{
  "name": "Salesloft",
  "slug": "salesloft",
  "domain": "https://salesloft.com",
  "sources": [
    "apollo_us_mid",
    "vendr_saas_trends_report"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Lato",
        "role": "body"
      },
      {
        "family": "Gelica",
        "role": "unknown"
      },
      {
        "family": "Arial",
        "role": "unknown"
      }
    ],
    "colors": {
      "primary": "#B5D627",
      "secondary": "#2F072D",
      "accent": "#B5D627",
      "background": "#F0F8F3",
      "textPrimary": "#02524B",
      "link": "#02524B"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Lato",
        "heading": "Lato"
      },
      "fontStacks": {
        "heading": [
          "Gelica",
          "Arial",
          "sans-serif"
        ],
        "body": [
          "Lato"
        ],
        "paragraph": [
          "Lato"
        ]
      },
      "fontSizes": {
        "h1": "70px",
        "h2": "60px",
        "body": "15px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "8px"
    },
    "components": {
      "input": {
        "background": "transparent",
        "textColor": "#FFFFFF",
        "borderColor": null,
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      },
      "buttonPrimary": {
        "background": "#B5D627",
        "textColor": "#023632",
        "borderColor": "#B5D627",
        "borderRadius": "2px",
        "borderRadiusCorners": {
          "topLeft": "2px",
          "topRight": "2px",
          "bottomRight": "2px",
          "bottomLeft": "2px"
        },
        "shadow": "none"
      },
      "buttonSecondary": {
        "background": "#02524B",
        "textColor": "#FFFFFF",
        "borderColor": "#B5D627",
        "borderRadius": "2px",
        "borderRadiusCorners": {
          "topLeft": "2px",
          "topRight": "2px",
          "bottomRight": "2px",
          "bottomLeft": "2px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://www.salesloft.com/_next/image?url=%2Fimages%2Flogos%2Fsalesloft-on-light.svg&w=3840&q=75",
      "favicon": "https://www.salesloft.com/favicon.ico",
      "ogImage": null,
      "logoHref": "https://www.salesloft.com/",
      "logoAlt": "Salesloft logo"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Salesloft'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "__llm_button_reasoning": {
      "primary": {
        "index": 3,
        "text": "Explore the Full Salesloft Platform",
        "reasoning": "Button #4, 'Explore the Full Salesloft Platform', uses the vibrant brand color #B5D627 and has action-oriented text, making it a strong candidate for the primary CTA."
      },
      "secondary": {
        "index": 4,
        "text": "Tour Our Platform",
        "reasoning": "Button #9, 'Tour Our Platform', uses a different vibrant color #02524B and offers a complementary action, making it suitable as a secondary CTA."
      },
      "confidence": 0.95
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "sales professionals and businesses"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0.95,
      "colors": 0.9,
      "overall": 0.925
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Salesloft'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": true,
        "llmSucceeded": true
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/15400c2fea.webp",
      "alt": "Salesloft Administrator Certification + Exam",
      "source_url": "https://academy.salesloft.com/path/salesloft-administrator-certification",
      "image_url": "https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/2wpe9a18wjvs8/promo-image.1738172221.png",
      "width": 5120,
      "height": 2880,
      "bytes": 229129,
      "query": "site:salesloft.com",
      "query_suffix": "site:salesloft.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/16552edd8b.webp",
      "alt": "Salesloft Fundamentals",
      "source_url": "https://academy.salesloft.com/salesloft-fundamentals",
      "image_url": "https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3vrsyb1o6vfxo/promo-image.1738171980.png",
      "width": 5120,
      "height": 2880,
      "bytes": 1841808,
      "query": "site:salesloft.com",
      "query_suffix": "site:salesloft.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/65c74ecad3.webp",
      "alt": "Revenue and Sales Blogs",
      "source_url": "https://www.salesloft.com/resources/blog",
      "image_url": "https://www.salesloft.com/_next/image?url=https%3A%2F%2Fimages.contentstack.io%2Fv3%2Fassets%2Fblt48e9deb40787970b%2Fblte241995d75a446c2%2F69b9b7a550ca69accfd3f3cf%2FData_overload_to_closing_deals_blog_hero.png%3Fauto%3Dwebp&w=3840&q=75",
