "37px",
      "borderRadiusCorners": {
        "topLeft": "37px",
        "topRight": "37px",
        "bottomRight": "37px",
        "bottomLeft": "37px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://framerusercontent.com/images/BJ4dB6nWBH3Ljl3DtHEWgqP0.png?scale-down-to=1024&width=1259&height=750",
    "favicon": "https://framerusercontent.com/images/NE6Q0CQhW5EJtXwx07HawFtdfHo.jpg",
    "ogImage": null,
    "logoHref": "./#hero",
    "logoAlt": "Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Tabhi.ai'. It is the most prominent logo on the page.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Contact us at hello@tabhi.ai",
      "reasoning": "Button #0 uses a vibrant and attention-grabbing color (#FF563C) which aligns with the primary brand color, making it the main call-to-action. The text 'Contact us at hello@tabhi.ai' suggests a direct action."
    },
    "secondary": {
      "index": 1,
      "text": "Apply",
      "reasoning": "Button #1 has a different background color (#4F001E) and serves a secondary action with the text 'Apply', which is less prominent than the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "high",
    "targetAudience": "tech-savvy travelers"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and matches the brand name 'Tabhi.ai'. It is the most prominent logo on the page.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```