{
  "name": "Shipper",
  "slug": "shipper",
  "domain": "https://shipper.id",
  "sources": [
    "apollo_us_mid",
    "yc"
  ],
  "branding": {
    "colorScheme": "light",
    "fonts": [
      {
        "family": "Source Sans Pro",
        "role": "body"
      }
    ],
    "colors": {
      "primary": "#F04A41",
      "secondary": "#2FAF91",
      "accent": "#BFC9D0",
      "background": "#FFFFFF",
      "textPrimary": "#141617",
      "link": "#BFC9D0"
    },
    "typography": {
      "fontFamilies": {
        "primary": "Source Sans Pro",
        "heading": "Source Sans Pro"
      },
      "fontStacks": {
        "heading": [
          "Source Sans Pro",
          "-apple-system",
          "blinkmacsystemfont",
          "sans-serif"
        ],
        "body": [
          "Source Sans Pro",
          "-apple-system",
          "blinkmacsystemfont",
          "sans-serif"
        ],
        "paragraph": [
          "Source Sans Pro",
          "-apple-system",
          "blinkmacsystemfont",
          "sans-serif"
        ]
      },
      "fontSizes": {
        "h1": "64px",
        "h2": "24px",
        "body": "18px"
      }
    },
    "spacing": {
      "baseUnit": 4,
      "borderRadius": "8px"
    },
    "components": {
      "input": {
        "background": "transparent",
        "textColor": "#FFFFFF",
        "borderColor": null,
        "borderRadius": "0px",
        "borderRadiusCorners": {
          "topLeft": "0px",
          "topRight": "0px",
          "bottomRight": "0px",
          "bottomLeft": "0px"
        },
        "shadow": "none"
      }
    },
    "images": {
      "logo": "https://i0.wp.com/shipper.id/wp-content/uploads/2025/12/logo-shipper.png?fit=142%2C48&ssl=1",
      "favicon": "https://shipper.id/wp-content/uploads/2023/11/512x512-Logogram-Shipper-2.svg",
      "ogImage": null,
      "logoHref": "https://shipper.id/",
      "logoAlt": "Shipper"
    },
    "__llm_logo_reasoning": {
      "selectedIndex": 0,
      "reasoning": "Selected #0 because it is visible, medium-sized, located in the header, links to the homepage, and the alt text matches the brand name 'Shipper'.",
      "confidence": 0.95,
      "source": "llm"
    },
    "personality": {
      "tone": "professional",
      "energy": "medium",
      "targetAudience": "businesses and individuals in need of logistics solutions in Indonesia"
    },
    "designSystem": {
      "framework": "custom",
      "componentLibrary": ""
    },
    "confidence": {
      "buttons": 0,
      "colors": 0.9,
      "overall": 0.45
    },
    "__llm_metadata": {
      "logoSelection": {
        "llmCalled": true,
        "llmSucceeded": true,
        "finalSource": "llm",
        "rawLogoSelection": {
          "selectedLogoIndex": 0,
          "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, located in the header, links to the homepage, and the alt text matches the brand name 'Shipper'.",
          "confidence": 0.95
        }
      },
      "buttonClassification": {
        "llmCalled": false,
        "llmSucceeded": false
      }
    }
  },
  "images": [
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/e0228b3b0e.webp",
      "alt": "Pengertian, Jenis-Jenis, Fungsi Dan Contoh Blog - Shipper",
      "source_url": "https://shipper.id/blog/eng/digital-marketing/pengertian-jenis-jenis-fungsi-dan-contoh-blog/",
      "image_url": "https://i0.wp.com/shipper.id/wp-content/uploads/2023/09/pexels-miguel-a-padrinan-1591056-min-scaled-1.webp?fit=1920%2C1277&ssl=1",
      "width": 1920,
      "height": 1277,
      "bytes": 203273,
      "query": "site:shipper.id blog",
      "query_suffix": "site:shipper.id blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/4db5998612.webp",
