# Sendme, Inc Brand Identity

A complete profile of **Sendme, Inc**'s visual system — colors, typography, components, and personality — extracted from http://www.sendme.ng. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/sendme-inc
- Machine-readable JSON: https://characterquilt.com/branding/sendme-inc.json
- Per-page llms.txt: https://characterquilt.com/branding/sendme-inc/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #0000EE |
| Accent | #25D366 |
| Body Font | Arial |
| Heading Font | Arial |

## Color Palette

- primary: #0000EE
- secondary: #9C3B3B
- accent: #25D366
- background: #FFFFFF
- textPrimary: #25D366
- link: #25D366

## Typography

- primary: Arial — https://fonts.google.com/specimen/Arial
- heading: Arial — https://fonts.google.com/specimen/Arial

## Visual Assets

- Logo: https://www.sendme.ng/IMG_0039.png

## Brand Personality

Tone: professional · Energy: medium · Audience: unknown

## Sendme, Inc Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Untitled | SendMe Inc. | Flickr**
  - Image: https://live.staticflickr.com/4016/4383980156_75af6721e3_b.jpg
  - Source: https://www.flickr.com/photos/sendmeinc/4383980156/
- **Untitled | SendMe Inc. | Flickr**
  - Image: https://live.staticflickr.com/2715/4383973240_9e8b73cd1e_b.jpg
  - Source: https://www.flickr.com/photos/sendmeinc/4383973240/
- **SendMe - #1 Food Delivery Freetown | Order Online from Best Restaurants**
  - Image: https://www.sendmesl.com/images/sendme-new-logo.png
  - Source: https://www.sendmesl.com/
- **SendMe - #1 Food Delivery Freetown | Order Online from Best Restaurants**
  - Image: https://www.sendmesl.com/images/app-food-menu.png
  - Source: https://www.sendmesl.com/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#0000EE",
    "secondary": "#9C3B3B",
    "accent": "#25D366",
    "background": "#FFFFFF",
    "textPrimary": "#25D366",
    "link": "#25D366"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Arial",
      "heading": "Arial"
    },
    "fontStacks": {
      "heading": [
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "16px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "logo": "https://www.sendme.ng/IMG_0039.png",
    "favicon": null,
    "ogImage": null,
    "logoAlt": "Sendme Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and the alt text matches the brand name 'Sendme'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and the alt text matches the brand name 'Sendme'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}
```