# Shortbread Brand Identity

A complete profile of **Shortbread**'s visual system — colors, typography, components, and personality — extracted from https://www.shortbread.ai/. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/shortbread
- Machine-readable JSON: https://characterquilt.com/branding/shortbread.json
- Per-page llms.txt: https://characterquilt.com/branding/shortbread/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #9CA3AF |
| Accent | #392729 |
| Body Font | Roboto |
| Heading Font | Roboto |

## Color Palette

- primary: #9CA3AF
- secondary: #FDA4AF
- accent: #392729
- background: #080808
- textPrimary: #080808
- link: #392729

## Typography

- primary: Roboto — https://fonts.google.com/specimen/Roboto
- heading: Roboto — https://fonts.google.com/specimen/Roboto

## Visual Assets

- Logo: https://shortbread.ai/lovable-uploads/1b2f3090-857d-4331-8bf1-6e0f8deba759.png
- Favicon: https://shortbread.ai/lovable-uploads/8d06d4a8-9b0f-4178-8e75-874c689986da.png
- Social card (og:image): https://shortbread.ai/lovable-uploads/f85e3fae-de30-4588-9f3f-0a32f4357f38.png

## UI Components

- buttonPrimary: background=#FFFFFF, textColor=#000000, borderRadius=9999px, shadow=none
- buttonSecondary: background=transparent, textColor=#FFFFFF, borderColor=#FFFFFF, borderRadius=9999px, shadow=none

## Brand Personality

Tone: playful · Energy: high · Audience: fans of spicy romance comics

## Shortbread Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **Drama Comics Guide | Shortbread**
  - Image: https://shortbread.ai/blog/drama-comics/The-Boxer.jpg
  - Source: https://shortbread.ai/blog/drama-comics-guide
- **Shortbread | Read Spicy Romance Comics**
  - Image: https://shortbread.ai/blog/10-booktok-obsessed-dark-romance-books-you-need-to-read/thumbnail.png
  - Source: https://shortbread.ai/blog
- **Drama Comics Guide | Shortbread**
  - Image: https://shortbread.ai/blog/drama-comics/Bastard.jpg
  - Source: https://shortbread.ai/blog/drama-comics-guide
- **Shortbread | Read Spicy Romance Comics**
  - Image: https://shortbread.ai/blog/14-romance-tropes-that-make-booktok-lose-its-mind-every/thumbnail.png
  - Source: https://shortbread.ai/blog
- **Drama Comics Guide | Shortbread**
  - Image: https://shortbread.ai/lovable-uploads/9412f7c0-dd02-4e6d-8ffe-0cc22450309a.png
  - Source: https://shortbread.ai/blog/drama-comics-guide
- **Shortbread | Read Spicy Romance Comics**
  - Image: https://shortbread.ai/blog/ultimate-dark-romance-guide/thumbnail.png
  - Source: https://shortbread.ai/blog

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#9CA3AF",
    "secondary": "#FDA4AF",
    "accent": "#392729",
    "background": "#080808",
    "textPrimary": "#080808",
    "link": "#392729"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Roboto"
    },
    "fontStacks": {
      "heading": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ],
      "body": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ],
      "paragraph": [
        "system-ui",
        "-apple-system",
        "BlinkMacSystemFont",
        "Segoe UI",
        "Roboto",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "24px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#FFFFFF",
      "borderColor": "#FFFFFF",
      "borderRadius": "9999px",
      "borderRadiusCorners": {
        "topLeft": "9999px",
        "topRight": "9999px",
        "bottomRight": "9999px",
        "bottomLeft": "9999px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://shortbread.ai/lovable-uploads/1b2f3090-857d-4331-8bf1-6e0f8deba759.png",
    "favicon": "https://shortbread.ai/lovable-uploads/8d06d4a8-9b0f-4178-8e75-874c689986da.png",
    "ogImage": "https://shortbread.ai/lovable-uploads/f85e3fae-de30-4588-9f3f-0a32f4357f38.png",
    "logoHref": "/",
    "logoAlt": "Shortbread Logo"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Shortbread'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 5,
      "text": "Read Now",
      "reasoning": "Button #5 'Read Now' is likely the primary CTA due to its action-oriented text and prominent placement. It uses a white background, which stands out against the dark theme of the site."
    },
    "secondary": {
      "index": 4,
      "text": "View Series",
      "reasoning": "Button #4 'View Series' is a suitable secondary CTA. It has a transparent background with a white border, differentiating it from the primary button's solid white background."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "playful",
    "energy": "high",
    "targetAudience": "fans of spicy romance comics"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage. The alt text matches the brand name 'Shortbread'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}
```