# SigNoz Brand Identity A complete profile of **SigNoz**'s visual system — colors, typography, components, and personality — extracted from https://signoz.io. Built for designers, agents, and AI tools. - Page: https://characterquilt.com/branding/signoz - Machine-readable JSON: https://characterquilt.com/branding/signoz.json - Per-page llms.txt: https://characterquilt.com/branding/signoz/llms.txt ## Quick Facts | Field | Value | |---|---| | Primary | #4E74F8 | | Accent | #4E74F8 | | Body Font | Inter | | Heading Font | Inter | ## Color Palette - primary: #4E74F8 - secondary: #1D212D - accent: #4E74F8 - background: #0B0C0E - textPrimary: #0B0C0E - link: #CEB29B ## Typography - primary: Inter — https://fonts.google.com/specimen/Inter - heading: Inter — https://fonts.google.com/specimen/Inter ## Visual Assets - Logo: 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- Favicon: https://signoz.io/static/favicons/apple-touch-icon.png - Social card (og:image): https://signoz.io/img/signoz-meta-image.webp ## UI Components - buttonPrimary: background=#4E74F8, textColor=#FFFFFF, borderRadius=9999px, shadow=none - buttonSecondary: background=#1D212D, textColor=#FFFFFF, borderColor=#2C3140, borderRadius=9999px, shadow=rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(242, 71, 105, 0.2) 0px 0px 20px 0px ## Brand Personality Tone: modern · Energy: medium · Audience: developers and tech professionals ## SigNoz Brand in the Wild Real-world brand assets — ads, campaigns, marketing materials. - **Go OpenTelemetry Instrumentation | SigNoz** - Image: https://signoz.io/img/docs/instrumentation/golang/trace-list.webp - Source: https://signoz.io/docs/instrumentation/opentelemetry-golang/ - **9x more value for money than Datadog - SigNoz | SigNoz** - Image: https://signoz.io/img/blog/2023/07/pricing_blog_cover-min.jpg - Source: https://signoz.io/blog/pricing-comparison-signoz-vs-datadog-vs-newrelic-vs-grafana/ - **OpenTelemetry Metrics with 5 Practical Examples** - Image: https://substackcdn.com/image/fetch/$s_!8wMh!,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F665d3a1a-e07b-429a-852b-9a704322e10f_5842x3907.png - Source: https://newsletter.signoz.io/p/opentelemetry-metrics-with-examples - **Observability vs Monitoring - The difference explained with an example | SigNoz** - Image: https://signoz.io/img/blog/2023/02/component_monitoring_vs_full_stack_monitoring.webp - Source: https://signoz.io/blog/observability-vs-monitoring/ - **Top 10 AWS Monitoring Tools in 2026 — Native & Third-Party Compared | SigNoz** - Image: https://d3nu8xzr1i9u95.cloudfront.net/web/img/comparisons/2025/04/aws-monitoring-tools-01.webp - Source: https://signoz.io/comparisons/aws-monitoring-tools/ - **Technical Writer Program | SigNoz** - Image: https://signoz.io/img/signoz-twp-cover.webp - Source: https://signoz.io/technical-writer-program/ ## Working with these fonts Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable. ## Machine-Readable Profile ```json { "colorScheme": "dark", "fonts": [ { "family": "Inter", "role": "body" }, { "family": "Segoe UI", "role": "unknown" }, { "family": "Roboto", "role": "unknown" }, { "family": "Ubuntu", "role": "unknown" }, { "family": "Noto Sans", "role": "unknown" } ], "colors": { "primary": "#4E74F8", "secondary": "#1D212D", "accent": "#4E74F8", "background": "#0B0C0E", "textPrimary": "#0B0C0E", "link": "#CEB29B" }, "typography": { "fontFamilies": { "primary": "Inter", "heading": "Inter" }, "fontStacks": { "heading": [ "system-ui", "-apple-system", "Segoe UI", "Roboto", "Ubuntu", "Cantarell", "Noto Sans", "sans-serif", "BlinkMacSystemFont", "Helvetica", "Arial", "Apple Color Emoji" ], "body": [ "Inter" ], "paragraph": [ "Inter" ] }, "fontSizes": { "h1": "44px", "h2": "36px", "body": "16px" } }, "spacing": { "baseUnit": 4, "borderRadius": "6px" }, "components": { "buttonPrimary": { "background": "#4E74F8", "textColor": "#FFFFFF", "borderRadius": "9999px", "borderRadiusCorners": { "topLeft": "9999px", "topRight": "9999px", "bottomRight": "9999px", "bottomLeft": "9999px" }, "shadow": "none" }, "buttonSecondary": { "background": "#1D212D", "textColor": "#FFFFFF", "borderColor": "#2C3140", "borderRadius": "9999px", "borderRadiusCorners": { "topLeft": "9999px", "topRight": "9999px", "bottomRight": "9999px", "bottomLeft": "9999px" }, "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(242, 71, 105, 0.2) 0px 0px 20px 0px" } }, "images": { "logo": 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