      "alt": "Cracking the Long Tail Challenge in E-commerce: Strategies for Success -  Shipper",
      "source_url": "https://shipper.id/blog/eng/marketplace-id/cracking-the-long-tail-challenge-in-e-commerce-strategies-for-success/",
      "image_url": "https://shipper.id/wp-content/uploads/2024/01/30JAN_Shipper_Blog_Cover_-_The_Long_Tail_Challenge.jpg",
      "width": 1200,
      "height": 628,
      "bytes": 53556,
      "query": "site:shipper.id blog",
      "query_suffix": "site:shipper.id blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/39cbefbcea.webp",
      "alt": "Marketplace Optimization (MPO): Unveiling the Power of SEO for Marketplace  Success - Shipper",
      "source_url": "https://shipper.id/blog/eng/marketplace-id/marketplace-optimization-mpo-unveiling-the-power-of-seo-for-marketplace-success/",
      "image_url": "https://shipper.id/wp-content/uploads/2024/02/21FEB_Shipper_Blog_Cover_-_Marketplace_Optimization_MPO.jpg",
      "width": 1200,
      "height": 628,
      "bytes": 67817,
      "query": "site:shipper.id blog",
      "query_suffix": "site:shipper.id blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/c42998ec65.webp",
      "alt": "Shipper",
      "source_url": "https://slc.shipper.id/",
      "image_url": "https://ik.imagekit.io/ynfchjk1brk/0e43528d-dd01-4988-af82-9f61d56bf07e.jpeg",
      "width": 3458,
      "height": 1945,
      "bytes": 541488,
      "query": "site:shipper.id",
      "query_suffix": "site:shipper.id"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/d6ab77e5df.webp",
      "alt": "Maximize Your Holiday Revenue with These 10 Marketing Tips - Shipper",
      "source_url": "https://shipper.id/blog/eng/digital-marketing/maximize-your-holiday-revenue-with-these-10-marketing-tips/",
      "image_url": "https://i0.wp.com/shipper.id/wp-content/uploads/2023/12/27DEC_Shipper_Blog_Cover_-_Maximize_Your_Holiday_Revenue.jpg?fit=1200%2C628&ssl=1",
      "width": 1200,
      "height": 628,
      "bytes": 61772,
      "query": "site:shipper.id blog",
      "query_suffix": "site:shipper.id blog"
    },
    {
      "file": "https://e4p9rs3sldnmtboz.public.blob.vercel-storage.com/shipper/ba701a83bc.webp",
      "alt": "Understanding E-Commerce Order Fulfillment and Effective Strategies -  Shipper",
      "source_url": "https://shipper.id/blog/eng/fulfillment/understanding-e-commerce-order-fulfillment-and-effective-strategies/",
      "image_url": "https://shipper.id/wp-content/uploads/2023/12/11DEC_Shipper_Blog_Cover_-_Ecommerce_Order_Fulfillment.jpg",
      "width": 1200,
      "height": 628,
      "bytes": 66499,
      "query": "site:shipper.id blog",
      "query_suffix": "site:shipper.id blog"
    }
  ],
  "font_resources": [
    {
      "family": "Source Sans Pro",
      "google_fonts_url": "https://fonts.google.com/specimen/Source+Sans+Pro"
    },
    {
      "family": "Source Sans Pro",
      "google_fonts_url": "https://fonts.google.com/specimen/Source+Sans+Pro"
    }
  ],
  "google_fonts_css": "https://fonts.googleapis.com/css2?family=Source+Sans+Pro&family=Source+Sans+Pro&display=swap",
  "font_download_note": "Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.",
  "page_url": "https://characterquilt.com/branding/shipper",
  "agent_instructions": "You are designing or implementing in Shipper's brand identity.\n\n# Brand profile\n- Company: Shipper\n- Source: https://shipper.id\n- Color scheme: light\n\n# Colors\n- primary: #F04A41\n- secondary: #2FAF91\n- accent: #BFC9D0\n- background: #FFFFFF\n- textPrimary: #141617\n- link: #BFC9D0\n\n# Typography\n- primary: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro\n- heading: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro\n\nLoad all fonts at once: <link rel=\"stylesheet\" href=\"https://fonts.googleapis.com/css2?family=Source+Sans+Pro&family=Source+Sans+Pro&display=swap\">\n\n# UI Components\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n\n# Brand voice\n- Tone: professional\n- Energy: medium\n- Audience: businesses and individuals in need of logistics solutions in Indonesia\n\n# Working with these fonts\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n# Full machine-readable profile\nhttps://characterquilt.com/branding/shipper.json",