      "width": 639,
      "height": 338,
      "bytes": 26442,
      "query": "site:salesloft.com blog",
      "query_suffix": "site:salesloft.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/f5c76de6d9.webp",
      "alt": "AI-Driven Forecasting",
      "source_url": "https://academy.salesloft.com/ai-driven-forecasting-for-managers",
      "image_url": "https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3hjcfyb1f7yrn/promo-image.1738172412.png",
      "width": 5120,
      "height": 2880,
      "bytes": 133295,
      "query": "site:salesloft.com",
      "query_suffix": "site:salesloft.com"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/897b46d60b.webp",
      "alt": "What is Conversational Marketing? An Introductory Guide",
      "source_url": "https://www.salesloft.com/resources/blog/conversational-marketing",
      "image_url": "https://images.contentstack.io/v3/assets/blt48e9deb40787970b/blt003c7b7b73a065b2/667eb1f2b9c390192219b57a/social-media-image.png",
      "width": 1220,
      "height": 814,
      "bytes": 1210043,
      "query": "site:salesloft.com blog",
      "query_suffix": "site:salesloft.com blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/salesloft/e0d966d1ca.webp",
      "alt": "Salesloft Administrator Certification + Exam",
      "source_url": "https://academy.salesloft.com/path/salesloft-administrator-certification",
      "image_url": "https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3sshtvkf0dc6q/promo-image.1746115104.png",
      "width": 5120,
      "height": 2880,
      "bytes": 414769,
      "query": "site:salesloft.com",
      "query_suffix": "site:salesloft.com"
    }
  ],
  "font_resources": [
    {
      "family": "Lato",
      "google_fonts_url": "https://fonts.google.com/specimen/Lato"
    },
    {
      "family": "Lato",
      "google_fonts_url": "https://fonts.google.com/specimen/Lato"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Lato&family=Lato&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/salesloft",
  "agent_instructions": "You are designing or implementing in Salesloft's brand identity.\n\n# Brand profile\n- Company: Salesloft\n- Source: https://salesloft.com\n- Color scheme: light\n\n# Colors\n- primary: #B5D627\n- secondary: #2F072D\n- accent: #B5D627\n- background: #F0F8F3\n- textPrimary: #02524B\n- link: #02524B\n\n# Typography\n- primary: Lato — https://fonts.google.com/specimen/Lato\n- heading: Lato — https://fonts.google.com/specimen/Lato\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Lato&family=Lato&display=swap\">\n\n# UI Components\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n- buttonPrimary: background=#B5D627, textColor=#023632, borderColor=#B5D627, borderRadius=2px, shadow=none\n- buttonSecondary: background=#02524B, textColor=#FFFFFF, borderColor=#B5D627, borderRadius=2px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: sales professionals and businesses\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/salesloft.json",
  "page_markdown": "# Salesloft Brand Identity\n\nA complete profile of **Salesloft**'s visual system — colors, typography, components, and personality — extracted from https://salesloft.com. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/salesloft\n- Machine-readable JSON: https://characterquilt.com/branding/salesloft.json\n- Per-page llms.txt: https://characterquilt.com/branding/salesloft/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #B5D627 |\n| Accent | #B5D627 |\n| Body Font | Lato |\n| Heading Font | Lato |\n\n## Color Palette\n\n- primary: #B5D627\n- secondary: #2F072D\n- accent: #B5D627\n- background: #F0F8F3\n- textPrimary: #02524B\n- link: #02524B\n\n## Typography\n\n- primary: Lato — https://fonts.google.com/specimen/Lato\n- heading: Lato — https://fonts.google.com/specimen/Lato\n\n## Visual Assets\n\n- Logo: https://www.salesloft.com/_next/image?url=%2Fimages%2Flogos%2Fsalesloft-on-light.svg&w=3840&q=75\n- Favicon: https://www.salesloft.com/favicon.ico\n\n## UI Components\n\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n- buttonPrimary: background=#B5D627, textColor=#023632, borderColor=#B5D627, borderRadius=2px, shadow=none\n- buttonSecondary: background=#02524B, textColor=#FFFFFF, borderColor=#B5D627, borderRadius=2px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: sales professionals and businesses\n\n## Salesloft Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Salesloft Administrator Certification + Exam**\n  - Image: