# Style Lend Brand Identity

A complete profile of **Style Lend**'s visual system — colors, typography, components, and personality — extracted from http://StyleLend.com. Built for designers, agents, and AI tools.

- Page: https://characterquilt.com/branding/style-lend
- Machine-readable JSON: https://characterquilt.com/branding/style-lend.json
- Per-page llms.txt: https://characterquilt.com/branding/style-lend/llms.txt

## Quick Facts

| Field | Value |
|---|---|
| Primary | #2EA3F2 |
| Accent | #01C1BB |
| Body Font | Poppins |
| Heading Font | Poppins |

## Color Palette

- primary: #2EA3F2
- secondary: #4EE5CE
- accent: #01C1BB
- background: #FFFFFF
- textPrimary: #000000
- link: #01C1BB

## Typography

- primary: Poppins — https://fonts.google.com/specimen/Poppins
- heading: Poppins — https://fonts.google.com/specimen/Poppins

## Visual Assets

- Logo: https://stylelend.com/wp-content/uploads/2024/07/stylelend.jpg
- Favicon: https://stylelend.com/wp-content/uploads/2024/07/cropped-stylelend-32x32.png

## Brand Personality

Tone: modern · Energy: medium · Audience: fashion-conscious individuals

## Style Lend Brand in the Wild

Real-world brand assets — ads, campaigns, marketing materials.

- **How to Protect Your iPhone 17 From Day One - Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2025/08/1082253710_wp68a6b8c76d8a94.67129092.jpg
  - Source: https://stylelend.com/accessories/how-to-protect-your-iphone-17-from-day-one/
- **A Brief Guide to Russian Lashes - Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2024/10/2061669601_wp6720f9fc839ac0.29822490.jpg
  - Source: https://stylelend.com/beauty-and-makeup/a-brief-guide-to-russian-lashes/
- **Uncategorized - Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2026/03/2121698337_wp69b7a3c8df1df0.76085277.jpg
  - Source: https://stylelend.com/uncategorized/
- **Perfumes That Smell Like Gucci Rush 2: The Best Alternatives to a Cult  Classic - Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2026/01/7258922_wp697703e86858d7.76513121.jpg
  - Source: https://stylelend.com/beauty-and-makeup/perfumes-that-smell-like-gucci-rush-2-the-best-alternatives-to-a-cult-classic/
- **The Ultimate Guide to Chanel Sneakers: Styles, Care, and Authenticity -  Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2024/07/Chanel-Sneakers.jpg
  - Source: https://stylelend.com/street-style/the-ultimate-guide-to-chanel-sneakers-styles-care-and-authenticity/
- **Unveiling the Earnings: How Much Do Fashion Designers Really Get Paid? -  Stylelend.com**
  - Image: https://stylelend.com/wp-content/uploads/2024/07/New-how-much-does-fashion-designers-get-paid.jpg
  - Source: https://stylelend.com/designer-spotlights/unveiling-the-earnings-how-much-do-fashion-designers-really-get-paid/

## Working with these fonts

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

## Machine-Readable Profile

```json
{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Poppins",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#2EA3F2",
    "secondary": "#4EE5CE",
    "accent": "#01C1BB",
    "background": "#FFFFFF",
    "textPrimary": "#000000",
    "link": "#01C1BB"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Poppins",
      "heading": "Poppins"
    },
    "fontStacks": {
      "heading": [
        "Poppins",
        "Helvetica",
        "Arial",
        "Lucida",
        "sans-serif"
      ],
      "body": [
        "Poppins",
        "Helvetica",
        "Arial",
        "Lucida",
        "sans-serif"
      ],
      "paragraph": [
        "Poppins",
        "Helvetica",
        "Arial",
        "Lucida",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "14px",
      "h2": "46px",
      "body": "12px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {},
  "images": {
    "logo": "https://stylelend.com/wp-content/uploads/2024/07/stylelend.jpg",
    "favicon": "https://stylelend.com/wp-content/uploads/2024/07/cropped-stylelend-32x32.png",
    "ogImage": null,
    "logoHref": "https://stylelend.com/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand name 'Stylelend.com'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "fashion-conscious individuals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.5,
    "colors": 0.9,
    "overall": 0.7
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, links to the homepage, and matches the brand name 'Stylelend.com'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": true
    }
  }
}
```