  "page_markdown": "# Shipper Brand Identity\n\nA complete profile of **Shipper**'s visual system — colors, typography, components, and personality — extracted from https://shipper.id. Built for designers, agents, and AI tools.\n\n- Page: https://characterquilt.com/branding/shipper\n- Machine-readable JSON: https://characterquilt.com/branding/shipper.json\n- Per-page llms.txt: https://characterquilt.com/branding/shipper/llms.txt\n\n## Quick Facts\n\n| Field | Value |\n|---|---|\n| Primary | #F04A41 |\n| Accent | #BFC9D0 |\n| Body Font | Source Sans Pro |\n| Heading Font | Source Sans Pro |\n\n## Color Palette\n\n- primary: #F04A41\n- secondary: #2FAF91\n- accent: #BFC9D0\n- background: #FFFFFF\n- textPrimary: #141617\n- link: #BFC9D0\n\n## Typography\n\n- primary: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro\n- heading: Source Sans Pro — https://fonts.google.com/specimen/Source+Sans+Pro\n\n## Visual Assets\n\n- Logo: https://i0.wp.com/shipper.id/wp-content/uploads/2025/12/logo-shipper.png?fit=142%2C48&ssl=1\n- Favicon: https://shipper.id/wp-content/uploads/2023/11/512x512-Logogram-Shipper-2.svg\n\n## UI Components\n\n- input: background=transparent, textColor=#FFFFFF, borderColor=null, borderRadius=0px, shadow=none\n\n## Brand Personality\n\nTone: professional · Energy: medium · Audience: businesses and individuals in need of logistics solutions in Indonesia\n\n## Shipper Brand in the Wild\n\nReal-world brand assets — ads, campaigns, marketing materials.\n\n- **Pengertian, Jenis-Jenis, Fungsi Dan Contoh Blog - Shipper**\n  - Image: https://i0.wp.com/shipper.id/wp-content/uploads/2023/09/pexels-miguel-a-padrinan-1591056-min-scaled-1.webp?fit=1920%2C1277&ssl=1\n  - Source: https://shipper.id/blog/eng/digital-marketing/pengertian-jenis-jenis-fungsi-dan-contoh-blog/\n- **Cracking the Long Tail Challenge in E-commerce: Strategies for Success -  Shipper**\n  - Image: https://shipper.id/wp-content/uploads/2024/01/30JAN_Shipper_Blog_Cover_-_The_Long_Tail_Challenge.jpg\n  - Source: https://shipper.id/blog/eng/marketplace-id/cracking-the-long-tail-challenge-in-e-commerce-strategies-for-success/\n- **Marketplace Optimization (MPO): Unveiling the Power of SEO for Marketplace  Success - Shipper**\n  - Image: https://shipper.id/wp-content/uploads/2024/02/21FEB_Shipper_Blog_Cover_-_Marketplace_Optimization_MPO.jpg\n  - Source: https://shipper.id/blog/eng/marketplace-id/marketplace-optimization-mpo-unveiling-the-power-of-seo-for-marketplace-success/\n- **Shipper**\n  - Image: https://ik.imagekit.io/ynfchjk1brk/0e43528d-dd01-4988-af82-9f61d56bf07e.jpeg\n  - Source: https://slc.shipper.id/\n- **Maximize Your Holiday Revenue with These 10 Marketing Tips - Shipper**\n  - Image: https://i0.wp.com/shipper.id/wp-content/uploads/2023/12/27DEC_Shipper_Blog_Cover_-_Maximize_Your_Holiday_Revenue.jpg?fit=1200%2C628&ssl=1\n  - Source: https://shipper.id/blog/eng/digital-marketing/maximize-your-holiday-revenue-with-these-10-marketing-tips/\n- **Understanding E-Commerce Order Fulfillment and Effective Strategies -  Shipper**\n  - Image: https://shipper.id/wp-content/uploads/2023/12/11DEC_Shipper_Blog_Cover_-_Ecommerce_Order_Fulfillment.jpg\n  - Source: https://shipper.id/blog/eng/fulfillment/understanding-e-commerce-order-fulfillment-and-effective-strategies/\n\n## Working with these fonts\n\nNot found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:\n\nCharacterQuilt.com suggests this flow that can help:\n\n1. Open the company's homepage in a browser with DevTools open.