https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/2wpe9a18wjvs8/promo-image.1738172221.png\n  - Source: https://academy.salesloft.com/path/salesloft-administrator-certification\n- **Salesloft Fundamentals**\n  - Image: https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3vrsyb1o6vfxo/promo-image.1738171980.png\n  - Source: https://academy.salesloft.com/salesloft-fundamentals\n- **Revenue and Sales Blogs**\n  - Image: https://www.salesloft.com/_next/image?url=https%3A%2F%2Fimages.contentstack.io%2Fv3%2Fassets%2Fblt48e9deb40787970b%2Fblte241995d75a446c2%2F69b9b7a550ca69accfd3f3cf%2FData_overload_to_closing_deals_blog_hero.png%3Fauto%3Dwebp&w=3840&q=75\n  - Source: https://www.salesloft.com/resources/blog\n- **AI-Driven Forecasting**\n  - Image: https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3hjcfyb1f7yrn/promo-image.1738172412.png\n  - Source: https://academy.salesloft.com/ai-driven-forecasting-for-managers\n- **What is Conversational Marketing? An Introductory Guide**\n  - Image: https://images.contentstack.io/v3/assets/blt48e9deb40787970b/blt003c7b7b73a065b2/667eb1f2b9c390192219b57a/social-media-image.png\n  - Source: https://www.salesloft.com/resources/blog/conversational-marketing\n- **Salesloft Administrator Certification + Exam**\n  - Image: https://cc.sj-cdn.net/instructor/1g4twz2ipqexp-salesloft/courses/3sshtvkf0dc6q/promo-image.1746115104.png\n  - Source: https://academy.salesloft.com/path/salesloft-administrator-certification\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Lato\",\n      \"role\": \"body\"\n    },\n    {\n      \"family\": \"Gelica\",\n      \"role\": \"unknown\"\n    },\n    {\n      \"family\": \"Arial\",\n      \"role\": \"unknown\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#B5D627\",\n    \"secondary\": \"#2F072D\",\n    \"accent\": \"#B5D627\",\n    \"background\": \"#F0F8F3\",\n    \"textPrimary\": \"#02524B\",\n    \"link\": \"#02524B\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Lato\",\n      \"heading\": \"Lato\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Gelica\",\n        \"Arial\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Lato\"\n      ],\n      \"paragraph\": [\n        \"Lato\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"70px\",\n      \"h2\": \"60px\",\n      \"body\": \"15px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"8px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": null,\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonPrimary\": {\n      \"background\": \"#B5D627\",\n      \"textColor\": \"#023632\",\n      \"borderColor\": \"#B5D627\",\n      \"borderRadius\": \"2px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"2px\",\n        \"topRight\": \"2px\",\n        \"bottomRight\": \"2px\",\n        \"bottomLeft\": \"2px\"\n      },\n      \"shadow\": \"none\"\n    },\n    \"buttonSecondary\": {\n      \"background\": \"#02524B\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": \"#B5D627\",\n      \"borderRadius\": \"2px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"2px\",\n        \"topRight\": \"2px\",\n        \"bottomRight\": \"2px\",\n        \"bottomLeft\": \"2px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://www.salesloft.com/_next/image?url=%2Fimages%2Flogos%2Fsalesloft-on-light.svg&w=3840&q=75\",\n    \"favicon\": \"https://www.salesloft.com/favicon.ico\",\n    \"ogImage\": null,\n    \"logoHref\": \"https://www.salesloft.com/\",\n    \"logoAlt\": \"Salesloft logo\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Salesloft'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"__llm_button_reasoning\": {\n    \"primary\": {\n      \"index\": 3,\n      \"text\": \"Explore the Full Salesloft Platform\",\n      \"reasoning\": \"Button #4, 'Explore the Full Salesloft Platform', uses the vibrant brand color #B5D627 and has action-oriented text, making it a strong candidate for the primary CTA.\"\n    },\n    \"secondary\": {\n      \"index\": 4,\n      \"text\": \"Tour Our Platform\",\n      \"reasoning\": \"Button #9, 'Tour Our Platform', uses a different vibrant color #02524B and offers a complementary action, making it suitable as a secondary CTA.\"\n    },\n    \"confidence\": 0.95\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"sales professionals and businesses\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0.95,\n    \"colors\": 0.9,\n    \"overall\": 0.925\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name 'Salesloft'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true\n    }\n  }\n}\n```\n"
}