\n2. In the Network tab, filter by \"Font\" (or by extension: woff2, woff, ttf, otf).\n3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.\n4. For each captured font URL: right-click → Save As to download the file locally.\n5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.\n\nProgrammatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.\n\nOnly do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.\n\n## Machine-Readable Profile\n\n```json\n{\n  \"colorScheme\": \"light\",\n  \"fonts\": [\n    {\n      \"family\": \"Source Sans Pro\",\n      \"role\": \"body\"\n    }\n  ],\n  \"colors\": {\n    \"primary\": \"#F04A41\",\n    \"secondary\": \"#2FAF91\",\n    \"accent\": \"#BFC9D0\",\n    \"background\": \"#FFFFFF\",\n    \"textPrimary\": \"#141617\",\n    \"link\": \"#BFC9D0\"\n  },\n  \"typography\": {\n    \"fontFamilies\": {\n      \"primary\": \"Source Sans Pro\",\n      \"heading\": \"Source Sans Pro\"\n    },\n    \"fontStacks\": {\n      \"heading\": [\n        \"Source Sans Pro\",\n        \"-apple-system\",\n        \"blinkmacsystemfont\",\n        \"sans-serif\"\n      ],\n      \"body\": [\n        \"Source Sans Pro\",\n        \"-apple-system\",\n        \"blinkmacsystemfont\",\n        \"sans-serif\"\n      ],\n      \"paragraph\": [\n        \"Source Sans Pro\",\n        \"-apple-system\",\n        \"blinkmacsystemfont\",\n        \"sans-serif\"\n      ]\n    },\n    \"fontSizes\": {\n      \"h1\": \"64px\",\n      \"h2\": \"24px\",\n      \"body\": \"18px\"\n    }\n  },\n  \"spacing\": {\n    \"baseUnit\": 4,\n    \"borderRadius\": \"8px\"\n  },\n  \"components\": {\n    \"input\": {\n      \"background\": \"transparent\",\n      \"textColor\": \"#FFFFFF\",\n      \"borderColor\": null,\n      \"borderRadius\": \"0px\",\n      \"borderRadiusCorners\": {\n        \"topLeft\": \"0px\",\n        \"topRight\": \"0px\",\n        \"bottomRight\": \"0px\",\n        \"bottomLeft\": \"0px\"\n      },\n      \"shadow\": \"none\"\n    }\n  },\n  \"images\": {\n    \"logo\": \"https://i0.wp.com/shipper.id/wp-content/uploads/2025/12/logo-shipper.png?fit=142%2C48&ssl=1\",\n    \"favicon\": \"https://shipper.id/wp-content/uploads/2023/11/512x512-Logogram-Shipper-2.svg\",\n    \"ogImage\": null,\n    \"logoHref\": \"https://shipper.id/\",\n    \"logoAlt\": \"Shipper\"\n  },\n  \"__llm_logo_reasoning\": {\n    \"selectedIndex\": 0,\n    \"reasoning\": \"Selected #0 because it is visible, medium-sized, located in the header, links to the homepage, and the alt text matches the brand name 'Shipper'.\",\n    \"confidence\": 0.95,\n    \"source\": \"llm\"\n  },\n  \"personality\": {\n    \"tone\": \"professional\",\n    \"energy\": \"medium\",\n    \"targetAudience\": \"businesses and individuals in need of logistics solutions in Indonesia\"\n  },\n  \"designSystem\": {\n    \"framework\": \"custom\",\n    \"componentLibrary\": \"\"\n  },\n  \"confidence\": {\n    \"buttons\": 0,\n    \"colors\": 0.9,\n    \"overall\": 0.45\n  },\n  \"__llm_metadata\": {\n    \"logoSelection\": {\n      \"llmCalled\": true,\n      \"llmSucceeded\": true,\n      \"finalSource\": \"llm\",\n      \"rawLogoSelection\": {\n        \"selectedLogoIndex\": 0,\n        \"selectedLogoReasoning\": \"Selected #0 because it is visible, medium-sized, located in the header, links to the homepage, and the alt text matches the brand name 'Shipper'.\",\n        \"confidence\": 0.95\n      }\n    },\n    \"buttonClassification\": {\n      \"llmCalled\": false,\n      \"llmSucceeded\": false\n    }\n  }\n}\n```\n"
}